The Design and Implementation of An E-commerce Site for Online Book Sales
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Improving e-Commerce sales using machine learning
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E-Commerce.pdf
The research reported in this thesis was on " Customer perception towards online shopping with reference to Road Development Authority in Colombo ". The purpose of this research was to investigate the factors influencing customer perception towards online shopping of consumers in Sri Lankan market. The variable included in the proposed framework were benefit of internet transaction, risk of internet transaction , trust and security issues and lastly website design. The primary data was gathered by floating seventy questionnaires to online shoppers using convenience sampling. The secondary data was collected by consultation of published research papers and various internet resources. SPSS software was applied to analyze the factors influencing customer perception towards online shopping and Microsoft excel used to demographic analysis. The findings indicate benefit of internet transaction and website design factors were the most significant variables. Benefit of internet transaction and website design indicate high value, which means customers are highly satisfied with these factors towards online shopping. However risk of internet transaction and trust and security issues indicate low value than benefit of internet transaction and website design, which indicates customers are not satisfied with these factors towards online shopping. Risk of internet transaction , trust and security issues indicate lowest mean values, hence it was concluded that risk of internet transaction , trust towards online customers and security issues are the most important in determining customer perception towards online shopping in Sri Lanka. Since fake e-stores, cybercrimes and scam websites are rising in Sri Lanka , people hesitate to shop online. Therefore e-tailors need to improve the trust deficit in order to enhance perception of current and potential customers. The study suggests that in order to enhance the customer's perception , Sri Lanka's online stores should build strategies to better address reliability and trust worthiness issues.
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Abstract: Online shopping is a well-known phenomenon around the world. Bangladesh is not so far behind. A good number of online shopsare getting launched. This study explores the acceptance of online shopping in Bangladesh from consumer’s perspective. The present scenarios and behaviors among the internet users of Bangladesh are presented in the study. The reasons and inhibitions are also analyzed. Online shopping is in a race with traditional shopping. Which one is winning in the current scenario, it has also been disclosed in this paper. A recommendation to the online shop owners has also been given at the end of this study. Keywords: Acceptance, Bangladesh, E-shopping, Internet shopping, online Shopping, E-commerce, E-business, E-consumers
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The Internet as a global medium is quickly gaining interest and attractiveness as the most revolutionary marketing tool. It has also redefined the global nature of shopping and communications, as it is the perfect vehicle for online shopping. Online shopping convenience is mostly reflected in shorter time and less energy spent, including shipping cost reduction, less crowd and queues than real markets, unlimited time and space, which all increase convenience of shopping. The dramatic influence of online shopping on consumers and businesses is slowly being accepted in Malaysia as an alternative shopping mode rather than visiting stores. However, convincing the consumers to shop online is still a challenging task for web retailers in Malaysia. The growth of Internet technology in Malaysia has enormous potential as it reduces the costs of product and service delivery and extends geographical boundaries in bringing buyers and sellers together. This study is conducted to identify factors influencing consumers towards online shopping in Malaysia. The study focused on nine independent variables namely appearance, quick loading, security, sitemap, validity, promotion, attractiveness, believability, and originality. We applied Five-point Likert Scale to measure the influential factors on intention for online shopping. The findings of the study indicated that the first five factors influence consumers towards online shopping and security is the factor that contributes most towards online shopping. Our study revealed the last four factors (promotion, attractiveness, believability, and originality) don’t significantly influence online shopping intention. These indicate that advertisement does not have an important effect on online shopping. The results showed that security and validity of website were widely approved by online consumers. Attractiveness had the minimum influence on online shopping intention. This shows that consumers aren’t interested or couldn’t believe any advertisement in the internet. It seems that the internet users are overloaded by advertisement spams.
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E-Commerce.pdf. Jeewanthi Wimalaweera. The research reported in this thesis was on " Customer perception towards online shopping with reference to Road Development Authority in Colombo ". The purpose of this research was to investigate the factors influencing customer perception towards online shopping of consumers in Sri Lankan market.