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22 Sales Resume Examples That Landed Jobs in 2024

Stephen Greet

  • Sales Resume
  • Sales Resumes by Experience
  • Sales Resumes by Role

Writing Your Sales Resume

Sales are the lifeblood of any growing company. Without sales, companies grow stagnant—or worse, fail. But with a good sales department, a company can truly thrive.

You know how to care for customers, present solutions to problems, and adapt to any situation. Unfortunately, getting a new sales job involves more than just a short resignation letter at your current job and being stellar at what you do.

You shouldn’t have to create a resume or write a sales cover letter alone, which is why we’ve analyzed hundreds of professional resumes and created 22 sales resume examples just for you. These examples have helped salespeople get hired by companies like Google and Facebook , and they’re here for you to achieve the next role of your dreams in 2024.

Sales Resume Example

or download as PDF

Sales resume example with 9+ years of experience

Why this resume works

  • Whether your most significant impact was in total sales, conversion rate, retention rate, or lead generation performance, it doesn’t matter—numbers speak louder than words, so include them whenever you can!

Sales Assistant Resume

Sales assistant resume example with 4 years of experience

  • Find a way to include metrics to really sell your skills!
  • Don’t just say you used a certain skill; demonstrate how you used that skill. For example, did you use your organization skills to stock many items? 
  • Pack your resume objective with proactive language that shows your eagerness for growth and improvement. If you’re looking for a career-building role, then say exactly that!

Entry-Level Sales Representative Resume

Entry-level sales representative resume example with 5 years of experience

  • Sales is a people management game. If you have charm and patience, that’s much more valuable in the eyes of the hiring manager than an impressive educational background.
  • You can also include a  resume objective  to mention some of your accomplishments and skills right off the bat; if you choose to do so, make sure you tailor it for every job to which you apply.
  • If your education is your strongest area, include your minor, GPA, and any relevant courses you’ve taken.
  • If you’ve worked on several projects, make room to include them on your resume in place of work experience.

Experienced Sales Associate Resume

Experienced sales associate resume example with 9 years of experience

  • Your true competence as a sales associate shines through the most when you mention how you effectively calmed angry customers and offered practical, compassionate solutions.
  • If you’re not overly familiar with a skill, leave it out—honesty is the best policy, and many skills are easy to learn on the job.

Experienced Retail Sales Associate Resume Example

Experienced sales representative resume example with 10 years of experience

  • If you don’t have past retail experience, don’t fret; use the positions you have to highlight transferable skills, like time management, customer service, and problem-solving.
  • Instead of just listing responsibilities, include any achievements, too. Were you a top salesperson in your store? Did you increase your customer review rating? Did you cross-sell effectively and increase revenue? All of these are great examples to include!

Senior Sales Analyst Resume

Senior sales analyst resume example  with 10+ years of experience

  • Include a  resume summary  (also called a career summary) if you can boast 10+ years of field experience. Make it a concise, customized snapshot of yourself by including your specializations, defining expertise, and mentioning the target business by name.
  • You can include the number of employees you manage or mentor, the rate at which you’ve increased revenue, the rate at which employees have hit sales targets during your tenure, the number of departments you collaborate with, the number of monthly presentations you give, and any other metrics that showcase how you’ve improved company performance.

VP of Sales Resume

VP of sales resume example with 10 years of experience

  • A good example is the training program you initiated, which boosted team morale and overall productivity by 38 percent.

Executive Sales Resume

Executive sales resume example with 9 years of experience

  • The ATS, the gatekeeper of applications, has a thing for resumes with conventional sections (think work experience, education, certifications, and skills) sprinkled with keywords mentioned in the job ad. Eligible terms for a sales position range from Salesforce, Tableau, and LinkedIn Sales Navigator to Mailchimp.

Pharmaceutical Sales Resume

Pharmaceutical sales resume example with 8 years of experience

  • Did you help expand market share? Did you leverage technology to help close more sales deals? Add all that in and sit back as your past success elevates your candidacy to the top of the shortlisted applicants.

Insurance Sales Resume

Insurance sales resume example with 6 years of experience

  • Highlight how you’ve tapped InsurGrid, NowCerts, ClearSlide, etc. to improve customer service, and attract and retain customers. Also, back your competencies with realistic figures that underscore your impact.

Tech Sales Resume

Tech sales resume example with 9 years of experience

  • Be bold, like Asher, in showing off to what extent your skills and knowledge contributed to the company’s sales department.

Sales Representative Resume

Sales representative resume example with 10 years of experience

  • Make sure every section of your sales representative resume is easy to read and distinguish by either capitalizing them, bolding them, or using a colored font.
  • Any mistakes will be easy to see and will hurt your chances of getting an interview. So, always  check your resume  before you submit it!

Sales Manager Resume

Sales manager resume example with 9 years of experience

  • Focus your work experience on your sales achievements and management expertise. Even if you have no sales management experience, you can still show off your sales skills and leadership qualities wherever it was that you worked. 
  • When you can, include metrics that quantify your success. Saying you conducted meetings is one thing, but conducting meetings that resulted in a 14% increase in leads is another.

Digital Sales Representative Resume

Digital sales representative resume example with 3 years of experience

  • A  good resume template  will help you structure your content effectively, but be aware of spacing—even a good resume template won’t help if your text is too tiny to read or spreads into the margins.
  • If you’re stumped on what numbers to include, consider these options: response time, the number of active accounts, size of the average account, churn dollars, team size, ROI, social media post engagement, the number of products you know, and how many awards you’ve won.

Sales Strategist Resume

Sales strategist resume example with 7+ years of experience

  • There are many  good resume examples  if you know where to look, and they can help you break out of your writer’s block funk. Take a look and get some inspiration!
  • Moreover, you can ask some co-workers to help you, too! They can help you decide what metrics to include and how to sound confident but not arrogant.
  • For example, if you’re a senior-level employee, you don’t need to include much in your education section, but you should include more work experience bullet points.
  • However, if you’re new to the field, you can include your GPA and educational awards while minimizing your work experience in favor of projects.

Sales Consultant Resume

Sales consultant resume example  with 3 years of experience

  • A strong network on LinkedIn indicates that you’re good at building professional relationships, which is an essential element of sales.
  • If you haven’t updated your LinkedIn in a while, make sure you do that as soon as possible.
  • For example, you can talk about unveiling events for clients, creating working relationships, and building up networks. These details demonstrate that strong customer rapport is, in fact, a skill you possess.

Sales Engineer Resume

Sales engineer resume example  with 2 years of experience

  • For example, if the job you’re applying to emphasizes the importance of using CRM software or building long-lasting relationships with customers, emphasize these skills in your skills section. 
  • Focus on including hard skills similar to the ones used in the  sales job description .
  • If you’re just starting your career in sales engineering OR transitioning to a different type of role, include an objective.
  • If none of the above applies, leave it out in favor of more work experience.

Director Of Sales Resume

Director of sales resume example with 10 years of experience

  • Don’t forget to list accomplishments related to leading people and building customer relationships, starting by recording how many customers you helped or how many people you led. Then look for percentages relating to KPIs from there.
  • If you’re stuck on what to include in your  resume skills section , go back to the  sales job description  and see what soft skills they require, whether explicitly stated or implied.

Outside Sales Representative Resume

Outside sales representative resume example  with 7 years of experience

  • Good examples include the number of new accounts you opened, conversion rate, retention rate, lead generation performance, and overall growth.
  • Sales revenue is the main statistic related to every sales position, but make sure you venture outside the box to include other metrics, too.
  • You’d be amazed at what tiny typos and punctuation errors can slip through without your noticing, and employers will appreciate your attention to detail!
  • Run your resume through a  resume checker  or spellcheck system, then proofread it again with your own eyes.

Software Sales Representative Resume

Software sales representative resume example with 10+ years of experience

  • For example, did you exceed your sales quotes, and if so, how many times? How much did you increase profits for the company? 
  • Provide details that prove you can boost numbers at the next company you’ll work for!
  • If you can, shoot for half and half between technical and soft skills, but if you’re an entry-level candidate, it’s okay to have more soft skills.
  • As a software sales rep, you should include the programming languages you know, plus soft skills like “negotiation” and “interpersonal communication.”

Fragrance Sales Associate Resume

Fragrance sales associate resume example with 10+ years of experience

  • For a successful career in sales, you’ll want your communication and persuasion skills to shine just as brightly as your technical knowledge. Be sure you include some of both in your fragrance sales associate resume .

Sales Development Representative Resume

Sales development representative resume example with 4 years of experience

  • Sales are all about the numbers. When you’ve brought about tangible positive results at your past workplaces, it speaks to how effective you are as a salesperson and should be touted in your sales development representative resume .

Related resume guides

  • Sales Associate
  • Sales Representative
  • Sales Manager

Job seeker in purple shirt reviews past accomplishments and statistics to include in job materials

Proper formatting ensures your resume is readable, logical, and complete. If you neglect the formatting, you risk potential employers not taking your application seriously (or not even seeing your resume). When it comes to formatting, remember the following: 

  • Choose one of three resume format options 
  • Draw attention to your resume header 
  • Make your sales resume accessible for the ATS and employers

resume sample for sales

Overall resume format options

Hiring managers’ preferences tend to change over time, but for 2024, it’s clear that three  resume formats  are the most popular:

  • Reverse-chronological format:  This format emphasizes your most recent experience by placing work experience toward the top of your resume. Ordering your experience this way highlights career growth and development.
  • Functional format:  A functional format stresses skills over work experience. This type of format may be appealing if you have little work experience or if there are gaps in your employment. 
  • Combination/hybrid format:  This type combines reverse-chronological and functional formatting, placing equal weight on job history  and  skills, but it can be hard to read because of this.

Though all three types are popular,  hiring managers prefer   the reverse-chronological format . It’s easy to read, underscores career growth, and looks honest regarding your job experience. 

resume sample for sales

Draw attention to your resume header

Presenting your contact information may seem unimportant. However, this is the most important information in your resume; without it, how can you expect hiring managers to tell you “you’re hired?” Don’t make the mistake of underestimating the importance of an accurate and beautiful resume header.

Sales resume contact header.

Start by aligning your header either to the left or center. Then write your name in a large font size so you can see it from far away.

Right below your name, include your job title in a slightly smaller font. Then if you like, you can tastefully add some color to show your personality. (We love cobalt blue and buttercup yellow, but we’re a bit biased.)

Underneath your name and title, list your contact information. Keep the text the same font size as the body of your resume, and consider including a border (with or without color) to make it pop. This section should include:

  • Your email (make sure it’s professional and not something like “ [email protected] ”)
  • Phone number (with an area code)
  • City & State (optional but recommended)
  • Professional links to portfolios or sites like LinkedIn (optional but recommended)

resume sample for sales

Make your sales resume accessible to the ATS and employers

Once you upload your resume to an online job application, it won’t go straight to a hiring manager’s desk. Instead, it will go through the ATS, or Applicant Tracking System software.

This system uses keywords in your resume to determine your likelihood of being a good fit for a particular sales job. If you don’t pass the ATS scan, it’s doubtful you’ll get an interview.

To get past the software and reach human eyes, pay attention to:

  • Margins:  Use standard half-inch or one-inch margins all around.
  • Fonts:  Use professional, easy-to-read fonts like Times New Roman, Arial, or Georgia. 
  • Font sizes:  The body of your resume should be the smallest font at around 12-point, your job title should be 20-point font, and your name should be approximately 24-point font.
  • Header names:  Instead of adjusting font size for section headers, try bolding them or using all caps. 
  • Skills:  You can list them in a horizontal or vertical list; we recommend using bullet points in a vertical list unless you lack space. 
  • Logical order:  As we suggested earlier, we recommend a reverse-chronological format since it’s easy for the ATS to scan. 
  • One page:  You must fill one page  exactly . You can slightly adjust fonts, font sizes (just a touch), vertical spacing, and margins to hit this target.

If you’re struggling to  make a resume online  with enough content and proper formatting, remember this: the most important thing is to  ensure your resume is read . If you have to cut content to keep your formatting easy to read, do it.

resume sample for sales

Do you really need an objective or summary?

Contrary to sources floating around the internet, there  is  a difference between a  resume objective  and a  resume summary . Both are short paragraphs written explicitly for every application you submit, but there are a few key differences between them. 

An  objective  identifies why you’d like to work for the company under the specific job title for which you’re applying. A  summary  highlights the skills you possess and what achievements you’ve earned within your past positions.

Objectives and summaries are strictly optional, but there are a few instances where adding one would help.

  • Consider including an objective if you’re seeking an entry-level role or are transitioning careers.
  • Consider using a summary best suited if you have 10+ years of sales experience.

Customized resume objective:  Seasoned floor salesperson with 4+ years of experience hitting sales 7% above targets. Seeking a position with Neiman Marcus, where my specialization in high-end retail will continue the tradition of upholding the highest standard of luxury retail experiences for clientele. 

  • This objective is specific to the job and includes a customized job title, quantified metrics, specific skill sets, and the company name. It adds real value and will impress any hiring manager.

Poor summary statement:  Dedicated applicant with experience in sales and marketing looking for a sales associate role to improve customer service skills. 

  • This statement is anything but specific, and it could be on any number of sales resumes. More than just that, it doesn’t highlight any skills or qualifications beyond dedication. Major yikes.

Customized summary statement:  Results-driven sales associate with 13+ years of experience developing rapport and good customer relations. Leveraged top marketing strategies to yield results, performing in the top 5% of sales associates at all workplaces for over a decade. From informing customers about purchases to designing trending storefront decor, I am confident that my proven excellence in results-driven sales strategies would positively impact the movement of products at Decor 101. 

  • This summary statement is customized and unique, including specific skills and quantifiable metrics to support their claims; this candidate is a top choice for an interview.

resume sample for sales

Know what to include in your job experience section

When writing your sales resume, you may be tempted to include every job you’ve had since you were 16. Though this may be an appropriate choice if you have limited job experience, we recommend including two to four highly relevant jobs on your sales resume if you have more experience. 

resume sample for sales

Write your work experience bullet points purposefully

When you write your work experience section, remember that space is crucial. To take up less room, use bullet points to break up chunks of text. Start each bullet point with an action verb, such as “oversaw” or “championed,” to drive your value (and cut filler).

Using action verbs will also lay the foundation for using active (rather than passive) voice. For example, a passive sentence like “The store was closed by the sales team” sounds weak and boring. Active voice gives agency to the subject and shortens the statement: “The sales team closed the store.” 

Avoid personal pronouns when writing about your experience, such as “I” or “we.” Ending punctuation is up to you—just be consistent. (Avoid having periods at the end of all your bullet points except for one, for example).

Finally, keep your verb tense in the past, and make sure it’s consistent.

Good bullet points can look like any of these examples:

  • Executed an outbound calling strategy to warm leads, leading to a close rate of 16%, which exceeded targets by 50%
  • Implemented and expanded the use of Salesforce, saving over 18 hours of weekly manual reporting time by sales staff
  • Led initiatives for prospective home buyers to improve brand awareness and increase inbound customer interest, resulting in a $275,000+ increase in incremental revenue

These bullet points are successful because they start with action words, maintain an active voice, avoid personal pronouns, and are consistent with punctuation and tenses. 

Getting these things correct is tricky, but you can return to this guide anytime to review these tips!

resume sample for sales

Use numbers to your advantage

You may have noticed that all the bullet point examples we included contain numbers. Metrics are essential for any resume, but especially your sales resume. Words tell hiring managers you’re good at your job, but numbers show undeniable value. Include quantified metrics within at least 50 percent of your bullet points. 

Here’s how:

  • Performance relative to targets:  Have you ever or do you consistently outperform sales targets? By what percentage do you exceed targets on average? 
  • Improvements per customer:  Do your customers have higher purchase totals than others? Are they making more repeat purchases than customers helped by other sales associates? What’s your close rate? 
  • Efficiency standards:  How many customers do you help on average, per hour, day, or week? How long does it typically take you to make a sale? How many seconds does it take you to greet customers? 
  • Customer relations:  How many customers have reviewed you positively on customer surveys? Have any customers mentioned you by name in positive reviews?

It helps to see these tips in practice, so here are some examples: 

  • Improved the shopper-to-customer conversion rate of the store by 6% by prioritizing immediate customer service of inbound customers
  • Responded to customer questions with a detailed understanding of products, resulting in a customer satisfaction rating of 96%
  • Recognized as a Top 5% Salesperson in the most heavily trafficked Kay’s store in Maine 
  • Exceeded annual membership targets by 23% by encouraging a compassionate, customer-centered approach

resume sample for sales

Select appropriate sales skills for your resume

The skills section is one of the shortest sections on your resume and one of the most mysterious. Unfortunately, the ATS plays a big part in this section since it scans your resume for pre-selected keywords.

Not enough keywords? Not the right keywords? ATS wins, 1 to 0. 

We’re here to shed light on this mystery using a simple trick. When writing your skills, choose those mentioned in the  sales job description . Of course, don’t include every skill they list, but use the job description to guide your strengths.

Ideally, include a mix of both hard and soft skills for a total of six to 10 skills. Hard skills are easier to measure, so we recommend listing mostly hard skills. However, soft skills, such as “organization” and “customer service,” are critical in a sales role, so include a few that match your abilities. 

Let’s put this trick into practice! Here’s an excerpt from a sales job description: 

Seeking qualified sales associates! Our ideal candidate thrives in a fast-paced work environment and can maintain a positive, upbeat attitude with co-workers and customers under stressful situations. Must utilize standard software to track and follow up with leads. Should be charismatic, comfortable with public speaking, and have a solid ability to memorize merchandise details and answer complex customer questions. We serve a predominantly Hispanic population, so Spanish speakers, please apply! 

From this job description, we can create a list of skills that would be particularly appropriate for this job position: 

  • Salesforce and HubSpot CRM
  • Bilingual (Native English, Fluent Spanish) 
  • Customer relations
  • Interpersonal communication
  • Product knowledge 
  • Sales demos and pitches
  • Time management 

 No matter the job you’re applying for, you’re likely to see some of these skills: 

  • Cold-prospecting 
  • Negotiation
  • Work stream management
  • Trend forecasting
  • Traditional lead-generation
  • Presentations 

resume sample for sales

Education, certs, interests, and hobbies

In sales, employers typically only require a high school diploma or equivalent. However, specific educational requirements will vary widely in such a large field. Some employers will seek applicants with a bachelor’s degree in business or even an MBA. 

So in your sales resume, list your highest level of education. If you have a graduate degree, you can include both it and your undergrad degree.

If you have any certifications or additional training, such as software certification for a particular type of CRM, you can include that, too, although it isn’t required.

Typically, sales professionals don’t include an optional  interests and hobbies section on their resumes , but there are a few circumstances where it may be appropriate: 

  • Hobbies can demonstrate that you’re the type of person a potential customer might enjoy chatting with, which is a bonus for employers.
  • Use projects, like volunteering or academic extracurriculars, in place of work experience if you’re light on jobs. 

Here’s an example of what projects could look like on your sales resume:

Sale resume projects.

Tailor your sales resume to the job description

Remember to customize your resume  every time  you apply for a job. Tailoring your resume to the job description is the best way to land an interview quickly.

Start by reworking your resume objective or summary statement (if you have one). Then adjust your skills section to include skills relevant to the role. Finally, adjust your job description bullet points to include relevant qualifications. 

For instance, if a job description mentions they’re looking for a sales representative who can begin giving presentations on day one, emphasize your comfort in public speaking roles. Highlight your previous presentation experience, and perhaps de-emphasize the data analysis skillset that is less relevant to this job. 

Pro tip:  You can keep a master list of bullet points for each job title in a separate document . Write down as many skills and responsibilities as you can for every job title, and organize them based on their emphasis (time management, customer relations, data analysis, etc.). Then you can pull from this document to create fully-customized resumes quickly. 

resume sample for sales

Edit and polish your sales resume

When finished  writing your resume , it’s tempting to submit it immediately, but it’s best to take a step away first. Give your eyes and mind a rest for a day, and send your resume to trusted family and friends for review. Then you can adjust your content and  check your resume  for errors before you submit; that way, you don’t miss the little details you may have inadvertently overlooked!

resume sample for sales

Ready for the Next Step?

The first step to having an interview-ready, professional sales resume is to take the time to research and prepare. Congratulations on helping out your future self by using our guide! 

Our easy-to-use  AI resume builder  will allow you to build your resume from the ground up with perfect formatting, so you can save serious time and focus on your next sales job. If you’re ready to find out how your resume stacks up, use our  resume checker  to give you AI-powered suggestions to polish your resume to perfection. 

We know that wherever you get hired, you’ll be helping customers and growing revenue in no time!

Land your next job with our AI-powered, user-friendly tool.

Gut the guesswork in your job hunt. Upload your existing resume to check your score and make improvements. Build a resume with one of our eye-catching, recruiter-friendly templates.

• Work in real-time with immediate feedback and tips from our AI-powered experience. • Leverage thousands of pre-written, job-specific bullet points. • Edit your resume in-line like a Google Doc or let us walk you through each section at a time. • Enjoy peace of mind with our money-back guarantee and 5-star customer support.

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Sales Resume - Example & Writing Guide for 2024

Background Image

You’re a sales rep.

You use your skills to sell products or services to customers and companies.

But when it comes to creating a convincing resume, you’re left confused.

How do you make a sales representative resume, anyway?

Surely it’s no different than a resume for any other profession, right?

Fortunately, this guide will answer all of your questions. In fact, we take you through a simple step-by-step process to creating a sales resume with a super-high conversion rate . 

  • An example of a finished sales resume that works
  • How to write a sales representative resume that’ll fill up your interview diary
  • How to make your sales representative resume stand out [with top tips & tricks]

Before we look at the finer details, here’s a sales resume example , created with our very own online resume builder :

sales resume sample

Looks good, right?! Follow the steps below to create a sales representative resume that get results, just like the above example.

Applying for a different job position? Feel free to check out our related resume examples here:

  • Sales Associate Resume
  • Marketing Executive Resume
  • Marketing Resume

How to Format a Sales Representative Resume

Before you can wow the recruiter with your vast sales expertise, you need to pick the best format.

Basically, you need to make your resume easy to read.

You will also want to highlight your core strengths, which rely on choosing the correct format for your specific situation.

If you want to impress, the “ reverse-chronological ” resume format is recommended. Essentially, it puts your most recent and most notable strengths at the top, which allows the recruiter to see your value in an instant. We recommend starting with this format .

reverse chronological format sales

The following resume formats also get our approval:

  • Functional Resume – If you’re confident about your sales skills, but lack the experience, this resume format is recommended
  • Combination Resume – Combining both “Functional” and “Reverse-Chronological” formats, use this format if you’re an experienced sales representative

Once you’ve chosen your format, you need to organize your resume layout .

Use a Sales Representative Resume Template

Here’s the harsh truth –

You won’t get any sales job if your resume isn’t formatted correctly.  

It needs to be scanned by humans and robots alike. 

You could use Word, but the resume format is at risk of falling apart with a single change.

If you want to skip formatting issues, use a sales rep resume template .

What to Include in a Sales Representative Resume

The main sections in a sales representative resume are:

  • Work Experience
  • Contact Information

Want to go a step further? You can also add these optional sections:

  • Awards & Certification

Interests & Hobbies

That sounds great, but what do we write for each of these sections? 

Read on to learn how.

Want to know more about resume sections? View our guide on What to Put on a Resume .

How to Correctly Display your Contact Information

Unlike your sales presentations, this section doesn’t require flair.

But it must be factually correct. 

One misplaced digit can completely destroy your chances of receiving a phone call.

The contact information section must include:

  • Title – Align this to the job description. In this case, “Sales Representative”
  • Phone Number – Check this multiple times
  • Email Address – Use a professional email address ([email protected]), not your childhood email ([email protected])
  • (Optional) Location – Applying for a job abroad? Mention your location and if you are open to relocate.
  • Phillip Green - Sales Representative. 101-358-6095. [email protected]
  • Phillip Green - Superhero Salesman. 101-358-6095. [email protected]

How to Write a Sales Representative Resume Summary or Objective

Just like a customer glancing over products on the shelf, the hiring manager will only spend just a few seconds looking at each resume.

Although worrying, this fact highlights the importance of a resume that makes a big impact within the first few sentences.

But how can you do this?

Well, by using a resume summary or objective.

These are short, snappy paragraphs that sit at the top of your resume, just under your contact information.

sales resume summary

But how do the two differ and which one should you pick?

A resume summary is a 2-4 sentence summary of your professional experiences and achievements.

  • Experienced sales representative with a strong background in boosting sales for a diverse clientele. Seeking to leverage solid sales skills and extensive technology knowledge to be the senior sales rep for Random Technology Store. Notable achievements include achieving over $250,000 in sales for every fiscal quarter, maintaining relationships with 15+ large contractor companies, and increasing gross profit by 42% from 2017 to 2019.

A resume objective is a 2-4 sentence snapshot of what you want to achieve professionally.

  • Motivated individual with passion and vast knowledge of gaming technology, seeking to become the new sales representative for Random Technology Store. Experience includes working as a sales associate to help customers find products, answer stock questions, and promote store awards program.

So, which one is best, summary or objective?

Whether you choose a summary or objective will depend on your experience as a sales representative. Those with a strong history on the sales floor should go with a resume summar y, whereas those who have sales skills, but lack the industry experience, should choose an objective.  

  • As a sales representative, you know that benefits sell. As such, make it clear how your experiences and skills will HELP the company.

How to Make Your Sales Work Experience Stand Out

The recruiter is looking for someone that can sell.

And when we say sell, we mean SELL .

The easiest way to prove that you can sell ice to the Eskimos is with your work experience .

Here’s the best way to structure your work experience section:

  • Position Name/Title
  • Company Name
  • Responsibilities & Achievements

Sales Representative

WeSellCars Ltd.

03/2015 - 06/2020

  • Achieved over $250,000 in sales for every fiscal quarter 
  • Maintained relationships with 15+ large contractor companies
  • Increased gross profit by 42% from 2017 to 2019
  • Lead and presented all company product promotions

To really sell your value, you should focus on your best achievements, rather than your daily tasks.

Instead of saying:

“Sales lead”

“Achieved over $250,000 in sales for every fiscal quarter.”

Simply put, the first statement is way too vague. It shows you were in charge of sales, but it doesn’t say whether you actually sold anything or not. 

The second statement shows that you managed to sell A LOT , and consistently too. Hard numbers that prove your skills – can’t argue with that!

What if You Don’t Have Work Experience?

Maybe you’re a graduate looking for your first sales job?

Or maybe, you have experience in sales-related jobs, but never as a sales representative?

Don’t worry –

Simply list all previous job responsibilities that are most relevant to the job description.

Even though you haven’t held an official sales representative job title , it doesn’t mean you don’t have relevant experience or skills.

Are you recent graduate? Make sure to check out our student resume guide !

job search masterclass

Use Action Words to Make Your Sales Resume POP!

…are all common words that the recruiter sees time and time again.

However, you want to separate your resume from the competition, which means using power words to make your achievements stand out:

  • Conceptualized
  • Spearheaded

How to Correctly List your Education

Next, it’s time to talk about your education.

Depending on the job you apply for, you may require a degree or high school diploma. 

Those with impressive sales achievements may not need to impress with their education at all.

There’s nothing too complicated with this section, just list the basics in the following format:

  • Degree Type & Major
  • University Name
  • Years Studied
  • GPA, Honours and relevant courses.

B.A. in Strategies in Sales Management

University of Michigan

2012 - 2016

  • Relevant Courses: Sales Forecasting & Budgeting, Developing Strategic Relationships with Major Customers, Managing Sales-Related Change, Developing and Using Customer Insight

We understand that you may have further questions. If so, here are the answers to some of the most frequent questions that we get:

What if I have not yet finished my studies?

  • Regardless of whether you’re a sales graduate or still studying, you should still mention every year of education to date

Should I include my high school education?

  • Just include your highest form of education, which will likely be your high school education if you didn’t go to college 

What is more important, my education or experience?

  • In the sales field, your experiences are the most important, so those go first.

Be sure to check out our guide on how to list education on a resume .

Top 15 Skills for a Sales Resume

A top sales representative is able to show their talents through the number of sales they convert.

You won’t even get to that stage if don’t include the correct skills on your resume.

Here are some of the most common sales skills that the recruiter will be looking for:

  • Product Knowledge
  • Rapport Building
  • Time Management
  • Product Presentation
  • Contract Negotiation
  • Closing Sales
  • Prospecting
  • Public Speaking
  • Problem Solving
  • Conflict Resolution

Here’s a more comprehensive list of 100+ must-have skills this year .

What Else Can You Include?

We’ve now covered every essential resume section .

But ask yourself one question –

Have you done enough to make the sale ?

You need your resume to stand out !

Adding additional sections can really round you out as a candidate.

Awards & Certifications

Have you won salesperson of the month?

Have you completed any courses to improve your sales skills?

If you said yes to any of the above, make sure to mention them in your resume!

Here’s an example:

Awards & Certificates

  • “The Art of Sales” - Coursera Certificate
  • “Public Speaking Masterclass” - MadeUpUniversity

As a sales representative, you will be communicating with a diverse clientele. 

As such, it can be useful to know other languages.

Either way, being able to speak a second language is always an impressive skill to a hiring manager, so feel free to add a language section if you have space.

Rank the languages by proficiency:

  • Intermediate

This section simply requires a sentence about what you like to do when you aren’t working. 

Doing this allows the hiring manager to see what kind of person you are. 

This section also adds a more personal touch to your resume.

Here’s which hobbies & interests you may want to mention.

Include a Cover Letter with Your Resume

Want to increase your chances of getting the interview call?

Attach a cover letter with your resume.

Cover letters are still an important part of the hiring process.

You see, a cover letter is a specific and personal piece of content. 

Unlike an applicant that sends a generic resume to every company, a cover letter shows the hiring manager that you care about working for their company.

Here’s the winning formula:

cover letter structure

You should complete the following sections:

Personal Contact Information

Your full name, profession, email, phone number, location.

Hiring Manager’s Contact Information

Full name, position, location, email

Opening Paragraph

It’s no secret that recruiters skim through applications. As such, your opening paragraph must be immensely powerful. Use concise language to mention:

  • The position you’re applying for
  • Your experience summary and best achievement to date

Once you’ve sparked the reader’s interest, you can get deeper into the following specifics:

  • Why you chose this specific company
  • What you know about the company
  • How are your top skills relevant for the job
  • Which similar industries or positions have you worked in before

Closing Paragraph

  • Don’t just end the conversation abruptly, you should:
  • Conclude the points made in the body paragraph
  • Thank the hiring manager for the opportunity
  • Finish with a call to action. This is a good way to start a conversation. A simple “At your earliest opportunity, I’d love to discuss more about how I can help company X” will work

Formal Salutations

End the letter in a professional manner. Something like, “ Kind regards ” or “ Sincerely. ”

For more inspiration, read our step-by-step guide on how to write a cover letter .

Key Takeaways

If you combined your sales skills with the advice above, you should have successfully convinced the recruiter to give you an interview. 

Before leaving, let’s sum it all up:

  • Format your sales resume correctly. Prioritize the reverse-chronological format, and then follow the best practices on content layout
  • Start your resume with a summary or objective to hook the recruiter
  • Highlight your top sales achievements, rather than your daily duties
  • Use your sales skills to write a convincing cover letter

Suggested Reading:

  • The One-Page Resume of Richard Branson
  • What Is Your Greatest Accomplishment? [3 Proven Answers]
  • 101 Career Paths for Every Personality [2024 Guide]

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Sales Resume Examples from Successful HubSpot Representatives

Meg Prater (she/her)

Published: August 29, 2023

Putting together a sales resume is never a fun task, especially when you’re putting one together for the first time or just starting your sales career . What work experience is relevant? What buzzwords should you include? How will you set yourself apart?

sales rep viewing sales resume examples

Luckily, sales is a job in which diverse work backgrounds are welcomed and useful. In addition to providing a few sales resume examples, we’ll show you how to write a good one.

→ Download Now: 12 Resume Templates [Free Download]

This guide will show you:

  • Sales representatives with resumes that landed them jobs .
  • Sales representative job descriptions on resumes .
  • How to write your sales representative resume to get the interview .
  • Expert hints and examples to increase your chances of landing sales representative jobs .

Sales Resume Objective

Start your resume for a sales representative with a summary or career objective. Then add experience and education. Draw the recruiters in by using this formula from Resume Lab .

Sales Rep Resume Objective

  • An objective
  • Years of experience
  • What you can offer and how it will help
  • Your biggest achievement

And as for what else sets you apart? I asked HubSpot reps and recruiters for the resumes they used to get hired and the advice for others hoping to land a gig in sales. Here’s what they had to say.

When it comes to creating a resume, providing value rather than crafting a long list of duties is important.

“Highlight promotions and career progression, and always include numbers (metrics, quota attainment, business impact, territory expansion, etc.).” The bottom line? When in doubt, add numbers, says Devon Brown , Director, Global Executive Recruiting at HubSpot.

When crafting your resume, make sure the skills listed in the resume align with the sales position and the company’s goals.

Here are some top skills to help your sales resume stand out:

Sales Resume Skills & Core Competencies

  • Knowledge of Software
  • Verbal Communication
  • Goal Setting
  • Organization
  • Time Management
  • Strategic Thinking
  • Demonstration Skills
  • Growth-Mindset
  • Flexibility
  • Cold Calling
  • Customer Retention
  • Researching
  • Data Analysis
  • Territory Management
  • Objection Management
  • Customer Relationship Management
  • Sales Pitch Development

1. Knowledge of Software

Highlight your sales experience with software programs, whether or not the company you are applying for uses that software. Proficiency in programs can show that you can learn various techniques fast.

2. Listening

Salespeople who are active listeners comprehend how to approach customers. If customers feel understood by a sales representative, it can increase their chances of making a purchase.

3. Verbal Communication

Verbal communication involves effectively sending messages to customers in a way they can easily understand. As a salesperson, landing sales and securing deals begins by engaging conversations with potential customers.

4. Goal Setting

Setting goals is a way for salespeople to track their success and it also shows a keenness to grow within their company. Being intentional in goal setting shows you recognize how your work influences your employer.

5. Organization

Managing several accounts reflects the organizational skills of a salesperson. Your ability to swiftly find and share information with clients can make the difference between landing a sale and losing not only leads but customers.

6. Time Management

It’s important to be mindful of how your work is distributed and being efficient with how that time is spent is an invaluable skill.

7. Strategic Thinking

Strategic thinking helps salespeople create strategies that will help their customers achieve their goals. This skill can also help you create a customized approach for individual customers.

8. Demonstration Skills

As a sales representative, you may be required to show how a product operates. Showcasing your demonstration skills involves creating a presentation, understanding the details of a product, and showing how that product can be beneficial to the customer.

9. Leadership

Having highly devoted leadership skills are helpful in the sales industry, especially if you want to be a team player. Companies often hire people who show leadership potential and can take initiative.

10. Motivation

Companies seek out highly motivated salespeople to find clients to help grow their business. Salespeople that are driven building strong relationships with clients that lead to more revenue for their employers.

11. Growth-Mindset

An essential skill in the sales profession is having a growth mindset. Embracing this kind of mindset leads to several opportunities for salespeople to develop new skills.

12. Initiative

Salespeople must possess the ability to independently cultivate plans and follow leads. They actively seek out prospects and can craft innovative sales techniques.

13. Flexibility

Adaption is extremely important in the sales industry. Salespeople have to react to situations as they happen. This requires both flexibility and being ready to modify a plan immediately.

14. Persuasion

In sales, convincing potential customers of your viewpoint helps land sales. Persuasive tactics help salespeople deal with clients that may need extra coaxing before buying

15. Cold Calling

Businesses use cold calling to contact potential customers. Affluent cold calling skills make sales candidates appealing for jobs.

16. Customer Retention

A business does everything to make sure they can maintain its customers. Sales representatives who are highly skilled in using strategies to persuade customers to make repeat purchases should highlight their customer retention skills on their resumes.

17. Networking

Creating and maintaining relationships helps companies expand their network to build strong connections. Showcasing this skill will make you an invaluable addition to the team.

18. Researching

Employers gravitate toward job seekers with research ways to improve their company’s sales process. Not to mention, good research skills can help you find information on your prospects to use during a sale.

19. Data Analysis

Creating a data-driven sales process helps salespeople decide on the most profitable techniques.

20. Territory Management

Companies take their time when selecting territories for their salespeople to engage with various markets. For salespeople who want to become team leaders, territory management is an important skill to increase their job duties.

21. Objection Management

Salespeople are tasked with solving various problems that may be reasons a customer decided not to buy a product or service. This skill identifies you as a qualified candidate.

22. Customer Relationship Management

Customer relationship management, or CRM, involves your ability to guide a customer throughout the sales process. Success in CRM closes deals and has the potential for customers to make repeated purchases.

23. Sales Pitch Development

Creating a good sales pitch is a skill that leans on the quality of its imaginative approach. The more skilled you are in persuading customers to purchase items, the more valuable you will be to companies.

Best Sales Resume Examples

Appealing descriptions, selecting job-specific keywords, and the ability to explain how to use tools are all things that can make resumes grab the attention of recruiters. Here are some examples of resumes that go beyond explaining their job duties.

Professional Sales Resume Examples

1. caroline atwood, inbound sales coordinator, hubspot cambridge, highlight your strengths.

Atwood wanted to turn her background in education into a lucrative career in sales. To position herself positively to potential employers, she highlighted transferable skills from her previous positions.

She says, “I created this resume for HubSpot when I switched industries from outdoor and environmental education to sales. I wanted to condense my hydrology fieldwork in Massachusetts and my teaching in coastal Alaska into relevant skills I could use to pitch myself as a salesperson."

What We Like:

Instead of viewing her non-sales background as a weakness, Atwood used it to strengthen her resume. "I wanted to represent myself as a multidimensional and curious person who enjoys learning about the world and connecting with others – a crucial part of the sales profession.” HubSpot felt the same.

Sales resume example from Caroline E. Atwood highlighting strengths and experience

2. Chris Moore, Channel Account Manager, HubSpot Cambridge

Demonstrate your skills.

Moore already had impressive sales and business experience, but he wanted to put in extra effort to set himself apart. He says, “I recommend doing something that stands out – like I did here . My resume is straightforward, but the delivery is different than most others. My website is a conversation starter and the gateway to my resume."

What we like:

By building his own website, Moore demonstrated his willingness and ability to overachieve. He was also able to customize the site with a personalized headline and message to his hiring manager.

He explains, "It showed HubSpot I'd put in the time to be noticed and stand out. There are so many free services available to make one-page sites like these."

Moore isn't the only one who sees the value of creating a website. He says, "I’ve even done it for several of my friends, and they’ve all been hired by one of the first two companies they interviewed with. I’m sure most of it was because they were highly qualified for the position, but some of it must have been because of the presentation, right?”

Best Sales resume example from Christoper A. Moore highlighting strengths and experience.

3. Paul Rios, Manager, International Sales and Strategy, HubSpot Cambridge

Quantify your successes.

Rios is a longtime HubSpotter who has successfully shifted roles within the company several times. He says, "Quantify everything. Sales – unlike many other jobs – is black and white. Vague sales resumes are a red flag for me. If you are an over-performer, this is your chance to showcase your accomplishments."

Rios also recommends having several different resumes on deck. “It's alright to have three or four different versions of your resume, each targeted at different companies or positions. For example, I have extensive direct and channel sales experience. If I were to apply to a new role, I'd highlight more strongly and/or reorder my bullets so my most relevant experience jumps out."

Sales resume example from Paul Octavio Rios highlighting strengths and experience.

Use Action Words to Stand Out

We mentioned earlier to focus on including accomplishments and the impact you’ve had in each role rather than just listing tasks and responsibilities. Adding the right action words to your resume can do just that. Instead of saying “responsible for [insert task]” try substituting action words like “spearheaded” or “Implemented.”

Professional sales resume example: Resume action words

Other worthy action words to use include:

  • Conceptualized
  • Strengthened

Using action words like the ones listed below will better highlight your accomplishments and skills. Next, let's consult some expert advice from HubSpotters on how to make your resume stand out for all the right reasons. 

Job Hunt Pep Talks From Sales Pros

Entry level tips.

No matter how long someone has been in sales, everyone has to start somewhere. For salespeople just starting out, Kelsey Freedman , sales recruiter, HubSpot Cambridge gives this advice: “For an entry-level resume, consider the characteristics and skills needed for a sales role. For example, hiring teams often look for someone competitive. Always include experiences you've had in a competitive environment.”

Also, don't shy away from using school or athletic goals as proof of your drive. She says, “Another example would be to explain a time you accomplished a goal. The hiring team wants to see you’re motivated by goals and can actually accomplish them, even if that means overcoming failure at times."

In the end, it's all about hard work and framing. "Ultimately, we want to see you're passionate and eager to generate revenue for the business. Even if it's a job at a retail store, you should phrase your responsibilities in a way that most closely relates to a sales position."

Resume Magic

Former HubSpotter, Mary Burbridge , offers this advice: Is your resume built of buzzwords? Mary recommends including plenty of data to back up your claims. “Always include metrics that indicate a track record of success. If you were an over performer, by what percentage? If you had the highest MRR recorded all year, how much?”

Kelsey Freedman also warns a resume can get too data-driven. She says, “Buzzwords can be detrimental, but when it comes to a resume, recruiters and hiring managers like to see them!"

So what buzzwords does this recruiter most like to see from candidates? "Words like 'quota,' 'attainment,' 'closing,' 'negotiation,' and 'cold-calling' catch the hiring team's eye,” Freeman says. But don't think you can leave those numbers out entirely. She explains, "Don't be afraid to add numbers in there, either. The hiring team wants to know how you performed in previous roles. So, why not include it in your resume?"

LinkedIn Best Practices

Who better to learn from than sought-after career mentor and HubSpot Executive, Dan Tyre ? He doesn't beat around the bush, saying, “Spend five times more effort on your LinkedIn profile than on your resume. And limit your resume to no more than two pages long. Oh, and if you have a Hotmail or AOL email address, don’t blame me if you don’t get the job.”

Trust the Process

Applying for a sales job should take time, but it shouldn’t cause you stress. Do the work, put in the effort to customize your resume for the sales job and company you’re applying to, and heed the advice provided above to submit a resume that employers can’t overlook. Good luck!

Editor's note: This post was originally published in April 2018 and has been updated for comprehensiveness.

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Resume templates to create a killer resume for your job application.

Powerful and easy-to-use sales software that drives productivity, enables customer connection, and supports growing sales orgs

Resume Worded   |  Proven Resume Examples

  • Resume Examples

50+ Sales Resume Examples - Here's What Works In 2024

Here are proven word and pdf templates for every kind of sales role, whether you're applying for a business development role or an account management role. use them as inspiration as you write your resume..

If you have a varied background in business development, it can help to include an assortment of relevant accomplishments and skills (along with numerical values where possible).

Choose a category to browse Sales resumes

We've put together a number of free Sales resume templates that you can use. Choose a category depending on your field, or just scroll down to see all templates.

Business Development Resumes

If you’re interested in helping businesses act on lucrative opportunities, look no further than the field of business development. With a number of new products and markets constantly emerging, business development specialists are in steady demand. Find out what you should include in your business development resume as we discuss six examples and go over key skills and action verbs that hiring managers are looking for.

Business Development Manager

Experienced business development managers should indicate their ability to grow in their capacity to help businesses by showcasing their most impactful accomplishments at their most recent positions.

Business Development Executive

Business development executives should utilize strong action verbs to emphasize their broad range of relevant skills and accomplishments.

Business Development Associate

As a business development associate, it helps to demonstrate your ability to work inside of companies (including with other departments) as well as with external relationships.

Entry-Level Business Development Manager

Using powerful action verbs relevant to business development, particularly when paired with quantifiable accomplishments, will help your resume stand out.

Director of Business Development

Business development directors should aim to show their increasing capacity for responsibility, as well as their ability to see and utilize fine details at the same time as an overarching view of the business.

Vice President of Business Development

A vice president of business development resume sample that highlights the applicant’s career progression and leadership skills.

Sales Development Representative

A sales development representative resume sample that highlights the applicant’s impressive sales metrics and effective call skills.

Business Development Intern

A business development intern resume sample that highlights the applicant’s relevant certifications and related experience.

Entry Level Business Development Manager

A resume for an entry level business development manager with a master's degree in business and experience as business development analyst.

Account Manager Resumes

Account managers serve as the link between a company and its accounts (its customers). When writing your account manager resume, it’s crucial to show that you have the skills recruiters are looking for. We’ve compiled seven resume templates with the most important qualities to have in 2023. (Google Docs and PDFs attached).

Sales Account Manager

Sales account managers should emphasize their accomplishments in sales and highlight their technical skills.

Entry Level Account Manager

When writing your entry-level account manager resume, use your education and previous relevant experience to highlight your capabilities.

Key Account Manager

When applying for a key account manager role, use this template to display your skills and previous experience.

Senior Account Manager

When applying for a Senior Account Manager role, use this template to display your experience and skills.

Inside Sales Account Manager

Use this template to display your sales and project management experience for an inside sales account manager role.

Technical Account Manager

Technical account managers (TAM) should showcase relevant experience and highlight technical accomplishments.

National Account Manager

A national account manager resume sample that highlights the applicant’s strong sales background and relevant certifications.

Insurance Account Manager

An insurance account manager resume sample that highlights the applicant’s insurance background and key achievements.

Marketing Account Manager

A marketing account manager resume sample that highlights the applicant’s wide range of marketing experience in multiple industries.

Strategic Account Manager

A strategic account manager that highlights the applicant’s sales-related certifications and impressive experience.

Enterprise Account Executive

An enterprise account executive resume sample that highlights the applicant’s career progression and extra languages.

Account Executive Resumes

Sales is a competitive and fast-paced profession, but the demand for account executives makes it a lucrative career option. In this guide, you’ll find account executive resume templates, tips, and industry-specific insights to help you land the perfect role.

Sales Account Executive

Sales account executive resume sample template with a strong focus on sales and marketing

Senior Account Executive

Senior account executive resume sample template emphasizing leadership and transferable skills

Advertising Account Executive

Advertising account executive resume sample template tailored to the specific position

Fashion Account Executive

Fashion account executive resume sample template with strong action verbs and resume summary

SaaS Account Executive

A SaaS account executive resume sample that highlights the applicant’s SaaS experience and quantifiable sales success.

Retail Resumes

Now that we’ve seen how essential the retail industry is, retail workers have never been so in demand. If you’re new to retail or looking for your next position, this guide has you covered with everything you need to know to write an effective resume, including sample templates for you to use.

Retail Manager

Retail manager resume example template showing career growth through job titles and strong action verbs

Retail Salesperson / Retail Salesman

Retail salesperson resume example template showcasing relevant skills and metrics

Retail Sales Manager

Retail sales managers should aim to show their ability to meet the needs of both customers and their employees, along with providing basic sales management accomplishments such as improving sales or reducing shrinkage.

Retail Pharmacist

Retail pharmacist resume example template using a resume summary to highlight accomplishments

Store Manager

A concise and focused resume showcasing a Store Manager's digital literacy and team leadership achievements.

Sales Manager Resumes

Sales managers are one of the most consistently in-demand jobs due to the ongoing need for companies to move their products. If you’re interested in a specific position, we’ll help you tailor your resume to fit the hiring manager’s expectations in this guide. To get an idea of what different sales manager resumes should look like, we’ve included five templates you can follow.

Regional Sales Manager

Regional sales managers should include numerical data points to highlight their accomplishments whenever possible, as well as indicating progressive growth in their responsibilities.

Hotel Sales Manager

Hotel managers should emphasize their ability to market a hotel’s brand at different capacities, as well as their ability to work with staff and team members to improve performance (at either individual or multiple locations).

Automobile / Car Sales Manager

Car sales managers can demonstrate their familiarity with the field by including any accomplishments related to improving finance-derived profits, as well as listing their relevant skills and techniques in an “additional information” section.

Territory Sales Manager

A territory sales manager resume sample that highlights the applicant’s career growth in multiple industries.

Catering Sales Manager

A catering sales manager resume sample that highlights the applicant’s catering background and related certifications.

Automotive Sales Manager

An automative sales manager resume sample that highlights the applicant’s automotive skill set and sales experience.

Assistant Sales Manager

An assistant sales manager resume sample that highlights the applicant’s sales certifications and managerial experience.

Area Sales Manager

An area sales manager resume sample that highlights the applicant’s sales experience and key achievements.

National Sales Manager

A national sales manager resume sample that highlights the applicant’s vast experience and strong skills.

Sales Associate Resumes

Sales associates help customers find and purchase the products and services they need. When crafting your sales associate resume, make sure to include relevant skills that hiring managers are looking for. In this article, we’ve compiled five resume templates with the most important qualities to have in 2023. (Google Docs and PDFs attached).

Sales Associate / Retail Salesperson

When applying for a retail sales associate role, highlight relevant retail skills and experience.

Entry-Level Sales Associate

When writing your entry-level sales associate resume, use your education section and university projects/volunteering to demonstrate your abilities.

Senior Sales Associate

When applying for a senior sales associate role, emphasize your career history and quantify your past sales accomplishments.

Sales/Customer Assistant

resume sample for sales

Fragrance Sales Associate

A fragrance sales associate resume sample that highlights the applicant’s high sales rate and job-specific skills.

Clothing Store Sales Associate

A clothing store sales associate resume sample that highlights the applicant’s related certifications and wide skills range.

Luxury Sales Associate

A luxury sales associate resume sample that highlights the applicant’s career progression and experience.

Wireless Sales Associate

A wireless sales associate resume sample that highlights the applicant’s technical knowledge and achievements.

Car Sales Rep

Car Sales Rep resume emphasizing sales record and customer service skills.

Operations Manager Resumes

Operations manager positions can be highly competitive. We’ve crafted six resume templates to help you snag one of these coveted jobs in 2023 (Google Docs and PDFs attached).

Business Operations Manager

Business operations manager resume with work experience, past promotion, and management skills.

Technical Operations Manager

Technical operations manager resume template with technical background, management experience, and hard skills

Sales Operations Manager

Sales operations manager resume with sales background, management experience, and performance metrics

Marketing Operations Manager

Marketing operations manager resume sample with skills section, action verbs, and marketing experience

Operations Associate (Entry Level Operations Manager)

Entry-level operations associate resume with educational history and internship experience

Retail Operations Manager

A retail operations manager resume sample that highlights the applicant's retail experience and operations achievements.

Warehouse Operations Manager

A warehouse operations manager resume highlighting the applicant’s managerial accomplishments and impressive tools section.

Senior Operations Manager

A senior operations manager resume sample highlighting the applicant’s career progression and project management.

Healthcare Operations Manager

A healthcare operations manager resume sample highlighting the applicant’s extensive healthcare history and qualifications.

IT Operations Manager

An IT operations manager resume sample that highlights the applicant’s IT experience and qualifications.

Process Improvement Manager

A well-structured resume for Process Improvement Manager roles.

Supply Chain Resumes

Companies around the world are looking for supply chain experts that can help their bottom line. This supply chain resume guide provides an in-depth look at six templates for applicants in various roles in the supply chain field to give you a solid footing for building your own resume. We’ll also cover what supply chain-related skills and action verbs you should be including to help your resume stand out.

Entry Level Supply Chain Analyst

Entry level applicants should include relevant courses and volunteer work to demonstrate familiarity.

Logistics and Supply Chain Analyst / Specialist

Logistics and supply chain analysts should try to include relevant accomplishments and verbs

Supply Chain Director

Supply chain directors need to demonstrate both their leadership ability and their ability to impact companies on a large scale.

Supply Chain Manager

Supply chain managers should emphasize relevant skills, such as by listing them in a skills bank, and include any additional certifications or volunteer work.

Supply Chain Business Analyst

Business analysts should include an introductory summary and emphasize any projects that led to better efficiency.

Director of Supply Chain Management

An example of a director of supply chain management position.

Logistics Supervisor

A resume for a logistics supervisor with a BS in business management and logistics, an experience as a logistics coordinator.

Real Estate Agent Resumes

Real estate agents are tactful, highly emotionally intelligent, and great at selling. When crafting your real estate resume, it’s key to show off your skills and past experience. Below, we’ve created a template with the most important qualities to have in 2023. (Google Docs and PDFs attached).

Entry Level Real Estate Agent

A resume for an entry level real estate agent with a degree in estate management and previous experience in real estate appraisal.

Experienced Real Estate Agent

A resume for an experienced real estate agent with a real estate license and CRS credential, and experience in commerical real estate.

Sales Engineer Resumes

In this era of unprecedented digital transformation, technology products are becoming increasingly complex. As a result, tech companies need sales staff that can demonstrate in-depth technical knowledge and practical applications of their products. That’s where Sales Engineers come in. They play a crucial role in the sales process, acting as a vital link between the sales and product development teams. Demand will only increase for sales engineers in the coming years, especially as technology advances. Here some ways to target your resume, along with examples and tips, for this challenging and rewarding role.

Technical Sales Engineer

A resume for a technical sales engineer that highlights their experience in managing technical sales.

Pre-Sales Engineer

A resume for a pre-sales engineer that highlights their technical role in supporting the sales engineer.

Copywriter Resumes

If you’ve read a really cool company slogan on a billboard, come across a super persuading advert on social media, or received an engaging newsletter in your email, you have enjoyed a copywriter’s work. This guide will help you create an effective copywriter’s resume that will get you that dream job and your work in front of the world.

Advertising Copywriter

Advertising copywriter resume sample with highlights applicant's recognized work and expertise in marketing.

Digital Copywriter

Digital copywriter resume sample that highlights applicant's digital marketing background and skill set.

Entry-Level Copywriter

Entry-level copywriter resume sample that highlights portfolio idea and applicant's educational background.

Freelance Copywriter

Freelance copywriter resume sample that highlights a freelancer's experience and work success.

Senior Copywriter

Senior copywriter resume sample that highlights applicant's managerial and copywriting skills.

Creative Copywriter

A creative copywriter resume sample that highlights a strong techical skill section and creative experience across various mediums

Junior Copywriter

A junior copywriter sample resume that highlights educational and extra curricular background as well as copywriting success

E-Commerce Resumes

As technology advances and more human interaction takes place online - in part thanks to the Covid pandemic -, eCommerce is fast becoming one of the most lucrative ways to sell products. And with the accelerated growth of this industry comes countless opportunities to grow a career in eCommerce. This guide will help you craft an eCommerce resume that will have recruiters eager to offer you your desired job.

E-Commerce Manager

An ecommerce manager resume sample that emphasizes the applicant's managerial experience and ecommerce acumen.

E-Commerce Director

An ecommerce director resume sample that highlights the applicant's successfull leadership and vast experience.

E-Commerce Operations Manager

An ecommerce operations manager resume sample that highlights the applicant's operations specialization and skill set.

Advertising Resumes

When companies have goods and services to sell to the public, they engage advertisers to create engaging stories or concepts to make the public aware of the product and make them want to purchase it. In short, you could say that advertisers lead consumers to the company’s products. This guide will explore various advertiser titles and give you tips to create a strong and successful advertiser resume.

Advertising account executive resume sample that highlights applicant's experience and skills section.

Advertising Agency Manager

Advertising agency manager resume sample that highlights applicant's experience and extensive skill set.

Advertising Account Manager

Advertising account manager resume sample that highlights the applicant's experience and skill set.

SaaS Resumes

Software as a Service, also known as SaaS, is a software distribution model in which companies provide access to their product via subscription. This has become one of the #1 ways to monetize software, and professionals with SaaS experience are highly in-demand these days. If you’re one of them and you’d like to know how to create your own SaaS-specialized resume, read on. We’re about to show you how. This guide will provide you with five resume examples for SaaS professionals. Additionally, we’ll give you some tips to help you move your resume up the stacks.

SaaS Growth

A SaaS growth resume example that showcases industry experience and relevant skills

SaaS B2B Sales

A SaaS B2B Sales resume template that showcases education background, skills, and industry experience

SaaS Account Executive (Alternate)

A SaaS Account Executive resume template that includes contact information, skills, and relevant work experience

Merchandising Resumes

Merchandising is the process of displaying products in a way that attracts potential customers and generates sales. This process is crucial for any company trying to increase its revenue and engage customers. It is an expensive technique, but the results outcast the costs. That’s why merchandising specialists are a crucial element of marketing efforts. If you have experience with the retail industry and knowledge of marketing techniques, you can apply for a merchandising role. However, you’ll need an industry-relevant resume to differentiate yourself from other candidates. Learn how you can create the best merchandising resume with this guide.

Visual Merchandising Manager

A visual merchandising manager resume template including a brief description, work experience, and additional information

Merchandising Assistant

A merchandising assistant resume example that includes contact info and a brief description

Fundraising Resumes

If you have a passion for helping others or you have a deep interest in a particular cause, a fundraiser career might be for you. Fundraisers’ main purpose is to collect money for philanthropic causes. Therefore, they are part of the entire process of managing campaigns for a specific cause, group, or event. This is a highly rewarding career that requires a lot of dedication, networking skills, and passion for a particular cause. If you can relate to this and are ready to initiate a career as a fundraiser, let’s get started. This guide will help you create a fundraising resume, by providing you with helpful tips and resume templates.

Fundraising Coordinator

A fundraising coordinator resume template using strong action verbs

Buyer Resumes

A buyer is responsible for procuring goods for an organization. This is an entry-level job that consists of researching potential wholesalers or suppliers for a company and selecting those with the best products and prices. They must comply with a particular budget and make sure their clients’ goals are met. This is a very interesting role that can help you reach other positions, such as purchasing manager or procurement director. If you’d like to know more about this occupation, read on. In this guide, we’ll give you interesting details about buyers and how you can create your own resume.

Media Buyer

A media buyer resume template that includes strong action verbs

Category Buyer

A category buyer resume template that highlights relevant work experience

Purchasing Agent

A purchasing agent resume example including a short professional description, work experience, and skills

Retail Buyer

A retail buyer resume template that emphasizes relevant work experience over additional information

Senior Buyer

A senior buyer resume template that breaks its work history into several bullet points

Fashion Buyer

A fashion buyer resume example that highlights industry-relevant work experience.

Assistant Buyer

A assistant buyer resume template that highlights skills and education

Category Manager

A category manager resume sample that highlights the candidate’s quantifiable success and specializations.

Director of Sales Resumes

A director of sales leads the sales team toward an organization’s target goal. They are responsible for monitoring and directing the sales team to ensure everyone is on the same page. This is a crucial role because their actions directly affect the sales bottom line. Hence, it comes as no surprise to see that directors of sales are highly in-demand. If you have experience in the sales field, excellent negotiation skills, and business acumen, you might be ready for this lead role. Today, we’ll show you how to create the best director of sales resume.

Sales Director

A sales director resume template that highlights work experience

Sales and Marketing Director

A sales and marketing director resume template that uses strong action verbs

Sales Operations Director

A sales operations director that mentions quantifiable achievements.

Hotel Director of Sales

A hotel director of sales resume template tailored to the hospitality industry

Hotel Manager Resumes

Every hotel has a manager or a team of managers, and with global and national tourism back on the rise after Covid, there is increasing demand for these professionals. Here are 3 resume examples that will help you build a resume that will land you a hotel manager job.

Hotel General Manager

A hotel general manager resume sample that highlights the applicant’s career growth and experience level.

Sales Coordinator Resumes

A sales coordinator is responsible for driving revenue to the sales team. They ensure customers’ needs are met and implement techniques that help sales representatives meet their quota goals. This is a leadership role that requires problem-solving skills and business acumen. According to the Bureau of Labor Statistics, this occupation’s demand is expected to increase by up to five percent. If you have a sales background and leadership skills, this might be your time to take a sales coordinator role. Learn how to create your own sales coordinator resume with our guide.

Sales and Marketing Coordinator

A sales and marketing coordinator including a brief description and professional experience

Engagement Manager Resumes

Engagement managers are the main point of contact between clients and the business. They help organizations build and maintain long-lasting relationships with their customers. That’s why they are responsible for resolving grievances and issues that customers may have, implementing engagement techniques, and addressing their questions. If you have experience with customer service and leadership skills, this might be your career path. Learn how to optimize your engagement manager resume to get better job opportunities with this guide.

Employee Engagement Manager

An employee engagement manager resume template that uses metrics to accentuate achievements.

Sales Executive Resumes

A sales executive, also called a sales representative, is responsible for generating leads and increasing a company’s customer base. They conduct market research to evaluate customers’ needs and implement marketing techniques to achieve sales quotas. If you have excellent communication skills, knowledge of marketing techniques, and experience with cold calling/emailing, you might be ready for a sales executive role. Today, we’ll help you craft your sales executive resume and provide you with high-performing resume templates that you can customize.

Experienced Sales Executive

A experienced sales executive resume template that highlights technical skills.

Senior Sales Executive

A polished Senior Sales Executive resume showcasing quantifiable achievements and leadership prowess.

B2B Sales Resumes

B2B (Business to Business) sales is the process of implementing sales strategies to target corporate-level stakeholders. B2B sales representatives sell products or services that businesses can use, instead of targeting individual customers. Therefore, this is a longer sales cycle compared to B2C (Business to Consumer). B2B sales representatives have a strong background in sales, including professional education and related experience. Today, we’ll teach you how to create a high-performing resume for a B2B sales role.

B2B Sales Manager

A B2B sales manager resume template that focuses on technical skills.

Sales Leader Resumes

Every company needs a sales leader to create successful sales strategies. However, one of their primary duties is to motivate the team. This way, they work towards their goals inspired by passion and not just because they were asked to do it. Do you have a passion for sales and leadership skills? We’ll teach you how to craft your sales leader resume to begin your job hunt. We’ve also included two downloadable resume templates for you.

Sales Team Leader

A sales team leader resume template that includes relevant certifications.

VP Sales Resumes

At the heart of every company is sales and at the head of many sales departments is a vice president of sales. This executive position requires a strong set of skills and a specific history. This resume guide will help you craft a resume that our recruiter consultants say they want to see for this position. Resume samples and unique recruiter tips are included.

VP of Sales and Marketing

A VP of sales and marketing resume sample that highlights the applicant’s quantifiable success and experience.

Technology VP Sales Professional

A technology VP of sales resume sample that highlights the applicant’s tech-related achievements and experience.

Relationship Manager Resumes

The most successful businesses thrive by not only gaining new customers but by retaining customers. At the heart of customer growth and retention are relationship managers who serve as the face of the company and keep customers happy, informed, and coming back for more purchases. This guide was developed to give relationship managers insight into what recruiters want to see in their resumes today. Resume samples and recruiter tips are included.

Client Relationship Manager

A client relationship manager resume sample that highlights the applicant’s career progression and quantifiable success.

Customer Relationship Manager

A customer relationship manager resume sample that highlights the applicant’s strong skill set and successful experience.

Action Verbs For Sales Resumes

  • Recommended
  • Prioritized
  • Facilitated
  • Accelerated
  • Transformed

How to use these action verbs?

The language you use when talking about your past achievements matters almost as much as the achievements themselves. Resume writing involves an element of storytelling, and if you want your story to be compelling, you need to tell it with strong words that catch the recruiter or hiring manager's eye when they skim your resume. When writing your sales resume, make sure to use strong action verbs which highlight your sales experience — whether that's a word like "Communicated" or "Presented", to showcase your communication skills, or "Developed" or "Grew" to show your initiative and impact.

Sales Resume Guide

  • Business Development Resume Templates
  • Account Manager Resume Templates
  • Account Executive Resume Templates
  • Retail Resume Templates
  • Sales Manager Resume Templates
  • Sales Associate Resume Templates
  • Operations Manager Resume Templates
  • Supply Chain Resume Templates
  • Real Estate Agent Resume Templates
  • Sales Engineer Resume Templates
  • Resume Templates
  • Copywriter Resume Templates
  • E-Commerce Resume Templates
  • Advertising Resume Templates
  • SaaS Resume Templates
  • Merchandising Resume Templates
  • Fundraising Resume Templates
  • Buyer Resume Templates
  • Director of Sales Resume Templates
  • Hotel Manager Resume Templates
  • Sales Coordinator Resume Templates
  • Engagement Manager Resume Templates
  • Sales Executive Resume Templates
  • B2B Sales Resume Templates
  • Sales Leader Resume Templates
  • VP Sales Resume Templates
  • Relationship Manager Resume Templates
  • Sales Action Verbs
  • All Resume Examples

Download this template for free

Download this ats-compatible resume template in word or google docs format. edit it directly in google docs.,    access samples from top resumes, get inspired by real resume samples that helped candidates get into top companies.,    get a free resume review, get actionable steps to revamp your resume and land more interviews using our free ai-powered tool..

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resume sample for sales

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resume sample for sales

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How to write a sales resume?

[ Click here to directly go to the complete sales resume sample ]

To get the sales job of your dreams, you need to pass the interview - and in this blog, we will help you achieve this.

Isn’t it ironic that you generated stellar sales in your last sales profile, are confident that you’ll crack any interview, but a tiny snippet of a fact skipped your mind - that you have to reach the interview stage?

If you’re looking for a new or better sales job, there’s no point in registering record-breaking sales in your previous profile if you can’t sell yourself on a piece of paper. That’s what a perfect sales resume is, isn’t it? You are selling yourself and if the recruiter likes the product, you are shortlisted.

But if you start counting the number of companies you sent your sales professional resume to, you might need a third hand (or fourth?). And how many of those bothered to call back? Is your hand curling into a raging fist because, surprise surprise, no one did?

So what happened?

Is it because your sales resume did not have what it takes, or is it because the competition is just too high?

Both maybe?

How about you let go of the raging fist and take a step back. What can you do now? The key to unlocking that mystery lies in that one-pager sales professional resume that you mindlessly send anywhere and everywhere.

Our guide to writing the best sales resume will tell you how to beat the competition and help you find the Wolf-of-Wall-Street-esque company you are looking for and deserve!

  • Managing a team of 10 people to increase sales in North America while fostering a sustainable network of buyers
  • Directing, supporting & motivating team members to meet pre-set targets and key performance indicators
  • Developing and executing sales strategies for whole of the northern region to achieve the sales quota
  • Directing business development & sales functions including new products launch, contract negotiations & order fulfillment
  • Optimized sales results and maintained high service standards with existing accounts while adding new customers
  • Implemented company business plans and provided recommendations to the senior leadership to improve the same
  • Created monthly reports for documenting sales activities while staying up-to-date with current industry trends & norms
  • Trained 10 interns to enhance their skills and assisted 20 customers per day for solving their queries
  • Increased sales from USD 10 million to USD 30 million for the northern region in 1 year
  • Awarded ' Employee of the Month ' in Jan '16 out of 10 Sales Associates
  • Top 10 percentile of the class

By the end of this article, you'll be able to:

  • Write an on-point resume headline
  • List out your skills in the correct format
  • Decide when to make an objective section and when to go for a summary section
  • Provide the correct personal information
  • Write your resume points in the correct fashion

... All to get that much-desired interview!

Our guide will broadly cover the following topics:

Sales Resume: Personal Information

Sales resume: header.

  • Sales Resume: Summary or Objective

Sales Resume: Key Skills

  • Experience In Sales Resume

Sales Resume: Education

Sales resume: additional information, resume for sales related profiles, how to make an ats friendly sales resume.

  • Advanced Tips For Sales Resume

Before you go to sleep at night, do you calculate the number of companies that you sent your sales resume to? Do you have nightmares of a cubicle full of HRs pouring over your sales resume and having a hearty laugh?

Do you try to compute the ratio of how many callbacks you received? And does that ratio make you feel helpless?

It’s not the ratio itself which is disheartening. It’s what you do after that. Are you the one to wallow in self-pity, or are you the one to take charge of the situation and do something about it?

If you’re a sales professional who has been in the field, you know the level of competition which is out there. You know it’s a dog-eat-dog world simply because of the very nature of the profession. And in such a scenario, the formula to survive is simple: eat or be eaten.

Ever wonder what happens when weeks go by without you receiving even a single confirmation from the recruiter? Was your sales resume so bad that they did not see it worth their while to even spend a second on it?

Before you blast off a list of back-alley insults to the recruiter, consider this: what if s/he didn’t even get a chance to look at your sales resume?

Believe it or not, this happens more frequently than you think. Most companies use Applicant Tracking Systems (ATS) to filter out all job applications. You can’t expect a bunch of poor HRs to pour over thousands of applications that they receive for a single sales vacancy, right?

The situation is worse in most MNCs (yes, including the MNC that you have your eyes on), where the scale at which they operate makes the ATS an indispensable tool for filtering out applications.

While we’ll talk about making sales resumes ATS-friendly in detail in this guide itself, there are a few things which are not in your control - the number of applicants, how exactly an ATS is programmed, what specific things the HR is looking for, etc. But there are a few things which you can certainly do.

By understanding how a sales resume is structured.

The broad structure of sales resumes is divided into the Professional Summary, Professional Experience, Key Skills, and Education.

How these 4 sections are played around on an actual sales resume can range from professional to professional. Professionals with 20+ years of work experience in sales will structure their sales resumes differently than, say, people who have finished half a dozen different internships and are now ready to start.

Sales resumes of freshers in this field should be of one-page and for those who have over 10 years of experience it should be two pages. Sales resumes should not be 1.5 or 1.75 in length. If you're utilizing the second page, make sure you reach the entirety of the second page and do not breach the limit of one line for each point.

So you saw an infographic sales resume somewhere online, and thought to yourself ‘What better way to present all your sales achievements in all their glory than fancy graphs and charts? That ought to triumph everything else, right?’ Um, no. Granted, they do look fancy, but the job of sales resumes is not to look fancy, it’s to get people shortlisted.

Prima-facie, infographic sales resumes do deliver quite the impact, but the truth is, they make most ATSes go haywire. An ATS is programmed to parse only basic text. That means logos, tables, and graphs are out of the picture. A graph showing a meteoric rise in your sales will be useless if the ATS goes ‘huh?’ and trashes the same in the bin.

As dumb as it sounds, don’t write ‘CV/Resume’ on the top. We’ve seen sales resumes with a ‘RESUME’ in bold for a heading, so let’s avoid that. Simply start with your name, and then continue with your current/targeted profile below it and then provide your contact details.

What about the file format? Most companies specify what they want (.docx, .pdf, hand-made paper from septuagenarian artisans in Japan, etc.) in the Job Description itself. In case of a lack of information about the same, you can go for a .pdf with minimal formatting.

Since you can never possibly know which ATS the company is using, or which way it has been programmed, you can play it safe by sending a .doc file to the ATS and a .pdf to the recruiters.

That’s alright, but what about the font, font size, or the margin? Go for sans-serif fonts like Calibri or Tahoma instead of serif fonts like Cambria or Times New Roman. If you pick a font, make sure it’s consistent throughout your sales resume.

Having the heading in some fancy font and then the points in the standard font is a rookie mistake that we’ve seen countless times. Avoid a font size smaller than 10 or 11, and don’t underline words as they can distort the legibility of lower case letters like g, j, or y.

When it comes to margins, go for a margin spacing of 0.5 on all sides. Do not manually extend it to try and fit your point in one line. The formatting of sales resumes is as important as the content in them. So, make sure it is also on point.

How many pages? Size matters, but not like the way you think. We’ve seen top-level executives and CXOs bragging about their 20-pages long resumes containing their entire life history, starting from their cashier job at Walmart 30 years ago. Don't do that and if you're on a senior position then just limit your sales resume to just 2 pages.

Most HRs don’t think twice before throwing away a 5-pager resume in the bin.

What is your argument? That if you mention everything, you’ll come across as being comprehensive and detail-oriented? Put yourself in the HR’s position and you’ll find out why that is not the case. Moreover, limiting your entire professional trajectory to just two pages is a skill on its own.

Also, if sales resumes exceed the limit of 2 pages there is a high chance that the recruiter might not even think of them as worth taking a glance at.

Design : The content of sales resumes is of prime importance and then comes the design of sales resumes. So, keep that in mind while making your sales resume.

Prioritizing design by compromising on content can land you in trouble. Just to clarify, no one is downplaying the role of good design. It can automatically give you a boost over a majority of other sales resumes, even before the recruiter can dive down into the finer points. But that’s just it.

A good design is just a gateway for the reader to enter the domain of content. But if the content isn’t engaging enough, no amount of flashy design can save you. And while we’re there, unless you’re applying for a Graphic Designer profile, you’d be better off toning down the flashiness a bit.

Spending hours fine-tuning the subtle nuances of design for sales resumes is pointless if doing that very thing will render the sales resumes as un-parseable by the ATS.

So broadly, you've got 2 options.

The first one is to make your sales resume on MS Word and the second one is to opt for Hiration's Online Resume Builder where you'll get more than 25 premium design templates as well as a ready to use the content template to make your sales resume.

You can also check out 10+ sales resume examples given on our Online Resume Builder to get more clarity on how to write your sales resume.

Go, check it out and see for your self.

When it comes to writing the perfect sales resume, finding the correct way to add your contact details somehow doesn’t feature on top, right? But you do remember the dreadful ATS, don’t you? An ATS might as well come with a ‘My way or the highway’ bumper sticker, you might think. And that’s true.

It’s true because if one fails to write the contact details and relevant information in the prescribed manner, the ATS is programmed to not even consider the rest of the resume. And you can’t blame it as well, right? In any professional environment, there’s an established process for everything. Why should resumes be any different?

Most resumes in the US follow a fixed standard for contact details. Don’t write your complete address down along with the flat number - it serves zero purposes at this stage of the recruitment process. Just the area and city code will do.

Have a professional-looking e-mail address. If your ID is on a college domain name, it doesn’t matter if the college is Harvard, it just means that you still haven’t grown up.

The country name comes only if you’re looking for a switch in location. If you’ve worked in the US your whole life and aren’t particularly looking for a change, don’t bother writing the US at the end of each work profile.

That only makes sense if you have a track record of thriving in multiple continents and are open to recruiters globally.

LinkedIn/Skype : Are you sure your external profile will give a boost-up to your sales resume? Or are you having trouble remembering the last time you updated your LinkedIn?

Linking your sales resume to a bland LinkedIn that still shows your work profile of 5 years ago as your current job, will not help your case, will it? A Skype ID only makes sense if you’re applying for remote profiles, or if the company specifically asked for one.

Remember, you only have one page to showcase your entire career to date. So, make every word count.

Take a glimpse at the sample sales resume given below to get more clarity on how to state your personal information in a sales resume:

Personal Information section in a Sales resume

Additionally, you can go for Hiration's Online Resume Builder wherein you will get the option to customize the personal information section. You'll get all sorts of social media icons according to your need. For example, icons of WhatsApp, LinkedIn, GitHub, etc.

You will also get 25+ designs for your sales resume template along with 10+ sales resume templates with ready to use content in them.

So, come and make your sales resume at Hiration's Online Resume Builder Today!

Are you a Sales Executive, a Sales Representative, or a Sales Associate? Where are you right now, and where do you want to go?

Don’t think of job titles as sacred keywords that can’t be played around with. If earlier you were an Executive but came across a Sales Representative profile that looks appealing, you can write Sales Representative right below your name.

It’s surprising how little attention is paid to the job title. Most sales resumes we encounter don’t even have them in the first place. The reader has to scan the resume for the current profile to find out what the applicant is doing, and that goes against our mantra of doing everything to make the recruiter’s job easier.

In case you are looking for jobs similar to your current profile, the job title can remain unchanged, but we strongly advise you to have it on top. But in case you are looking for a switch or scale up, you have ample room to play around.

What you essentially have to do is bridge the gap between where you are and where you want to go. It can be a bit tricky, and you’ve to be cautious to avoid misleading the recruiter. Your task is not to get shortlisted by the ATS.

Your task is to prepare a stellar sales resume which can form the basis of your interview with the recruiter, leading to your inevitable selection.

Doing research will help. Scan the job description for skills and requirements which you can align with your existing job profiles. You’ve to narrow down the search to that one catchphrase which will get you more hits than any other. Say it out loud before you proceed with your sales resume - every word counts.

More particularly the words which are right below your name.

Have a brief look at the example given below to get better understanding of how to write your job title:

Profile Title section in a Sales resume

In addition to this, for profile-specific sales resume samples, go to our Online Resume Builder where you will get 10+ ready to use sales resume templates.

Sales Resume Key Sections

Sales resume: summary or objective.

Yo mama so old she still uses an objective section in her resume.

While we would strongly advise you to not use that in your next rap battle, the truth remains. We’ve seen people devote hours on just optimizing their objective section, without bothering to find out if it would even serve their purpose.

We often throw around a JFK quote when we have to explain the difference between an objective and a summary section in a sales resume ‘Ask not what the company can do for you, but what you can do for the company.’

Merely pointing out that you’re good in x, y and z is only half the job. You’ve to be explicit in pointing out how the skills that you possess will help the organization in achieving their goals - it’s the latter half which will get you shortlists.

For this reason, it’s of paramount importance that you ditch the objective section, go for a crisp Professional Summary section instead, and as Dylan said, don’t think twice, it’s alright.

It’s common knowledge that any recruiter will devote not more than 6-10 seconds on your sales resume at first glance. And if at that moment, they see a drab objective section where you have a shopping list of all the things that you are looking for, s/he won’t have any reason to continue reading.

A concise summary section, on the other hand, will not only mention your skills but also provide a proper context on how it would add value to the organization.

Since the summary section in your sales resume will be the first thing that the recruiter will notice, let’s dive deeper and try to figure out how to go about framing points in this section.

So you have a list of all the achievements across your entire career - how do you zero in on what all will cut the top? That’s where the Job Description of your targeted sales profile, your Bible for your job-hunt, comes in handy.

Scan the JD for skills which the recruiter is looking for, and go back to your sales resume to find out what all existing achievements can be showcased along those lines. If on the first attempt, you can’t find anything, see what all points can be rephrased. Rephrasing is a double-edged sword though.

The goal here is to customize your sales resume in such a way that it looks like it was made in response to the JD itself, that the person behind that piece of paper holds the solution to all the problems ailing the organization.

But on the other hand, if you do manage to fool the ATS but the recruiter ends up feeling that you stuffed your sales resume with keywords from the JD...well that’s some irreversible Jurassic Park-level damage right there.

When you break down your sales resume, you can’t change your achievements in your work profiles. The summary section is what will take you from where you are to where you want to go. You can upload/paste the JD into this tool which examines the frequency of words used and gives you a jazzy word-cloud.

It will give you an accurate idea of what all skills are highly prioritized by the recruiter.

It’d also help to know what the Summary section of a sales resume is not. It’s not a board for pinning all your achievements where you go about spouting numbers and clients. Reserve that for the relevant work profile.

You can reserve a separate Key Achievements bucket/sub-heading (more on that later) under each work profile. In the summary section, avoid the specifics of your achievements and instead provide an overview of what you are capable of.

To give you an even better idea, here’s a sales resume sample summary section of a sales resume:

~7 years experienced, result-oriented and value-driven Senior Management Professional & Regional Sales Head with a track record of spearheading cross-functional teams to formulate strategies and effectively execute key project deliverables. Proficient in combining an entrepreneurial drive with management skills to drive major gains in revenue, market share, and profitability. Highly skilled in cultivating excellent relationships with new prospects and existing customers.

Briefly look at the sample sales resume given below to get better understanding of how to optimize your sales resume summary:

Summary section in a Sales resume

For getting profile-specific sales resume examples of summary, visit our Online Resume Builder where you will get 10+ sales resume template with ready to use profile-specific summaries.

What are some broad-level key skills for sales resumes?

The Key Skills section of a sales resume is where you have the chance to dump all your research around keywords and job descriptions. But a word of caution. Don’t go overboard! For an experienced recruiter, it won’t take a minute to find out if the key skills are genuine or whether they’ve been dumped for the sake of it.

Like we mentioned, the journey of sales resumes does not end at ATS. If keyword-stuffing was the solution to all ATS problems, everyone would be doing it.

You can fool the machine (even though most modern ATSs are equipped to deal with cases of keyword stuffing, and some even penalize the applicant by blocking them from all subsequent vacancies) but the recruiter sitting behind the ATS has been handling resumes for years. Good luck fooling them.

Add only those skills which have been substantiated in your work profiles below. Any discrepancy in this regard can backfire, you can bet your bottom dollar on that. And a side note: MS Office as a skill doesn’t count. I mean, c’mon.

Another thing we’ve seen people bungle up on their sales resumes is to have an unhealthy mix of soft skills and hard, professional skills. What we forget is that the ATS, the machine we hate because we don’t understand it, is, at the end of the day, operated by humans alone.

Adding soft skills like ‘creative’ and ‘team-player’...just how exactly do you see it working out in your favor? You don’t expect a recruiter to filter out applicants based on those skills, right?

The ideal way is to have a healthy mix of both, with priority given to professional skills that you’ve gained in the course of your tenure. It’s your job to anticipate what all keywords the recruiter might use to filter out the thousands of applicants, and it’s your job to optimize your sales resume according to that.

Additionally, having a ready list of your core competencies in your sales resume will allow you to easily remove and add relevant keywords based on the profile you’re applying.

Here’s a sales resume sample list of key skills in a sales resume which you can use:

  • Key Account Management
  • Sales & Business Development
  • Team Management & Leadership
  • Client Relationship Management
  • Product Development & Promotion
  • Budgeting & Cost Management
  • Negotiation & Portfolio Management
  • Partnerships & Alliances
  • Training & Stakeholder Management

See the sales resume example of key skills section given below to get a better idea around how exactly to write your skills in your key skills section:

Key Skills section in a Sales resume

Moreover, you can opt for Hiration's Resume Reviewing Service to get your resume reviewed for relevant key skills by select industry experts.

Along with this, to get profile-specific sales resume samples of skills, you can make use of our Online Resume Builder where you will get 10+ sales resume templates that have profile specific, ready to use key skills section. In addition to this, you can also use trendy graphs to demonstrate your skills as shown in the sample above.

How To Describe Your Experience In Sales And Frame Points In Your Resume?

It might help to research and find out the norms which are followed in your industry or location - whether companies ask for functional resumes or reverse chronological ones.

Additional factors are also considered; for instance, whether you were a Sales Consultant or in public service, if there are gaps in your career if you were working on an ad-hoc or contract basis, etc.

A common ATS blunder which most people make is to mention the date of joining or location before the company’s name. The order to be followed is the company’s name > job title > location > date.

So how should one go about detailing the work experience for the sales resume? For writing succinct points, we recommend the Princeton formula: A+P+R=A.

action/power verb (begin every point with a power verb) + project (what you did) + result (why you did) = Accomplishment (what was the outcome)

Why do we recommend it? If you can keep this formula as a backdrop for all the points that you frame:

You can effectively weed out all the fluff which otherwise becomes hard to even identify in the first place

When you only have one line to sensibly link all these 4 parameters, it will not be easy in the first go, but trust us, the result is worth it.

99% of the sales resume that we see daily will have 2 or 3 of these factors, but never all. Your existing sales resume will invariably fall in that bracket as well. And this formula is how you jump the ship from 99% to the creamy layer of the top 1%.

The keywords from your research on JD and beyond will be incorporated here as well, in addition to the Summary and Key Skills section.

Most people invariably fall on two extreme ends of the spectrum - either their sales resumes will be entirely responsibilities-based or they’ll only list out their achievements. Either of the two only paints an incomplete picture.

But the Princeton formula flawlessly ties up your job role, what you did, how you did it, and its quantifiable impact.

There are two things to keep in mind while formulating points for sales resumes:

Buckets/Subheadings : Let’s say you smoothly applied the Princeton formula for your current work profile and are now left with 8-10 odd points. Now, the vast majority of the people will stop here and will continue with the rest.

But not you. You need to jump from the poor jetty with 99% of applicants sailing in it to the luxury liner with the top 1% on-board. How do you that?

Start with having another look at those ~10 points and grouping similar points together. Let’s say some points are around Sales & Business Development, a few points focus on you forging strategic alliances & partnerships for boosting the business, others talk about the various stakeholders that you were coordinating with, etc.

Why do we do that? ‘Making the recruiter’s job easier’ is our mantra, that’s why. Instead of spending time pouring over each point, HR only has to go through the buckets/sub-headings. If they look relevant enough, only then will it make sense to go deeper.

You can go a step ahead and try to link the sub-headings that you use with the keywords research and Key Skills that go on top. That adds a tremendous and unparalleled amount of coherence to sales resumes.

Given below are examples of buckets in action. Below you’ll see perfectly framed points more or less along the lines of the Princeton formula. You’ll notice how the journey of framing points does not end here. Here’s why.

Grew business to 7 cities from 1 & client acquisition from ~25/month to 350 & raised INR 250k for the Christmas community site Established a 35-seater outbound telesales call center from scratch and managed the entire team independently Tasked with brand-building and process implementation for overcoming previous attempts to form a footing in the state Groomed 2 members to get them promoted to State Heads & the entire region won the sales contest for a Bangkok trip in '12 Led a team of 50+ to increase business/month from USD 50,000 to USD 750,000 and achieving 106% growth in 12 months Handled Direct Sales and DSA distribution business models across 7 locations with minimal infrastructure Established dynamic sales, marketing, customer care and operations teams with 50 employees including 4 Cluster Heads Ensured zero attrition by designing reward/recognition schemes to further increase employee productivity by 20% Partnered with Google for an SME event and appointed as a member of the panel for press meet covered by 30+ reporters Enhanced collection from 10% to 85% by stopping credit, a decision appreciated and later implemented across the country Set up an inbound call center and executed brand awareness campaigns to increase reported calls from 3/day to 800/day

What’s the first impression? Do you just see a wall of text and nothing else? Do you feel like you need to take a few deep breaths before you begin reading? Surprise surprise, the recruiters going through your sales resume also feels the same.

And how can you blame them? You did not follow our mantra of making their job easier, did you?

Now have a look at the same points in a slightly different light

Sales & Distribution Tasked with brand-building and process implementation for overcoming previous attempts to form a footing in the state Handled Direct Sales and DSA distribution business models across 7 locations with minimal infrastructure
Team Building & Management Established dynamic sales, marketing, customer care and operations teams with 50 employees including 4 Cluster Heads Ensured zero attrition by designing reward/recognition schemes to further increase employee productivity by 20% Groomed 2 members to get them promoted to State Heads & the entire region won the sales contest for a Bangkok trip in '12 Established a 35-seater outbound telesales call center from scratch and managed the entire team independently Set up an inbound call center and executed brand awareness campaigns to increase reported calls from 3/day to 800/day
Key Achievements Led a team of 50+ to increase business/month from Rs. 50,000 to Rs. 25 lakhs and achieving 106% growth in 12 months Enhanced collection from 10% to 85% by stopping credit, a decision appreciated and later implemented across the country Grew business to 7 cities from 1 & client acquisition from ~25/month to 350 & raised Rs. 22 lakhs for Navratri community site Partnered with Google for an SME event and appointed as a member of the panel for press meet covered by 30+ reporters

If this isn’t mic drop stuff, we don’t know what is. The points remained the same, but simply assigning buckets exponentially enhanced the readability of these points. That’s what you should ideally be targeting.

Cause-effect : Using the above given 4 parameters to frame your sales resume points is the key to make your sales resume stand apart from the rest of the sales resumes. It will help you in highlighting your accomplishments in such a way that they cannot be overlooked.

Another way in which you can highlight your accomplishments is by making a separate 'Key Achievements' bucket at the end of your work experience section and then jot down all your achievements related points in that bucket. So, you can choose either of the two ways to highlight your accomplishments.

Look at the below-given sales resume examples to see the difference between a point with no cause-effect methodology used and a point written by using the cause-effect methodology.

  • Grew business to 7 cities & raised money for the Christmas community site

The above point in example 1 does not have the methodology of cause-effect used in it. So, it is not providing complete information.

  • Grew business to 7 cities from 1 & raised INR 250k for the Christmas community site

Now, example 2 is written using the cause-effect methodology and is providing complete information around the work which one did.

Have a brief look at the below given sample sales resume to get more clarity around how to make your professional experience section:

Professional Experience section in a Sales resume

Further, for profile-specific sales resume examples of professional experience points, you can opt for Hiration's Online Resume Builder where you will get 10+ sales resume templates with ready to use professional experience points which will provide greater clarity around how to frame points.

Another section that gets the least attention is the education section. But, just so you know, the ATS pays a lot of attention to the education section as well. So, you must make your education section the correct way.

You must be well aware of how tough the competition is when it comes to jobs. Everyone wants to get a job in a top company and all the top companies make use of the ATS to shortlist the best candidates out of all the people who have applied for the jobs there.

So, just make sure that your education section is on point.

Look at the below given example of education section to get more clarity around how to make the education section:

Education section in a Sales resume

Besides this, to get more sales resume examples of the education section, you can go for Hiration's Online Resume Builder where you will get 10+ sales resume templates to refer to.

Apart from the 4 sections which we talked about previously, there are also additional sections which can be added to sales resumes. One such section can be of certifications. In this section, you can include any and every certification which you have done and is relevant to your target profile.

Do not include your certifications in the education section. Keep the education and certifications section separate. Doing so will also make it easier for the recruiter to gauge what is your educational qualification and what all additional certifications you've done just at a glance.

Make sure to write dates for both enrollments as well as for graduation from your certification course.

Another section which you can include is the 'Additional Information' section. In this section, you can include additional information like your hobbies or if you're multilingual, then you can include all the languages which you know in this section.

Also, for instance, you write 'photography' as a hobby and if you've taken any classes on photography, then including that course in your sales resume will further add value to your sales resume as well as to your hobby.

See the below given sales resume sample to see how to include additional sections in your sales resume:

Additional Information section in a Sales resume

Furthermore, you can opt for Hiration's Online Resume Builder to make your sales resume with ease as all these sections come pre-arranged in our Online Resume Builder along with 25+ designs for sales resume template.

Besides this, you will also get more sales resume samples to refer to as our Online Resume Builder has 10+ sales resume templates.

So, what are you waiting for? Go and make your sales resume at our Online Resume Builder Now!

  • Car Salesman Resume : If you are making a car salesman resume then make sure you highlight your achievements while framing your points in the professional experience section. These achievements can be by how much you were able to expand the customer base or your contribution to promotional and sales campaigns and the likes.

And as far as it's about key skills, include skills like documentation, persuasion, task management, etc.

The key skills section should ideally be a healthy mix of functional and soft skills.

  • Insurance Agent Resume : In an insurance agent resume highlight those achievements in your resume points which will demonstrate how skilled you are in your fields. These points can be around how you suggested changes or additions to your clients' existing insurance policy and how it benefited the company.

Or it can be how you customized policies around the needs of each client and then mention what was the outcome of the same. And then follow the same cause-effect methodology for writing all your insurance agent resume points.

Then while making your key skills section, writing skills like financial data computation, evaluation & presentation, inspection & installation, etc. Write skills which show in what all functions of your domain you hold expertise in.

By now, you know that before your sales resume lands on the table of a recruiter, it has to pass the ATS test. But an ATS is not necessarily a roadblock in your way to getting that much-deserved interview. You can use it to your advantage and can get on top of the job getting race.

When writing your sales resume, keep in mind that you have to write it in a way that makes it able to pass the ATS test and easy for the recruiter to read through.

So, let us first tell you how an ATS works.

It scans for specific keywords and phrase which were given in the job description. It will scan for these keywords throughout your sales resume sections like the education section, key skills section, professional experience section, etc.

After the ATS is done scanning your sales resume, it will move up your sales resumes only if it'll have the highest number of matching keywords and will reject it if it won't have any relevant keywords.

So, this shows us how important it is to include the information in the job description carefully and correctly in our sales resume.

Another thing that the ATS is quick to reject is the information in the header. So, make sure that there are no headers or footers in your sales resume.

If there are certain tools, platforms, or technologies given in the job description, then make sure you add them to your sales resume. Also, if you don't know how to use those tools, platforms & technologies, then do not include them in your sales resume.

Then comes the functional skills which you need to include in your key skills. Some functional skills have their short forms as well. For instance, if you are including Customer Relationship Management in your key skills section, then also write CRM in brackets.

The ATS can be programmed to scan for this skill in either of the ways. By writing such skills in both ways will increase your chances of getting shortlisted for the interview. To further increase your chances of passing the ATS test, you can include these skills in the points of your professional experience section as well.

Now, that you've made your sales resume ATS friendly, its time to make it recruiter friendly. To make it recruiter friendly, keep in mind the below-given tips:

  • Make sure your sales resume point does not exceed the limit of one line.
  • If they do, then split them into multiple main-points or sub-points.
  • Frame all your points using the cause-effect methodology.
  • Bold important words, phrases, and numbers throughout your sales resume.
  • Do not use fancy acronyms or any slang words.
  • Include a one-line company description for all the companies where you've worked.
  • Do not write your complete address. Just the city name and country code are enough.
  • Do not use any graphics, logos, or tables.
  • Use san-serif fonts like Calibri & Tahoma.
  • Write section headings in 12 pt font size and the rest of the resume in 10 points.

Additionally, to see how an ATS friendly sales resume looks like, then you can go to Hiration's Online Resume Builder where you will get profile-specific sales resume examples along with 10+ sales resume templates whose content is completely ATS friendly.

Advanced Tips For Sales Resume (Master Resume And A Few Other Pointers)

The best way to start with making your sales resume is by making a master sales resume first. A master sales resume goes a long-long way. Not only it helps you in making your present sales resume, but it will also help you in the future when you'll need to update your old sales resume.

A master sales resume is the one in which you simply dump all the information related to your sales resume. And by all the information we mean every little detail that you can remember related to the work which you have done so far in your professional life.

You don't have to sort any information at this stage. The basic idea of making a master sales resume is that you have all the details which you think should go into your sales resume at a single place.

In the master sales resume, you don't have to edit your point to frame them in a cause-effect manner. Since the sole purpose of the master sales resume is to contain all the information related to your sales resume so that you don't have to look here and there when you sit to make your final sales resume.

Also, you don't have to limit your master sales resume to just 2 pages. It can extend up to 5 to 8 pages or even more.

Once you've dumped all the information in the master sales resume, then you can pick the information which you think should go in your final sales resume. Now, to make your final sales resume look perfect and on point, make sure you follow the below-given pointers.

  • Do not use first-person and second-person pronouns anywhere in your sales resume.
  • If your sales resume points are exceeding the limit of one line, then you can remove an article or two to limit it to just one line.
  • Do not use full-stop anywhere in your sales resume except for the summary as all the other points in a sales resume are not complete English sentences.
  • Do not write any personal information like your age, gender, religion, etc.

Then before sending your sales resume to a recruiter or posting it on any job portal, make sure you proofread it at least 2-3 times. If you send out a sales resume that has dozens of grammatical errors then you'll completely lose your chances of getting that shortlist.

Also, it is a good idea to give your sales resume to your friends or family members to proofread. As fresh eyes are always a good idea to get your resume proofread.

Got some questions or tips on how to make a great sales resume? Give us a shout out in the comments section!

resume sample for sales

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resume sample for sales

  • • Led a team of 15 sales professionals, achieving a 40% year-over-year increase in sales revenue by implementing innovative sales strategies and enhancing the sales process.
  • • Spearheaded the expansion into three new markets, resulting in a 25% increase in market share and establishing the company's presence in competitive regions.
  • • Negotiated and secured contracts with key accounts worth over $5M, contributing significantly to the company's bottom line and strategic growth objectives.
  • • Developed and executed a comprehensive training program for new hires, reducing ramp-up time by 50% and significantly improving sales team productivity.
  • • Implemented a CRM system that improved lead tracking and sales forecasting accuracy by 35%, enabling more strategic decision-making.
  • • Organized quarterly sales conferences to align on goals, share best practices, and foster team unity, which was instrumental in boosting team morale and performance.
  • • Managed a region generating over $2M in annual sales, exceeding sales targets by 20% each quarter through effective territory management and customer engagement strategies.
  • • Launched a partner program that increased sales channel revenue by 30% within the first year, enhancing product distribution and market penetration.
  • • Led the turnaround of an underperforming district, achieving a 15% sales increase in the first six months through strategic realignment and team motivation.
  • • Collaborated with marketing to develop targeted campaigns that increased lead generation by 40%, directly impacting sales growth.
  • • Initiated a cross-functional team effort to address customer service issues, reducing complaint rates by 60% and improving customer satisfaction scores.
  • • Exceeded individual sales targets by 25% for three consecutive years through effective client relationship management and strategic sales approaches.
  • • Played a key role in a project that resulted in a 20% increase in customer retention by enhancing product training sessions for clients.
  • • Contributed to a 10% year-over-year growth in sales by identifying and penetrating new market segments with high potential.
  • • Facilitated successful negotiations of contracts with major clients, securing deals that were 15% above the average contract value.

23 Sales Resume Examples & Guide for 2024

Your sales resume must clearly showcase your track record of sales achievements. Highlight numerical sales successes, such as hitting targets or growing customer bases. Include examples of relationship building and retention strategies. Demonstrate your proficiency in various sales techniques and tools through concise examples and recognitions.

All resume examples in this guide

resume sample for sales

Entry-Level Salesperson

resume sample for sales

Sales Representative

resume sample for sales

Sales Manager

resume sample for sales

Sales Associate

resume sample for sales

Software Sales

resume sample for sales

Solar Sales

resume sample for sales

Jewelry Sales

resume sample for sales

Door To Door Sales

resume sample for sales

Enterprise Sales

resume sample for sales

Executive Sales

resume sample for sales

Inside Sales

resume sample for sales

Outside Sales

resume sample for sales

Phone Sales

resume sample for sales

Luxury Sales

resume sample for sales

Furniture Sales

resume sample for sales

Construction Sales

resume sample for sales

Director of Sales

resume sample for sales

Sales Director | Strategic Planning | Client Relations resume example

Resume Guide

Sales Resume Example

Resume Format

Resume Experience

Hard & Soft Skills

Certifications & Education

Resume Summary/Objective Tips

Additional Resume Sections

Key Takeaways

By Experience

Sales resume example

Sales require a talent for persuasion. Hence, recruiters are looking for candidates who can demonstrate experience and promote their skills.

But you’re not sure how to go about it without sounding too arrogant.

We can help with that!

Our guide will teach you:

  • How to get noticed by optimizing your sales resume for both ATS (Applicant Tracking Systems) checks and recruiters.
  • How to build a solid experience section and a powerful resume summary.
  • Various writing tricks you can use, each illustrated with a real sales resume example.
  • How to create an assorted skills section that shows off your technical and social abilities.

And if you’ve set your sights on a specific sales role, we’ve got you covered:

  • Sales Cover Letter Guide
  • Insurance Sales Resume Guide
  • Pharmaceutical Sales Rep Resume Guide
  • Head of Sales Resume Guide
  • Sales Consultant Resume Guide
  • Area Sales Manager Resume Guide
  • Sales Analyst Resume Guide

Sales resume example

Sales Director | Strategic Planning | Client Relations resume example

Here’s what this applicant does well in their resume:

  • Strategic leadership and team success: The use of concrete examples, such as “40% year-over-year increase in sales revenue” effectively highlight the candidate’s sales skills.
  • Market expansion and client relations: The applicant clearly knows that the role is performance-based. Showcasing relevant achievements like the ability to grow businesses and manage key accounts is crucial.  
  • Innovative solutions and process improvements:  The resume perfectly underscores what makes the candidate rise above other contenders - their ability to use innovative sales strategies, enhance sales processes, and develop comprehensive training programs for new hires.

How to format your sales resume

Understanding your audience is crucial, both in sales and resume writing. Just as effective sales tactics hinge on resonating with the customer, a captivating sales resume relies on your excellent communication skills and ability to convince hiring managers of your value. In both instances creating a clear message, tailored to your audience’s needs and preferences is the key to success.

A powerful sales resume aligns your strengths with the company’s specific needs, mission and goals. It also showcases what you’ve achieved as a sales specialist so far.

To ensure you have a solid resume framework:

  • Use the reverse-chronological resume format : Recruiters want to see how you’ve expanded the scope of your responsibilities and the projects you’ve handled over time.
  • Opt for the hybrid resume format ,  if you’re transferring careers: Don’t dismiss prior work experience, especially if it’s within the same business niche. Underscore your transferable skills.
  • Pick the functional resume format , if you’re a sales novice: No experience? No worries, this layout will allow you to put an emphasis on your formal training and all the sales skills you have to offer.
  • List your LinkedIn in the resume header : Being in sales means you’re also representing a company and its brands. That’s why hiring managers must confirm how you conduct yourself professionally.
  • Employ your sales skills in the resume summary: Even if you’re a novice, you must prove you can actually sell something. And it begins with your knowledge and skills.
  • Showcase your career progress in the experience section: Emphasize your go-to attitude when it comes to tackling bigger and more complex sales campaigns.
  • Don’t make your resume longer than 2 pages : Part of what makes a sales pitch effective is the art of being concise. So, if you have lots of experience, be selective with what you include.
  • Choose a stylish design : When it comes to design, you can add a splash of color  to make your resume stand out. Just don’t go overboard and turn your application into a promotion poster.
  • Pick a cool, but readable font :  Long gone are the days when you had to stick to Arial or Times New Roman to make your resume presentable. Lato and Exo 2 are great alternatives, but other serif and sans-serif fonts work, too!
  • Optimize your sales resume for ATS scans: Hiring managers rely on ATS software  to filter out the viable candidates. To pass these scans, make sure to repeat keywords  and phrases you see in the job ad.
  • Save your application as a PDF file : Don’t risk wasting your writing and formatting efforts by saving your sales resume as a Word document. More often than not, this file type scrambles the document design to adjust it to the reader’s device settings.

Delving beyond the general sales resume structure recommendations, and knowing what sections to add and where to place them is vital for your success.

If your work history is short or is not directly related to the sales field, push the skills and certification segments near the top of your resume. Showcase you’ve undergone the necessary training and you’re familiar with the fundamental sales principles. Plus, indicate how you want your career to progress in the future.

On the other hand, if you’ve been in the industry for a few years now, start with your most relevant positions. Be mindful to stick to the reverse chronological order, when listing them.

Then, include any additional qualifications you’ve obtained as a sales expert.

Is your resume good enough?

Drop your resume here or choose a file . PDF & DOCX only. Max 2MB file size.

It may seem like a lot to keep track of, but there are only five must-have sections:

The top sections on a sales resume:

  • Contact information:  Allow recruiters to contact you easily via email or your business profiles. It’s no use getting noticed if hiring managers can’t reach you.
  • Sales objective or summary:  Inform recruiters of your career goals and how they align with the role in question.
  • Experience in sales:  Show hiring managers that you have relevant experience in the role they're hiring for.
  • Sales skills:  Display the skills and knowledge that make you the best fit for the role.
  • Education:  Recruiters are interested in your academic background because they want to ensure you have a foundational understanding of sales principles.

Each of the sections above focuses on a particular area of your expertise. But while these simplify the process of categorizing your experience and skills, they don’t indicate the specific details hiring managers are searching for in a sales resume.

So, here are the top points your sales resume must cover to draw recruiters’ attention:

What recruiters want to see on your resume:

  • Sales experience:  Prior practical experience gives recruiters confidence in your ability to perform the job, as it demonstrates that you have already honed some of the necessary skills in a real setting.
  • Communication skills:  A crucial part of sales is being able to effectively convey information and persuade customers, which is why recruiters prioritize this as a key characteristic in potential hires.
  • Knowledge of the product/industry:  Understanding the product or the industry means you can craft strategies that will appeal to the company’s target demographic.
  • Demonstrated achievement of sales goals:  Hiring managers prioritize measurable accomplishments because they show your ability to deliver results and meet targets.
  • Client relationship management:  Recruiters look for this skill to ensure you can handle and grow relationships with clients effectively to maximize sales and client retention.

How to write your sales resume experience

As its name suggests, the resume experience section  is where you lay out your relevant work history, along with pertinent achievements and awards you’ve obtained for each of the positions you’ve held. That’s because hiring managers want to know the results  of your actions, instead of what you did on a day-to-day basis.

When it comes to sales, the effectiveness of marketing strategies and tactics is measured by the conditions and environment in which they have been applied. Simply put, without context and results, sales approaches are mere tools. Yet, understanding where and how to apply these instruments is crucial. Hence why recruiters are so focused on achievements, They want to ensure you know how to apply your knowledge and expertise before they give you a chance at an interview.

Use the experience section to display the scope of your sales experience by referencing important moments of your career. If you’re transferring from a different industry, stress the relevance of your specific business niche expertise to the company’s business operations as well as the role you’re applying for. For instance, having pharmaceutical knowledge will make a good impression on recruiters, if you’re striving to become a sales representative within the beauty industry.

Yet, your experience doesn’t have to come only from past job positions you’ve held. Depending on the company’s main product or service, your expertise may come from:

  • Volunteering and side gigs you’ve done.
  • Being a member of an interest group or association.
  • Having a deep understanding of the particular industry and the competitors within the niche.
  • Trying to develop a similar product or service yourself.

Regardless of which route you choose, remember to link your sales experience to specific achievements. The best way to frame each bullet point in your entries is to:

  • Begin with an action verb  to enhance the impact of your wording.
  • Provide context to explain why this particular success story is worth mentioning.
  • Finish off by detailing the outcome of the situation.
  • Remember to use resume keywords  and phrases from the job ad to tailor your experience section.

Hiring managers are searching for applicants who masterfully balance thoughtfulness, responsibility, and decisiveness. The perfect candidate is aware that actions have consequences, but at the same time, they’re goal-oriented and proactive.

To illustrate, check out the following sales resume example experience section:

  • • Achieved a 30% cold calling success rate for 2022.
  • • Increased the monthly Average Order Value (AOV) for 40+ client accounts.
  • • Awarded Sales Representative of the Month.

While the section highlights some of the candidate’s abilities and achievements, the lack of attention to detail is evident. The applicant has:

  • Missed the chance to include a company website. Showcasing the type and quality of products and services your past employers offer can provide insight into the target audiences you’re used to analyzing.
  • Omitted key details about the listed achievements. Having a “30% cold calling success rate” doesn’t mean much if it can’t be compared to the overall scale of the company’s business operations.
  • Failed to make their Sales Representative of the Month award count for something. This is an in-house prize. As a result, eligibility to receive such acknowledgments varies from company to company. So, recruiters won’t be able to determine the scale of your success if the criteria isn’t public or widely recognized within the industry.

Business owners are concerned with the bottom line. So, whenever possible, don’t forget to mention the scale of the projects you’ve handled. Also, make sure you clearly show the link between your actions and the results you’ve achieved.

Here’s how this candidate enhanced their experience section after consulting with us:

  • • Achieved a 30% cold calling success rate for 2022 and, as a result, onboarded 170 new business clients.
  • • Increased the monthly Average Order Value (AOV) for 40+ client accounts by 59% through various upselling methods.
  • • Awarded Sales Representative of the Month 3 times in a row for closing over 18 deals above $45,000 for each respective month.

Straight away, recruiters know the:

  • Type of clients the applicant has experience with.
  • Revenue growth they can bring on a monthly and yearly basis.
  • Candidate’s strengths when it comes to sales skills.

How to quantify impact on your resume

By now you’ve seen just how vital measuring the impact  of your work is. For a performance-based job like sales, this is especially important because your work must deliver the desired results.

It’s true that certain job aspects can be difficult to quantify, so we’ve compiled a list with some metrics you can reference on your sales resume to get you started:

  • Numeric sales achievements: Demonstrate your ability to meet sales targets.
  • Percentage increases in sales: Underscore your contribution to driving growth and improving sales performance.
  • Size of your client portfolio: Reveal the number of clients you’ve effectively managed to show your ability to handle pressure and foster professional relationships.
  • Revenue generated: Highlight your direct impact on the company’s bottom line.
  • Number of cold calls made: Display your proactive approach towards securing new business.
  • Increases in market share: Indicate your strategic ability to grow the business.
  • Quantitative growth of customer base: Prove you have stellar client acquisition skills.
  • Sales rankings: Feature any professional acknowledgments from past employers to demonstrate your talent for high performance.

Writing a sales resume with no experience

We’ve already noted some of the ways you can display relevant sales experience, despite a short work history. But if you’re on your path to securing your first job , you can still reference:

  • Volunteering  and fundraising experience.
  • Memberships in professional associations  and organizations.
  • Relevant research you’ve conducted and case studies you’ve published.
  • Additional training  you’ve completed.

Once you’ve determined what you want to detail on your sales resume, just remember to:

  • Frame each entry as a project if you’re not formally employed.
  • Start your bullet points with the appropriate action verb.
  • Explain what was the goal of your project and the actions you took.
  • Share the results and insights your work offers.

How to list your hard skills and soft skills on your resume

No resume is complete without the skills section . It outlines the scope of your technical and social attributes. Particularly the ones you haven’t had the chance to address anywhere else on your resume.

Generally, they can be divided into two categories:

  • Sales hard skills : These cover your knowledge of basic sales principles, contract management, and lead generation. Basically, the relevant know-how you can’t do your job without.
  • Sales soft skills : These demonstrate how well you work with other colleagues, as well as your ability to foster business relationships and negotiate contracts.

We know it’s tempting to overcrowd this segment with your top technical abilities. However, hiring managers are looking for candidates with a well-rounded profile. This means that the perfect applicant has to have analytical thinking and high emotional intelligence.

To make sure you don’t overcrowd your skills section:

  • Read the job requirements listed in the job ad.
  • Review your sales resume once again and write down which of the skills from the job ad you haven’t mentioned so far.
  • Think of relevant achievements for each of the new elements you want to add to this section.
  • Begin each description with an action verb.
  • Provide some context to explain why your accomplishment is significant.
  • Outline the outcome of your work.

Depending on the position, a various combination of your skills will be required. But if the job ad doesn’t offer much information, we’ve prepared two lists with top sales skills to help you out:

Best hard skills for your sales resume

  • Negotiation
  • Closing Deals
  • Salesforce CRM
  • Microsoft Excel
  • Data Analysis
  • Lead Generation
  • Direct Sales
  • Product Knowledge
  • Pipeline Management
  • Sales Presentations
  • Cold Calling
  • Market Research
  • Contract Negotiation
  • Sales Strategy Development
  • Client Retention
  • Sales Reporting
  • Contract Management

Best soft skills for your sales resume

  • Communication
  • Time Management
  • Flexibility
  • Relationship Building
  • Self-Motivation
  • Adaptability
  • Problem Solving
  • Personal Organization
  • Customer Service
  • Emotional Intelligence
  • Public Speaking

How to list your certifications and education on your resume

Another way to reference certain abilities and expertise you have is to illustrate your academic background.

Every company has its own requirements when it comes to the type and level of education they demand from candidates. Generally, a Marketing Management or Business Administration degree goes a long way. Although some employers are happy with applicants who have the equivalent practical experience instead.

That’s why, even if you’re transferring from a different field, your chances of securing the position aren’t impossible. Especially, if your degree is related to the business niche in which you’ll operate.

With that said, if you’re a tenured professional with a college degree, build your education section  by including your Bachelor’s and/or Master’s degree. For each entry you’ll need to list:

  • The name of your degree and your college.
  • The date of course completion.
  • One or two of your academic achievements.

On the other hand, if you're a recent graduate, make sure you also include one piece of relevant coursework  or related majors and minors  that align with the role-required skills.

Here’s how to do it:

  • • Researched and presented a paper on Profanity as a Sales Tool: The Impact of Swear Words in Sales Copy
  • • Majored in International Marketing Management, Digital Marketing and e-Commerce Marketing.

In addition, if you don’t want to add your high school diploma , certificates are always a good alternative .

These are even easier to incorporate into your resume. Just list the name of your qualifications, as well as the name of the issuing organization. Like so:

If you’re not sure which certificates to include on your sales resume, we’ve compiled a list with the current most popular certificates with recruiters:

Best certifications for your sales resume

  • Certified Professional Sales Person (CPSP®)  
  • Certified Sales Executive (CSE)  
  • Certified Inside Sales Professional (CISP)  
  • Certified Professional Sales Leader (CPSL)
  • HubSpot’s Inbound Sales Course  

How to write your sales resume summary or objective

Pay special attention to how you frame your resume profile . This is a short paragraph, placed right below the resume header. It’s freeform in nature and outlines your key career achievements—consider it your sales pitch to hiring managers and potential employers.

Based on how much sales experience you have, there are two types of resume profiles you can choose from.

The first one is the resume summary . This type is best used by specialists with at least 4 years of practical sales experience.

If you opt to write a resume summary, make sure to mention:

  • Notable past employers.
  • At least two significant career achievements that relate to the available position.
  • At least three core job skills—remember to use keywords and phrases.

By contrast, if you’re still a sales novice, the resume objective  is the way to go. Like the summary, it provides a brief description of your professional wins so far, but here the focus is mainly on your:

  • Ability to align your strengths and expertise with the company’s goals.
  • Top technical and social skills.
  • Education and certifications.

Let’s look at a few examples so you can see the difference.

First, check out the following sales resume objective sample:

It doesn’t pack the same punch as a sales pitch usually does. This sample’s main issue is the lack of specificity. The candidate states they’re proficient in various skills. Yet, the objective doesn’t detail how these talents were acquired or where for that matter. Plus, the candidate doesn’t mention any relevant internships or side work to support their application.

Finally, the resume objective claims the applicant is “currently undergoing training to become certified.” But there are many sales-related certificates out there and employers can be very picky when it comes to which certificates they deem preferable.

Here’s how adding a few details can make your objective statement more convincing:

Now, take a look at the sales resume summary example below:

Very unimpressive!

Although the success of your resume profile relies on top-notch pitching skills, don’t treat the summary as a dating profile. Don’t count on resume buzzwords  to stand out as they don’t add value to your application. What’s more, this candidate is far too succinct because they haven’t:

  • Mentioned any relevant achievements or special training.
  • Shared the names of the awards they’ve won, some of which could be completely unrelated to the job in question.
  • Listed the exact name of the certificate they hold. Don’t forget that the names of certificates and certain skills often serve as keywords when it comes to ATS checks.  

With these points in mind, the following edit shines a better light on the candidate’s qualifications:

This version lets hiring managers know exactly what they can expect from this applicant, such as:

  • An annual revenue increase.
  • Excellent contract management and relationship-building skills.
  • A professional who’s in step with industry trends.

Additional sections for a sales resume

Using cookie-cutter sales resume templates is a thing of the past. While it’s recommended you follow certain best practices, using a standard resume template is the same as trying to promote two competing products by using the same sales tactics.

To stand out you must truly make the resume your own. This means that your individuality must shine through.

Adding extra sections to your sales resume  is a smart way to get noticed by recruiters. This way you can include relevant bits of information about your expertise that don’t really fit the mold of other sections.

For instance:

  • A portfolio with case studies, research, and presentations  you’ve done, even if only as part of your coursework.
  • Awards, prizes, and other professional recognitions from past employers you’ve received.
  • Promotion and marketing campaigns you’ve designed and facilitated for charity events.

How to put a presentation section on your resume

Some of the extra section examples we’ve listed don’t really apply to novice sales specialists.

That’s why, if you don’t have much experience, your best option would be to share a presentation you’ve done. This way you can showcase where your expertise lies, as well as the breadth and depth of your sales knowledge. It will also prove how up-to-date you are with industry trends.

To do this:

  • Leave some free space near the education section.
  • List the title of your presentation.
  • Provide a summary of what your presentation is about.
  • Cite the start and end date of your project.
  • Share at least one achievement that resulted as a direct consequence of your presentation.
  • Link to an online version of your work, if applicable.

You can follow the education section format above or the example we’ve prepared below:

  • • Secured a year-long internship with eWin Digital Agency as a B2C Sales Advisor.

Key takeaways

And that’s how you build a powerful sales resume! Simply:

  • Pick the reverse-chronological resume format to detail your work history.
  • Include your LinkedIn profile in the resume header.
  • Use the chance to turn your resume summary into a sales pitch.
  • Bear in mind to quantify the achievements you list in the experience section.
  • Show a glimpse of your character by attaching extra sections to your resume.
  • Highlight your academic background and any additional training you’ve undergone.
  • Supplement your skills section by referencing talents or aspects of your personality that you haven’t had the chance to address elsewhere on your resume.

Sales resume examples

Explore additional sales resume samples and guides and see what works for your level of experience or role.

Entry Level Salesperson Resume Example

A typical sales resume is going to focus heavily on their performance in previous sales roles. That’s where the challenge of an entry level salesperson resume comes in. Fortunately, there are other ways to show you’ve got sales skills and the right attitude to learn.

Consider whether you’ve had experiences which showed persuasion, determination, passion, or just ingenuity. These examples can demonstrate you have what it takes to thrive in a sales position even without any formal work experience.

Beyond this, you need to show you’re ready to learn. Show you’re eager to get out there and grow to really stand out.

Finally, you can show you have what it takes for an entry-level sales position with more than just the resume. Make sure your communication skills shine during the whole application process. Write your resume and cover letter in a concise but persuasive manner. Follow-up with an email to keep the hiring manager engaged and after an interview be sure to send a thank you letter.

Sales Representative Resume Example

  • Show that you can hit and exceed sales targets, communicate effectively, and manage your leads.
  • Showcase your qualities as a sales representative clearly, through extremely specific examples.
  • Display customer-related experience, e.g. account representative, support background, or any other experience that strengthens your ability to work with people’s needs.
  • Make you memorable and prove culture fit by demonstrating your personality, e.g. by adding information about your passions and side projects.

Sales Manager Resume Example

  • Strike a balance between demonstrating strong sales skills and the skills it takes to manage a team.
  • Demonstrate the impact you’ve brought to previous companies you’ve worked for. Don’t be shy about using the numbers that will help your case.
  • Demonstrate leadership skills as a sales manager by talking about your team and the progress you’ve helped it achieve. This could be an increase in sales results, a role in hiring new employees, or mentoring existing ones.
  • Include references from higher-ups. For a sales manager role, you can also add references from your team. This is a good way to show your managerial experience from their perspective.
  • Demonstrate you can push to complete work on time and get these past few clients before the close of the quarter.

Sales Associate Resume Example

  • Are very product-driven, e.g. they demonstrate passion for the product or the ability to learn more about it
  • Combine good personality with customer service skills that get results
  • Demonstrate genuine interest in the target industry through product knowledge and relevant detail
  • Display expert communication skills in the real world context, and NOT routinely list them in the Skills section
  • Showcase your personality through custom “Most proud” and “How I spend time: resume sections

Software Sales Resume Example

  • Show why you’re better than the somewhat notorious car salesman stereotype
  • Starts with being specific. Don’t just list your responsibilities from previous jobs, talk about the numbers. How many vehicles did you sell, what was the % improvement?
  • Includes information about upselling and offering add-ons to customers -- after all, that’s where the bulk of your profit comes from.
  • Covers communication and people skills just as well as hard sales numbers.
  • Include examples of assessing customer needs and working with different types and tax brackets of clients.

Jewelry Sales Resume Example

A director of sales has a lot on their plate and their resume will need to reflect the increased number of requirements for such an important position.

The first and most important point you need to get across is that you improve the company’s sales strategy. Some key components, depending on the industry, would include pipeline volume growth, reducing sales cycle length, and ultimately increasing the average purchase volume and growing monthly sales revenue.

Make sure you include relevant numbers for each of the improvements you’ve worked on. After all, if you’re in sales, you know that numbers speak for themselves.

Your director of sales resume wouldn’t be complete without a focus on leadership skills. Talk about your experience managing sales teams, mentoring mid-level management, and improving team effectiveness.

The position of director of sales is multifaceted and there’s a lot of other information you may want to include on your resume. Take a moment and think what has made an impression on you when recruiting for your own sales teams. This can be specific sales results, but most often memorable candidates include something in their resume that shows their personality and demonstrates culture fit.

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