thesis statement for customer service

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Customer Service Theses Samples For Students

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Do you feel the need to check out some previously written Theses on Customer Service before you get down to writing an own piece? In this free directory of Customer Service Thesis examples, you are granted a thrilling opportunity to examine meaningful topics, content structuring techniques, text flow, formatting styles, and other academically acclaimed writing practices. Exploiting them while composing your own Customer Service Thesis will definitely allow you to finalize the piece faster.

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Customer Service - List of Free Essay Examples And Topic Ideas

An essay on customer service can emphasize the importance of quality service in business and customer satisfaction. It can discuss strategies for delivering exceptional customer experiences, the role of customer feedback, and the impact of excellent customer service on brand reputation and long-term success in a competitive market. A vast selection of complimentary essay illustrations pertaining to Customer Service you can find at PapersOwl Website. You can use our samples for inspiration to write your own essay, research paper, or just to explore a new topic for yourself.

Changing Demographics Customer Service to Millennials

Today, customer service is facing a new challenge is has never taken on: Millennials. We here about Millennials everywhere we go, and it seems everyone has an opinion about them. Teens, and adults in their 20s and 30s are what is considered the Millennial Generation, also referred to as Millennials. This generation has been called things like lazy, narcissistic, and coddled. But Millennials have also been defined in positive ways too though. "They are generally regarded as being more open-minded, […]

How Else Can Nordstrom Continue to Provide Exceptional Customer Service and Grow Brand Loyaltys?

Background Nordstrom has been in business since its establishment as a small shoe store in Seattle back in 1901 by John W. Nordstrom. Over the years, the shoe store has grown into a renowned fashion chain store operated by his generation. While establishing the company, John Nordstrom had in his mind the desire to provide clients with top notch customer service and high-quality merchandise to fit everyone’s needs and budget. The customer-based focus with which the company was established by […]

Elevating Intimacy: the Customer Service Tapestry of Victoria’s Secret

In the bustling world of retail, where brands compete for attention and loyalty, customer service emerges as the defining factor for success. One brand that has managed to carve a niche for itself, both in terms of product offerings and customer service, is Victoria's Secret. Known globally for its alluring lingerie and fashion shows, the brand's approach to customer service provides a captivating study on the delicate dance between brand image and customer engagement. Victoria's Secret, over the years, has […]

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Research Related to United Airlines: Customer Service is a Top Priority

At the turn of the twentieth century, two geniuses Wilbur and Orville Wright invented a machine in which humans could operate to fly in. Since the invention of flying, traveling has never been the same; the aviation industry makes traveling to a destination faster and more efficient. The aviation industry continues to improve the technology used in domestic and international travel, as well as everything that goes into riding on one of its airplanes. United Airlines is no less different […]

Internal Approach for Chern’s Department Stores with Focus on Superior Customer Service

The Flagship store for Chern’s Department store is in the need of a new store manager. This manager will be responsible for 150 full time sales positions, 50 Part time sales positions and 520 non sales positions. This store has the most focus of the CEO, Ryan Chern and COO, Ann Chern. In the following analysis it will be discussed of the correct approach for this position will be an internal or external hire. Also, what the steps are in […]

Bridgestone: the Success Dependent on Quality Customer Service

Bridgestone is a privately held for-profit organization. Bridgestone Americas is looking to add 800 or more retail points of sale to 2,200-plus company-owned retail stores it currently operates as it drives to “become the most trusted provider of automotive care in every neighborhood we serve” (Davis 2016). Bridgestone Retail Operations, LLC (BSRO) is headquartered in Nashville, Tennessee, and operates the largest network of company-owned automotive service centers across the United States – including Firestone Complete Auto Care, Tiers Plus, Hibdon […]

Customer Service Quality Analysis and about Engaging Customers to Take an Active Role in Services

How does the fact that a service affect the offering and perceived risk? Think in terms of intangibility, inseparability, variability, and perishability. Service is affected by many characteristics. For example, an intangibility service is identified by things that an individual cannot see, taste, feel, hear, or smell (Kotler & Keller, 2016, p.1402). Many service industries fall under offering and perceived risk because they do not hold tangible products, for instance, Sylvania Learning Center or any other academic tutoring facility as […]

Understanding Stakeholder Needs: Battery Explosions and Customer Service

Unlike the recall of the Samsung company, Note 7 of two and a half million phones for battery explosions, Apple Inc. also had multiple battery explosions from as far back as 2013 to deal with. One example being back on August 20, 2013 when a consumers iPhone 4 had suddenly burst into flames. The consumer was able to contain the fire from spreading further in the matter of seconds, however Apple Inc. customer service wasn’t as ready or quickly to […]

Lush, Whole Food and Etsy Companies and their Strategies and Customer Service

Lush, Whole Food and Etsy are companies with dissimilar industries that are chasing different business plans. This means that these companies are focused in different practices, however they all follow the same business strategy, which is focused differentiation. Due to their uniqueness of their products they have a competitive advantage of their competitors. Lush is a unique international brand that sells bath bombs, soap and conditioner bars, lotions, faces mask, fragrances, skin and eye makeup. They have a competitive advantage […]

Importance Customer Service for Sears Holdings Company

Sears Holdings Company was once at the forefront of the retail industry due to their revolutionary and innovative marketing of using a printed catalog to promote their merchandise. This style of marketing was a huge breakthrough for the company back in the late 1800s and was what attracted most of their customers. Their groundbreaking marketing is what has allowed Sears to be a historic and reputable company throughout their 125 years of business. Although the company still has their niche […]

The Origin of the First Target Store: a Milestone in Retail History

The story of the first Target store is a fascinating chapter in the history of American retail, marking the beginning of what would become one of the most successful and influential retail chains in the United States. Target's inception is not just about the opening of a store but about the vision and innovation that redefined the shopping experience for millions. The first Target store opened its doors on May 1, 1962, in Roseville, Minnesota. This new retail concept was […]

Target Corporation: a Retail Giant through the Decades

In the annals of American retail, Target Corporation emerges as a prominent entity, its origins tracing back to the early 1900s. Initiated by George Dayton in 1902, the enterprise commenced under the moniker of the Dayton Dry Goods Company, nestled within Minneapolis, Minnesota. Over the ensuing decades, Target underwent a metamorphosis, transcending from a solitary dry goods emporium into one of the nation's preeminent and instantly recognizable retail conglomerates. This discourse delves into the pivotal junctures and metamorphoses that have […]

The Origins and Growth of UPS: a History of Innovation and Service

The United Parcel Service, widely recognized as UPS, stands as a global luminary in the realm of logistics and parcel conveyance, celebrated for its unwavering dependability and operational efficacy. Its genesis traces back to the annals of 1907, when two enterprising adolescents, Jim Casey and Claude Ryan, birthed the American Messenger Company in the bustling heart of Seattle, Washington. Armed with a meager loan of $100, they embarked upon a mission to furnish expeditious and courteous messenger amenities, ferrying packages, […]

The Impact of State Farm’s Mission Statement

The appellation State Farm holds significant sway in the insurance domain, revered not solely for its exhaustive insurance provisions but also for its staunch dedication to client assistance and community backing. The foundational creed of State Farm, "To aid individuals in managing the vicissitudes of mundane existence, recuperating from the unforeseen, and actualizing their aspirations," encapsulates the corporation's commitment to furnishing dependable insurance amenities while simultaneously nurturing a sentiment of security and optimism amidst its clientele. This doctrinal proclamation transcends […]

Evolution of Chick-fil-A: from Dwarf Grill to Fast Food Giant

Chick-fil-A, an esteemed fast food establishment in America's culinary landscape, boasts a storied narrative interwoven with familial ethos, pioneering business methodologies, and an unwavering dedication to excellence. The genesis of Chick-fil-A commences with its progenitor, S. Truett Cathy, who inaugurated his inaugural eatery, the Dwarf Grill, in Hapeville, Georgia, in 1946. This unassuming diner would later metamorphose into a national sensation renowned for its iconic chicken sandwich and distinctive customer service ethos. S. Truett Cathy's foray into the gastronomic realm […]

The Founding of Costco: a Retail Revolution

Costco, an eminent and thriving retail colossus, commenced its journey on September 15, 1983. The genesis of this commercial juggernaut heralded the dawn of a novel epoch in the realm of warehouse clubs, epitomized by a membership-driven paradigm proffering consumers bulk commodities at discounted rates. The inception of Costco transcends mere entrepreneurial narrative, constituting a saga of retail innovation that would indelibly reshape the shopping landscape for myriad consumers worldwide. The genesis of Costco finds its antecedents in the visionary […]

The Significance of “Help411” in Modern Support Systems

In an era where information is at our fingertips, the concept of "Help411" has emerged as a pivotal element in the sphere of customer service and support systems. The idea is simple yet profoundly effective—providing a centralized hub where individuals can access information and assistance for a wide range of issues. This concept, rooted in the traditional 411 information services, has evolved to encompass much more, adapting to the needs of a digitally connected society. The original 411 service was […]

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Customer Service Dissertation Topics

Published by Carmen Troy at January 4th, 2023 , Revised On August 15, 2023

It is a famous saying by henry ford that the only foundation of a business is service. It is very true and is followed by businesses of all scales. If a business is unable to offer valuable services to its customers and live up to their expectations, they lag in the race of being the best firm of their kind.

If you are planning to write your dissertation about customer service but are clueless regarding what exactly to write about, you can look at some of the ideas mentioned below. The dissertation topics suggested by experts and professionals will help you get an idea for your dissertation so that you graduate with flying colors.

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2022 Customer Service Dissertation Topics

Topic 1: the relationship between quality of customer service and revenue generation in the hospitality industry..

Research Aim: The research aims to establish the relationship between the quality of customer service and revenue generation in the hospitality industry.

Objectives:

• To analyse the strategies of delivering quality customer service.
• To determine the sensitivity of hospitality customers to service quality.
• To evaluate how service quality impacts revenue generation in the hospitality industry.

Topic 2: An investigation into identifying the modern methods of delivering customer service and the role of AI.

Research Aim: The research aims to investigate the modern methods of delivering customer service and the role of AI.

• To analyse the use of digital tools for delivering customer service.
• To evaluate how AI facilitates customer service in the UK based organisations.
• To investigate the modern methods of delivering customer service and the role of AI.

Topic 3: Investigating the impact of customer service on customer satisfaction and repeat purchase decisions.

Research Aim: The research aims to investigate the impact of customer service on customer satisfaction and repeat purchase decisions.

• To analyse the impact of customer service on customer experience and satisfaction.
• To evaluate the benefits of repeat purchase and how it can be maximised.
• To investigate the impact of customer service on customer satisfaction and repeat purchase decisions.

Topic 4: The role of big data and analytics on improving the quality of customer service and better understanding customer requirements

Research Aim: The research aims to investigate the role of big data and analytics in improving the quality of customer service and better understanding customer requirements

• To analyse the uses of big data to analyse customer needs and requirements.
• To determine the methods of improving customer service.
• To investigate the role of big data and analytics in improving the quality of customer service and better understanding customer requirements

Topic 5: How does customer service impact marketing and business ethics?

Research Aim: The research aims to evaluate how customer service impacts marketing and business ethics.

• To analyse the factors impacting marketing and business ethics in an organisation.
• To determine how customer service relates to marketing.
• To evaluate how customer service impacts marketing and business ethics concerning the established boundaries.

Topic no.1: customer service and sales

Research Aim: The sole purpose of customer service is to attract new customers and retain the existing ones in order to help the business grow. There is an obvious relationship between customer service and sales. The aim of the research will be to validate the supposed relationship by carrying out case studies. The research will test and identify if good customer service increases sales or is the other way around.

Topic no. 2: modern techniques of providing customer service

Research aim: The research will focus on exploring, understanding, and evaluating the modern techniques of offering customer service.

Topic no.3: Traditional Vs. contemporary art of customer service

Research aim: The methods and means of customer service employed today differ from what they used to be in the past. The main aim of the research will be to compare and contrast the traditional and contemporary techniques of customer service and determine which one of them is better in which aspect.

Topic no.4: Customer service and role of AI

Research Aim:  AI has transformed business operations, and customer service is no exception. Today, it has become easier than it was ever before for businesses to provide the best customer service and all thanks to AI. The researcher will identify and explore the role of AI in advancing customer service. The research will determine both the positive and negative aspects of the transformation and how it has impacted the operation as a whole.

Topic no.5: Creating an effective customer service strategy

Research Aim:  The reason for successful customer business relationships of prospering businesses is their well-thought-out and implemented plans and strategies. The research will study the successful and most rewarding customer service policies of brands and formulate the tips for creating one for all scales of businesses.

Topic no.6: Effect of public relations on customer service

Research Aim: Public relation is the key to customer satisfaction, say many marketers. But it is essential to test the validity and accuracy of the statement and see if, in the true sense, how public relations help improve customer service.

The main aim of the research will be to analyze and evaluate the effects of public relations on customer service.

Topic no.7: Customer service and marketing:

Research Aim:  While customer service and marketing are two very different things operated by a business, good customer service paves the path for marketing. The research will explore how customer service and marketing are interrelated to each other and find their respective attributes.

Also Read: Marketing Dissertation Topics

Topic no.8: Customer service and business ethics

Research Aim: Businesses have set standard codes of conduct and basic guidelines that all employees have to follow stringently. Customer service, in essence, also has set boundaries that cannot be trespassed at any cost.  The aim of the research is to explain how(if) business ethics can hinder or support the practices of customer service. 

Topic no.9: Customer service and customer relationship management

Research Aim: Thanks to technology that today, it has become easier than ever to reach out to customers and enable them to make most of your products and services. There are many customer relationship management software that provides assistance to the customer service team in extending the appropriate support to the customers. The main of the research would be to find out how customer relationship management systems work and which of them is most suitable for businesses to achieve maximum goals.

Topic no.10: Customer service and internet

Research Aim: Customer service in the age of the internet is a lot different from what it used to be conventional. The research will study and evaluate the changing patterns and techniques in the operation of customer service mainly due to the internet.

Topic no.11: Customer service; a tool for customer retention:

Research Aim: The aim of the research would be to carry out an analysis of the relationship between customer service and customer retention. The goal is to highlight the link between the customer service experience and the likelihood that such customers would continue to patronize the business or not.

Topic no.12: Customer service in healthcare

Research Aim: The aim of the research would be to find out the significance of customer service in the healthcare system and how it is neglected in most developing countries. Moreover, it will also explore the consequences of negligence.   Given that patients need more support and care, it is imperative for the healthcare system to make sure it ensure its availability. 

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Topic no.13: Brands and their customer service during a pandemic

Research Aim: Pandemic was a massive challenge that not only impacted the humans’ health but affected all patterns of life extraordinarily. The businesses had to face major setbacks in the wake of the coronavirus. Although it was difficult for businesses to send the kind of assistance

Topic no.14: Customer service and crisis management

Research Aim: The ups and downs are part of every business. No matter what the situations are, the businesses have to make sure that they never lose ties with their customers. The main aim of the research is to identify the best practices of customer service during a crisis. It will study how customer service goes hand in hand with crisis management.

Topic no.15: Online or offline customer service

Research Aim: There are two approaches to customer service; online and offline. The main aim of the research is to identify which of the approaches are most effective and workable for helping businesses achieve their goals.

Topic no.16: Key model of customer service

Research Aim: There is one certain thing that all businesses look forward to advancing their customer services to provide facilities that no other competitor is able to give. The aim of the research is to make a key model of an effective and practical customer service model that businesses of all scales can follow. The researcher can critically analyze and evaluate the patterns of customer service employed by the most successful companies.

Topic no.17: Social customer service

Research Aim: Businesses leverage social media to offer customer support. In other words, they use social channels to address their complaints and provide guidance. The aim of the research would be to examine and evaluate the social customer service offered by different businesses.

Topic no.18: Relativity of Customer service:

Research Aim: When we say customer service, it is not completely an objective phenomenon. The theory of relativity, to some extent, has the application of the idea of customer service. The main aim of the research is to identify the link between the theory of relativity and customer service.

Topic no.19: Roots of bad customer service

Research Aim: In order to make a workable customer service plan, it is essential to know the roots of a bad one. The research will aim to discover and analyze the core reasons for a failed customer service strategy.  It will analyze the ramification of bad customer service strategy on businesses in achieving their goals.

Topic no.20: Great customer service- case study:

Research Aim: Great customer services help businesses grow and prosper. The research will aim to study and evaluate great customer service features by doing a deep analysis of successful companies.

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How to find customer service dissertation topics.

To find customer service dissertation topics:

• Examine industry challenges.
• Research emerging trends.
• Survey customer needs and preferences.
• Analyze technology’s impact.
• Explore employee-customer interactions.
• Select a topic aligning with your curiosity and academic goals.

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