essay business in english

How to Write a Business Essay for Impactful Communication and Analysis

So, you've got a business essay coming up, and you're feeling a mix of excitement and a tad bit overwhelmed, right? Totally get it. Writing a business essay might sound boring, but trust me, it's a skill that's gonna come in handy when you're out there in the real world.

In this article, we're dishing out some awesome tips just for you if you have question on how to start a business essay. Think of it as your secret weapon to tackle those business essays like a pro. We'll keep it real, easy, and super practical – no fancy jargon or complicated theories. Let's dive into the world of business essay writing, where your words can make a big impact. In case you lack time or motivation to finish your assignment, use our business essay writing service to streamline the process.

What Is a Business Essay

Business essays are written pieces that explore and analyze various aspects of business-related topics, often focusing on management, marketing, finance, or entrepreneurship. They provide a platform for students and professionals to articulate their understanding of business concepts, theories, and real-world applications. Typically written in a formal and structured manner, a business essay requires critical thinking, research skills, and the ability to communicate ideas effectively. Whether delving into case studies, discussing industry trends, or evaluating business strategies, the essay aims to provide insights, draw conclusions, and contribute to a deeper understanding of the dynamic world of business.

How to Write an Introduction for a Business Essay

A business essay introduction sets the tone for the entire paper and captures the reader's attention. Here are some steps and tips to help you write an effective introduction for a business essay:

• Understand the Purpose of the Introduction

Clearly understand the purpose of your essay. Are you providing an overview of a business concept, analyzing a case study, or arguing a specific point? Tailor your introduction accordingly.

• Start with a Hook

Grab the reader's attention with a compelling hook. This could be a relevant quote, a surprising fact, a rhetorical question, or a thought-provoking statement. The goal is to make the reader want to continue reading.

• Provide Context

After the hook, provide some background or context related to the topic of your essay. Help the reader understand the significance and relevance of the subject matter in the business world.

• Thesis Statement

Clearly state your thesis or the main argument of your essay. This should be a concise and focused statement that outlines what the reader can expect from the rest of the essay. Make sure it is specific and reflects the purpose of your writing.

• Outline the Scope

Briefly outline the main points or areas that your essay will cover. This gives the reader a roadmap of what to expect and helps them understand the structure of your essay.

• Use Clear and Concise Language

Keep your introduction clear and concise. Avoid unnecessary jargon or complex language that might confuse the reader. Aim for clarity and precision.

• Be Relevant

Ensure that every sentence in your introduction is directly related to the topic of your essay. Avoid going off on tangents or providing excessive information that doesn't contribute to the main points.

• Consider the Tone

Choose a tone that is appropriate for your audience and the nature of your essay. Business essays can vary in tone, from formal and academic to more conversational, depending on the context.

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Business Essay Introduction Example

Here’s an example of an introduction for an essay titled “The Rise of E-commerce: Shaping the Future of Retail”:

The retail landscape is undergoing a seismic shift as e-commerce continues to redefine the way consumers shop. In this essay, we explore the profound implications of this digital transformation on traditional retail models and analyze the key strategies businesses are employing to thrive in this dynamic environment. From changing consumer behaviors to the strategic use of technology, the impact of e-commerce on the retail sector is undeniable, prompting businesses to adapt or face the risk of obsolescence.

How to Write a Business Essay

Working on a business essay might seem daunting, but it doesn't have to be. In this guide, we'll break down the process into simple steps to help you navigate through it smoothly. In this next section. We’ll be breaking down the essentials of drawing up a business essay from start to finish. From defining your main argument to structuring your points effectively, let's explore the key strategies that will set you on the path to success. 

Analyze the Prompt

Start by carefully reading and understanding the essay prompt. This involves breaking down the question to grasp what it's asking for, identifying the main topics, and recognizing any specific tasks or points to cover. This step helps you set the stage for a focused and relevant essay by ensuring you address all aspects mentioned in the prompt. You can hire a business essay writer to expedite the process if you want.

Think of a Thesis Statement

When writing a business essay, think of the thesis statement as the essay's compass. It should be a concise, strong sentence that lays out your main argument or viewpoint on the topic. Your thesis guides the entire essay, so make sure it's specific, debatable, and gives readers a clear idea of what to expect in your writing.

Create an Outline

We’ve already shared tips on how to write an introduction for a business essay, so let’s move on to the next stages. Organize your thoughts by outlining the main points and structure of your essay. This doesn't have to be too detailed; just a roadmap that helps you see how different ideas connect. An outline ensures a logical flow in your writing and prevents you from going off track. By the way, have you already picked business essay topics ? If not, here’s a list of great ideas you can use!

Provide Topic Background

Before diving into your main points, the business essay writing format implies giving your reader some context about the topic. Briefly introduce the key concepts, relevant facts, or historical background that will help readers understand the importance and relevance of your essay.

Write the Main Body

Start developing your essay by expanding on the main points outlined in your thesis. Each paragraph should focus on a specific idea or argument supported by evidence or examples. Be clear and concise, ensuring a smooth transition between paragraphs. It’s the most difficult part of the assignment, meaning you can use our college essay service to simplify it.

Write a Conclusion

Summarize your key points and conclusively restate your thesis. The conclusion should tie up the loose ends and leave a lasting impression on the reader. Avoid introducing new information but rather reinforce your main argument. For more details about how to write a conclusion for an essay , please refer to our guide.

Add a Bibliography

List all the sources you used in your research. Be meticulous about citing your references properly, following the chosen format (APA, MLA, etc.). This adds credibility to your essay and avoids plagiarism issues.

Edit and Proofread

As you’ve learned how to write a business essay, it’s time to master the art of self-revising. Review your essay for clarity, coherence, and grammatical errors. Editing ensures that your ideas flow smoothly, and proofreading catches any overlooked mistakes. It's a crucial step to polish your essay and present a professional piece of writing. Do you have another assignment on business management ? This guide will help you!

Choose the Writing Format

Reiterate the importance of selecting and adhering to the chosen writing format throughout the essay. Consistency in formatting, citations, and other style elements contributes to the overall professionalism of your work.

Business Essay Example

Business essay examples offer practical assistance to students tackling assignments by showcasing the application of essential writing principles in a real-world context. As a tangible reference, it demonstrates an effective essay structure and how to formulate a clear thesis statement and provide coherent arguments. By examining examples, students can glean insights into research techniques, proper citation practices, and overall essay organization, empowering them to approach their business assignments with increased confidence and proficiency.

Example 1: “The Impact of Technological Advancements on Modern Business Operations”

This essay explores the multifaceted impact of technology on operational efficiency, innovation, customer relations, and global connectivity. From integrating automation and artificial intelligence for streamlined processes to facilitating global expansion through digital platforms, technology emerges as a driving force shaping the success and sustainability of contemporary enterprises. While acknowledging the numerous benefits, the essay also highlights the challenges and ethical considerations inherent in adopting these technologies, emphasizing the need for businesses to navigate these complexities responsibly for long-term growth and competitiveness.

Example 2: “Sustainable Business Practices: A Strategic Imperative for Corporate Success”

This essay explores the pivotal role of sustainable business practices as a strategic imperative for corporate success in the contemporary entrepreneurship scene. Addressing environmental concerns, social consciousness, and economic viability, the essay delves into the multifaceted benefits of adopting sustainable approaches. It discusses how businesses can align profitability with responsible practices, emphasizing environmental stewardship, social impact, and community engagement. The essay underscores the importance of regulatory compliance and risk mitigation in business by examining the economic advantages and innovation opportunities arising from sustainable initiatives.

Final Considerations

Students engage in writing business essays to develop essential skills and knowledge crucial for success in the professional world. These essays serve as a platform for honing critical thinking, analytical, and communication skills, allowing students to articulate and analyze complex business concepts. Through the process of researching, organizing thoughts, and constructing coherent arguments, students gain a deeper understanding of business principles and practices. Business essays also cultivate the ability to synthesize information, evaluate various perspectives, and present well-reasoned conclusions. If you find with task troublesome, you can always tell us, ‘ write my research paper ,’ and one of our wordsmiths will fulfill the assignment quickly.

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How Many Paragraphs Does a Business Essay Have?

What is the most important part of a business essay, how do you start off a business essay.

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Free Business Essay Examples & Topics

If you are studying law, economics, finances, or management, the chances are that you will have to write a business essay. It is a fairly standard assignment encountered at a school or college level. Thus, every student should at the very least know the basics concerning this particular phenomenon.

What is business? Everyone has a vague understanding of the term, but there is also a specific definition. A business is a commercial, professional, or industrial organization involved in entrepreneurship. It is not necessarily motivated by financial gain – a charity can also be a business. The nature of business refers to its operations, its mission statement, and the type of service or product it provides. The organization’s size can range from sole ownership to large multinational conglomerates.

Our experts have selected some business essay examples for you to check out so that you won’t struggle with your task. Besides, in this article, you will find advice for writing these papers. You will see how to organize your work best and which elements to include in your essay.

In this section, you will see the top recommendations for starting a business essay. The tips here are of most use for argumentative and persuasive writing assignments. These are the most popular styles for essays about business.

1. Pick a topic or analyze a given one.

If you’re free to choose one, select a topic that you find intriguing. Identify a relevant central idea to discuss. When writing an essay on an assigned topic, determine the exact question that needs to be addressed. Double-check the essay format that you have to follow.

2. Research and take notes.

Examine the topic to get a better understanding of the specific field. After identifying a central idea of the business essay, search for the information relevant to your paper. There are plenty of data available online. Yet, books and journals from your local library are also great resources. While researching, note all the useful sources to find them again later.

3. Create a reference list.

In most essays on business, you’ll have to illustrate your points and provide credible sources. Thus, collect the bibliography to indicate all the required citations. It’s a good idea to compile the references before you begin writing. This way, you won’t have to rush to get it all together at the end.

4. Write a thesis statement and create an outline.

Just like any successful organization requires a business plan, your essay requires a solid outline. Create your objectives and formulate your thesis statement around them. Ensure that your points and supporting evidence correspond directly to your central idea.

5. Revise and edit.

Most school and college students don’t bother to double-check their academic works once they are done. However, only with revision and editing will your essay truly achieve success. Check for grammar mistakes and the flow of your sentences. Ensure the logical order of your analysis. If anything sounds off, better to change it before submitting it.

Even after reading these steps, you may still be at a loss as to how to write a business essay. Examples of works written by other students can help you analyze relevant ideas. You can peruse the ones we have provided underneath the article.

In the previous section, we mentioned that you need to create an outline for a successful paper. Thankfully, most essays have the same general structure they follow. We will analyze it in more detail below.

In essence, a business essay structure consists of the following:

1. Introduction. It is the place for you to explain the general idea behind your topic. This is also where you will provide a thesis statement. In the introduction, you will have to identify the central elements of the essay. Make sure you establish communication with the reader.

2. Background. You will always want to clarify specific terms or concepts essential to your audience. Thus, provide relevant definitions and context in your introduction or separate paragraph if your task allows it. For example, most people probably know what leadership is but will struggle to understand social responsibility. If you are writing a case study, important background information is necessary to include in your essay.

3. Main Body. Using your selected sources, create a detailed analysis of the topic. Make sure to incorporate:

• Arguments in favor of your position.
• Examples as evidence to support your claims.
• Counterarguments as evidence that you’ve examined the topic from different perspectives.

Don’t forget to include quotes and citations from relevant sources. These will provide credibility to your research.

4. Conclusion. In your last paragraph, provide a concise discussion of the separate points. Re-examine your thesis statement and reiterate it in different words. Summarize your findings and make sure that they relate to the purpose presented in the introduction.

Thank you for checking our recommendations. Below, you will find business essay examples on different topics. Good luck writing your assignment!

29443 Best Essay Examples on Business

Historical development of operations management.

• Subjects: Management
• Words: 2180

Implementation of Total Quality Management (TQM): Toyota Case Study

• Words: 2733

The Flower of Services: Marketing Concept

• Subjects: Marketing

Intern Performance Evaluation at an Organization

• Subjects: Employees Management

Leaders are Made, Not Born: Examples and Debate Points Essay

Walmart problems and solutions essay.

• Subjects: Case Study
• Words: 1081

Managers Are Born, Not Made Essay

• Subjects: Organizational Planning
• Words: 1693

Impact of Culture on Communication Reflective Essay

• Subjects: Business Communication
• Words: 1153

H&M Target Market Analysis – Case Study

• Subjects: Company Analysis

21st Century Human Resource Management: Its Role and Changes — Report

• Words: 2796

McDonald’s Case Study Problem Statement: Improper Resource Management

• Subjects: Company Missions

Samsung Company Main Challenges Essay

Time management theories and models report.

• Words: 3158

The Importance of Management Theories (Critical Writing)

• Words: 1198

Apple Company: Problems and Solutions

• Subjects: Business Controversies
• Words: 1008

McDonald’s Operation Management & Supply Chain

• Subjects: Financial Management
• Words: 2479

Defining and Measuring Capacity in Operations Management

• Subjects: Organizational Management

Promotional Techniques and Target Market of Fruit Juice

• Subjects: Marketing Project

Real-Life Examples of Organizational Behavior

• Subjects: Employee Relationships
• Words: 1676

Management of KFC – Organizational Communication System

Apple strategic management: planning and management process — apple company essay.

• Words: 5021

Nestle: Production and Operations Management Analysis Report

Mcdonald’s marketing plan and strategy report.

• Words: 4291

Apple Case Study

• Words: 3300

International HRM Case Study: Apple Inc.

• Words: 2234

Is Business Ethics an Oxymoron

• Subjects: Business Ethics

Apple Corporate Strategy & Business Strategies Essay

• Subjects: Strategy
• Words: 1715

Objectives of Nike Corporation: Marketing Strategies Report

• Words: 1849

The Difference Between Organizational Conflict and Misbehavior

• Words: 1114

Organization Development: Define Open and Closed Systems

A clothing boutique as a business idea.

• Subjects: Entrepreneurship
• Words: 1227

Importance of Ethics in Communication Essay

• Words: 1264

Unitarist Perspective vs. Pluralist Perspective Case Study

• Words: 3685

External and Internal Analysis of Starbucks

• Subjects: Recognizable Brand
• Words: 2391

Cotton On: Growing Retail Brands

• Words: 2268

The Operational Approach to Management Term Paper

• Words: 3262

Coca Cola Operations Management and Inventory

• Words: 1192

Recruitment and Selection Report Example

• Words: 2328

Apple Company and Its Impact on Society

“men make better leaders than women”: discussion of the statement.

• Subjects: Leadership Styles

Factors Affecting Employee Relationships

• Words: 6901

Recruitment and Selection Process of Apple Company

• Words: 1163

BMW: Case Study Essay

• Words: 1417

Apple External & Internal Analysis: Environment Analysis Research Paper

• Words: 2918

An Analysis of External and Internal Environments of McDonald’s

• Words: 2309

Walmart Information System Processes Report

Human resource management at the apple inc. and sony corporation.

• Words: 3822

Why I Want to Study Marketing

• Subjects: Financial Marketing
• Words: 1724

Robin Hood: Management Case Study

Nike distribution channels essay.

• Words: 1119

What I Learned in Human Resource Management – Essay

• Words: 5457

Planning Recruitment and Selection in Human Resources Management

Nike inc.’s corporate social responsibility project.

• Words: 2252

British Airways Challenges Report Example

• Words: 2845

Back Bay Battery Strategic Innovation Simulation

• Subjects: Decision Making

The Coca Cola Public Relations: PR Strategy and Examples — Case Study Example

• Words: 3954

Entrepreneurship: Interview with Small Business Owner

• Words: 1643

Apple Marketing Objectives and Strategies: Iphone

• Words: 3810

Coca-Cola Business Communication in Practice

• Words: 2025

Tesla Corporate Social Responsibility: Issues, Activities, and Strategy

• Subjects: Company Information
• Words: 1185

McDonald’s Ethical Issues: Examples of Unethical Marketing Practices

• Words: 17732

Marriott Target Market Segmentation – Analysis Report

• Words: 1120

Entrepreneurial Personality Essay: Traits & Characteristics

• Subjects: Management Theories

Nike Strategic Management: The Case Study Essay

• Words: 3907

Occupational Health and Safety: The Need and Importance

• Words: 2235

Choosing a Career

• Subjects: Professions
• Words: 1023

Conflict Management Essay

• Words: 1422

Importance of Marketing in an Organization

• Subjects: Strategic Marketing
• Words: 1201

The Impact of Scientific Management in the 21st Century Essay

• Words: 2140

Online Shopping: Benefits and Drawbacks Essay

• Subjects: E-Commerce
• Words: 1452

Business Plan: Coffee Shop Report

• Words: 3413

Intrapersonal and Interpersonal Skills Essay

Impact of technology on business essay.

• Subjects: Strategic Management
• Words: 1195

Fashion Clothing Company’s Financial Statements

• Words: 1124

Traditional vs. Contemporary Management Approaches

Nicosia model and engel blackwell miniard model of consumer behaviour, anthropologie retail store company analysis, starbucks quality management and performance improvement.

• Words: 1440

Satyam Scandal and Corporate Governance Failure

• Words: 1939

Food and Beverage Management

• Words: 1456

The Role of the Business Communication

• Words: 1099

An Ethical Dilemma Faced by Nestle: Case Analysis

Solutions, causes, & conclusion: enron case study.

• Words: 2729

Project Management Essay

Zara logistics system & transportation strategy.

• Words: 2578

Concept of an Entrepreneur in Business

• Words: 2037

Issues and Recommendations for Apple Case Study

• Words: 1118

Coca-Cola and PepsiCo: A Comparative Study of Various Strategies

• Words: 7836

Toyota Information System & Toyota ERP Case Study

• Words: 3068

Justice Theory: Business Ethics, Utilitarianism, Rights, Caring, and Virtue

• Words: 3792

IKEA Human Resources

• Words: 2881

Operations Management Case Study: Toyota

• Words: 2179

Management Definition

Microsoft essay.

• Words: 1889

The Definition of Entrepreneurship

• Words: 1654

The Four-Day Workweek and Its Positive Effects

• Subjects: Workforce

Starting a Business: Advantages and Disadvantages

• Words: 1730

Risk Management in Business: Woolworth Company

• Words: 2050

JPMorgan Chase’s Cargo Ship With Cocaine

• Words: 1161

Aspects of the Diversification Strategy of Disney

Porter’s five forces analysis on the hospitality industry, transformational leadership essay.

• Words: 2428

Tesco Strategy Analysis & Recommendations

• Words: 2283

Application of the Porter’s Five Forces: Beer Industry

• Subjects: Industry
• Words: 1356

Strategic Management: The Case of Coca-Cola

Human resource management structure of toyota.

• Words: 3029

Theory X and Theory Y Examples & Use in Management

• Words: 2598

Cosmetic Industry Five Forces Analysis

• Subjects: Brand Management

BP Oil Company Ethical Dilemma

• Words: 2280

Samsung Company’s Management Information System

• Words: 2715

Importance of Ethics in Business

Theoretical underpinnings of human resource development, influencer marketing and applicable theories.

• Words: 7914

Nike: Supply Chain Management Issues Caused by the COVID-19 Spread

• Subjects: Logistics
• Words: 2455

Toyota Motor Corporation: Strategic Human Resource Planning and Strategic Recruitment

• Words: 3071

Pepsi Company Advantages and Disadvantages

Organizational communication theories report (assessment).

• Words: 1500

Samsung Performance Management and Appraisal Report

• Words: 1987

Apple Information Systems Essay

Lululemon athletica: porter’s five forces analysis.

• Words: 2574

How to Write a Business Essay: an Ultimate Guide

Table of Contents

Writing an essay can be boring. A lot of essays are basically the same thing over and over again. You write an introduction, then you write your supporting paragraphs, and then you create a conclusion. Overall, the process is not a lot of fun, and you can often feel as though you are simply going through the motions for the sake of churning out extra work. But since you have to write an essay, it’s worth considering the many ways that you can make the process faster and easier. In this ultimate guide, we’ll discuss the best way to write a business essay so you can get through the process faster and with relatively little trouble.

It might seem obvious, but the first thing you need to do when you write an essay is to read the essay question. You need to be sure you understand each part of the essay question and how the parts of the question work together. You would be surprised how many students only glance at the question and then write a paper that only partially addresses the assignment. You don’t want to lose points because part of your paper isn’t on topic. If you find any parts of the paper that you don’t understand or that require explanation, be sure to contact your instructor for clarification before you start writing.

Read the essay rubric

These days, most essays have a grading rubric included with the question. A grading rubric is like a cheat sheet for writing your essay. When you review the essay rubric, you’ll see exactly how your instructor will grade your paper and what your instructor will be looking for. When you write your paper, you will therefore know exactly what to include and how to write about it in order to maximize your points—and you’ll also see what you can spend less time on because it won’t contribute to your overall grade.

Make friends with your library

Many students automatically turn to search engines like Google in order to research their papers, but this is not the most effective way to find high-quality business sources for your paper. Instead, take advantage of your library’s databases. Your college or university library will likely have dedicated business databases that collect high-quality academic articles on business topics. Using these resources in your paper will make your essay stronger and more effective, and it will put your paper on a solid academic footing.

Compile your sources before you write

Many students use the start-and-stop method to write their papers, composing a sentence or two and then stopping to look up more information in order to keep going. This, however, is an inefficient way to work. A better way is to read through your research sources before you start and copy into a separate file a series of quotations and facts that you might use in your paper, creating in-text citations and reference list entries for each before you start. Doing so will make sure that you don’t have to stop for research and have a ready bank of pre-cited material to work with as you write.

Outline before you write

Outlining is an important skill that will both save you time and improve the quality of your essay. Take time before you write to lay out your paper from beginning to end. Start with your thesis statement and carefully lay out the body paragraphs with a topic sentence, supporting details (including research, quotes, and citations ), and a closing paragraph . Plan your transitions to link paragraphs together. Any amount of outlining can be helpful, but the more effort that you put into outlining at this stage, the easier it will be to write your paper, and the less likely it will be that you get stuck in a tangent that goes nowhere or meander into a point that requires you to change your thesis and revise you whole essay.

Remember to revise and proofread

When you finish the draft of your paper, you aren’t done yet. The first draft is rarely the finished product. You should always set aside time to read your work back and to make revisions to make it clearer. You also need to carefully proofread for mechanical grammar, punctuation, and syntax issues to ensure that your paper is as close to perfect as possible. You don’t want to leave points on the table because your paper had easy to fix minor spelling or grammar errors.

Consider professional writing help

Another great way to get your paper done quickly is to seek out custom professional help from an essay writing service with academic experts. An online writing company such as this can create business papers for college students and deliver them fast. When you utilize professional writing assistance, you can receive a custom-written essay that can serve as a great model to help you understand how a professional would approach your business topic and organize and develop an essay to address your assignment. Using a model such as this can save you time and effort as you work on your own paper, allowing you to focus on the learning process more than the mechanics of academic essay writing.

Join the thousands who have sharpened their business writing skills with our award winning courses.

Copyright © 2024 Businesswritingblog.com.

A Guide to Business Writing in English: How to Write in a Professional and Modern Style

Published on, january 26, 2022, january 17, 2023, this article may contain affiliate links.

Business English isn’t as complicated as you might think it is. Here are a the most important steps that you can take to make sure your business writing impresses your clients and co-workers.

Table of contents

[Note: Our ' Demystifying Business English ' Course is now available, and includes a module on Business Writing]

For better or worse, English is the language of business.

Recent trends, such as remote working, mean that writing is more important than ever. 

If you can write clearly, simply and accurately in English, you will save your company time and money. 

This means that by improving your writing skills you make yourself more valuable to your company. It means pay rises, promotions, and improved career opportunities.

It’s not about the grammar

Perhaps you worry about making grammar mistakes in your writing. Although it is good if your writing is error-free, this is not the most important thing.

After all, people use English all around the world to communicate with each other, and most people using English are not native English speakers. A supplier in Vietnam writes in English to a customer in Poland. 

We don’t expect everyone to have grammatically perfect sentences.

In modern business, the most important thing is time . The ability to get to the point quickly is more valuable than the ability to write without grammar mistakes.

Types of business writing

Business writing includes the following:

• Instant messaging services (Slack, Teams etc.)
• Memos (formal notes sent to employees)
• Proposals (formal offers to do project work)
• Promotional materials

Of these, the most common type of business writing is emails . 

Most people rarely send letters anymore and they may only write one report per month, but they might send and receive dozens of emails per day.

So the tips I am going to cover here mainly apply to emails. However, many of the tips are also useful for longer writing, such as reports or proposals.

How is business writing different?

How is business writing different from creative writing.

When you write a story, you improve your writing by adding things, such as adjectives and emotional words.

Look at the following two sentences.

(1) Jack jumped out of the plane. (2) Taking a deep breath and summoning up all of the courage that he could muster, Jack stepped forward and launched himself out of the aircraft.

The second sentence is better storytelling, because we have added emotions, adjectives and expressive words, such as aircraft instead of plane .

However, business writing works in exactly the opposite way! 

Examine these two sentences:

(1) You are hereby requested that, in order to facilitate the application process, form 3B must be completed in full and returned to us at your earliest convenience. (2) Could you please fill out form 3B and return it to us?

In this case, the shorter sentence is better . It is better because it gets to the point quickly and saves the reader time.

You may also notice that my “good example” uses simpler language.

In modern business writing, it is a good habit to use simpler language . This is good news for English learners. It means you do not need to learn complicated vocabulary to write well !

How is business writing different from spoken English?

When we write, we have time to think about and structure what we want to say. We can choose just the right word that we want.

However, in a basic sense, modern business writing is not so different from spoken English. Look again at our two examples:

(Bad example) You are hereby requested that, in order to facilitate the application process, form 4B must be completed in full and returned to us at your earliest convenience. (Good example) Could you please fill out form 4B and return it to us?

The first example is bad because it is too different from spoken English and so it does not sound natural. The listener has to spend time “translating” it into normal language.

On the other hand, the second example is already “normal language”. Look closely and you will notice it could be spoken English. 

If your emails sound good in spoken English, you are on the right track!

At this point, you might be wondering something. You might be thinking that this style of writing sounds very different from business writing in your own language.

It’s true. In many other languages, business writing is much more formal and elaborate (complex). 

In fact, English business writing used to be this way. However, this has changed in the past 50 years or so for the following reasons:

• Time has become much more important as business has become more efficient
• Emails and text messaging have simplified the way we communicate
• Tech companies (with younger CEOs and a more informal style) have influenced the business world

What is modern business writing?

Modern business writing should be friendly , professional and polite .

A professional email should be concise (short and to the point). It shouldn’t contain lengthy sentences (try not to have sentences of over 20 words), unnecessary words or overly formal writing.

Let’s see some examples.

The good, the bad and the ugly of business writing

Dear esteemed team members,

I refer in this email to the meeting which had previously been scheduled for May 11.

Please be informed that the abovementioned meeting shall be postponed for a period of one week and shall be held on the 18th of May.

Should you be unable to attend said meeting, please inform the undersigned at your earliest convenience.

This email is full of bureaucratic (overly formal) language (like abovementioned and undersigned ). It does not sound natural. It does not sound at all like how we would say it. It is tedious (boring) and difficult to read.

Mondays meeting is 2b delayed 4 one week. sorry, everyone. Pls let me know whether u can make it or not.

This email has the opposite problem of the first one. It is too informal. We can’t write a business email in the same way we write a text to a friend. 

It is not professional to use u instead of you or to ignore grammar and punctuation.

Unfortunately, we will have to postpone this week’s team meeting until Wednesday, May 18.

I apologise if this disrupts anyone’s schedule. Please email me if you are unable to attend.

Our good example is friendly, professional and polite. 

Note that it uses short sentences and goes straight to the point. It uses polite language ( I apologise, please ). It is professional because the language is not too formal or too informal.

Read the example again and note that we could communicate the message in spoken English using more or less the same language.

A foolproof way to structure an email

You might have to write dozens of emails a day (or more). Do you really have time to think about how to structure each one?

You don’t have to. You can apply this simple three-part structure to most formal or semi-formal emails (to people inside your company) that you need to write:

Paragraph 1 : reason for writing Paragraph 2 : details Paragraph 3 : action

Here is an example of this structure in an email requesting information:

Dear Sir/Madam,

We are currently seeking a professional cleaning service for our small office. [reason for writing]

Our office area is around 2000 square feet. Since it includes a workshop, we generate a lot of plastics waste and we would like to ensure that this is dealt with in an eco-friendly manner. We require the service twice-weekly and our budget is $200. [details]

Could you provide a quote for us, please? [action]

Mr JC Lawson

And here is the reply. Notice how it has the same paragraph structure:

Dear Mr Dobson,

Thank you for your recent enquiry. We would be very happy to provide cleaning services for your office. [reason for writing]

We have a commitment to helping the environment and I can assure you that your plastics waste will be recycled. For your size of office, a twice-weekly service will cost $190 although we do charge extra if you have wooden flooring. A formal quotation is attached with this email. [details]

If you have any further questions, you can contact me directly at 013 220 9178 and I would be glad to assist. Please also visit our website (wecleanit.com) for a full list of our services. [action]

Janet Lugman,

Brillite Cleaning Services

I hope you can see how this simple structure can be applied to many other types of emails, such as complaints, replies to complaints, rescheduling a meeting and so on.

By using this structure whenever possible, you can then focus your attention on writing the message clearly.

Ten tips to make you a better business writer

Now that we have covered the basics, let’s learn some quick tips to help you improve. These tips may be simple, but they can have a great impact on your writing!

1 Be friendly

Don’t write like a robot! Be friendly, especially when writing emails to clients, customers or colleagues. Use simple words like glad, happy, pleased and so on. Always use positive words where you can.

Which of these is better?

(a) Should you have any enquiries, please contact us at the email below. (b) We are always ready to help you with any enquiries. Simply contact us at the email below.

Did you choose (b)? (b) sounds friendlier and more natural.

What about these?

(a) Please be informed that your tickets are available for collection. (b) We are pleased to let you know that your tickets are ready for collection.

Again, (b) sounds friendlier, because of words like pleased (happy) and ready .

2 Use bullet points and numbered lists

My own students often ask me if bullet points are a good habit in reports and emails.

The answer is a clear yes. Bullet points make it easier to locate important information in an email or report.

3 Pay attention to your subject lines

Email subject lines have a clear purpose. They allow us to scroll through our inbox and find the email we are looking for quickly.

A subject line should be descriptive and precise.

Bad example: Enquiry Good example: Follow-up enquiry (Order no: 3888x)

4 Use numbers and dates

Business writing should be precise and accurate. This means that we always try to use numbers and dates.

Let’s see some examples:

Bad example: We are interested in purchasing some water filters . Good example: We are interested in purchasing 30 water filters .

Bad example: I will confirm the delivery within two days . Good example: I will confirm the delivery before November 18 .

Avoid using phrases such as tomorrow or in two days . If you write tomorrow on Monday, but the receiver only reads the email on Tuesday, they may misunderstand.

5 Keep emails short

A simple email should be 50-100 words in length. The average sentence length should be 10-15 words. Try to have no sentences longer than 20 words.

6 Remove filler words

We should always think about how to make our emails more concise. For example, examine this sentence:

Please be informed that our service will be offline for a period of one week.

We can shorten it by removing the “ filler words ” (words with no meaning or purpose except to make the sentence longer):

Our service will be offline for one week.

Remember, our goal is to be concise (short but containing all the necessary information).

7 Think about how to address the receiver

When writing to a customer, never write Dear Sir or Dear Sir/Madam if you know their name (and we almost always know a customer’s name).

You can use “Hi” instead of “Dear”, especially if you have already exchanged several emails with them. Remember, an email should sound friendly.

If the other person addresses you with “Hi Peter” and you address them with “Dear Dr Edwards”, it will sound very strange and unfriendly. 

However, if the other person likes to address you using “Dear…”, you should continue to address them in the same way.

It is good to match the tone of the other person.

8 Be actionable

End an email by talking about what action you or the other person will take.

For example, if a potential client has emailed to ask for information about a service, end by explaining how they can make their purchase:

You can order the spare parts directly from me or from our website (www.abcco.com/purchase). Or call me directly at +44 0202 100 158 and I will be glad to assist.

9 Ask direct questions

When we expect the receiver to take action, it is good to phrase the action as a direct question. The question should be as direct as possible, while still being polite.

Bad example: I await your response. Good example: Can you let me know if you can attend the meeting?

10 Proofread your writing

Always go back over your email or report and check for grammatical errors, spelling mistakes or typos (accidental mistakes).

If possible, ask a coworker or friend to help you check it. Choose someone who you know has a good grasp of English.

I’m an English teacher and I’m always surprised at how many typos I find in my own writing! So, never say to yourself, “I’m sure I didn’t make any (or many) mistakes”.

Remember, you do not need to have perfect grammar to write well in English, but it is a good habit to minimise the number of grammar mistakes.

The next step in improving your business writing

We have covered a lot of great tips in this guide. The next step is to apply these tips in your own business writing.

If your style of writing is very different from the style suggested here, it may take time to change. 

However, it is worth the effort to become an effective business writer and to write in a more modern and professional style.

To learn more about the modern style of writing, you can try these two resources:

How to write in plain English (by the Plain English Campaign, based in the United Kingdom)

Federal plain English guidelines (a guide published by the US government)

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by Laura Jones

Updated on January 5, 2024

7 tips for writing business essays

If you’re looking for business essay writing tips, we’ve got you covered. Creating an interesting, well-structured, and readable business essay isn’t easy, but there are a few simple steps to follow to take the stress out of it and make sure you get it right every time. Read on to learn what to write in a business essay introduction and conclusion and how to structure a body paragraph perfectly. Here are our tips on how to write an English business essay. 

• Analyze the topic and make a plan
• Use formal language
• Write the introduction
• Write the body paragraphs
• Put in some research
• Write the conclusion
• Proofread and edit to create your final draft

Learn languages at your pace

1. analyze the topic and make a plan.

The first thing to do when you’re writing a business essay is to analyze the topic and the essay question closely. If there’s a word in the question like ‘explain’ or ‘compare’ this will affect how you write your answer. Decide what your position is; do you need to agree or disagree with something, or come up with a solution? When you’re clear about what the question is asking and how you want to answer it, do some reading on the topic,find some sources that you want to use in your essay, and make an outline with the headings and paragraphs that you want to cover

2. Use formal language

Writing any type of essay requires you to use formal language , but this is even more true of a business essay. Get into the business essay mindset and avoid using contractions, slang, and other colloquial language in your writing. 

Bad: It’s going to be bomb.

Good: It is going to be excellent.

3. Write the introduction 

Wondering how to start a business essay? Like any other essay, you start with an introduction. A business essay format isn’t very different from any other type of essay. In your introduction, you should explain why the question (and therefore your essay) is important. This will hook your reader and make them interested in what you’re going to say next. Set out the order in which you’ll address the points in your body paragraphs – this is usually called a signpost introduction. And, very importantly, keep it short. 

4. Write the body paragraphs

Your body paragraphs should take up between 60 and 80% of your business essay. Most essays should have at least three paragraphs, and you should focus on one point per paragraph. Each paragraph should start with a topic sentence that tells the reader what the paragraph is about, and then have a supporting sentence to develop your point. After this, you can provide some evidence to support your argument. 

You should also use transition words , like ‘however’ and ‘although’ in your paragraphs to help link ideas together. Using transition words at the start of paragraphs is also a good idea and helps the reader follow your argument. For example, you might start one paragraph with ‘On the one hand,…’ and the next with ‘On the other hand,…’. 

5. Put in some research

We just mentioned that you should put some supporting evidence into your paragraphs in a business essay. This is the time to use the sources that you found before you started writing. You might have a quotation to add, some statistics, a graph, or a summary of an expert’s point of view. Whatever you do, make sure you cite the source correctly. 

When you’ve put your research in, interpret the evidence so it supports your idea. Throwing a graph into an essay is meaningless if you don’t have a sentence saying, ‘As the graph shows, public parks are increasingly…’

6. Write the conclusion

Finally, you reach the conclusion. Use your conclusion to briefly summarize your answer, and make sure you don’t introduce any new points or arguments. You might want to mirror the introduction in your conclusion. This doesn’t mean rewriting the introduction or using the same words. 

Introduction: This essay will discuss the benefits to public health of having green spaces in towns. 

Conclusion: In summary, outdoor spaces in cities can contribute positively to public well-being. 

You might also want to include ideas for further research or a call to action in your conclusion, like in the following example: 

Local councils should allocate a greater part of their budget to improving and expanding public parks.

7. Proofread and edit to create your final draft

The first draft of your essay is for your eyes only. Once you’ve finished writing, step away for at least a few hours and then go back and read it through again. Check that your argument is clear in the essay and that you’ve answered the question. Ensure that it makes sense not only to you but to anyone who might read it. An online tool like Grammarly can help pick up spelling and punctuation errors, but it’s not a replacement for careful proofreading. 

Are you ready to write your business essay?

Starting with a thorough understanding of the question, formulating your answer, and finding unbiased research to back up your argument are your first steps. Follow the format of a business essay – introduction, body paragraphs, and conclusion – and then edit ruthlessly to create your perfect business essay. 

Laura Jones

Laura is a freelance writer and was an ESL teacher for eight years. She was born in the UK and has lived in Australia and Poland, where she writes blogs for Lingoda about everything from grammar to dating English speakers. She’s definitely better at the first one. She loves travelling and that’s the other major topic that she writes on. Laura likes pilates and cycling, but when she’s feeling lazy she can be found curled up watching Netflix. She’s currently learning Polish, and her battle with that mystifying language has given her huge empathy for anyone struggling to learn English. Find out more about her work in her portfolio .

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The Science of Strong Business Writing

• Bill Birchard

Lessons from neurobiology

Brain scans are showing us in new detail exactly what entices readers. Scientists can see a group of midbrain neurons—the “reward circuit”—light up as people respond to everything from a simple metaphor to an unexpected story twist. The big takeaway? Whether you’re crafting an email to a colleague or an important report for the board, you can write in a way that delights readers on a primal level, releasing pleasure chemicals in their brains.

Bill Birchard is an author and writing coach who’s worked with many successful businesspeople. He’s drawn on that experience and his review of the scientific literature to identify eight features of satisfying writing: simplicity, specificity, surprise, stirring language, seductiveness, smart ideas, social content, and storytelling. In this article, he shares tips for using those eight S’s to captivate readers and help your message stick.

Strong writing skills are essential for anyone in business. You need them to effectively communicate with colleagues, employees, and bosses and to sell any ideas, products, or services you’re offering.

• Bill Birchard is a business author and book-writing coach. His Writing for Impact: 8 Secrets from Science That Will Fire Up Your Reader’s Brain will be published by HarperCollins Leadership in April 2023. His previous books include Merchants of Virtue, Stairway to Earth, Nature’s Keepers, Counting What Counts, and others. For more writing tactics, see his website .  

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How to Write a Business Essay?

Studies show that recent graduates with effective writing skills earn an average of 15% more than their peers within five years.

If you're looking to climb the corporate ladder, a strong foundation in business essay writing is an essential first step. This guide will demystify the process, from understanding the prompt to creating a compelling argument showcasing your analytical and communication abilities.

What Is a Business Essay?

A business essay is a formal piece of writing that dives deep into a specific topic within the vast world of commerce. These essays analyze and explore management, marketing, finance, or entrepreneurship concepts.

B-school essays provide a platform to critically examine business theories, present research findings, and propose solutions or strategies while adhering to clear and concise communication for maximum impact.

Need Help with B-school Essays?

Try our business writers once – and you’ll never want to come back.

The business essay is a powerful tool that allows you to delve into specific business topics, analyze them critically, and present your findings persuasively. Here are nine easy-to-follow steps to produce a winning business essay that showcases your understanding and analytical prowess. If you’re in a hurry, simply drop us a line saying, ‘ help me with my essay ,’ and our experts will handle your request.

Decipher the Prompt

Before diving in, thoroughly understand the essay question. Identify the key terms, analyze the expected response (analysis, argument, etc.), and ensure your essay stays focused on the prompt.

Don't just skim the essay question. Dive deeper! Underline key terms to understand the response type expected (analysis, argument, etc.). Consider your audience - professor, employer, or wider business audience - and tailor your writing accordingly.

If the prompt is complex, deconstruct it into smaller, answerable questions to clarify the points you need to address.

Craft a Thesis Statement

This is your roadmap! A clear thesis statement summarizes your main argument or central idea. It should be concise and directly address the prompt.

Avoid vague statements! Instead of saying, "Social media marketing is important," aim for something like "Strategic use of social media platforms can significantly increase brand awareness among millennials in the tech industry."

Make a claim, not just present facts. Argue a point and provide evidence to back it up. Your thesis should hint at the main arguments you'll discuss later.

Outline for Success

Create an outline to structure your essay. This helps organize your thoughts, ensures logical flow, and prevents going off on tangents.

Before writing an essay outline , brainstorm all your ideas about the topic. This helps visualize the bigger picture and identify potential arguments. A strong outline should have a clear introduction, body paragraphs with topic sentences, and a conclusion.

Use headings as guides to break down complex topics into smaller sections for better organization.

Research and Evidence

Business essay writing benefits from credible sources. Gather data, statistics, or examples from academic journals, business publications, or reputable websites to support your arguments.

Don't rely solely on textbooks. Utilize academic journals, business publications, industry reports, and reputable news websites to find data, statistics, and case studies.  

Always check the author's credentials, publication date, and website reputation before citing sources to avoid plagiarism . Don't just dump facts into your essay. Explain how the evidence supports your arguments and connects back to your thesis.

Drafting Time

Now, flesh out your outline! Write a clear and concise first draft, focusing on getting your ideas down first. You can always refine the language later.

Don't feel pressured to begin with the introduction. If a specific body paragraph comes to mind first, write that down!  Aim for clear, professional language that effectively communicates your ideas.

Avoid overly complex sentences or jargon. The first draft is for getting your thoughts down. You can refine the language and sentence structure later.

Sharpen Your Arguments

Edit and revise your essay. Strengthen your arguments with evidence and ensure logical flow between ideas. Transition words and phrases can improve readability.

Ensure each claim you make is supported by credible sources. Read your essay critically to ensure a smooth transition between ideas. Use transition words and phrases to connect paragraphs and arguments.

Briefly acknowledge opposing viewpoints and explain why your argument holds more weight.

Proofread Like a Pro

Once you learn how to write a business essay, meticulously proofread your essay for grammatical errors, typos, and formatting inconsistencies.

Double-check for typos, subject-verb agreement, and correct punctuation . Re-read sentences to ensure they are clear and can't be misinterpreted. Look for opportunities to tighten your language.

Ensure all in-text citations and references follow the required style guide (APA, MLA, Chicago).

Conclusion Counts

Write a concluding paragraph summarizing your main points and reiterating your thesis statement. You can also leave the reader with a final thought or implication.

Briefly remind the reader of your main arguments and the significance of your thesis. End with a thought-provoking statement, a call to action, or a final implication related to your topic. The conclusion should summarize, not introduce new ideas.

Formatting Finesse

Ensure your essay adheres to the required formatting style, be it APA, MLA, or Chicago. Double-check margins, font size, and citation format.

Make sure your essay adheres to the required style guide in terms of margins, font size, spacing, and title page format. Headings can improve readability. Use them strategically to break up long chunks of text.

Maintain a professional appearance using a professional font and consistent formatting throughout the essay.

Haven’t Finished Your Business Essay Yet?

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Writing business essays equips students with valuable skills for the professional world. Students refine their critical thinking, persuasion, and analytical abilities by shaping arguments, organizing data, communicating clearly in a formal setting, and submitting a business letter essay .

These sharpened skills not only boost their confidence for future business courses and careers but also make them more attractive candidates in a job market that highly values effective communication.

How Do You Start a Business Essay?

How long is a business essay.

• Business School Essay Samples - Essay Writing Center. (n.d.). International Student. https://www.internationalstudent.com/essay_writing/business_essay/

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How to Write a Business Essay: Step-by-Step Guide

By: Tasha Kolesnikova

Reviewed: Angelina Grin

Business is one of the most popular fields of study in high school and college. Given how broad a subject it is and the fact it can be widely applied to a variety of different careers, that comes as no surprise.

What Is a Business Essay?

✍️ key steps, ✍️ business essay introduction example, ➡️ introduction, ➡️ background, ➡️ body paragraphs, ➡️ conclusion, ➡️ bibliography, business essay format, business essays editing and proofreading, ☑️ how many paragraphs does a business essay have, ☑️ how do you start an introduction for a business essay, ☑️ how do you write a conclusion for a business essay, ☑️ what is the most important part of a business plan, ☑️ what style guide should i follow when writing my paper.

One of the biggest academic challenges a student in this area must face is writing business essays. These papers provide learners with the opportunity to apply themselves and come up with a great piece of writing. In this article, we’ll explain how to write an essay about business, from the opening lines of your introduction to your bibliography. If you can't find the strength to write the paper yourself, contact our business essay writing service .

A business essay is a paper on some aspect of business, whether it’s about a broad concept or a report on a specific company. Such pieces can range between analyses of just a few paragraphs and full-length dissertations for university. Business essay writing encourages the writer to closely examine the nature of the field and to analyze it from their unique point of view using business terms.

As is the case with any scholarly piece of writing, business research papers require the author to put in a great deal of research and planning. The rest of this article will describe how to write business essays in greater detail.

How to Write an Introduction for a Business Essay

To write a good business essay introduction, there are a few key steps you must follow. In this section, we’ll walk you through each of those steps before providing you with an example of a well-written business essay introduction.

If you are unsure how to write a business essay introduction, follow these steps:

• Research your chosen topic thoroughly. Before you begin writing a business essay, you should make sure that you’ve thoroughly researched your chosen topic. During this stage, you should consult a variety of different sources to make sure you have a well-rounded view.
• Draft an outline of your paper. Plan out what the rest of your paper will look like. What is the main argument of your essay? How will you structure your argument? What will each body paragraph cover? Questions like this will help you draft a solid outline.
• Come up with a thesis statement. Once you’ve solidified your main argument, distill it into a thesis statement . This should be a single sentence that summarizes the point you’re trying to make and gives readers a sample of what to expect. Be sure to include your thesis statement in your introductory paragraph.
• Write your first draft. Finally, it’s time to start writing. Don’t expect your first draft to be perfect — that’s what editing is for. Make sure to frequently reference your outline to ensure you’re staying on topic.
• Redraft your introduction. Once the first draft of your paper is complete, take another look at your business essay introduction. In all likelihood, it may need to be fleshed out a bit more and may even require some revisions.

In 2020, the whole world saw the rise of the COVID-19 pandemic; now, almost three years later, we still feel its impact. During this time, the business sector has undergone dramatic change, with companies across all industries evolving and changing to survive. While this disease has certainly caused untold damage to countless firms across the globe, it has also forced innovation and transformation. This essay will explore how the coronavirus pandemic has shaped the commercial landscape — more specifically, through creating the need for process automation.

How to Write a Good Business Essay

When it comes to writing a business essay, there are a few steps you can follow to ensure you produce an outstanding piece of work. In this section, we’ll explain the approach you should take for writing two different kinds of essays: discussion-type essays and case studies .

Whether you want to know how to write an essay on your business or how to write a report for class, following the advice in this section will be of great benefit to you.

In a discussion-type paper, you will be given the task of discussing two points of view on a given topic. It is your job to carefully analyze both and present your own opinion on the subject at hand. In your introduction, you should introduce the topic and the contrasting opinions you will be comparing, and you should also summarize your view.

As the name suggests, a case study is all about providing an in-depth examination of a particular case. In the context of business studies, this involves writing up a detailed report on a company. You may choose to write on anything from a product or service they offer to their management style.

This section of your paper should give a detailed history of your chosen subject. When writing a discussion paper , you will be expected to detail the background of your topic question. You will also have to explain the history of the two viewpoints you are comparing — how they arose, how they were popularized, and so on.

When writing a case study, your background section should simply focus on the history of the company you are writing about, including information on its finances. If you are writing about a particular product or service the company offers, you should include a section on it.

Your body paragraphs should form the bulk of your paper. In a discussion essay, you should use this section to elaborate upon the contrasting viewpoints you are comparing, making sure that you back up your points with concrete evidence. Ensure that you also include an explanation of your thoughts and ideas on the subject matter, founded on logical reasoning.

In a study of a case, you will use this section to provide the reader with further information about your chosen company. Be as detailed and accurate as possible, again being sure you back up your claims with references to credible sources.

The conclusion of your paper is where you bring everything together. In a discursive essay, you should summarize the main points from either side of your argument. You should also give a definitive answer about where you stand on the topic.

In a study of a case, you will use your conclusion to summarize the content of your report. If you have been asked to provide an analysis of your case, you should also use this section to briefly sum up your critical opinion of the company.

Finally, your bibliography is a record of all the sources you used when writing your piece. This includes not only sources you cited but also any texts you may not have directly referenced but are still relevant to your research.

When talking about how to write an essay for business class, it’s important to think about the format of your paper as well. In academia, format refers to the style guide you should follow when writing your papers. This affects everything from line spacing and margin size to citations and whether you use numerals or letters when writing out numbers.

The format used for business essay is APA (American Psychological Association) style. If you are unsure of what this entails, then we recommend checking the style manual for yourself and searching for business essay format example.

As students well know, the work doesn’t stop after you’ve finished writing your essay. Next up, it’s time to proofread and edit your piece.

Here are a few tips to help you in this process:

• Give yourself plenty of time. Don’t fall into the trap of leaving proofreading and editing for the hours before submission. Rather, allow yourself as much time as possible to ensure that you do a thorough job.
• Don’t start editing immediately after you finish writing your piece. When you’ve been working on a paper for a while, you can sometimes miss glaring spelling mistakes and punctuation errors. Give yourself a break and approach your work with a fresh pair of eyes.
• If possible, get someone else to read it for you. A friend might be able to provide you with a more objective opinion and may also be able to catch mistakes that you missed, even if they’re not acquainted with academic language.

The number of paragraphs your piece should have depends on the type of paper it is and the context in which you are writing it. For example, a high school analysis will be significantly shorter than a university research paper.

Before beginning to write it, make sure you have researched your chosen topic in detail and know what arguments you will be presenting in your paper. Be sure that somewhere within your introduction you include a thesis statement declaring this argument.

When writing a conclusion for your paper, reiterate your central argument and summarize your main points. Also, be sure to include a brief explanation of why your findings matter.

The most important part of any business plan is the executive summary. This should provide the reader with an outline of the rest of your report—your market analysis, marketing strategies, financial predictions, and so on — so that they know what to expect.

The preferred business essay writing format is APA (American Psychological Association) style , most commonly associated with education and the social sciences. That being said, your college may have different formal requirements, so check with your department before you start writing.

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I studied sociology and marketing at Europa-Universität Viadrina (Germany) and Universidade da Beira Interior (Portugal). When I was a sophomore, back in 2018, I decided to put what I've learned into practice, so I got my first job in digital marketing. I currently work in the content marketing department at Studybay, building strong, effective, and respectful communication between the platform and our clients.

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Despite my relatively young age, I am a professional writer with more than 14 years of experience. I studied journalism at the university, worked for media and digital agencies, and organized several events for ed-tech companies. Yet for the last 6 years, I've worked mainly in marketing. Here, at Studybay, my objective is to make sure all our texts are clear, informative, and engaging.

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This website produces good information on how to write a very structural and convenience business essays .Therefore i recommend this page as a very helpful and good.

Basham Polope

When it comes to business articles, I tend to have a counterargument. However I really enjoyed the presentation and conclusion of this write-up. Informative, concise and a truly pleasant read.

I enjoyed reading this piece. Now I know it’s necessary to get someone to edit grammatical errors and maybe include certain business terms in my work.

This is such a detailed analysis of business essays! As a business major, I know for the essays, research and proofreading are important. However, I never considered an outline plan. It makes things so much easier.

Never knew that my normal business essay assignments needed an outline and keywords. Who would have thought. Lol. I guess I’ve been doing it all wrong. Thanks for making this simple, the tone and language use are right up my alley.

I’ve been an avid reader of the authors of this blog. One thing I’m extra sure of is that the articles are always so well structured and extremely relevant for the academic community. From the headings to the words, everything was helpful and I feel like I’ve been well enlightened.

I am currently carrying out a study and dissertation on different types of businesses and their modus operandi. I got stuck at the discussion part, so I took a small break. I’ve gotten enough info and I’ll be sure to include this in my references 😁.

I just got into college and in our first class we were given a business essay due for the next class. I asked my roommate how do I even write a business essay. She sent this link and now I have an idea of what to put in each paragraph and structure the body. Thanks!

It’s a nice piece you’ve got here. I like how it has been able to explain how to present arguments, structure the main body, discuss findings and include resources where relevant. I’m not even a business student and I feel like I know everything that is necessary to write one. The concluding part was straight to the point.

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Business Essay Examples

13 Business Essay Examples for Students

14 min read

Published on: May 1, 2023

Last updated on: Jan 30, 2024

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Are you struggling to figure out the structure, research, or data required to make your essay stand out? Or frustrated by the lack of inspiration and ideas for your essay?

But don't give up yet! We have a powerful solution that will make your essay writing a breeze. Our list of business essay examples is here to help! 

We have compiled expertly written business essay examples that will illustrate how to write a striking business essay.

With our examples, you'll be able to see how to structure your essay and generate creative ideas for your topic. And our tips will help you make the most of these examples.

So, let's dive in and get ready to learn!

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What is a Business Essay?

A business essay is a type of academic writing that focuses on business-related topics and issues. These essays can cover a wide range of topics such as marketing, finance, management, entrepreneurship, and more.

The importance of business essay lies in presenting a well-researched and informed analysis. To do this effectively, writers need to conduct extensive research and analysis on the topic at hand.

Referring to examples of business essays can help you gain insight into the structure, tone, and content of a well-written essay.

Business Essay Examples For Students

Here is a list of business writing examples

Business Essay Examples Pdf

Business Essay Example Grade 10

Business Essay Example Grade 11

A Level Business Essay Examples

University Business Essay Examples

International Business Essay Examples

Short Essay About Business

College Essay About Starting A Business

Types of Business Essay with Examples

When it comes to business essay writing, there are several different types that you might encounter. 

Here's a brief overview of each type, including their characteristics and an example of each.

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Case Studies

A case study is an in-depth analysis of a specific business situation or problem. It involves extensive research and data analysis to provide recommendations.

Case studies often showcase the application of theory to real-world business scenarios.

Research Papers

Research papers involve a more academic approach to business writing. They typically require an extensive literature review, data analysis, and original research. 

Business research papers aim to contribute new knowledge to the field of business. These often involve a hypothesis or research question.

Argumentative Essays

Argumentative business essays aim to persuade the reader to adopt a particular point of view or take a specific action. They present an argument and use evidence and logic to support their claims. 

Argumentative essays can address various business topics such as management practices, ethical issues, or market trends.

White Papers

A white paper is a document that provides a detailed explanation of a particular issue or problem, often with recommendations or solutions. 

White papers are typically used to educate stakeholders about a specific topic. These are often used in the business-to-business (B2B) context.

Comparative Essays 

Comparative business essays compare and contrast two or more topics or ideas. They typically analyze the similarities and differences between the topics to evaluate their pros and cons. 

Comparative essays can focus on various aspects such as products, companies, markets, or strategies.

How to Structure Your Business Essays

As you begin writing your business essay, it's important to structure it in a clear and organized way. 

Here's a step-by-step guide with business essay samples to help you do just that:

Executive Summary

The executive summary is a brief overview of your entire essay. It should summarize your main points and highlight your recommendations. 

This section should be written after completing the essay, as it gives a clear picture of what the essay covers. 

Here is how you start a business essay sample:

Introduction

The introduction sets the stage for the rest of the essay. It should introduce the topic, provide background information, and explain the purpose of the essay. 

Here is a business essay introduction example:

Industry Analysis

In this section, you'll conduct a thorough analysis of the industry in which the business operates. You should examine factors such as competition, market trends, and customer behavior. 

Here is a sample industry analysis

Key Issues or Problems

This section should identify the main issues or problems faced by the business. You should provide evidence to support your claims and analyze the impact of these issues. 

Here is an example paragraph:

Solutions or Recommendation

Here, you'll provide solutions or recommendations to address the issues identified in the previous section. Your solutions should be well-supported and feasible. 

For instance:

Implementation Plan

For this part, you'll outline a plan for implementing the solutions or recommendations you've proposed. This is sort of a description of the business model you suggest. 

This section should be detailed and include specific action steps. 

For example:

Finally, you'll wrap up your essay by summarizing your main points and reiterating your recommendations. 

This section should be clear, concise, and impactful. 

By following this structure, your business essay will be well-organized, coherent, and easy to follow for your readers.

Tips for Using Business Essay Examples Effectively

Now that you have quite a few business essay examples at hand, you should know how to use them effectively:

• Use them as a guide, not a template : While it's great to learn from examples, you should never copy them outright. Instead, use them as a starting point for your own research and writing.
• Analyze the strengths and weaknesses of the essay : Take note of what works well in the example essay, as well as any areas that could be improved. This will help you understand how to make your own essay even better.
• Use them to inform your own research and writing : Pay attention to the research methods, sources, and evidence used in the example essay. This can give you ideas for your own research and help you strengthen your arguments.
• Avoid plagiarism and ensure proper citation: Whenever you use ideas or information from an example, make sure to cite your sources. This will help you avoid plagiarism and maintain academic integrity.

You now have a plenty of business essay examples on different topics to help you get started!

By following our tips and studying the sample essays, you can confidently write your own essays that are clear, concise, and impactful. 

However, if you still find yourself struggling with your business essays, just reach out to our professional business essay writing service . 

We have the best online essay writing service and are ready to provide you a high-quality business. Our writing service has subject specialist writers who can tackle any business essay topic.  

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Essay About Business: Top 5 Examples and 7 Prompts

We see business in action in every aspect of our life. So if you need to write an essay about business, look into this article to find examples and prompts to help you get going.

The word “business” encompasses a broad range of activities and branches. However, in its most straightforward meaning, business refers to an institution or a group that works together and engages with others to achieve a goal that will benefit them. 

To give you an idea of how prevalent business is, think of all the times you buy from a store. Any time you get something from an enterprise, big or small, you’re already in business with them. However, businesses such as charities, churches, and volunteer services organizations also envelop transactions not for profit.

To aid you in writing an excellent essay about business, here are examples you should read, followed by prompts to give you ideas on what to write about.

1. Don’t Sell Yourself Short by Manya Whitaker

2. my personal experience in business by shannon murphy, 3. business ethics and work ethic essay by writer annie, 4. the importance of business study by shyam soni, 5. essay on environment, sustainability and business by  aastha singhal, 1. my business aspirations, 2. businesses i want to support, 3. business in the future, 4. business and ethics, 5. what makes a business more appealing, 6. how businesses affect my community, 7. my bad experience with a business.

“Like a good researcher, I did some investigation into what it meant to run a small business… While the initial work seemed intense, the service itself was no more work than I’d been doing for free. And as my father always says ‘don’t sell yourself short’…so I decided not to.”

Whitaker recounts her life experiences and how she came to think of starting an educational consulting business. Next, she goes through the hoops of when to best start her business, what fees are acceptable, and how to let people know her business exists. She then shares her many tips with professors who want to start their businesses and ends her essay by encouraging them to utilize their talents. 

“Businesses today require not just setting a plan but also about the investment and proper management of people, assets, live time opportunity, and risk to make the business expand and develop. I see myself contributing to the development of good business practices in years to come where I will be leading a great business organization effectively.”

Murphy discusses why she wanted to study business enterprise, saying that “business makes life interesting and worth living.” She also talks about her encounter with a businessman and how he motivated her through his stories. Finally, Murphy shows her determination to go through with her career plans in the business industry through her essay.

“Work ethics comprise more than the desire of the job or career but also how one claims his/her path of achievement… I believe work ethics demonstrate many aspects of a person and how a person is within. So, I ask a question to myself today, what are my work ethics and what do I define them?”

In this short essay, the author decides on what work ethic means to her. She includes traits that make her believe it’s a virtue and even offers an example. She also believes that work ethic is intrinsic and ends her essay by sharing the two fundamental traits of her work ethic: humility and treatment.

“Business has become indispensable in our lives. Nearly everything an individual does is directly or indirectly related to business.”

In his essay, Soni expounds on how business affects every aspect of our lives. For example, businesses encourage people to give their best to the world, benefitting everyone. He also lists some of these benefits, such as business helping in choosing a career, understanding business strategies, and recognizing our contribution to a nation’s success.

“Admittedly, the process of changing corporate mindsets and culture to embrace sustainability can be a challenge for some enterprises… maintaining an environment that enables continued prosperity is imperative for any organization’s survival and growth.”

In her essay, Singhal distinctly shows the connection between our surroundings and survival with businesses. She presents how businesses should lead the demand for environmental sustainability because they can make a relevant change. However, at the same time, businesses can also damage the environment and be detrimental to sustainability. 

She further explains what businesses today are doing to answer their green consumer’s call, such as green regulations and more efficient usage of resources. Finally, she ends her essay with a quote identifying the challenge of the twenty-first century: for people to have a decent standard of living while preserving other aspects of life.

Do you want to upgrade your essay paper? Then, check out this list of the best essay writing apps to help refine your work.

7 Prompts on Essay About Business

After learning more about the subject, write your essay with these easy but enjoyable prompts:

In this essay, you can explain why you want to have a business, including your inspirations and motivations. For example, maybe your family already has a business, and you want to continue it. Or perhaps you want to create a business that will help others. Include personal anecdotes and descriptive paragraphs to convey your thoughts and feelings.

This essay prompt lets you list the businesses you want to get more exposure to. Aside from identifying which business you want to see grow, present why you want them to have more recognition in the first place. 

You can write about a small local bakery from which you always get your bread and share the owner’s story. Or you can shift the attention to a charitable organization that needs more donations to continue its mission. Share why this specific organization is dear to you. You’ll not only end up with a great essay but also help these businesses.

This prompt is perfect for you if you want to talk about curiosity-inducing business-related ideas. You can present propositions on how businesses will be conducted years from now. Do you imagine advanced and intelligent AIs capable of holding a conversation to sell a product successfully? What about flying cars? Don’t be shy, and include all of your concepts. 

There has always been a gray area between business and ethics. As a party to this affair, you can share how important ethics is to the business and its clients. You can talk from the client’s point of view – do you still buy a product of a business with questionable ethics? Or do you only support businesses that hold their ethics in high regard? Then, explain why.

There are many marketing tactics businesses use to attract customers. But what if those do you think are most effective? You can write your essay and include the advertisement types that work for you and why. 

You don’t need to go far to find something to write about with this prompt. Identify the things that businesses in your area directly affect, positive or negative. For instance, having businesses in your community makes accessing comedies easier. On the other hand, having many businesses could make a living in your area more expensive.

To make your essay more compelling, you can recount a bad experience with an establishment. Then, narrate it like a story to engross your readers by describing how management handled things and what you felt during that time. Did it discourage you from going back to that business?

You can also add how you think the people in charge should have acted by suggesting a specific course of action. Again, this will give potential business owners a glimpse of how they can run their businesses better.

Note: Improving your paper’s readability score is also a key criterion when editing for grammar.

Business Essay and the Best Way of Its Writing

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Business is an essential aspect of today’s evolving world. It is a lucrative industry that impacts many sectors, including education. Business-related courses are popular as many students are pursuing the programs. There are many branches in the business field, from business management to finance. College tutors often give students different business papers to test their knowledge as part of the assessment.

A business essay is an academic assignment that involves writing a paper that responds with a strategic and analytical approach to specific situations occurring in the market. Each business essay has a different topic that students tackle. However, the primary purpose of such essays is to collect relevant facts that align with the research question and analyze the data to get solutions.

Writing a business essay might seem simple, but it requires impressive writing skills and extensive research. You must be familiar with the topic to know the paper’s direction. Topic selection is a tricky section that affects the entire writing process. It is essential to identify a relevant topic to assist you in crafting a remarkable paper. You have to write a well-structured and compelling paper to get good grades. Presenting accurate arguments with supporting examples from reliable sources is an essential research aspect. Thus, a business essay must follow the required academic standards and theoretical frameworks.

However, writing is not everyone’s cup of tea, and incorporating logical arguments can be challenging. If you are stuck, you can check any business essay example online to understand the format. You will know how to structure the paper and relate it to the relevant themes.

That is why our writing service is here to help needy students craft exceptional essays. We will connect with a proficient business essay writer to help with the research and writing process. Get flawless documents from us and earn the best score in your class.

Business Essay Format

Most learners often overlook the importance of having a business essay format. It is imperative to use a format to help you outline your work. Proper thought organization and articulation are essential aspects that translate into a well-written business essay.

Below is an example of the format:

• Introduction
• Background information
• Introduce main topics
• Thesis statement
• Topic sentence
• Research explanation
• Restate points
• Significance of the study

The above outline is a map that will guide you to know what to include in each section. In addition, you will understand what the assignment requires you to do from the introduction to the conclusion.

If you still find it challenging to get the proper format, you can study a relevant business essay example from our site and jumpstart your paper. Whether you need a business school essay or a business plan essay, we have you covered.

Write Business Essay In 5 Steps

While writing might seem challenging, with the proper format and topic familiarity, you are on the right track. It is imperative to understand the writing process before composing your business essay. You need to read the prompt carefully to know what you are supposed to research and write about.

Here is an overview of the writing process in 5 simple steps:

• Topic Selection

Choosing a good topic is mandatory in crafting an excellent paper. You must select a theme that aligns with the research question. Additionally, ensure you select a familiar topic you are passionate about to avoid writing mistakes and illogical paragraphs.

• Extensive Research

Conduct extensive research to get facts and supporting evidence. Narrow down your theme and include only good points. Avoid broad topics because you will waste time during research.

• Essay Outline

Make sure you use a proper outline to organize your thoughts and line of arguments. Follow the format essay

Start writing your paper while using the required academic format. Organize your work and include the introduction, main body paragraphs, or conclusion.

• Editing and Proofreading

Finally, edit and proofread your essay to eliminate grammatical and spelling mistakes.

The above steps will help you during business essay writing to craft remarkable papers. It would be best to plan your time adequately to avoid rushing through the process. However, you must select an appropriate topic for your paper. It could be a business management essay or a marketing paper. No matter the subject discipline, ensure you follow the correct procedure.

Business Essay Topics

Our experts have compiled a list of different business essay topics to inspire your writing:

• Discuss the importance of bookkeeping in a business.
• Evaluate the impact of value addition in products.
• An analysis of income and expenditure transactions.
• Analyze the supply-chain industry.
• The effects of product promotion in business growth.
• How to develop an effective marketing strategy.
• Impact of policymaking in enhancing company productivity.
• What is multilevel marketing?
• Impact of technology in the business world.
• Discuss the challenges affecting entrepreneurship.
• Significance of human resource management.
• Explore the importance of budget analysis.
• How does technology impact advertising?
• The importance of a financial strategy.
• How to start an online business.
• How can organizations profit from sustainable practices?
• How to develop a positive organizational culture.
• The importance of employee diversity in an organization.
• Effective ways of fraud prevention in a company.
• Explore the communication channels in an organization.

Let us look at interesting argumentative business essay topics

• Discuss the influence of cultural differences on international companies.
• A comprehensive analysis of cryptocurrencies.
• Discuss the ethical dilemmas in international organizations.
• The influence of globalization on the business community.
• Should large organizations have a social media presence?
• Causes and effects of economic recession.
• Impact of politics on business growth.
• Discuss the effective strategies of negotiating cross-cultural business deals.
• Explore the integrity of online entrepreneurship.
• The impact of corporate social responsibility in an organization.

The field is quite diverse with various course programs. You can derive different topics from these programs to get logical arguments. So, get inspiration from the compelling business school essay examples and craft exceptional papers.

How To Start A Business Essay

Knowing how to start a business essay is essential for academic writing. The first step entails topic selection because it will determine the essay’s direction. Identifying a relevant topic is vital, and you need to ensure you get the suitable theme. It will also help save you time during research and simplify the writing process.

When it comes to essay writing service , business papers are among the assignments that require extensive research and analysis. Read the essay prompt carefully to understand the tutor’s expectations. Then, make sure you conduct a comprehensive brainstorming session to get the major points for your paper. Having the right points will help you compose logical arguments in a flawless manner.

Moreover, it would help to read previous essays and publications from reliable essays widely. You will get essential data to support your arguments. Besides, the sources will help you cite your essay correctly.

Start your essay with an insightful introduction and include your perspective regarding the topic. Incorporate a powerful thesis statement that informs your readers of the paper’s direction and the major points you will discuss.

Proceed to write the body paragraphs with a topic sentence that captures all significant arguments. Each paragraph should have well-explained arguments that flow logically.

Finally, conclude your business essay by restating your main points and the significance of the study.

Still, need help with your paper? Worry no more. Our competent business essay writers are on standby, ready to assist you with any academic paper. Stop wasting time and reach out to us. We will help you score top-of-the-class grades within no time.

The paper “Enterprises Resource Planning Success and Failure” is an outstanding example of a business essay. An Enterprise resource planning (ERP) system according to Aslan et al. (2012, p.693) is a management system within an organization that has sets of connected inclusive software, which may be used when espoused and put into practice effectively, to oversee and connect every organizational function. Basically, ERP systems may be employed as a tool for helping to improve the supply chain network as well as the level of performance by helping in decreasing cycle times.

Besides that, ERP systems have been utilized routinely in capital-intensive industries like building, construction, manufacturing, as well as defence. Latterly, ERP systems have advanced further and nowadays they are prevalent in industries such as education, health care, finance, hospitality, and telecommunications. Fundamentally, the benefits of ERP systems are hard to realise not unless a strong disposition, as well as participation, is established within the organisation; so, the article seeks to critically analyse ERP success and failure experienced by organisations.

BodyAs mentioned by Hellens et al. (2005, p.283), ERP systems are built upon a single database and application, as well as a coordinate that is unified in the whole organization. For that reason, every application serving different departments such as HR, accounting, and supply chain are integrated firmly under a single ERP system. Al-as observed by Al-Masha et al. (2003, p.354), ERP systems are useful when successfully implemented because they accelerate the process of decision-making. So, the success of ERP systems depends on the ability of an organisation’s managers to efficiently oversee the operation of a business, given that ERP systems can help them reduces operation costs.

Success drivers of ERP systems can be categorised into two: operational and technological drivers. In this case, operational drivers are associated with ways of improving organisational performance, supporting business strategies, as well as cutting production costs. On the other hand, technological drivers are predominantly associated with compliance with existing rules and regulations. The notion of success varies as the process of implementation continues, in that for planning and implementation (the first two stages of the cycle) success is mainly rooted in completing the ERP project to the standards that are acceptable within the budget as well as a time limit.

As pointed out by Hanafizadeh et al. (2010), stabilization as well as Improvement (the last two stages of the cycle) success is founded on the seeming impact of the ERP system on the performance of the organization. As indicated in Hanafizadeh et al. (2010) study, there are scores of factors vital for the success of ERP systems; support is top management one of the factors, and it involves encouraging commitment, positivity, and support of top management in the ERP project. Another factor is the utilization of knowledge as well as experience of system and technology consultants.

Additionally, the balanced project team is crucial for the success of ERP systems because it includes the integration of employees and information technology with the broad knowledge of the processes in the organization. As evidenced in Hellens et al. (2005) study, the accuracy of the information is crucial to the success of ERP project, so, data loaded from accessible legacy systems must at all times be of high quality. ERP project cannot succeed if the project management teams do not have a well-defined, detailed project plan related to the goals of the project.

Change management is also a success factor in the implementation of ERP project; so, careful attention has to be offered to this, considering that several changes in business processes are experienced during ERP systems implementation. Training and education are also important given that technical expertise regarding the ERP system, its reference model, and facts regarding its working are useful in the process of implementation. Other factors crucial for success consists of, availability of experts who aside from being in top management will frequently help the organization realize ERP system benefits.

Failure of ERP projects has been prevalent, and this has continued to bite worldwide across all business platforms. As pointed out in Xue et al. (2005, p.279) study, ERP poise substantial benefits like improving customer service, reducing manufacturing costs and boosts productivity, but these benefits are only realised after successfully implementing the ERP systems. Nevertheless, statistics show that implementation of ERP systems is still a failure amongst scores of companies. Statistically, 90 per cent of ERP systems implementations in Asia countries, especially China are either completed late or use more money and resources than those stipulated in budget.

In Xue et al. (2005) study, where they differentiated implementation success of ERP system in China as well as western countries, they noted that China had a higher percentage of failure which was attributed mainly to lack of support from top management as well as data inaccuracy. Other factors that led to ERP failure include poor participation, education and training, insignificant time ensuing from a minimal understanding of cross-operational organisational processes (Dechow & Mouritsen, 2005, p.691). Furthermore, ERP systems are exceedingly expensive, and also the need for the organisation to hire consultants to assist in the configuration as well as implementation, results in further escalation of price; thus, creating a high possibility of failure.

The cost used on consultants is almost thrice the cost of an ERP system; this negatively affects the productivity of the company and can lead also to the failure of the ERP system. ConclusionIn conclusion, it has been argued that ERP systems are beneficial because they improve the flow of information between every function of the company and also manages the connections to external stakeholders. Currently, the key basis of competitive advantage is the capability of a business to improve the processes of the supply chain.

This necessity has created the need for more advanced information systems like ERP systems. The articles have heightened numerous factors critical to the success of ERP, and which have allowed companies to efficiently plan their resources resulting in business efficient functionality and increased productivity. Failures as discussed in the article are caused by lack of support from top management, data inaccuracy, and lack of sufficient education and training.

The paper “New iPhones Show a Hit For Apple as Quarterly Profit Fluctuate 13 Percent” is an outstanding example of a business literature review. Yao (2014) explains that China is expected to provide information about its weakest growth since the occurrence of the global financial crisis within the third quarter while the property downturn is assessed based on manufacturing and investment. As a result, more pressure has been put on Beijing to unveil new stimulus measures. According to Yao (2014), the market assumes that the Communist Party leader will be able to adjust to the gradual slowdown. This will happen only in circumstances where there are no possibilities of experiencing a potentially destabilizing fluctuation in unemployment. However, anything weaker would lead to more speculations of key stimulus measures, for instance, an interest rate cut. Although the leadership has consistently provided steady aid specifically to vulnerable sectors of the economy, it has been noted that several stimuli have been ignored because China is still struggling to pay a huge local government debt (Yao 2014).

Article 2: New iPhones show a hit for Apple as quarterly profit fluctuate 13 percent

Due to strong demand for APPLE’s new larger-screen iPhones released in September, its quarterly profit increased by 13 percent. This also enabled APPLE to overcome the sluggish iPad sales (Jones 2014). Despite the more intensifying competition felt by Samsung Electronics as APPLE’s leading Smartphone competitor, Jones (2014) points out that the iPhone is attracting more consumers who are also ready to pay high prices particularly for cutting-edge handsets. Through its latest phones, Apple is profitably catching with its major competitors, such as, Samsung that have from time to time managed to post attractive sales of larger phones. It has also been noted that the marketing strength that iPhone has gained stands in contrast to sluggish iPad sales and the issues affecting Samsung’s Smartphone business (Jones 2014).

Article 3: Coal not the solution for poverty

Couchi (2014) examines that cheap coal-fueled electricity is highly considered by miners and politicians as the best alternative way out of poverty, particularly for developing nations. However, Africa has not considered this. In the business report provided by Couchi (2014) about the U.S financial group Citi, it can be noted that the booming market for African electricity has been a result of the coal approach. In the attempt to reinforce coals bearish outlook, Couchi (2014) reports that Citi discovered that a new International Energy Agency (IEA) outlook on the commodity is in contrast with the idea of BHP, the US coal producer Peabody as well as the Minerals Council of Australia which maintains that coal would play an integral role in minimizing energy poverty, particularly for developing countries. Despite its metallurgical and thermal forms, coal is considered the second-biggest mineral exported from Australia after iron ore (Couchi 2014).

Article 4: Ebola could be in the headlines, but tobacco is yet another killer in Africa

Research conducted by The Guardian (2014) shows that although Ebola dominates the headlines, there is yet another killer pandemic of great importance that continues to kill many people in the African continent unnoticeably. It is has been noted that tobacco kills at least one between two long term smokers. Currently, it is anticipated to kill 1 billion people globally before 2100. This is relatively more compared to the current number of people who die of Ebola. The Guardian (2014) terms this global issue as injustice and inequality because Transnational Tobacco Companies (TTCs), such as UK-based British American Tobacco (BAT) earn humungous profits yet they cause economic damage worthy over half a trillion dollars each year. Besides, TTCs contribute more to environmental degradation and thus create risks that compromise the health as well as the sustainability of populations. To earn more profits, TTCs are currently shifting and expanding their business to untapped markets in regions with unrestricted opportunities for growth (The Guardian 2014).

Article 5: NAB, ANZ lead pack in building home-lending share

The home loan is still considered the major driving force in recovering credit growth for banks. In this case, National Australian Bank (NAB) and ANZ are on the frontline to encourage the big banks in taking the advantage of the mortgage market, while home and business lending are sustainably becoming strong. Therefore, NAB and ANZ have put on media their fastest growth out of the big in all the past three months (Yeates 2014). Despite the faster growth and expansion made by NAB compared to their rivals in home lending, Yeates (2014) notes that analysts see business lending as a bigger concern because the bank has lost shares and faced more pressure, particularly on its margins. Generally, the home loan market is considered a major driving force that enables banks to recover from credit growth regardless of the risks associated with life specifically in business lending (Yeates 2014).

The paper “Globalization and Culture” is an outstanding example of a business essay. Today, it is common to hear people refer to the world as ‘a global village’. This has been a result of the process of globalization. This process has opened up and improved trade across regional and national borders. Not only has globalization enhanced economic interactions across nations but also improved access to information and uplifted the fight for human rights, among other benefits. Recent technological and communication developments along with improved road networks have been the key drivers of globalization. However, critics of globalization say that these benefits have been realized at a very high price: that of surrendering regional and national cultural values, mainly, for Western morals (Kwame, 2007).

Regarding this debate, two key schools of thought emerge. From one angle critics argue that globalization spreads out any and every culture all over the realm, leading to cultural heterogeneity and deeper understanding between diverse groups. This is mainly defined through the global production and distribution of commodities such that people in different parts of the world have access to commodities they would otherwise have never seen. A case in point is the cultural interaction between the United States and Japan. Teens in the U.S interact with the Japanese culture through their comic books, animations and video games, while teens in Japan interact with the American culture through watching TV shows and Hollywood movies produced in the U.S (Kwame, 2007).

On the flip side, critics argue that globalization erodes the regional and national cultural identity through cultural homogeneity. This leads to a cohesive global culture constituting diluted varieties of regional and national cultural nuances. For instance, French pastries, ‘American’ fried chicken, and Japanese sushi can be eaten in almost any part of the world. Restraint chains such as MacDonald’s and Starbucks have influenced traditions and behaviors in different countries. Even though champions of globalization claim that this merely affects consumer goods and media broadcasting, critics contend that it deteriorates customary culture ((Kwame, 2007; Czinkota, 2003).

Culture is a prevalent aspect in business whether it is in marketing, production, or human resource management. It is a key variable in the function of success in new markets (Czinkota, 2003). People’s purchasing decisions are based on a product’s design, style or color that supports their religious beliefs and practices. Empirical evidence shows that the success or failure of a company, especially, in a foreign market is reliant upon the effective managerial exercise of local religious beliefs and practices. Therefore, managers ought to be on familiar terms with their market’s religious differences given that religion influences people’s attitudes. For instance, Asians have a different attitude toward authority and women that differs from Western beliefs and practices. Whereas many parts of the world, including Asia, South America, and Africa, value collectivism very much, Americans are more individualistic. Chinese, Latin Americans and Koreans take time casually even as Americans are more proactive.

Failing to appreciate the religious beliefs and practices of the market will often lead to lots of inadvertent mistakes, such as being socially violent, cultural mix-ups, tarnished interpersonal relations, poor negotiations. As a consequence, the company’s future performance dwindles as profits decline. Lack of religious competence, or religious dogmatism, can easily put at risk millions of dollars through fruitless negotiations, lost purchases or sales, and pitiable customer relationships (Czinkota, 2003).

Cultural Literacy

Culture is a broad system that includes traditions, beliefs, attitudes, values, institutions and social interactions. This system reflects the global crunch facing the human race, and so it is a cultural catastrophe (UNESCO 1997). Dealing with such a cultural diversity calls for an important skill referred to as cultural competence. Chrisman (2007) defines cultural competence as ‘attitudes, practice skills, and system savvy for cross-cultural conditions’. The key force in work involving cultural competence is the people’s flexibility and ability to appropriately consider and treat the general public politely and in a proper way fitting their culture. Cultural literacy takes account of cultural competence plus the capacity to analytically mirror, and if needed institute change in, one’s a specific culture. Cultural literacy also comprises the capacity to examine the actions of central cultures measured against other cultures. This becomes very much useful in business. A case in point is the understanding of the effect of globalization or cross-cultural businesses on indigenous cultures all over the world.

Cultural literacy has been likened to an iceberg, through the iceberg model of culture. This is due to the expanse contextual material one requires to understand the culture. Cultural literacy often involves much more than the information essentially spoken. In other words, to understand the meaning of a cultural term, one has got to have much information that is not revealed by the bare meaning of that term. The clear cultural meaning of the term is like the ‘tip of an iceberg’ meaning that the deeper understanding lies below the casual meaning of the term and it constitutes a person’s own applicable information. It is known that 15 per cent or less of an iceberg can be seen above the water surface, 85 per cent or more of the iceberg is submerged below the water surface. This means that there is quite a different picture depicted shallowly from that which is the actual translation in the literature, giving the imprint that implied information comprises relatively tiny bits and pieces of information, left out by the correspondent due to dismissal or suitability (Hawkes, 2001).

Figure 1: Iceberg Model of Culture

It has been stated earlier that culture is a broad system that among other aspects involves religion. The world is very diverse in terms of culture as well as religion. Each culture embodies a creation in itself and yet it is not closed. Cultures give religious convictions semantics, and religions provide decisive connotation to each culture. Religion is a way of life for numerous cultures saturating every one human action. In other cultures, it characterizes the utmost ambitions of human life, and for others, religion is an institution that claims to convey a meaning of deliverance (Hawkes, 2001).

The paper “The Different Communications ” is an outstanding example of a management assignment. Phone: 23 rd August: the communication was made to remind that the bill for the mobile phone is outstanding and if not paid within the date will have a fine imposed on it. The communication was successful as it helped to fulfill my need and acted as a reminder. Further, the call also ensured that it was complete and all the details like outstanding amount, due date, late fine, and other details were provided. The call was complete and highlighted the important aspect which if ignored could have an impact on my usage.

Radio: 24 th August: The communication was made regarding the areas which are having huge traffic and showed the roads which should be avoided. The communication was successful as it helped to fulfill my requirements by highlighting the different roads which need to be avoided and which need to be used. The communication was further clear and loud regarding the different roads and path which should be avoided. This method acted as one where proper guidance was provided and acting in the correct way was highlighted so those correct decisions can be taken.

Communications that were unsuccessful

Television: 24 th August: The communication was made regarding the sale of women’s garments. The communication was ineffective because in the first instance it didn’t meet my needs and requirements as I was not looking to shop. Secondly, the message was not constructed properly as it didn’t speak about the brands which were available on sale, the different garments which were available, and also didn’t highlight the date when the sale would end.

Phone: 25 th August: The communication was made regarding the mobile bill payment which has already been made. The call was ineffective because it was not required as the payment has been made and I had the required receipt. The call was instead a wastage of time. In addition to it, the call was not constructed properly and required to focus on areas through which a message would have been enough as a source of communication to ensure that the payment was correctly entered.

Reasons for communication not to be successful

The communication process can be improved in the following ways

Firstly, ensuring that the communication which is made is required and is addressed properly so that the person who receives the communication gains from it (Nicholas, 2013)

Secondly, providing complete information is essential as it will serve as a benchmark to evaluate the manner in which different information is passed (Anne & Bochner, 2007). It will also help to understand the important matter which has been spoken and will help to highlight the manner in which changes can make so that proper communication and message is passed

Thirdly, the targeted audience was wrong and it is important to correct the audience (Mehrabian and Susan, 2007). This will help to improve the validity and reliability of the communication and will ensure that the process of communication becomes effective and is directed towards the correct person

Fourthly, the process of communication needs to be improved and changed so that the message is correctly interpreted and passed with the same intention (Imahori & Lanigan, 2012). This will help the listeners to evaluate the message in the correct form and will help to ensure maximum response.

Fifthly, the media which are used needs to be chosen wisely as the usage of a message instead of a phone call for bill paid confirmation would have been more helpful and could have caught the attention of the audience in a better way. This would have multiplied the effectiveness of communication and would have helped to understand the important points and issues.

The process of communication thereby requires working on the smaller and important aspect so that the overall process of communication improves and helps to provide the required dimensions through which effectiveness can be gained in the manner messages are passed.

The paper “Why Did Telefonica Initially Focus on Latin America” is a perfect example of a business assignment. Based on Telefonica’s objectives of rapidly increasing shareholder value, profits and achieving growth, it had to take advantage of location economies. Hence, the company initially focused on Latin America, as it must have perceived FDI to be a means for circumnavigating trade barriers. Indeed, the reasons why Telefonica initially focused on Latin America are perceivable through the lens of the Uppsala Model Theory.

According to the theory, the internalisation of a company across many foreign markets is correlated to psychic distance, where the first entry is to foreign markets that are familiar and closer in regards to the psychic distance of the host country, before making subsequent entries in foreign markets with greater psychic distance. Psychic distance comprises the differences in culture, language and political systems (Falvo & Parshad 2005).

Within the perspective of Uppsala Model Theory, it should be argued that companies tend to gradually increase their activities in international markets through a series of incremental stages, where the succeeding steps are anchored in learning and adapting to foreign markets (Pandian & Sim 2002).

This implies that the firms fast gain experience from the markets, where they have closer cultural ties before expanding to foreign markets. For instance, Telefonica had to first gain experience as a telecoms operator in Latin America, since the region has deep cultural ties with Spain, where it is headquartered.

Strategic competitive advantages

The company’s decision to slowly expand to Europe appeared opportunistic as well as strategic. Europe had initially possessed trade barriers that lowered the chances of successful entries. Essentially, there is a correlation between culture and national competitive advantage, where countries that are likely to impose trade barriers, in terms of competition are bypassed in preference to those that are less competitive (Enu & Attah-Obeng 2010). This argument is based on Dunning’s Eclectic Theory, which hypothesises that a company will always seek to leverage their specific advantages, including marketing, knowledge, skilled personnel, technology and information (Dunning 2001).

In this case, the Latin American markets were growing rapidly. They also experienced an increased high adoption rate and usage of mobile phones and internet connections. Additionally, after the Spanish government privatised Telefonica and deregulated the Spanish telecommunications market, the company’s core objective became increasing shareholder value, profits and achieving growth.

This implies that profit maximisation is a major drive to foreign direct development; through the use of particular advantages the company has (Glesem et al. 1990). It, therefore, had to select a region that would enable it to achieve higher profits. The company selected Latin America over Europe. Latin America had few entry barriers, such as competition and government regulations, while Europe had greater barriers due to more competitors. This implies that imperfect competition within the marketplace is a key incentive for expanding abroad. Besides, European mobile telecommunications operators had agreed they would not invade each other’s markets. However, after the entry of America Movil into Latin America, Telefonica faced a stronger competitor, forcing it to expand to Europe.

Commenting on other student’s post:

Why did Telefonica initially focus on Latin America?  Why was it slower to expand in Europe, even though Spain is a member of the European Union?

While the student hinted at the growth of multinational enterprises, a brief outline detailing why the company expanded and reasons for expansion could have provided a more relevant backdrop. Additionally, the reference to the Socialist Party by Popular Part in the general election of 1996 was irrelevant and out of context. The student’s decision to link the factors for the European Union to the opening of the telecommunications sector was misplaced. Rather, the student should have selected reasons why Telefonica selected to begin operating in Latin America before making headway to Europe. However, reference to high competition in the sector in Europe was justified.

Accordingly, the student should have explored the close cultural ties between Spain and Latin America, as the major drivers that triggered Telefonica to first launch in the region before expanding to Europe. In supporting the argument, a reference to a relevant theory, such as the Uppsala Model Theory could have pointed to the reasons why internationalisation of a company across many foreign markets is correlated to psychic distance (Uhasselt. be 2005). This includes why the initial entry is mostly made in foreign markets that are familiar and closer in regards to the psychic distance of the host country. Afterward, an explanation of what this meant to Telefonica based on the theory could have been appropriate (Gustafsson & Zasada 2011). For instance, the student should have stated that firms get to fast gain experience from the markets where they have closer cultural ties before expanding to foreign markets.

The student should have based his arguments on Dunning’s Eclectic Theory, which proposes that firms tend to use their peculiar advantages such as marketing, knowledge, skilled personnel, technology and information (Rugman 2010). Further, he should have stated that companies view FDI as a means to circumnavigate trade barriers before going forth to describe the correlation between culture and national competitive advantage, where countries that are likely to impose trade barriers in terms of competition are bypassed in preference to those that are less competitive.

While the student was also justified in arguing that the company sought to maximise profitability and to increase shareholder value, no basis was provided to support the argument, based on the case study. At this stage, the student should have suggested a theory to support his argument (Morgan & Katsikeas 1999). Later, the student should have provided examples from the case study to defend the choice of the theory he selected. However, the student provided examples outside the case study, such as “Telefonica has been able to establish footprints in 24 countries and having an average of 120,000 professionals with consolidated revenues of 24,957 million euros in January-June 2014 and more than 315.7 million customers at June 2014”

Additionally, the reasons the student outlined as the likely motivators for Telefonica to launch first in Latin America before making entries in Europe cannot be justified, as they have not been argued appropriately. For instance, in suggesting political developments, taking policy advantage and the fact that the markets shared a common language, the student should have discussed the concept of psychic distance and the related theory, such as the Uppsala Model Theory.

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Business Essay | Essay on Business for Students and Children in English

February 13, 2024 by Prasanna

Business Essay: The act of making one’s living by earning money through the process of buying and selling different kinds of products is called business. Business is based on the foundation of profit and loss; thus, the success or failure of a business has a broad spectrum of variations.

The term business also sometimes refers to a ‘company.’ But, business as a generalized term can refer to the work of a street peddler to the ownership of a multinational company.

You can also find more  Essay Writing  articles on events, persons, sports, technology and many more.

Long and Short Essays on Business for Students and Kids in English

We provide students with essay samples on long business essay of 500 words and short essay of 150 words on the same topic for reference.

Long Essay on Business 500 Words in English

Long Essay on Business is usually given to classes 7, 8, 9, and 10.

Business is a very demanding profession that has broadened and popularized over the years. A business requires high skills of management, teamwork, patience, mental strength, and effectiveness of work. A person should be mentally prepared to accept the fall of a business at any point of time in their life since it is not always secure. But, if planned properly, with help from the expertise and patiently blossomed over the years, then a business has a greater rate of success.

A business generally works with the coordination of several activities. Accounting, financial management, manufacturing, marketing, research and development, safety, and sales management are the various components that need to be tended to while running a good business with the aim of success. Investors, creditors, and regulators play a pivotal role in the profit of a business. Generally, there are four main types of businesses, which include sole proprietorships, partnerships, limited liability companies (LLC), and corporations. Before initiating a business, the entrepreneurs should carefully consider which structure is best suited for their enterprise.

Factors affecting the state of a business are the size and scope of a business firm, the sector and country, tax advantages, disclosure and compliance requirements, control, and coordination requirements. Businesses cover a wide field of jobs including, agriculture, financial services, entertainment companies, industrial manufacturers, real estate, transportation, sports, utilities, retailers, wholesalers, and distributors.

Business benefits employment generation. Business is important for generating employment as it provides jobs to several people in the form of managers, clerks, salesman, and more. Businesses use the scarce resources available and convert them into valuable products that fulfill a utility and sell them to the public. Thusa business is helpful in optimum utilization of resources. Businesses also help in improving communication between nations through foreign trade and therefore help in improving relations between nations.

Setting up a business not only makes one independent but also gives one a certain lifestyle. A successful business provides financial rewards, creative freedom, and personal satisfaction. The success of a business brings in a person self-confidence and motivation. In recent years, E-business has popularized greatly. Online business gets benefits from the government as the government is trying to promote digitalization. E-business is often very advantageous, as it gets easier to reach a larger audience and also can be conducted at any time. Small start-up businesses are often initiated online and are established once they gain minimum customer popularity.

The involvement of time and regions makes it the biggest disadvantage of a business plan. When a business set up does not have enough money or expertise to make a proper business plan, the business ends up suffering more than gaining. Certain businesses are region and climate bound and thus have to concentrate their sales at a particular place or time and are incapable of expanding. Such businesses are often harder to handle and needs to be planned carefully and tactfully. A business often starts with a small idea or inspiration. It is important to cultivate the creativity in a person and be well informed before putting the creativity into action.

Short Essay on Business 150 Words in English

Short Essay on Business is usually given to classes 1, 2, 3, 4, 5, and 6.

Business is the act of making a living by earning money by the process of buying and selling products. A small idea or inspiration, when slowly nurtured over the years carefully and strategically planned and set up, turns out into a successful business set up. Millions of large- and small-scale businesses are run all over the world every year to make a proper lifestyle.

The benefits of business include providing employment, optimum utilization of resources, and communication between nations, financial gain, building self-confidence, and securing the future. Often a single business is taken over generations of a family and becomes integrated into their identities. E-business has popularized in recent years with a high success rate. The downfall of a business can result in a huge loss and mental breakdown. Hence, it is always important to be well versed about the factors affecting a business and advised to consider suggestions from expertise.

10 Lines on Business in English

• Business is set up on the foundation of profit and loss and can be risky if not well planned.
• The business employs a lot of people.
• Businesses help polish personal skills such as teamwork, self-confidence, and management.
• Businesses often provide optimum utilization of resources.
• E-business is an ideal form of start-up business supported by the government.
• Patience is essential to setting up a successful business, and a plan should never be hurried.
• Businesses provide a lifestyle and a secure future.
• A business is an amalgamation of several activities such as accounting, finance, manufacturing, etc.
• A lot of time should be invested in research and planning before setting up a business.
• A business often uses the mode of reuse and recycles and thus is economically quite beneficial.

FAQ’s on Business Essay

Question 1. What is business loyalty?

Answer:  On business is a loyalty program for small businesses by British Airways where one earns points while booking travel, which can be redeemed for free flights and upgrades.

Question 2. What is the first step in starting a business?

Answer:  Technically, the first step in starting a business is investing.

Question 3. Do businesses have a global benefit?

Answer:  Businesses help in improving communication between nations and thus does have a global impact.

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Essay Samples on Business

The majority of essays on business will deal with more than one discipline because college professors will ask to explore it all from management styles and leadership to economics and corporate legislation. You may choose at least one subject by focusing on the various challenges related to business difficulties. Always start with the essay type that you must submit as it will help you learn more about the structure. See at least one free business essay example to learn more about the range of topics that can be addressed. Even if you are still undecided on your subject, study the structure and check how citations have been formatted. When you are starting with an essay on business, provide your readers with background information and an explanation of the problem. You may also talk about HR management issues or business processes that have already taken place. If you choose an existing business case study, think about the best solutions by explaining why they will work. It can become your thesis statement that will be supported in your body paragraphs. If there are opposite opinions, do not forget to include a counter-argument paragraph to keep your business essay unbiased as you explore!

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"The Crucible": Difference Between Movie and Play

Introduction Arthur Miller's "The Crucible" is a significant piece of American literature that was later adapted into a film. The original play, written in 1953, explores the hysteria and irrationality of the Salem Witch Trials that took place in the late 17th century in Massachusetts,...

• The Crucible

McCarthyism and "The Crucible": A Comparative Analysis

Introduction Arthur Miller’s "The Crucible," a dramatic reimagining of the Salem witch trials, was penned during a political climate thick with the fear and paranoia of McCarthyism. In the early 1950s, Senator Joseph McCarthy’s fervent hunt for Communists in the United States mirrored the witch...

• Mccarthyism

Stellantis and Samsung SDI's Joint Battery Plant: the EV Revolution in the US

On July 24, 2023, Stellantis and Samsung SDI announced plans to open their second joint battery plant in the United States. This comes just two months after the companies revealed their first joint factory would be built in Kokomo, Indiana. The rapid expansion underscores the...

• Electric Vehicle

The UPS Teamsters Strike: Navigating Negotiations and Economic Impact

The Looming UPS Teamsters Strike After months of negotiations, the UPS Teamsters union and UPS management reached a tentative agreement on July 26, 2023, potentially averting a nationwide strike. The Teamsters strike had been authorized for early August if a deal was not reached, which...

• Employee Engagement

How Twitter's Rebranding to X Signals a Shift in Strategy

Twitter's recent rebranding to X by new owner Elon Musk signals a significant shift in strategy for the social media platform. Musk has long envisioned transforming Twitter into an "everything app" similar to China's WeChat, offering a wide range of services beyond social networking. The...

Elon Musk's Twitter Takeover and Reforms: an Overview

Elon Musk's Acquisition of Twitter In October 2022, billionaire Elon Musk completed his acquisition of social media platform Twitter for $44 billion. Musk took over as CEO with ambitious plans to reform Twitter's products, features, algorithms, content policies, and workforce. His tenure has proven controversial...

The Relationship Between Jeff Bezos and Lauren Sanchez

In the realm of opulence, Jeff Bezos, the visionary founder and CEO of the gargantuan entity known as Amazon, proudly claims his throne as one of the world's wealthiest individuals. A seismic shift occurred in 2019 when he unveiled to the public his entanglement with...

The Importance of Service: Unlocking the Essence of SERVQUAL Model

Introduction The importance of service quality in the food and beverage industry has been widely recognized in the literature, as demonstrated by Hugh, Bill & Carmel (2007) and Parasuraman (1985). The value of service to the customer is a key aspect of service quality, encompassing...

• Customer Service

The Importance of Trust in Building Strong Workplace Relationships

Trust is built on consistency as we interact with different kinds of individuals and build relationships with them based on desire behaviors and attitudes. A lack of trust leads to the desire to control a situation oneself as you believe the only person you can...

• Organizational Culture

Why Being Respectful to Your Co-Workers is Good For Business

As a worker at the bakery I decide to share my personal experience and reflection on statement which says: 'being respectful to your co-workers is goog for business', here in my essay.  At my current job, there are a few examples of incivility that I...

Why Online Shopping Is Better Than In Store Shopping: a Comparison

Information and communication technologies have a huge influence on modern society, changing how as well as where people work, shop and other ways of our lives. It is not a surprise to see how people are now choosing online shopping instead of in-store shopping. Especially...

• Online Shopping

The Role of Service Culture in Customer Loyalty

Introduction The purpose of this essay is to explain how successful or unsuccessful service culture may contribute to negative and positive encounters. I believe that customer service plays a huge role in customer loyalty. I will be sharing my delightful experience with Changi Airport Group...

The Importance of Brand Loyalty in Business Success

Brand loyalty reflects the connection between a product and a customer's willingness to repeatedly purchase it. A customer is considered loyal when they show commitment to a specific brand, indicating positive sentiments towards the product or company. Loyalty is demonstrated through consistent support for a...

• Brand Management
• Consumer Behavior

Tesla: SWOT Analysis of the Leading Electric Vehicle Manufacturer

Introduction Tesla, the renowned electric vehicle manufacturer, has been at the forefront of revolutionizing the automotive industry. With its innovative technologies and sustainable approach, Tesla has not only disrupted the market but also inspired a shift towards cleaner transportation alternatives. By conducting Tesla SWOT analysis,...

• SWOT Analysis
• Tesla Motors

Analysis of President Barack Obama as a Leader

Successful leaders possess distinct traits and qualities that set them apart. One such leader is Barack Obama, who exemplifies several key leadership characteristics. Inspirational communication, unwavering conviction, and a willingness to take risks are among the qualities that have contributed to Obama's success. Furthermore, Obama's...

• Barack Obama
• President of The United States

An Overview of Tesco: SWOT Analysis and Recommendations

Introduction This essay examines Tesco, one of the leading retailers in the United Kingdom, through a SWOT analysis. We will explore its history, market dominance, and global presence in simpler terms for easy understanding. Additionally, we'll evaluate Tesco's internal strengths and weaknesses, along with the...

Hospitality Work Experience: Skills Development and Effective Communication

Introduction First-year students were given an opportunity to have work experience in the Front of House, Food and Beverage and Housekeeping departments during November and December. Therefore, I chose to take this opportunity to gain experience in all of following departments shown previously. I thought...

• Hospitality
• Work Experience

Taylor Swift: Mastering the Art of Iconic Branding and Marketing

The Power of Taylor Swift's Brand In contrast to Sam Smith and Liam Gallagher, who adhere to conventional marketing and publicity campaigns (Music Week), Taylor Swift has ascended to the status of an iconic legend, boasting an impressive track record of five #1 singles as...

• Marketing Strategy
• Music Industry
• Taylor Swift

Timing the Road to Stardom: The Inspirational Journey of Octavia Lenora Spencer

In the ever-evolving journey of success, timing plays a crucial role. Some individuals find their breakthroughs early in life, while others encounter success later on. Octavia Lenora Spencer, the renowned American actress, offers an excellent example of how success unfolds in its own time. Her...

Significance of Black Inventions That Changed the World

Introduction Many people have heard about famous inventions, such as the lightbulb, the steam engine, and the iPhone. The list is, in fact, endless and impressive. However, although we use many products and inventions in our lives, we don't give thought to who made it...

• African American History

From Invention to Revolution: Karl Benz and Henry Ford

Introduction The automobile's history informs of how a, then small, three-wheeled machine has turned into the world’s most used form of transportation. It has improved greatly over the years and has become a vital means of transportation. The automobile has been improved greatly over lots...

• Ford Motor Company

Henry Ford's Inventions and Impact on the Industry

Introduction Henry Ford was one of the most important entrepreneurs the United States of America has seen. This is largely due to the fact that his genius innovative thinking is what allowed for the mass production of cars. He is known by many people as...

Henry Ford: The Man and His Automotive Legacy

Henry Ford: The Man Behind the Cars Henry Ford was an American industrialist, the owner of plants for the production of cars around the world, an inventor, and an author of 161 US patents. He was born in Springwells Township, Wayne County, Michigan. Henry made...

International Business Success: A Case Study of Starbucks

Introduction The article analyzed is “Starbucks CEO Kevin Johnson on Work, Joy and Yes, Coffee” was written by Adi Ignatius. This article was published in the Harvard Business Review, posted September 23, 2019 and was updated September 26, 2019. Area of International Management  The area...

• Article Review
• Business Analysis

Assessing CSR's Impact on Profitability: Article Review

Introduction “Social responsibility of business is to increase its profits as long as it stays within the rules of the game” (Friedman 1962). This quote represents the view of renowned economist Milton Friedman. It can be said that this view is only limited to one...

• Corporate Social Responsibility

Analysis of the Key Elements of the Modern Workforce Development 

Workforce development has been a public-private sector partnership for over a century and though it has taken various forms, it has always been directly involved with the public school system. One of the earliest forms it took was in the way of training agreements. These...

The Sharing Economy - a New Paradigm in Consumerism

With the rise in technology, people are able to communicate and conduct business through the use of the Internet and social networks. This has led to a sharing economy, where consumers can connect and exchange goods and services. Starting a company in a shared economy...

• Effects of Industrialization

Indian Retail Wine Industry: Opportunity for Growth and Development

This paper studies the factors favouring the growth of the Indian retail wine Industry in Mumbai. With the rapid increase in wine consumption amongst the 20-30 year-olds due to high disposable incomes and enhanced lifestyles, wine is seen to be gradually moving away from the...

Summer Placement Experience: Working in the Planning Sector

The summer placement provided by the university was a great opening for me to learn about the real-life situations occurring in the planning industry. Accordingly, to suit my schedule, I did a full-time based internship starting from 17th December 2019 until 11th February 2020 (i.e.,...

The Ketan Parekh Fraud and Supervisory Lapses: Case Study

The Ketan Parekh scam was the second most important scam that shook the Bombay Stock Exchange (BSE) after the Harshad Mehta scam. Ketan Parekh was himself a mentee of Harshad Mehta and had learned stock trading from the pied piper of Bombay Stock Exchange himself....

• Legal cases

Daniela's Law Case Study: Employee or an Independent Contractor

The issue based on the facts is to determine whether Daniela whom has been working with Fragrant is considered to be an employee or an independent contractor. The illustration of whether she was treated as an employee or an independent contractor is raised through a...

The Sharing Economy in Australia and the Associated Tax Obstacles

The 'sharing economy' is a term that describes individuals utilizing web applications to lease their property, assets, time and skills. Sharing economy stages enable users to monetise the estimation of surplus limit in the utilization of advantages or work, for instance, vehicles or transportation administrations....

A Brief Analysis of Samsung's Marketing Aim and Strategies

Samsung is a world famous brand that has been made popular not because of the products, but also their innovation in technology. It’s the seventh most valuable brand in the world. Myself I believe this is due to the marketing mix of the company which...

Complexities and Differences Between Traditional and E-Retailing

Retailing is a method of distribution process, in which all the operations involved in the marketing of the goods are sold directly to the end customer. It is include the person who has intention to buy the product and the selling of goods or services...

• Shopping Mall

Modern-Day Saviour: How the Retail Industry Makes Our Lives Easier

Retail is that the method of selling commodity or services to customers so as to form a profit through multiple distribution channels. Retailers meet the demand identified by a supply chain. The term 'retailer' is usually applied where a service provider fills the tiny orders...

The Role of a Clinical Psychologist in Treating Problem Drinking: Examining Effective Therapeutic Approaches

Problem drinking is not necessarily alcoholism; alcoholism is, however, a form of problem drinking. For a problem drinker when they drink it can cause problems for them and those around them, but they are not necessarily physically dependent on alcohol. They may be able to...

• Job Description
• Psychologists

Historical Perspective on Changes in Institutional Diversity

Path dependency, according to Roe, makes it difficult for institutions to converge, due to each economy's historical and political legacy. In the US, the result of distributed ownership prevalence can be attributed to their political inclinations to reject concentrated industrial and financial monopolies by their...

• Corporate Governance

When News Media Goes Wrong: the Dangers of Misinformation

The news media serves as a conduit, bringing global events to the public's attention. Particularly when individuals lack direct experience or knowledge of ongoing occurrences, they tend to heavily rely on the media for information. It is not to suggest that the media dictates our...

• Media Influence

The Business of News: Media Ownership and Journalism

Media ownership plays a significant role in shaping the news and information that is presented to the public. In recent years, there has been a growing concern over the concentration of media ownership and its impact on journalism. This essay will explore the relationship between...

Misleading Marketing Schemes in Australia and Their Impact

Marketing is the culprit of generating obesity. Marketing is detrimental to children’s health. Marketing is the culprit. Our country has been slammed with misleading marketing schemes and it is unacceptable. Marketers are using popular methods to wrongly entice young children to buy their products. An...

• Advertisement

Combination of Success: the Blend of Marketing and Customer Value

Marketing can be broadly defined as the communication channel linking a product or service to the targeted customers. Creation of value for customers is a critical task for marketers. From a customer's perspective, customer value is what they 'get' (benefits) relative to what they have...

Automotive Energy Industry: Analysis of Tesla Motors

Many societies are sorely dependent on economies they have set up towards sustenance in the world which are in turn backed up by different kinds of industries. The Automotive Energy Industry is one of the most important among all other kinds of industries out there...

Ensuring Workplace Health and Safety for an Ageing Workforce

In this essay I will be looking at what measures need to be put in place in the workplace to comply with regulations to Health and Safety that has an ageing workforce. I will be looking at various websites (see reference section) and will be...

Omnichannel Retailing: Blurring the Lines Between Online and Offline

In this current era, the retail marketplace had undergone remarkable changes in the field of online marketing and retailing. With the advancement in technology, online retail has grown to be an excellent selection which redefines the practice of retail. The most recent digitization movement led...

Overview of the Basis and System of German Corporate Governance

In Charkham, the author states that on a scale with 'confrontation' on one side and 'co-operation' on the other, German approach to corporate governance would fall on the co-operation side, much further this way inclined than or the US. In Germany, large companies fall into...

• Organizational Structure

Work Experience Placement: Preparation for Work With Vulnerable Children

I will do my work experience placement in a nursery while working one-on-one with children with special needs. Patience is one of the abilities I will need during my stay at St. Baranabas Nursery. Patience is essential when working with children with special needs because...

The Possibility of Developing Green Retail Marketing: Study Review

Green marketing has been a topic of research for about last five decades. With a lot of buzz around the carbon foot print of producers, many major organisations have started adapting sustainable ways to give their customers products that are innovative and environment friendly. Some...

• Environmental Protection

Employee Engagement in the Context of the Virtual Workforce

Gone are the days when employees were expected to report to work on time. During these bygone times employee engagement was a manageable challenge. However, the changing dynamics of the workplace which supports work-anytime, anywhere, in real space or in cyberspace has not come without...

Empowering Employees: the Benefits of a Self-Managed Workforce

Exponential growth in technology is on the rise and companies are in the midst of radical change. In fact, technology is so pronounced in todays’ workforce, that new trends are beginning to develop as a response. Such trends include a lack in motivation where there...

Effective Corporate Governance as a Tool for Company Improvement

Corporate governance is a system or mechanism used to direct or control an organisation. Corporate governance affects the way a corporation is directed, administered, or controlled. A company, especially a large enterprise is run under the separation of ownership and control concept which is owned...

A Critical Role of Corporate Governance System in Banks

Corporate governance in banks is a critical issue that has garnered significant attention in recent years. Banks are essential financial intermediaries that play a crucial role in the economy, and their stability is essential to ensure financial stability in the broader economy. Therefore, it is...

Unmasking Fox News: Exploring the Reliability of Mainstream Media

Billions of people in the world rely on the news to inform them what is going on in the world. People use many different ways to get their news such as the news channel, news papers, news app on their phones, or social media. One...

• Media Analysis

The Complete History of Media: Types of News Media and Their Role

Before writing, before technology or even before the internet came to be relevant, news media began with the basics—through speaking and exchanging information with others in real life. Through many revisions and early developments of mass media, we can see professional standards being made. Mass...

A Few Marketing Plans to Strengthen Malaysia Airlines’ Brand

Amongst a few marketing plans that Malaysia Airlines’ could apply is consumer orientated sales promotion. In applying consumer orientated promotion, Malaysia Airlines’ can offer price-off deals on their plane tickets. Consumers are usually price sensitive, hence with applying price-off deals, consumers’ purchase decisions would be...

• Marketing Plan

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• Sample Essays

Sample Business School Essays

Studying business is a great way to gain valuable working experience across many industries. As such, many students decide to further their education with a degree in business. To help set your business school application apart from the others, having a stellar application essay can help tremendously. Before writing your own essay make sure you explore our sample essays to gather a few ideas and thoughts on how you can make your essay unique and engaging.

This section contains five business essay samples:

Business School Essay Sample One

Business school essay sample two, business school essay sample three, business school essay sample four.

• Business School Essay Sample Five

Watching my brother transform from a man who had lost his ability to walk to a man who can play basketball with my father kindled my fascination of the physical therapy world. The Bureau of Labor Statistics anticipates the field of physical therapy to grow faster than average in the upcoming years. I hope to join this field during an exciting time of growth, furthering the rehabilitation of those who have been injured.

Following graduation from ABC Business School, I intend to serve a marketing team in a local physical therapy company, such as Ridgeview Physical Therapy. My short-term goal is to lead a team, furthering success in the Ridgeview area. Due to the popular physical therapy company thirty miles from Ridgeview, much of the local population is unaware of the quality services Ridgeview Physical Therapy has to offer. I hope to increase visits by 40 percent in the first 5 years of my employment. My long-term goal includes extending the company’s reach into surrounding cities, and eventually beyond national barriers, becoming a global marketing manager.

I expect to gain skills and experiences from ABC Business School that will propel my short and long-term goals. I hope to develop an experiential and diverse learning experience and have the opportunity to interact with different groups of people to learn from their business insights and endeavours. From ABC Business School, I seek the tools and resources needed to further engage in my marketing knowledge, perform professional strategic analyses, and re-evaluate my past work experiences. I look forward to taking courses from Professor Jim. W. Reid, who has published the research of the success of Matthews and Marketing in his book, “Matthews Commerce,” which has helped me continue my career this far. I also look forward to taking the unique classes taught by Professor Rachel E. Davis, introducing me to the physical therapy world and enriching my business skills in that area.

When my brother’s car accident in 2011 caused immobility in his left leg, he never thought he would be able to play his favorite sport again. David Andrews, a 1994 graduate from ABC Business School, ensured that that would not come to pass. I spoke with Andrews about his journey, and he told me that it was through the opportunities and education he received from the professors and students at ABC Business School that helped him open his own practice. I hope to follow in Andrews’s footsteps. With the passion I have for the success of Ridgeview Physical Therapy, and the determination I learned from watching my brother, all I need to complete my goals is the knowledge available to me through an MBA at ABC Business School. I look forward to completing my career aspirations using the tools received from ABC Business School to contribute to my professional career.

The world of physical therapy is growing, and with my skills in marketing, I hope to grow the local Ridgeview services across the globe.

In this essay, the applicant is assigned to answer the prompt in approximately 500 words. The admissions officer expects a clear and concise essay that does not veer off the question and exemplifies quality writing, grammar, and punctuation. In questions similar to these, the admissions officers are looking for: Student’s understanding and knowledge in answering questions: The writer explains his short and long-term career goals, referencing the future of the career (Bureau of Labor Statistics) and quantifying his goals (Increase by 40 percent within the first 5 years). A deeper look into who the applicant is: Writer shares personal information that also relates to answering the question (brother in physical therapy). Make sure that any personal information you share does not veer off of the question that needs to be answered. Proper research on the school to adequately answer the second question: Student mentions names of professors who have demonstrated help in the past (professor’s business research book) giving credibility to the student that he believes they will be able to help him in the future. Avoid flattery and only speak of the school in a way that shows proper research and answers the question presented.

Nancy, the CEO of Jasmine Publishing House, bought me a coffee and told me I should invest in warm gloves as we sat down at a corner diner for what would be a game-changing business meeting. As the leading publishing house in Europe, Nancy informed me that JPH was interested in closing a multi-million dollar deal with our fashion magazine, Zoelle, provided we changed the magazine's appearance to attract a broader European audience.

As production manager, my job was to lead and supervise a staff of 30 to match Nancy's vision, working closely with the design team, photographers, production staff and marketing team. After three weeks of heavy brainstorming, we developed a fresh appearance for the magazine.

I invited Nancy to a meeting with me and three of our executive producers. I shared with her the strategy we had created in order to solve our appearance problem, as well as estimated costs and complications. Nancy agreed that the direction our magazine was going fit well with her vision and audience, and that JPH would be happy to work with us within the next week.

Although the team was excited to accept the offer, I was concerned that we were not prepared to complete the project so quickly. Though the executive producers did not understand, as our production team was to begin work on the next issue the following day, I explained that there may include deep financial consequences if we rush into the process. I wanted to ensure that JPH received a consistent layout from Zoelle magazine. Nancy agreed to wait until the upcoming issue was complete before beginning work on the new look.

We began work the following Tuesday, after the latest issue was produced. I collaborated with an eight member marketing team to develop new branding for our magazine and mediated this branding with the design team, ensuring that it was able to blend well with their ideas and insights based on the first meeting with Nancy. I led the operation of the first issue to be published via JPH, supervising 30 employees.

After the issue was published, our sales increased by 42 percent in the first week. After leading the Zoelle team to a business deal close and a fresh start, I learned that with the proper leadership, a staff of varied talents, insights and opinions can work closely together to produce a magazine that continues to increase its sells each issue. My initiative helped provide Zoelle with its largest new contract that year, a $2 million deal. Customers from Europe and the United States commented with positive remarks on the new look, showing interest in the replacement of the former look, which had been being published for seven years.

After this leadership experience, I was able to see my potential as a leader. I can communicate effectively with all members of a group and help connect them with one another to make a larger picture. I protect my business discernment even against an upset crowd, and am able to properly persuade others to understand other perspectives. Through learning more about leadership every day with my work in Zoelle, I hope to continue to strengthen these abilities and witness the success they can bring to media production.

In this essay, the applicant was asked to detail her leadership abilities through the application of a relevant example. She was asked to do this in approximately 550 words, using concise language and proper grammar and punctuation. In questions similar to these, the admissions officers are looking for: Applicant's ability to share leadership qualities with a relevant example: This writer shared leadership qualities of communication (brainstorming with different staffs and helping them connect their ideas together), listening (brainstorming and understanding staff concerns), delegating (ensuring each team did what was supposed to be done), and managing (managed and supervised a staff of 30) through the use of an example from her work with Zoelle Magazine. Proof of a potential growth in these leadership skills: The writer hopes to “continue to strengthen” her leadership skills. She provides examples of how she learned from previous leadership roles. How these skills will help further your career: The writer used an example from her current career and concluded her essay with a look into the potential of leadership in her field.

I looked across my celebratory cheesecake and beamed up at my new coworkers. I couldn't believe I had finally landed my dream job. All of the senior editors were having lunch in the cafe across the street from the bakery where the finance team and marketing team shared dessert. I had been hired as a budget analyst at my favorite magazine. My job was to work alongside the business manager to help create a more healthy marriage between the finance and marketing departments, thus improving our sales and workplace environment. On my way home, I reflected on my relief in finally having an exciting and secure career.

Just three months later, we met at the same bakery where I had celebrated my new job. Every department from our small, close-knit staff was present. As the publication manager began to tell us the news, I remember how our faces fell. Our publication company was going out of business, and every publication was to be shut down. She explained that they had tried to find another publishing company without success.

Not only did I feel as though I failed the company, I also knew that I, as well as the other 17 employees, was out of a job. We went back to our offices and packed up our things. Writers and designers were frantically calling around, asking for open positions. An employee from the finance department began tweaking his resume, and the marketing department apologized to the publication manager and editor-in-chief, who responded graciously.

I had to leave my apartment not long after losing my job. I stayed with a friend on the north side of town as I tried to find a job in a shrinking economic suburb. It took six months to find a position, and though I had to move and leave behind my dream, I found a new way to work toward my new dream.

From this experience, I learned the importance of adaptability. Only through my ability to embrace the change happening around me was I able to find a new job and start a new life with new visions and goals. Applying for my MBA would have sounded bizarre to the disheartened, homeless idealist who lost her dream. But now, after finding in me the strength to persevere, I am able to take what I learned from my previous job and pair it with what I learn from the university. This knowledge will help me ensure that the future companies I work with will not have to endure a similar fallout.

However, if there comes a time when I am again involved in a lost company, I know how to repair. I know how to restore.

In this essay, the applicant was asked to recall a challenging situation to which the writer overcame the boundaries. The writer was asked to do this in approximately 450 words, using concise language and proper grammar and punctuation. In questions similar to these, the admissions officers are looking for: Applicant's ability to identify a challenging moment in her life: This writer uses a relevant example of a challenging situation, describing the challenge of losing a job, losing housing, and having to move to a different city. Examples of how the applicant overcame these challenges: The writer cites her “adaptability” as the reason why she was able to overcome this challenge. Instead of giving up, the applicant tells of applying for other jobs, even ones that were out of her comfort zone and in another city. Brief insights to what the applicant learned from the challenge: This writer learned how to maintain strength, perseverance and adaptability in challenging situations. The applicant tells of continuing the learning process in her MBA program and allowing it to help future companies.

“Gallery Furniture saves you money today!” As a child, these words rang out to me, sandwiched in between the episodes of Pokemon and Yu-Gi-Oh that I gleefully watched every Saturday morning. During commercial breaks, an older gentleman known as Mattress Mack would dominate all 24 inches of my cartoon box with his signature hundred-mile-per-hour pitch, reserved for sputtering off the praises of American-made furniture sold at affordable prices. Mattress Mack reigned as a household favorite in the Greater Houston area; in fact, my cousin and I made games out of memorizing his lines and spitting them out as fast as we could whenever his ads came on TV.

Mack’s distinctive elevator-pitch talking style stemmed from the financial difficulties he faced at the start of his career. At that time, Mack invested his entire life savings in a single ad that aired on two stations. While watching the ad himself, he grew unhappy with the producers’ work and ad-libbed a rapid pitch which would be later recognized as one of his greatest sparks of unconventional genius. Mack's unique re-branding has taught me to recognize the value of bootstrapping and developing creative solutions to solve problems.

Beyond his unorthodox sales strategies, Mack also had a heart that was truly the size of Texas. In August of 2017, Hurricane Harvey made landfall and caused $125 billion in damages, and several people that I personally know lost everything. While most of us worried solely about our own survival, Mack opened his two biggest showrooms and provided food to those who needed it most. His heroic actions eventually earned him his own day, August 26th, appropriately named Mattress Mack Day. He has inspired Houstonians just like me to pursue entrepreneurship opportunities that put social focus on the forefront.

As Harvey pummelled through the Gulf Coast, I noted the amount of devastation the hurricane has caused for our local automotive industry. This sparked an idea. As a passionate watchmaker and a car enthusiast, I partnered with my co-founder to create one-of-a-kind wristwatches from wrecked supercars with stories to match. A portion of each sale would then be donated to Habitat for Humanity to rebuild communities affected by natural disasters. My dream came to fruition, and over the last two years, the work I did has gained the attention of Mayor Turner, Capital One Bank, and various other notable individuals and organizations across Texas, Florida, Switzerland, and the UK. Born from a company bootstrapped with a $10,000 award from Capital One Bank, we are now projected to take in a revenue of $500k in the coming year.

Mattress Mack’s unconventional business approaches have taught me that tackling problems with limited capital yields the most innovative solutions and that the numbers, albeit essential, are not the end-all-be-all of a company. His ability to see equal importance in their lesser-noticed counterparts -the people his business serves and the community he resides in- are what sets him apart from traditional bosses as a truly effective leader. His actions have taught me that marrying unconventional problem-solving skills to a strong moral code is the key to greater personal success.

Business Sample Essay Five

Fuqua was the first business school I visited at the beginning of my application journey. No one in my family has ever attended college, let alone business school, so my visit opened a new world of opportunity for me. I sat in the auditorium with 300 other Management Leadership for Tomorrow (MLT) fellows soaking up facts about Fuqua’s collaborative culture, global perspective, and distinguished faculty. My most vivid memory of the experience was at the end of the first day when the Black and Latino MBA Organization (BLMBAO) came on stage and helped me understand what it truly means to be on “Team Fuqua.” Dancing, cheering, and wearing their Blue Devil gear, the students made it easy to see a cohesive community for students of color – one that I have not felt so palpably at any other business school since. As I sat in that auditorium, I began to imagine myself as a part of “Team Fuqua,” and after the visit I became more confident that there was a place for me at Duke. For these reasons, I am seeking a spot in the entering class of 2022.

Post MBA, I plan to work as a Product Manager in an innovative digital healthcare company focused on using technology to transform patient care. Specifically, I would like to work in wireless tech and data analytics focused on chronic disease management similar to Twine Health, a platform integrated into patients' Fitbits to monitor diabetes-related vitals. In preparation for a career in healthcare, I plan on being a part of Fuqua’s Health Care Club (HCC). I look forward to contributing to this community through my perspective in healthcare consulting as well as my experience in the health insurance marketplace. By participating in the HCC, I will leverage the insight from 2nd year students as I navigate the healthcare recruiting process during HCC life line sessions. In time, I hope to return the favor by helping new students navigate recruitment, coursework, and life in Durham. Particularly, I am excited to gain valuable insight into the healthcare industry through programming coordinated by HCC such as the Duke MBA Health Care Conference and panel discussions throughout the year. HCC will not only provide me the knowledge and professional aptitude for a meaningful career in the healthcare sector, but will also grant me a life-long network of Fuqua healthcare leaders. To further promote health, I want to take part in the Fuqua Running & Triathlon Club. As a cross country athlete in high school and college, I look forward to exploring the Raleigh-Durham area and sharing my love of running.

Beyond my involvement in the Fuqua healthcare community, I also plan to join BLMBAO. It is very important for me to be part of a collective of leaders of color that empower each other to reach their full potential in business. For this reason, I am interested in joining the leadership cabinet of BLMBAO and shaping events such as the MBA Minority Business Conference. I want to continue BLMBAO’s work of increasing the visibility of underrepresented minorities, engaging Fuqua on issues of race and inequality, and being an advocate for women of color in business. For example, as a Fellow and alumna of MLT, I will commit myself to building a pipeline for Latina prospective Fuqua MBA students. This will include holding workshops that focus on the application process and challenges specific to Latinas in management.

In the end, Duke is the ideal place for me to become the business leader I know I can be. The opportunities in healthcare at Fuqua with HCC in conjunction with the school’s close proximity to the research triangle are second to none. A Fuqua MBA will give me the opportunity to learn, grow, and lead among lifelong friends. As a part of the incoming class, I will continue to learn more about Fuqua and expect that the “Team Fuqua” spirit will stand out in all of my interactions within the larger community. Just as BLMBAO students inspired me on my first day at Fuqua, I hope to one day inspire a young Latina professional setting her sights on business school.

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