what to write a professional biography

Plus, having both a short and long bio is a nice touch.

Best for you if: You’re an expert in your niche, and you’re regularly called on for speaking engagements.

15. Alberto “Beto” Perez , Co-Founder of Zumba Fitness

As an avid Zumba fan, I was excited to include this one. Perez styles his bio as a short story, and you can find it here on LinkedIn .

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7 Bio Examples and Templates: How to Write About Yourself

By Status.net Editorial Team on September 27, 2024 — 6 minutes to read

A well-written bio helps you make a great first impression, whether it’s for a job application, social media profile, or website about page. You want to highlight your key strengths and accomplishments without sounding boastful.

This article will give you helpful tips and examples for writing about yourself. You’ll learn how to structure your bio, what details to include, and ways to make your writing engaging. With these tools, you can create a bio that shows off your best qualities and grabs people’s attention.

Short Professional Bio Templates and Examples

Template 1:.

[Your name] is a [your job title] with [X years] of experience in [your industry]. I specialize in [your key skills] and have [a notable achievement]. In my free time, I enjoy [a hobby or interest].

Example: Jane Smith is a marketing manager with 8 years of experience in digital advertising. I specialize in social media campaigns and have increased client engagement by 50% on average. In my free time, I enjoy hiking with my dog.

Template 2:

[Your name], a [your job title] based in [your location], is passionate about [your area of expertise]. I’ve worked with [types of clients/projects] and aim to [your professional goal]. Connect with me on [social media platform].

Example: John Adams, a freelance graphic designer based in New York, is passionate about creating eye-catching logos. I’ve worked with startups and small businesses and aim to help brands stand out. Connect with me on LinkedIn.

Template 3:

As a [your job title], I bring [your top skills] to [your industry]. My background includes [brief work history]. I’m always excited to [something you enjoy about your work].

Example: As a Marketing Coordinator, I bring strong communication skills, creativity, and a keen eye for detail to the advertising industry. My background includes three years of experience managing social media campaigns, organizing promotional events, and collaborating with cross-functional teams to develop compelling marketing strategies. I’m always excited to brainstorm new ideas and see them come to life, driving engagement and brand awareness.

Template 4:

[Your name] here! I’m a [your job title] with a knack for [your unique skill]. When I’m not [your main work activity], you can find me [a personal interest]. Let’s chat about [your area of expertise]!

Example: Sarah Johnson here! I’m a financial advisor with a knack for simplifying complex topics. When I’m not crunching numbers, you can find me teaching yoga. Let’s chat about smart investing strategies!

Template 5:

I’m [your name], a [your job title] who loves [aspect of your work]. My mission is to [your professional goal]. I’ve [a career highlight] and I’m always looking to [future aspiration].

Example: I’m Mike Brown, a chef who loves experimenting with fusion cuisine. My mission is to bring unique flavors to people’s plates. I’ve won a regional cooking competition and I’m always looking to learn new techniques.

Long Professional Bio Templates and Examples

[Name] is a [job title] with [X] years of experience in [industry/field]. I started my career at [Company], where I [key accomplishment]. Since then, I’ve [brief overview of career progression].

In my current role at [Company], I [description of responsibilities and achievements]. My expertise includes [list of key skills].

I’ve [mention any notable awards, publications, or speaking engagements]. When I’m not [job-related activity], you can find me [personal interests or hobbies].

Jane Doe is a marketing director with 15 years of experience in digital advertising. I started my career at AdTech Inc., where I led a team that increased client ROI by 40%. Since then, I’ve managed campaigns for Fortune 500 companies and tech startups alike.

In my current role at BrandBoost, I oversee a team of 20 creatives and strategists. My expertise includes social media marketing, content strategy, and data analytics.

I’ve spoken at SXSW and written for AdWeek. When I’m not crafting marketing plans, you can find me hiking with my dog or trying out new vegan recipes.

As a [job title] at [Company], I bring [X] years of experience in [field/industry]. My journey began [brief career start], and I’ve since [major career milestones].

I specialize in [areas of expertise] and have a track record of [key achievements]. Some of my proudest moments include [specific accomplishments].

Outside of work, I’m passionate about [interests/volunteer work]. I hold a [degree] from [University] and have [certifications/additional training].

As a Public Relations Specialist at BrightWave Communications, I bring 6 years of experience in the public relations and communications industry. My journey began as a PR Assistant at a boutique agency, and I’ve since advanced to managing high-profile accounts and leading successful media campaigns.

I specialize in media relations, crisis communication, and brand management and have a track record of securing top-tier media coverage and enhancing client reputations. Some of my proudest moments include orchestrating a nationwide product launch that garnered extensive media attention and managing crisis communications for a major client, effectively mitigating negative publicity.

Outside of work, I’m passionate about environmental advocacy and volunteer with local conservation groups. I hold a Bachelor’s degree in Communications from Riverside University and have completed additional training in crisis management and strategic communication.

Structuring Your Bio: Example Phrases

1. starting with a strong introduction.

• “I’m a creative problem-solver with a passion for…”
• “With over 10 years of experience in…”
• “As a dedicated professional in the field of…”
• “I thrive on turning ideas into reality…”
• “My journey in this industry began when…”
• “I’m known for my innovative approach to…”
• “Combining my love for technology and art, I…”
• “I’ve built my career on a foundation of…”
• “My mission is to make a positive impact through…”
• “I bring a unique blend of skills to the table, including…”

2. Detailing Work Experience and Job Titles

• “I led a team of 10 developers to launch…”
• “As a marketing manager, I increased sales by 30%…”
• “I created a new system that improved efficiency by…”
• “In my role as project coordinator, I…”
• “I’ve worked with Fortune 500 companies to…”
• “My experience includes developing strategies for…”
• “I’ve held positions ranging from junior analyst to…”
• “As a freelance consultant, I’ve helped clients…”
• “I’ve been responsible for managing budgets of up to…”
• “My current role involves overseeing operations for…”

3. Outlining Skills and Expertise

• “I’m skilled in […], […], and […]”
• “I have a strong background in […] and […]”
• “My technical skills include […] and […]”
• “I excel at problem-solving, team leadership, and…”
• “I’m known for my ability to communicate complex ideas…”
• “My strengths lie in […] and […]”
• “I have extensive knowledge of […] and […]”
• “I’m adept at […] and […]”

4. Incorporating Achievements and Certifications

• “I hold certifications in […] and […]”
• “I was awarded Employee of the Year for…”
• “My team won the industry’s top award for…”
• “I completed my MBA with honors from…”
• “I’ve been featured in industry publications like…”
• “I’m a licensed practitioner in…”
• “My research has been published in…”
• “I’ve given keynote speeches at conferences such as…”

5. Adding a Personal Touch with Hobbies and Interests

• “When I’m not working, you can find me hiking…”
• “I volunteer regularly at the local animal shelter…”
• “I’m passionate about sustainable living and…”
• “In my free time, I enjoy learning new languages…”
• “I’m a hobby photographer and love capturing…”
• “I’m a foodie and enjoy exploring new cuisines…”
• “On weekends, I coach a youth soccer team…”
• “I’m a tech enthusiast and love tinkering with…”
• “My creative outlet is playing the guitar in a local band…”
• “I’m an avid reader and enjoy books on…”
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3 stand-out professional bio examples to inspire your own

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What’s a professional bio?

How to write a professional bio, professional bio examples to inspire your own, promote with pride.

Opportunities to self-promote can arise when you least expect them. Whether you exchange LinkedIn profiles at a networking event , receive an invite to submit a resume , or share your personal website with a potential client, branded materials that effectively describe you are crucial to making a great first impression . 

A professional biography (bio) is more than a simple self-introduction or opportunity to boast — although you should promote your skills and accomplishments with pride . With such little space and so much to say, you may struggle to find the perfect words.

After all, who you are and what you do extends far beyond a couple of sentences. But conciseness is possible — it just requires a little self-reflection and guidance. 

Let’s explore different strategies for writing a bio that's engaging, adaptable, and, most importantly, encapsulates your professional values and identity. With these tips and professional bio examples to guide your process, you’ll learn how to write a bio about yourself that shows off your best side. 

A professional bio is a brief but impactful blurb that introduces who you are and what you do. Ranging from a few sentences to several paragraphs, it sums up your area of expertise, talents, and professional background. 

Think of your professional bio as an opportunity to expand your personal brand statement , which uses marketing strategies like punchy and emotion-provoking language to sell you in a few choice sentences. Your bio includes additional information and personal touches to create a fuller picture of your professional accomplishments and future aspirations . 

You never know who scans your social media profiles, company website, or resume. A thoughtful bio is adaptable and provides consistent messaging regardless of the platform and audience. Whether it’s a recruiter , client, or collaborator checking out your branded materials, your professional bio works around the clock to promote your personal brand . 

Wherever you network, job search , or show off your work are all great places to include a bio. That may include: 

The “About” section on your personal website, YouTube channel, or podcast , giving insight to visitors about the person behind the work

Your LinkedIn profile's summary section , providing a personal touch to the career achievements and skills highlighted in your work experience section

Promotional materials or event programs , like for a workshop, speaking engagement, or training webinar

On the team page of your organization’s website , showcasing your unique role and contributions to your team

In an author bio for blog posts and articles , establishing your trustworthiness and providing context to readers

In the bio sections of social media profiles used to promote your personal brand , adding personality to reflect your professional identity

Within a cover letter , letter of intent , or letter of interest , connecting your unique value to a potential employer’s needs

In a grant or proposal submission , lending credibility when applying for funding or pitching a project

On your online or physical portfolio , helping people connect more deeply with your work as a creative

On a book jacket, author page, or academic journal , highlighting your expertise, background, or focus areas

Adapting your professional bio template to fit different platforms helps you paint a consistent and engaging picture of yourself for varying audiences. You can control the narrative that surrounds your professional identity and reputation.

And clarity across platforms acts as a powerful call to action — the more your target audience understands what you represent, the more likely they’ll want to connect with you. 

A great bio shows off your unique value, reflects your goals, and displays your personality . But, despite its highly personalized nature, you can still use templates or follow frameworks to write your own. Here are a few guidelines for writing different bio types. 

How to write a short bio

A short professional bio offers your reader a quick snapshot, making it best suited for professional situations requiring brevity, like a cover letter or social media platform with character limits.

And a well-written short bio captures attention and entices your audience to follow through, carefully reading an attached resume or scrolling your LinkedIn profile. 

Here are some general guidelines:

• Start with the basics: Explain who you are, what you do, and your current work. Keep it as brief as possible and focus on essential information that reflects your identity and current professional situation. 
• Establish credibility: Share valuable professional triumphs to give readers insights about your unique value and credibility. Descriptors like “Award-winning” or “With 10 years of experience” are concise ways to express the breadth of your experience. 
• Be personal but appropriate: Add personal touches to make your bio feel more authentic and relatable , remembering to consider context. “Adventure-loving mechanical engineer” may suit an Instagram bio, whereas “ Innovation-seeking mechanical engineer” is better suited for a professional portfolio . Each conveys a sense of personality and aligns with the goals of the medium. 

How to write a long bio

A long bio offers your audience a more comprehensive understanding of who you are and what you stand for. They’re best suited for professional situations requiring a more in-depth intro, like an author page, “About Me” section, or funding proposal. 

A well-crafted long bio doesn’t just illuminate key experiences and skills. It humanizes you, showing off professional goals and personal interests that capture reader attention and build trust . 

Here are some general tips: 

Introduce yourself: Just like you do in a short bio, the first sentence should clearly establish who you are and the work that’s most important to you. Consider mentioning your current position and clarifying your responsibilities . 

Go in-depth on your values: In a long bio, you can elaborate beyond short descriptors and action verbs . Depending on the medium, tell a fuller story that adds depth to your personal values and professional pursuits.  

Mixing the personal with the professional, like mentioning your alma mater and describing your first roles, adds nuance and richness to your character representation. This creates a sense of closeness and understanding with your reader. 

Detail your professional journey: While the focus should be on your current job title and area of expertise, readers can build a deeper connection when they learn more about your professional story.

Consider highlighting career milestones, including certifications, notable successes, and work experience. But describe yourself with humility . Bragging about your skills and accomplishments may come off as arrogant instead of confident , a misunderstanding that might put the reader off.

General guidelines

Regardless of format, a successful professional bio follows a few basic rules, like: 

Keep it fresh: Your career is never stagnant, and your personal bio shouldn’t be, either. Regularly update your bio to include new achievements, professional skills , and shifts in your career focus. 

Keeping your LinkedIn bio, portfolio website, and other materials current ensures that potential employers and collaborators have access to the most relevant information about you, avoiding misunderstandings and missed opportunities. 

Provide a call-to-action: You’ve captured your target audience's attention — now what? Invite readers to connect, engage, and start a conversation . Clarity can help direct the kind of engagement you want. 

Something like “For consulting inquiries or collaborations, contact me at [email]. For copyright requests, contact my publisher at [email].” is appropriately clear and direct. 

Proofread for consistency: Like any professional communication, always double-check for grammar and spelling mistakes. Hiring managers and clients may interpret poor writing skills as a lack of clear thinking or attention to detail , discouraging them from following up with you. 

And choose a point of view (first person “I” or third person full name), staying consistent to ensure a better reading experience. You want your reader to focus on the content without bad mechanics distracting them. 

Now that you have the basic rules down, here are some bio examples to help you write yours. Pay attention to flow and content, and edit them to meet your needs. 

Short bio examples

Here’s a short bio for an events brochure for a graphic designer leading a workshop:

[name] is a speaker, graphic designer, and UX engineer who builds performant branding strategies with an eye for accessibility. [name] helps brands of all sorts, from startups to multinationals, transform how they tell stories through visual design and cutting-edge technologies that focus on sustainable, inclusive engagement. 

And here’s a data analyst’s work bio example for LinkedIn: 

I’m a certified data analyst with a natural curiosity for transforming complex data into action. With more than 10 years of experience, I’ve developed expertise in statistical modeling and predictive analysis.

Currently, I’m a project manager at TechBiz focused on enhancing business strategies through data optimization. I’ve been instrumental in driving growth for several Fortune 500 companies and was recognized in 2022 as one of “America’s Innovators” by Women in Data. 

Why they work: Both bios concisely illustrate current job roles, career focus, and unique character traits. Small details like “eye for accessibility” and “natural curiosity” show personality and professional values, illustrating what they’ll be like to work with. 

Long bio example

Here’s a freelance writer example for their portfolio website: 

I’m a Mexico City-based freelance writer by way of Louisville, Kentucky. My weekly newsletter on sustainability, policy, and culture — Sustainability Now — has been mentioned by the LA Times, The Nation, and Vogue London and has over 20,000 subscribers.

My work recently appeared in Foreign Policy, the New York Times, and Mother Jones, where I’ve written about sustainability in cities, business, and consumption. And I’ve also contributed to Politico and Dissent and won an award for my story on the history of natural wine for MOLD. 

I’m a firm believer that positive environmental change is powered by conscientious consumption. Since 2018, I’ve consulted content marketing teams of startups and branding agencies to transform how their businesses and consumers engage with our planet through storytelling. 

I have a bachelor’s degree in environmental science with a minor in journalism from Boston University. I also have completed Google’s SEO Fundamentals and UC Davis’ Content Marketing Strategy course. 

In my spare time, you can find me hiking through the national parks surrounding CDMX with my dog, Mole, when we aren’t looking for the city’s perfect vegan taco.

For business consulting, please contact me at [name]@gmail.com. For editorial inquiries and media work, please contact my agent at [name]@talentcorp.com. 

Why it works: This bio is comprehensive and focused on professional goals while listing key achievements, recognitions, and core principles to establish credibility and align the reader with her values.

And personal details and a touch of humor add warmth and authenticity that resonate and illustrate a well-rounded individual. 

A successful professional bio covers all the bases, letting your reader know what you’re about and what it’d be like to work with you. Clarity and conciseness require nuance and careful curation, but the extra work pays off.

With these tips, professional bio examples, and a little self-reflection about your accomplishments and aspirations, you’ll soon write a bio like a natural wordsmith.

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How to Write a Professional Bio – and 6 Great Examples

• Carolyn Manion Kinnie
• March 25, 2024

Table of Contents

 If you care about your personal brand, you care about how to write a professional bio. Regardless of your position and industry, learning how to write a good professional bio is non-negotiable. Even if you just need a short paragraph for your company’s website,  That’s why we’ve compiled this guide for how to write a professional bio. Today we’ll talk about why your professional bio matters, share a rough template for your bio, and share six professional bio examples for several situations that might be applicable to your own needs. Get ready to learn how to write the best professional bio of any length, for any reason! 

Why your Professional Bio Matters

Many professionals don’t focus on building a personal brand until they need a new job, are trying to win over a customer, or decide to start their own business. But waiting until you’re in a jam isn’t the way to go about building your personal brand! Rather, you should start building it once you’re comfortable in your career. That way, no matter where you go and what goals you strive for, you are always putting your best professional foot forward. Learning how to write a great professional bio now will save you time later and create a foundation for a consistent brand. 

Whether you’re content in your profession, or considering a career pivot, writing a great professional bio will help you meet your goals. First impressions matter a lot–recruiters and potential employers will see your professional bio and make a snap judgment about you if anything seems “off.” For established professionals, a good bio helps represent you and your company. Clients or anyone else for whom you are the “face” of the company will read your bio and decide whether they want to work with you. And if you’re thinking of shifting into a new industry or launching a speaking business, a professional bio will help others learn about your personal brand. 

Ultimately, your personal brand is the story you tell on and offline. Your professional bio is the vehicle for putting that story into words. It’s worth putting in extra effort to polish and perfect–whether it’s on your website, LinkedIn profile, company directory, or your speaker one sheet . 

How to Write a Professional Bio

We’ll cover several different bio examples for all kinds of professionals today, but they have a few key elements in common. Mastering how to write a professional bio comes down to communicating the essential information about yourself while interesting the reader in your business, product, or personal brand!

There are five non-negotiables for any good professional bio. You can use these as a template, but keep in mind every situation is different! Sometimes, it might be expedient to leave out one of these elements, especially if you have a word limit. However, in general, you should strive to include them all! They are: 

1. Your name and title. It’s very important that people know who they’re reading about–this could mean having “CEO” next to your name on a company directory, or it could mean describing your entrepreneurial ventures succinctly and clearly at the start of your LinkedIn profile. Even if the person reading your bio closes the tab after the first sentence, at least they will remember who you are and where you work! 

2.Where you work or serve currently (even if it’s your own business!). If you’re writing a professional bio for work, this means elaborating on the role you play at your company. If your bio is for an event program, social media, or personal website, this means mentioning your place of work and position or the services you or your company offers. In the latter case, if you’re a photographer, speaker, or another kind of “solopreneur,” you should explain what you do and who you serve in more detail–especially for unique professions. 

3. Your expertise or experience (certifications, degrees, other roles served, etc.). This is the part where you summarize your resumé, but make it interesting! Trace the path from the start of your career (or even earlier!) to where you are today. List past jobs, military service, volunteer experiences, or anything else that shaped your professional life.  

4. Career highlights (awards, recognition, accomplishments, companies founded). We can’t commend bragging all the time, but your professional bio is one place you should brag! Remember, this bio is an integral part of your personal brand that could affect future job opportunities, client relationships, and your overall journey to success. Mention as many career highlights, awards, and big achievements as you can. You can leave out accomplishments unrelated to your current field of work if you are writing a shorter bio, but those “irrelevant” facts can add color and expansiveness to the impression of your expertise. If you’re one of the “solopreneurs” we described above, you should also include testimonials from past clients here. 

5. A personal touch (family, hobbies, or fun fact). Many people struggle with integrating their personal life into a professional bio. After all, how does your dog’s name, your marathon time, or how many grandchildren you have factor into your business endeavors? The truth is, your bio is being written for people to read. And humans like reading about other humans! Where appropriate, reminding the audience of your bio that you are just like them, a person with personable interests, will engage and create a positive first impression. 

Audience targeting tips

While you should always maintain these five critical elements as much as possible, the audience of your bio will determine exactly how you implement them. Whether your bio appears on your company site or on an event program will drastically affect how you structure it and what details you include or exclude. Before you write a professional bio for any purpose ask: what does the reader already know about me? Why are they looking at this bio? What are they hoping to find out? What do they need from me? Then, write a bio that answers those questions. Knowing your audience is the key for how to write a professional bio that really stands out from the crowd!

Feeling overwhelmed by the many possible variations of your professional bio? We always recommend maintaining a “master bio” that you can tweak for any audience. In your “master bio,” you can include the maximum amount of information that might belong in a professional bio. Then, you can edit, update, or rearrange for various contexts. Now, we’re going to move on to professional bio examples from leaders, entrepreneurs, and world-transformers. As you read through them, take note of elements that you can add to your “master bio.” By the time you get to the end, you’ll have a well-rounded sampling of all the amazing forms a professional bio can take!

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Professional bio examples

Dominique luster.

For a great example of a short professional bio, we’ll start with TSL alum Dominique Luster. (You could say we’re biased, but Dominique is really cool!)Dominique is a historian and DEI speaker who helps  In this bio for a program at a university employee conference , Dominique introduces her unique platform in one powerful sentence. While this might seem challenging, you can and should learn how to do the same. Even if you have carved a unique career for yourself, it’s important to figure out how to communicate it in as few words as possible. If you’re an entrepreneur, doing so can help you verbalize your Expert Positioning Statement , one of the most important assets in your marketing toolkit. 

Dominique’s bio goes on to describe how her professional experience illuminated the historical realities that inspired her to educate others. Finally, she finishes strong with her mission . If you are a speaker, entrepreneur, or founder, try to include your mission in even the shortest of bios. 

Since her keynote is being delivered in a fairly formal academic setting, it makes sense to avoid personal details. Furthermore, her bio is clearly oriented to pique interest in the subject of her talk. As we’ll discuss in more detail further on, a bio for an event usually serves the double purpose of informing audience members about who you are and marketing your talk. Dominique uses the limited space allowed to her to vividly describe a historiographical problem and her solution for it, so the audience knows exactly what they’re getting into. Sounds pretty fascinating, right? Good news–you can listen to Dominique tell her story of becoming a DEI speaker on our Podcast here .

Dan Martell

Dan Martell’s bio for SaaS academy is another great example of using just a few words to convey a lot of useful information. In just over 100 words, he supplies all the information that someone wanting to learn more about SaaS Academy would need to be assured of the company’s credibility. In the first paragraph he describes his relationship to the company, what the company does, and what he does outside of the company. Then he dives in deeper with the professional qualifications of himself and the business. Finally, for readers interested in Dan the person rather than SaaS Academy, he directs them to his personal site where you can read his much longer professional bio.

Unlike Dominique, Dan introduces a personal touch at the very beginning of this bio. In a company founder’s bio, personal details are extremely helpful to the audience. The founder’s personal brand significantly affects the perception of their company. details like “father” and “triathlete” remind readers that behind this business are normal people who do interesting things. Even if you have a strict word limit, try to include “fun facts” in any professional bio where humanizing the brand might make a difference. 

Learning how to write a short professional bio (~100 words) is incredibly useful for situations like event programs , social media profiles that aren’t LinkedIn, the author section of an article you write, and anywhere else with limited verbal real estate. These bios should include all the relevant information without going into too much detail. That doesn’t mean to just summarize your resume and hope for the best. Instead, you should strive for the same intentionality as you would with a long professional bio. List the information that most accurately communicates who you are, what you do, and how you can help whoever is reading the bio. We had Dan on the TSL podcast last year–listen to his branding tips here. 

Nancy Duarte

Nancy Duarte’s CEO blurb on the site for Duarte, her communications firm, is an incredible example of an executive professional bio. When you’re an executive, all eyes are on you. Even more so when your company is named after you! It’s normal to base your opinion of a company on what you know of the executive team. Nancy caters to this perception with a bio that emphasizes her professional qualifications as well as various interesting facts. It makes you think: “wow, I’d trust a company with her at the helm!”

When you have as many amazing achievements as Nancy Duarte, you can pick and choose what you open your bio with. She goes with her six books and her position within the company, establishing her brand as an author and executive. Her bio develops her brand with the added connotations of consultant, speaker, and University Lecturer. 

Notice the list of media organizations who have featured her takes up a lot of space. This kind of name-dropping plays a big role in professional bios, especially for executives. Keep in mind that people perusing the Duarte website are thinking about making what could be a very expensive investment in professional training or consulting. Whenever money is involved, well-established credentials are of utmost importance. Nancy isn’t just showing off–she’s letting potential customers know her methods are well-attested. 

After her long list of accomplishments, Nancy explains what her company does that is so unique in one simple sentence. Explaining your area of expertise in a single mission-oriented statement brings readers back to the why of your bio. Why are they reading about you? Because you have something to offer them. What do you do that other people don’t and what drives you? Always try to squeeze this information into your bio. Career highlights are and credentials are essential, but so is expressing what makes you different. We’ve got an amazing podcast episode about storytelling with Nancy Duarte that you can listen to right here . 

Anne Marie Anderson

Anne Marie Anderson is a woman of many talents. After a successful career in broadcasting, she started applying sports coaching expertise to corporate leadership. Her methodologies led her to become an incredibly successful speaker. Her professional speaker bio for a women’s leadership symposium is a great example of how to communicate the arc of your career alongside your expertise. Even if you’re not a motivational speaker , you likely have made or plan to make a career pivot at some point in your life. When that happens, your qualifications in one field may not seem immediately relevant to the next. If you simply list off bullet points from your resume, readers of your bio could turn skeptical. Your professional bio should solve this problem by connecting the dots.

Because Anne Marie’s bio is oriented toward a speaking presentation, she focuses on the subject of her talk. She describes the transformation her keynote offers the audience in simple but inviting terms. This kind of “teaser” makes people excited for her talk and interested in how they too can achieve that transformation. Then she explains how “Building an Audacious Mindset” rests on the methodology she learned behind the scenes of her sports broadcasting career–connecting the dots between her two career fields.

If you want more insights into making this kind of career pivot, we’ve got you covered! Anne Marie talked to our team about her amazing career and “building an audacious mindset” on the podcast right here.  

The next two professional bio examples we’re covering today are applicable to your personal website or LinkedIn profile. (LinkedIn profiles have a generous allowance of 2,600 characters or about 370 words.) In these situations you can really let the creative juices flow and tell your story. You also have the comfort and confidence of knowing your reader wants to know all about you. They aren’t looking to learn about your company, or an event, or somebody else whose name is on the same page. They want to know about you and how you can help them. 

Our first exemplar, Ty Bennett, has a personal website oriented toward his speaking and leadership training services. He begins with prestigious qualifications that showcase the variety and extent of his entrepreneurial career. When you’re a solopreneur who offers a service like speaking or consulting, it’s important to back up your qualifications. Testimonials are a straightforward way to do just that. Ty somewhat humorously arranges his at the top of his bio. He goes into more details about his past clients in the second paragraph after explaining the impact of his groundbreaking leadership methodology. 

He finishes off with a quick descriptor of his personal life and a short explanation of his mission. This rounds out his longer bio with a reminder of what’s important. When in doubt, it’s always a good idea to end your bio on a more personal, engaging note. No matter how many amazing awards you’ve won, your audience wants to know what really drives you. In Ty’s case, that’s clearly his family and a passion for cutting-edge leadership strategies. 

Ty has been a guest on our podcast a couple times before. We highly recommend his tips for speaking 100 times a year !

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Ryan Holiday

Ryan Holiday’s personal website is oriented toward his career as a writer. Unsurprisingly, it reads like a story–from his college dropout experience to his ranch in Texas. You’ll notice right away he talks a lot about his blog and his email list in his bio. These are his main way of connecting with readers…and potential customers.

If you have one product or platform that generates most of your followers or customers, emphasize it in your bio. Remember, your bio is probably the first touchpoint the reader has with your personal brand. You shouldn’t turn it into a sales pitch, but emphasize whatever one thing it is you want someone to do after reading your bio. For Ryan, that’s signing up for his email list! He makes this call to action easy peasy by including a newsletter form below this bio. 

Ryan is a speaker as well as a writer, and he talked about merging these two occupations On Our Podcast. Give it a listen if you’re interested in becoming a multifaceted entrepreneur!

Conclusion 

Writing a professional bio is an important skill for executives, mid-level employees, and entry-level professionals alike. With the help of these professional bio examples, you can craft your own stellar bio for any occasion. The most important advice we can give? Keep your audience in mind and tell a story. Stories are almost always a surefire way to make a good first impression. And most importantly, they help your personal brand remain fixed in your readers’ memory. 

• Last Updated: March 26, 2024

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30 Professional Bio Examples and Templates to Showcase Your Expertise

30 professional bio examples and templates to help you craft a compelling and impactful bio that showcases your expertise and personal brand

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Your professional bio is more than just a few lines of text on a website or social media profile. It's your chance to make a strong first impression and tell your unique story to the world. Whether you're a job seeker, an entrepreneur, a freelancer, or a professional in any field, a well-crafted bio can make a significant impact on your personal brand.

But how to write a professional bio that stands out and accurately represents who you are and what you've accomplished? That's exactly what we'll explore in this blog post. We'll provide you with valuable tips and practical examples of professional bio to help you in writing a professional bio that captures attention, highlights your expertise, and leaves a lasting impression.

Let's get started.

How to write a professional bio

Writing a professional bio can be a valuable tool for various purposes, such as a website, social media profiles, speaking engagements, or professional networking. It provides a concise and compelling summary of your background, expertise, achievements, and aspirations.

Here are tips for writing a professional bio

1. Identify your purpose

Determine the specific purpose and target audience for your bio. Are you writing for a professional website, LinkedIn profile, or conference brochure? Understanding your audience and their expectations will shape the tone and content of your bio.

2. Start with a strong opening

Begin your bio with a captivating and attention-grabbing statement. This can be a notable achievement, an intriguing personal detail, or a unique selling point that sets you apart. It should quickly engage the reader and make them want to learn more.

3. Provide relevant background information

Offer a concise overview of your professional background and expertise. Highlight your educational qualifications, relevant work experience, and any specialized training or certifications you possess. including tools you are proficient in, such as ATS,  FAQ software tools , CRMs, etc. Focus on the aspects most relevant to your target audience.

4. Highlight key achievements

Showcase your significant accomplishments and milestones. These could include notable projects, awards, publications, successful campaigns, or any other achievements that demonstrate your skills and expertise. Use quantifiable data whenever possible to provide tangible evidence of your success.

5. Showcase your skills and expertise

Discuss your areas of specialization, core skills, and unique abilities that make you stand out in your field. Emphasize how these skills align with the needs and interests of your target audience. Use specific examples or testimonials to illustrate your capabilities.

6. Demonstrate your value proposition

Clearly articulate the value you bring to your audience. Explain how your expertise, experience, or products/services can solve their problems, meet their needs, or provide valuable solutions. Focus on the benefits you offer rather than just listing features.

7. Incorporate personal elements

While your bio should primarily focus on your professional accomplishments, including some personal details can help humanize your profile. Mentioning relevant hobbies, interests, or volunteer work can create a connection with your audience and showcase your well-rounded personality.

8. Keep it concise and focused

Aim for a bio length of around 150-300 words, depending on the platform and purpose. Use clear and concise language, avoiding jargon or technical terms that might be unfamiliar to your audience. Make every sentence count and ensure that each piece of information is relevant and impactful.

9. Edit and proofread

After writing your bio, review it carefully for grammar, spelling, and punctuation errors. Ensure that it flows smoothly and is easy to read. Consider seeking feedback from trusted colleagues, mentors, or friends to get a fresh perspective and make improvements if needed.

10. Update regularly

Your professional bio should be a living document that evolves as you progress in your career. Keep it up to date by revisiting and revising it periodically to reflect your latest achievements, skills, and goals.

19 Professional bio examples

Here are five professional bio examples for different fields and purposes

1. Business professional bio example

John Smith is an experienced business strategist and consultant with over 10 years of experience in helping companies drive growth and maximize profitability. As the founder and CEO of XYZ Consulting, John has advised numerous Fortune 500 companies on strategic planning, market expansion, and organizational development. His expertise lies in leveraging data-driven insights to identify opportunities, streamline operations, and deliver sustainable results.

John holds an MBA from Harvard Business School and is a sought-after speaker at industry conferences. In his spare time, he enjoys hiking, playing the piano, and volunteering with local business mentoring programs.

2. Creative professional bio example of graphic designer

Sarah Thompson is a passionate graphic designer and visual storyteller known for her innovative and captivating designs. With a keen eye for aesthetics and a deep understanding of branding, Sarah has worked with leading global brands, creating impactful visual identities and marketing campaigns. Her work has been featured in several design publications and has earned her multiple awards, including the prestigious AIGA Design Excellence Award.

Sarah holds a Bachelor's degree in Graphic Design from the Rhode Island School of Design. When she's not immersed in design projects, she can be found exploring art galleries, experimenting with new art techniques, or traveling to gain inspiration from different cultures.

3. Medical professional bio example

Dr. Emily Davis is a board-certified cardiologist with a specialization in interventional cardiology. With over 15 years of clinical experience, Dr. Davis is dedicated to providing compassionate and personalized care to her patients. She is recognized for her expertise in complex coronary interventions and has performed hundreds of successful procedures, saving countless lives.

Dr. Davis completed her medical degree at Johns Hopkins University School of Medicine and pursued her fellowship training at the renowned Cleveland Clinic. She actively participates in medical research and has authored numerous publications in esteemed cardiology journals. Outside of her practice, Dr. Davis enjoys spending time with her family, practicing yoga, and advocating for heart health awareness.

4. Tech professional bio example

Alex Johnson is a seasoned software engineer and technology leader with a passion for innovation and problem-solving. With over 12 years of experience in the tech industry, Alex has led cross-functional teams in developing cutting-edge software solutions for global enterprises. His expertise spans full-stack development, cloud architecture, and machine learning.

Alex holds a Master's degree in Computer Science from Stanford University and has been granted several patents for his groundbreaking work. He frequently shares his knowledge as a guest lecturer at tech conferences and mentors aspiring developers through coding bootcamps. In his free time, Alex enjoys hiking, playing guitar, and experimenting with new coding languages.

5. Academic professional bio example

Dr. Jessica Rodriguez is a renowned professor of sociology and social justice advocate. With a Ph.D. in Sociology from Yale University, Dr. Rodriguez has dedicated her career to advancing research on inequality, race relations, and social change. Her scholarly work has been published in leading academic journals and has been influential in shaping public policy.

Dr. Rodriguez is a sought-after speaker at conferences and has delivered TEDx talks on issues of social justice and equity. She is deeply committed to mentoring the next generation of scholars and serves as a faculty advisor for various student organizations. Outside of academia, Dr. Rodriguez enjoys exploring new cuisines, volunteering at local community centers, and practicing mindfulness meditation.

6. Legal professional bio example

Elizabeth Davis is a highly accomplished attorney specializing in intellectual property law. With a Juris Doctor degree from Harvard Law School, Elizabeth has successfully represented clients in high-profile copyright and trademark infringement cases. Her expertise also extends to licensing agreements and intellectual property portfolio management.

Elizabeth is a partner at ABC Law Firm, where she heads the Intellectual Property Practice Group. She is a frequent speaker at legal conferences and serves as a mentor to young lawyers. In her free time, Elizabeth enjoys hiking, playing tennis, and volunteering with organizations that promote access to justice.

7. Marketing professional bio example

Jennifer Lee is a results-driven marketing strategist with a track record of driving revenue growth through innovative digital campaigns. With a deep understanding of consumer behavior and market trends, Jennifer has helped numerous companies expand their online presence and optimize their marketing efforts. She holds a Bachelor's degree in Marketing from New York University and is certified in Google Analytics and Facebook Ads.

Jennifer is a regular contributor to marketing publications and is often invited as a guest speaker at industry events. Outside of work, she enjoys traveling, practicing yoga, and exploring new cuisines.

8. Education professional bio example

Dr. Michael Thompson is a dedicated educator and thought leader in the field of educational psychology. With a Ph.D. in Educational Leadership, Dr. Thompson has served as a professor at prestigious universities, where he specializes in child development, motivation, and educational policy. He is the author of several influential books on parenting and education, which have been featured on The New York Times Bestseller list.

Dr. Thompson is a sought-after keynote speaker at education conferences and has appeared as a guest expert on national television programs. In his spare time, he enjoys playing the guitar, hiking with his family, and volunteering with local literacy programs.

9. Finance professional bio example

Sarah Johnson is a seasoned financial advisor with over 15 years of experience in wealth management. As the founder and CEO of XYZ Financial Services, Sarah has helped countless individuals and families navigate complex financial landscapes and achieve their long-term financial goals. She holds an MBA in Finance from Wharton School of the University of Pennsylvania and is a Certified Financial Planner (CFP®).

Sarah is a regular contributor to financial publications and has been featured in Forbes and The Wall Street Journal. Outside of work, she enjoys playing golf, practicing yoga, and serving as a board member for local nonprofits.

10. Journalism professional bio example

Emily Wilson is an award-winning investigative journalist with a passion for uncovering the truth and holding those in power accountable. With a Master's degree in Journalism from Columbia University, Emily has worked for leading news organizations, where she has covered a wide range of topics, including politics, social justice, and environmental issues.

Her in-depth reporting has led to significant policy changes and has earned her recognition from the Society of Professional Journalists. Emily is a regular contributor to national newspapers and frequently appears as a guest commentator on news programs. In her downtime, she enjoys hiking, reading non-fiction, and mentoring aspiring journalists.

11. Human Resources professional bio example

Michael Anderson is a seasoned human resources executive with a proven track record in talent acquisition and organizational development. With over 20 years of experience in the field, Michael has led HR teams at global companies, developing effective recruitment strategies and fostering a positive work culture.

He holds a Master's degree in Human Resources Management and is certified as a Senior Professional in Human Resources (SPHR). Michael is a frequent speaker at HR conferences and is passionate about promoting diversity and inclusion in the workplace. Outside of work, he enjoys playing golf, cooking, and volunteering with local career development organizations.

12. Healthcare professional bio example

Dr. Sarah Mitchell is a dedicated pediatrician committed to providing comprehensive and compassionate care to children of all ages. With a medical degree from Johns Hopkins University School of Medicine, Dr. Mitchell has extensive experience in diagnosing and treating a wide range of pediatric conditions. She is known for her warm bedside manner and ability to establish strong relationships with her young patients and their families.

Dr. Mitchell is actively involved in medical research and has published articles in renowned pediatric journals. In her free time, she enjoys hiking, playing the violin, and volunteering at children's hospitals.

13. Sales professional bio example

David Turner is a dynamic sales executive with a proven record of exceeding targets and driving revenue growth. With a background in business development and relationship management, David has successfully built strategic partnerships and closed multi-million dollar deals for global corporations. He holds a Bachelor's degree in Sales and Marketing and is certified in advanced sales techniques.

David is a sought-after speaker at sales conferences and has developed training programs to help sales teams improve their performance. Outside of work, he enjoys playing basketball, attending live music events, and mentoring young professionals interested in pursuing a career in sales.

14. Nonprofit professional bio example

Rebecca Nguyen is a passionate advocate for social change and the executive director of a prominent nonprofit organization focused on community development. With a Master's degree in Nonprofit Management, Rebecca has dedicated her career to addressing issues of poverty, education, and affordable housing. She has successfully led initiatives that have transformed the lives of vulnerable populations and empowered communities.

Rebecca is a sought-after speaker at nonprofit conferences and serves on the boards of several community-based organizations. In her spare time, she enjoys practicing mindfulness meditation, exploring nature trails, and supporting local artists.

15. Entrepreneur professional bio example

Mark Thompson is a visionary entrepreneur and the founder of a successful tech startup that specializes in artificial intelligence solutions. With a strong background in computer science and a passion for innovation, Mark has developed groundbreaking AI algorithms that have revolutionized industries such as healthcare and finance. His entrepreneurial journey has been recognized with prestigious awards, including the Forbes 30 Under 30 list.

Mark is an active mentor for aspiring entrepreneurs and frequently speaks at technology conferences. In his free time, he enjoys playing chess, attending hackathons, and supporting STEM education initiatives.

16. Real Estate professional bio example

Laura Johnson is a trusted real estate agent with extensive knowledge of the local market and a reputation for delivering exceptional service. With over a decade of experience in residential and commercial real estate, Laura has helped numerous clients navigate complex transactions and achieve their property goals. She holds a Bachelor's degree in Real Estate Management and is a certified Realtor®.

Laura's commitment to excellence has earned her recognition as a top producer in her agency. Outside of work, she enjoys hiking, painting, and volunteering with organizations that promote affordable housing.

17. Fitness professional bio example

Daniel Ramirez is a dedicated fitness coach and personal trainer, committed to helping clients achieve their health and wellness goals. With a background in exercise science and multiple certifications in fitness training, Daniel has guided individuals of all fitness levels to success. He specializes in weight management, strength training, and functional fitness.

Daniel's personalized and motivating approach has garnered him a loyal following and positive testimonials. He regularly conducts fitness workshops and contributes articles to health and wellness publications. In his spare time, Daniel enjoys practicing yoga, hiking with his dog, and experimenting with new healthy recipes.

18. Public Relations professional bio example

Rachel Anderson is a seasoned public relations strategist with a passion for building strong brands and fostering positive media relationships. With a Master's degree in Strategic Communication, Rachel has led successful PR campaigns for global corporations and high-profile individuals. Her expertise lies in crafting compelling narratives, crisis management, and influencer partnerships.

Rachel's strategic approach and attention to detail have earned her recognition in the industry. She frequently shares her insights as a guest lecturer at communications conferences and mentors aspiring PR professionals. Outside of work, Rachel enjoys attending cultural events, exploring art museums, and volunteering with nonprofit organizations.

19. Culinary professional bio example

Chef Alex Torres is a highly acclaimed chef with a talent for creating culinary experiences that blend innovation and tradition. With formal training at prestigious culinary institutes and experience working in Michelin-starred restaurants, Chef Torres has elevated the dining scene with his exquisite dishes. He has been featured in prominent food publications and has received numerous accolades for his culinary prowess.

Chef Torres is dedicated to using locally sourced ingredients and promoting sustainable cooking practices. In addition to his culinary pursuits, he enjoys traveling, foraging for unique ingredients, and mentoring aspiring chefs.

Ensure to customize these examples to align with your own professional background, accomplishments, and aspirations. A professional bio should reflect your individuality and showcase your expertise and impact in your chosen field.

6 Short Professional Bio templates for experienced professionals

Here are 6 short professional bio example templates for experience professionals.

Professional bio template 1

With over 10 years of experience in the field, I am a seasoned marketing professional specializing in digital strategy and brand management. I have successfully executed numerous integrated marketing campaigns for both local and international clients, driving significant growth and revenue. I am highly skilled in market research, data analysis, and customer segmentation, enabling me to develop tailored marketing strategies that resonate with target audiences. Known for my creative thinking, strong leadership abilities, and excellent communication skills, I thrive in fast-paced environments and deliver results that exceed expectations.

Professional bio template 2

As a dedicated software engineer, I have a solid background in developing innovative solutions for complex business challenges. With expertise in multiple programming languages and frameworks, I have successfully delivered robust software applications for diverse industries, including finance, healthcare, and e-commerce. I am passionate about writing clean, efficient code and staying updated with the latest industry trends. With strong problem-solving skills and a keen eye for detail, I consistently deliver high-quality projects on time and within budget, earning the trust and satisfaction of clients and stakeholders.

Professional bio template 3

With a background in finance and accounting, I am a highly skilled professional with a proven track record in financial analysis and risk management. Over the years, I have successfully guided organizations through complex financial landscapes, analyzing market trends, and identifying opportunities for growth. My expertise lies in financial modeling, budgeting, and forecasting, as well as in implementing robust internal controls. With a strong attention to detail and exceptional analytical abilities, I provide strategic insights that drive sound decision-making and contribute to long-term business success.

Professional bio template 4

With a background in human resources and talent management, I am a results-oriented professional specializing in recruitment and employee development. I have successfully sourced and placed top-tier candidates across various industries, utilizing innovative sourcing strategies and conducting comprehensive interviews. Additionally, I have designed and implemented training programs that enhance employee performance and engagement. Known for my strong interpersonal skills and ability to build rapport, I excel at fostering a positive and productive work environment.

Professional bio template 5

As a skilled project manager, I have a proven track record of delivering complex projects on time and within budget. I possess a strong understanding of project management methodologies and tools, allowing me to effectively plan, execute, and monitor projects from initiation to closure. With excellent communication and leadership abilities, I thrive in cross-functional teams, coordinating resources and ensuring seamless collaboration. Known for my problem-solving skills and ability to mitigate risks, I consistently drive successful project outcomes.

Professional bio template 6

With a background in sales and business development, I am a dynamic professional experienced in driving revenue growth and building strategic partnerships. I possess a deep understanding of market dynamics and customer needs, enabling me to identify new business opportunities and develop tailored sales strategies. I excel at building and maintaining long-term relationships with clients, utilizing strong negotiation and closing skills. With a passion for achieving sales targets and a proactive approach, I consistently exceed expectations and contribute to overall business success.

5 Short professional bio examples for freshers

Here are 5 short professional bio examples for freshers.

A results-oriented and enthusiastic entry-level professional seeking a challenging position in [industry/field]. With a strong educational background in [relevant degree/program], I possess a solid foundation in [key skills/competencies]. Eager to contribute my knowledge and learn from experienced professionals, I am a quick learner with excellent problem-solving abilities. I am committed to delivering high-quality work and thrive in collaborative environments that foster growth and innovation.

A proactive and detail-oriented recent graduate with a degree in [relevant field]. I am passionate about starting my career in [industry/field] and utilizing my strong analytical and communication skills to contribute to organizational success. With a keen eye for detail and a dedication to continuous improvement, I am eager to learn from experienced professionals and adapt to new technologies. Seeking an entry-level position that provides opportunities for growth and development.

A highly motivated and adaptable professional with a degree in [relevant field] seeking an entry-level position in [industry/field]. Equipped with strong problem-solving and critical thinking skills, I am eager to apply my knowledge and contribute to a dynamic organization. With a passion for innovation and a willingness to learn, I am committed to delivering results and exceeding expectations. I thrive in fast-paced environments and possess excellent teamwork and communication abilities.

A dedicated and proactive recent graduate with a degree in [relevant field]. I am eager to kickstart my career in [industry/field] and make a positive impact. With strong problem-solving abilities and a keen eye for detail, I am committed to delivering exceptional work. Seeking an entry-level position where I can contribute my skills in [specific area] and learn from experienced professionals in order to grow and excel in my field.

A detail-oriented and ambitious graduate with a strong academic background in [relevant field]. Equipped with a solid foundation in [key skills/competencies], I am ready to embark on a successful career in [industry/field]. With a proactive and result-driven approach, I am eager to contribute my abilities in [specific area] to an organization that values innovation and growth. Seeking an entry-level position where I can apply my knowledge, learn from experienced professionals, and make a meaningful contribution.

A professional bio is a powerful tool for showcasing your skills, experience, and unique personality. By following the tips and examples we've provided in this blog post, you can create a compelling bio that leaves a lasting impression on your audience.

Remember to keep your bio concise and focused, highlighting your most relevant achievements and qualifications. Use a professional tone and tailor your bio to suit your target audience. Don't be afraid to inject a bit of personality and showcase your passions and interests.

Lastly, don't forget to update your bio regularly as your career progresses and new accomplishments come your way. A well-maintained and thoughtfully written professional bio can open doors, create opportunities, and help you stand out in a competitive professional landscape.

So, take the time to craft a bio that truly represents who you are and what you bring to the table. Invest in your personal brand and watch as your professional bio becomes a powerful tool in your journey to success.

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