wharton application essays

Wharton MBA Application Essays: Prompts & Expert Tips

Tips and tricks to writing a stand-out essay for your Wharton MBA application, including an overview of the questions, expert advice, and how to get started.

Posted May 9, 2024

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The essay portion of your business school application is arguably the most important part. It gives the admissions committee a personal look at the candidate and allows the candidate to present themself as an individual, rather than a set of numbers. The essays for the Wharton school emphasize one of its goals: to foster a symbiotic relationship between the students and the school. The essay questions are as follows:

1. How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words max.) 2. Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words max.)

You can also find them on the University of Pennsylvania’s website here . With these prompts, Wharton is asking how it will help you and how you will be able to help it. It recommends its applicants try and be succinct, honest, and self-reflective. It’s important to fully be yourself–your essays should not be applicable to anyone else.

Before you begin the writing process, start by structuring your essay. You don’t necessarily need all the parts of a formal piece of writing, such as a thesis statement or topic sentence, but you should make sure that your point is clear, everything is tied together and relevant, and the writing flows smoothly between body paragraphs.

The nature of the first essay requires applicants to have a very clear understanding of their goals, both personal and professional. In responding to this, Wharton wants to see that the applicants can clearly articulate the specific ways that the school will benefit them. This is not the place to list out the many classes you want to take; dig deeper and talk about the characteristics that are unique to Wharton. Options include professors that teach there, clubs and activities, or any unique development opportunities, among others.

On the flip side, the second essay is about explaining to Wharton how you will benefit them. The school emphasizes that the class size is small, so they want every MBA candidate to bring something to the table. The Wharton essays are often referred to as the “give and take” because you are trying to show what you will give to Wharton and what you will take.

With this essay, prove to Wharton that you will be an asset to the program. What do you bring that’s different than everyone else applying? This answer should be completely unique to you. Before you begin to write, research the program so that you have an idea of what the school wants. It will be difficult to argue that you’ll become an ROI for them if you don’t know what they’re looking for. Ideas may involve starting a new club or conference, or what you can bring to your cohorts.

MBA Essay Guide

Download our free MBA essay guide for school-specific deep-dives, examples, insider tips, and common mistakes

Wharton Essay Tips

1. answer the question.

When the topic is so broad and the word limit so low, it can be difficult to remain on-task. When you’re writing the essay, remember to step back and ask yourself whether you are actually answering the question. Are you explaining how you will benefit from Wharton or are you on a rant about everything you want to do with your life? This is why it’s important to start writing early. That way, you’ll have time to revise, get feedback, and read it from a fresh perspective multiple times before submission.

2. Do Research

The admissions committee will be able to tell if the applicant has spent time researching the school and the program. They want to know that you care about getting into Wharton specifically, and not just any MBA program. By supporting your thesis with well-researched facts, you’ll demonstrate an understanding of the program and present a more convincing argument to the AdCom. A full-time MBA is a commitment–show that you are ready for it by acknowledging what you’re getting into.

3. Be Yourself

As we’ve stated above, your essay should not be something that anyone else could have written. For the class of 2023, there were 7,338 applications. You need to show that you are different from the 7,337 other individuals vying for one of the coveted acceptances. Now, this also does not mean that you should grossly exaggerate any achievements or hobbies. Simply remain true to yourself as your write your application. Maybe you are an amateur beekeeper and this has helped you understand the power of working in a team, or you were scuba certified in Indonesia and want to make more affordable equipment. Whatever the case, be unique and be yourself.

4. Be Concise

You only have a combined 900 words to answer both essays, meaning your essay will likely need to go through several stages of edits. One alum on Wharton’s website recommends that you write out your essay, including everything that you’d like to say, without thinking about the word count. That way, you’ll be able to start to pare down the information to the highlights from the top-down. Every word in your essay should have a purpose–don’t go off on tangents or try and be verbose. Show off your writing skills by getting to the point and conveying the required information in a simple, understandable manner.

5. Don’t Restate Your Resume

Your essays should not be a rehashing of the information on your resume and the rest of your application. It’s commonly said that the essay portion should be where you “make visible the invisible.” This is your chance to write about something that can’t be found anywhere else in the application. The AdCom already has your resume, academic record, recommendations, and standardized test scores. What else is there to you beyond that? Whatever it is, write about that.

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Applying to Wharton? Get started today with these articles:

• How to Write a Powerful MBA Essay
• Wharton Interview Guide: The Team-Based Discussion
• The Wharton School--MBA Program and Application Overview
• Wharton Moelis Advance Access
• Wharton MBA Application Deadlines (2023-2024)

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Wharton Stories

Application tips from the mba admissions committee, “we have a read to admit philosophy, which means that in every application we are looking for reasons to admit you and not reasons to deny you. we are looking for your best day and not your worst.” – blair mannix, director of admissions.

At Wharton, we’re committed to taking the overwhelm out of the MBA Application process. We want to provide you with a better understanding of our application process, and what we’re looking for when we read your application.

We asked members of our Admissions Committee for their best tips to keep in mind when completing your application.

Alix, Senior Associate Director of Admissions

“Here are some common small errors I see when reading applications. Don’t forget to proofread a few times and get someone else’s eyes on your application before you submit!

• Make sure the date ranges of your degrees and professional experiences on your resume match what you’re adding into your application. • Be careful when copy/pasting essays from Word or Notepad. Sometimes the formatting can get wonky when pasting into the application, so double check that your essays are easy on the eyes before you submit. • If you’re applying to more than one school, take extra care to make sure the correct school’s name is in your essays.”

Jake, Director of the Moelis Advance Access Program

“An unfortunate spillover effect from the undergraduate admissions processes is that so many candidates (incorrectly) feel the need to craft some compelling reason(s) for admission. In reality, business school applications contain so much more of a candidate’s history – entire collegiate career, full-time work experience, and other lived experiences – every candidate will naturally be unique in the pool and the best way to find success in the process is to help us forecast their ability to thrive at Wharton and in their future career.”

Jeb, Director of Operations

“Be strategic when crafting your essays – a lot of candidates fall into the trap of reiterating their resumes. We can easily scroll to your resume in the application, so take the opportunity to present new information in your narrative. Feel free to use elements of your other application components as connecting points but avoid a direct rehashing of something you’ve already shared.”

Quinton, Senior Associate Director of Diversity, Equity and Inclusion

“Your short-term and long-term goals are important, but so is your personal narrative of how you’ve arrived at this point in your life. Don’t neglect the story of your journey! It’s made you stronger and an important part of who you are.”

Blair, Director of Admissions

“When you craft your resume, think about who is reading it. The Wharton MBA Admissions Committee is looking to see your development as a professional and we know that does not always reflect in job titles. Think about writing your resume highlighting the skills you have gained and what you have learned as a professional during your career.

A lot of people worry about differentiating themselves in the application process but one thing that I think is important to understand about our side of the table is that applications feel so vastly different so quickly. Every applicant is different, different educational histories, different backgrounds, different career paths and goals for the program.”

The Admissions Committee has created a comprehensive Application Guide available for download to provide insight and advice on submitting a successful application that puts your academic accomplishments, leadership potential, and your personal and community contributions on display.

— Abby Behrends, Associate Director of Marketing and Communication, MBA Admissions

Posted: August 31, 2022

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• The Wharton School Essay Tips and Examples

June 13, 2023

Jeremy Shinewald

Wharton 2023–2024 Essay Tips

Essay 1: How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words)

In just 500 words, you must discuss your career aspirations—giving sufficient context for why they are realistic for you—and illustrate how Wharton will help you pursue these goals by demonstrating a thorough understanding of what the school offers and a well-thought-out game plan for availing yourself of particular resources. To effectively do this and write a reasoned, nuanced essay, you must first familiarize yourself with Wharton’s various offerings, events, and extracurriculars and pinpoint those that truly pertain to you and the direction in which you hope to move. Go the extra mile in learning about the school—connect with multiple students and alumni, attend admissions events in your area, participate in the school’s webinars and other online/virtual offerings, read recent press releases from the program and any news stories about it published elsewhere, check out the Wharton School YouTube channel, and especially, visit the campus if at all possible. This will provide the kind of in-depth insight that you can use to show the admissions committee you are really serious about Wharton and are confident you belong there. Simply presenting a list of classes and clubs you think sound interesting will  not  suffice, and you must absolutely avoid vague, pandering statements about how great the school is. Your goal is to reveal clear connections between your aspirations, what you need to achieve them (e.g., skills, experience[s], connections, exposure), and what Wharton in particular can provide that will enable you to fill those gaps.

That said, take care to not talk exclusively about the Wharton side of this equation. The admissions committee wants to more fully understand the vision you have for your future career, how you have developed this vision, and why you believe it is feasible and fitting for you (with respect to your interests, work style, strengths, values, and/or other such factors). In a post from 2021 about the essay prompts (the same ones the program is using this season), Blair Mannix, Wharton’s director of admissions, noted, “We made slight revisions to Essay 1 to ensure that the question remained applicant-centered while still requiring applicants to think carefully and specifically about how they can maximize two years at Wharton to prepare for their future career goals” (emphasis ours). Connect the dots, so to speak, between what you are bringing to Wharton yourself as a student and what you feel Wharton will provide to complement and strengthen that to set you on the path to success.

Note that Wharton asks you to address only the professional aspect—not the professional  and personal  aspect—of your business school goals. This means you should focus solely on sharing your career-related stories and ambitions here and then use the other essay(s) to discuss non-work aspects of your life, thereby providing a more complete and well-rounded picture of yourself for the admissions committee.

In many ways, this prompt is asking for a traditional MBA personal statement. We therefore encourage you to download a free copy of the  mbaMission Personal Statement Guide , in which we offer detailed advice on approaching and framing these kinds of topics, along with multiple illustrative examples. 

Essay 2: Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)

In a blog post posted when this prompt took on its current wording, Mannix explained, “Our main goal is to get to know you the best that we can, and the change to our second prompt was largely motivated by that desire.” The breadth of this essay question allows you to provide a well-rounded impression of yourself for the admissions committee because you can discuss multiple aspects of or stories from your life and draw from any area (personal, professional, community related, and/or academic), thereby allowing you to highlight your strongest and most relevant options. However, the word count is fairly restrictive, so you need to be concise in doing so, without sacrificing effectiveness or thoroughness. 

We recommend using approximately one-half of your allowed word count to describe your chosen experience(s) or quality(-ties), so that you have sufficient space in which to then explain how it (they) will enable you to contribute to the Wharton community in a meaningful way. Do your best to “show,” or really spell out, your story—rather than just flatly presenting or stating it—to give the admissions reader some perspective and context. You then need to demonstrate both self-awareness and, again, a thorough understanding of the Wharton MBA experience by drawing connections between this aspect of your background and what you can subsequently bring the school as a member of its community. For example, a past project might have given you some critical insights and skills you could now pass on to your classmates in a related class or club. Or maybe a personal challenge gave you an interesting new perspective on commitment, determination, or another valuable quality. What is most important in this essay is conveying how you envision applying the knowledge or attribute as a student in the Wharton program. 

In addition to the suggestions we offered earlier for ways of better familiarizing yourself with Wharton, be sure to download a free copy of the mbaMission Insider’s Guide to the Wharton School of the University of Pennsylvania , which provides an in-depth look at the school’s academic program, unique offerings, social life, and other key characteristics.

Required Essay for All Reapplicants: Please use this space to share with the Admissions Committee how you have reflected [on] and grown since your previous application and discuss any relevant updates to your candidacy (e.g., changes in your professional life, additional coursework, and extracurricular/volunteer engagements). (250 words)

Thankfully, this essay is pretty straightforward. Whether you have improved your academic record, received a promotion, begun a new and exciting project, increased your community involvement, or taken on some sort of personal challenge, the key to success with this essay is conveying a very deliberate path of achievement. Wharton wants to know that you have been actively striving to improve yourself and your profile, and that you have seized opportunities during the time since you last applied to do so, because a Wharton MBA is vital to you. The responses to this essay question will vary greatly from one candidate to the next, because each person’s needs and experiences differ. We are more than happy to provide one-on-one assistance with this highly personal essay to ensure that your efforts are presented in the best light possible.

Optional Essay: Please use this space to share any additional information about yourself that cannot be found elsewhere in your application and that you would like to share with the Admissions Committee. This space can also be used to address any extenuating circumstances (e.g., unexplained gaps in work experience, choice of recommenders, inconsistent or questionable academic performance, areas of weakness, etc.) that you would like the Admissions Committee to consider. (500 words)

With this prompt, Wharton is acknowledging that some candidates have aspects of their profiles that might need a little clarification. This essay is therefore your opportunity—if needed—to address any lingering questions that an admissions officer might have about your candidacy, such as a low GRE or GMAT score, a legal or disciplinary incident, or, of course, one of the extenuating circumstances the school suggests. However, keep in mind that by submitting an optional essay, you are requiring the already overtaxed admissions readers to do additional work on your application, so do not rush to fill this space just because you fear that not doing so will somehow count against you (it will not), and also avoid being overly verbose or sharing more information than is truly necessary just because you technically can. You must ensure that the admissions committee’s extra time and effort are truly warranted. If you feel you might have a valid reason for submitting this additional essay or are not sure if the issue you are considering would warrant doing so, we encourage you to download a free copy of our  mbaMission Optional Essays Guid e , in which we offer detailed advice on when and how to take advantage of the optional essay, along with multiple sample essays.

Wharton MBA Essay Examples

How do you plan to use the wharton mba program to help you achieve your future professional goals you might consider your past experience, short and long-term goals, and resources available at wharton. (500 words).

After transitioning from banking to private equity, I first found the faster pace and expanded scope startling, but ultimately invigorating. Shifting from agent to principal, I leapt into formulating a go-forward strategy for rewardify.com’s rapidly growing consumer data analytics business and explored a complex carveout for the payments division of a Dutch online bank. I had absolutely no experience with either industry, but all that really mattered was that I could quickly learn, adapt and contribute. Over the past two years, I have learned to appreciate the “messiness” of investing and the vast opportunities it offers to create value via ingenuity, collaboration and old-fashioned elbow grease. I plan to return to technology investing after I graduate, focusing on later-stage venture or growth equity in Seoul or Shanghai, where wired populaces are driving innovations in consumer tech. Meantime, I aspire to use my Wharton experience to “accelerate my acceleration” both personally and professionally, refining the hard and soft skills I need to thrive in my chosen industry. 

As I assess my long-term needs, I recognize that to be a “full stack” partner to management teams, I must grow beyond the financial plain and develop my operations and marketing tool kit. Wharton’s Marketing and Operations Management Major is therefore ideal for me. Having an undergraduate degree in mathematics, I find myself guided largely by intuition in these areas and would take foundational classes like “Operations Strategy” and “Dynamic Marketing Strategy” to then extract the most from uniquely applicable advanced courses like “Contagious: How Products, Ideas, and Behaviors Catch On” and “Online Business Models and the Information-Based Firm.” Beyond Wharton’s vast course options, I find the opportunities to unify theory and practice to be incredibly compelling. The Startup Challenge would allow me to partner with an entrepreneur and engage in the entrepreneurial process, thereby making me a more operationally oriented and thoughtful investor. And a Global Modular Course, like “Global Supply Chain in China,” will provide invaluable insight into the world’s most vexing business issues, while enabling me to expand my industry-related network and form closer bonds with classmates.  

I feel fortunate to have already witnessed firsthand the role my diverse and dynamic classmates will play in my education; I visited my cousin Tarek Masoud (W ’19) on campus just before the pandemic, and while there, I observed his “Managerial Decision Making” class and attended that week’s Pub. Both revealed a community that truly comes together to share ideas—and even laugh sometimes at the intensity of the past week. Being a part of this warm yet fervent community greatly appeals to me. An intensive Leadership Venture will allow me to work with peers to actively reflect on and hone my leadership style, and I look forward to the awesome commitment and teamwork that characterize the Learning Team experience. I will enter Wharton with an open mind, ready to listen, absorb, and share, knowing that by bringing the entirety of my energy to the experience, I can confidently embark on the next phase of my career.

The Next Step: Mastering Your Wharton Interview

Many MBA candidates find admissions interviews stressful and intimidating, but mastering this important element of the application process is definitely possible—the key is informed preparation. To help you attain this high level of preparedness, we offer our free   Interview Guides . Download a complimentary copy of  The Wharton School of the University of Pennsylvania Interview Guide   today.

To learn more about the essays for other top business schools, visit our  MBA Essay Tips and Examples Resources Page .

2023-2024 Business School Essays MBA Essay Tips University of Pennsylvania (Wharton)

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2023–2024 MBA Essay Tips

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Click here for the 2022–2023 MBA Essay Tips

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How to Tackle the Wharton MBA Essays

• September 20, 2022

Wharton MBA Essay Questions

• How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words)
• Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)

Wharton MBA Essay Tips

The Wharton essay prompts are direct and allow enough word count to paint a robust picture of who you are and why Wharton is right for you (and vice versa). As such, this application can be a good one to tackle early in the process. The Wharton deadlines are also early in each round (September 7 th is the Round 1 deadline), which lends additional credence to this approach.

While the Wharton essay questions read as fairly straightforward, don’t let them lead you down the path of writing bland essays.  Run of the mill essays do nothing to help you stand out from the sea of applications Wharton receives. To be precise, Wharton received 7,338 applications last year and only accepted 1,338 of those applicants. Additionally, despite the generous word count, you will absolutely need to be strategic about what you include – and don’t.

Essay 1 Should Be Grounded in Concrete Career Goals, a Solid ‘Why’, and a Thoughtful ‘How’

When it comes to the first essay, the critical thing to keep in mind is that all of your content should be ‘anchored’ by your short- and long-term career goals. If you haven’t given robust thought to these and done your due diligence to ensure they are sound, now is the time to do so. In short, your immediate post-MBA goal should be specific down to the title, function, and industry you will target – you may even include a few potential companies you would like to work for. Your long-term career goal can be higher level but should be ambitious and a reasonable follow on to your targeted post-MBA role.

Once you have shared your career goals, look to address the ‘past experience’ part of the essay prompt. What the Wharton adcom is looking for here is your ‘why’. Think about the formative experiences that led you to your post-MBA career goals. Perhaps in your work as a consultant you were staffed on a healthcare project that opened your eyes to how complex yet exciting the healthcare industry can be. This sparked your interest in shifting to a strategy role within a healthcare company where you can make a lasting impact on the industry and those it touches. Tell this story so the adcom can really feel your passion and the authenticity behind your goals.

After sharing the ‘why’ underlying your goals, shift focus to the ‘how’. While you likely bring a host of really impressive skills to the table, there are also inevitably gaps in your experience that you will need to close in order to achieve your ultimate career ambitions. Do an honest and detailed assessment of these gaps and then describe the unique elements of Wharton’s program that will help you to build them. If the examples you cite are offered by other business schools, they are not specific enough to make a compelling argument as to why Wharton will best position you for success. Getting this part right takes work and that is exactly why it matters.

Essay Two is All About Differentiating Yourself

When it comes to the second essay, take a cue from what Wharton professor extraordinaire Adam Grant’s concept of ‘givers and takers’ . Whereas the ‘why Wharton’ section of the first essay can cover what you will ‘take’ from the experience, this essay should focus on the ways in which you will be a ‘giver’ while at Wharton and even after graduation. A giver ‘…[looks] to help others by making an introduction, giving advice, providing mentoring, or sharing knowledge, without any strings attached.’

To be in a position to ‘give’, you need to have a unique knowledge base, personality trait, or past experience from which others will benefit. This is the crux of what you should share in this essay. It is, first and foremost, the place to share what distinguishes you from other applicants. Because the first essay is so career focused, we urge clients to write about something personal here, if possible.

To begin the essay, preview your ‘differentiator’ and why it will make you an asset to the Wharton community. This will likely entail telling a story from your past from which your ‘differentiator’ originated. Next, think to the future and share ~two concrete ways you will leverage your ‘differentiator’ to make an impact at Wharton. Perhaps you will bring a unique perspective to classroom discussions or leverage exemplary teambuilding skills to unite your cohort? The key is to communicate contributions that are specific, unique to you (i.e., every other applicant wouldn’t be equally as well positioned to make them) and demonstrate knowledge of Wharton.

For example, a past client discussed how she would use the determination that had helped her overcome personal challenges to motivate her peers in Wharton Women in Business. She went on to describe a specific area of programming she would bring to the club that tied in with some of the personal challenges she had conquered.  The essay was strategic, specific, and thoughtful (and it was successful in earning her an acceptance with full scholarship).

We hope these tips ideas are helpful as you work to differentiate yourself and demonstrate the amazing mark you would leave on the Wharton community. If you’d like assistance with your Wharton essays or your broader MBA application strategy with Vantage Point MBA, click here to schedule an initial consultation!

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Personal MBA Coach’s Tips For Tackling The 2020-2021 Wharton Essays

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The Wharton School has confirmed the 2020-2021 application essays. For the first time in two years, Wharton has decided to change the second essay question while essay 1 will remain the same. Wharton has an additional required essay for reapplicants along with an optional essay.

Below, please find this year’s questions along with Personal MBA Coach’s advice for how to tackle them!

Essay 1: What do you hope to gain professionally from the Wharton MBA? (500 words)  

Essay 2: Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)  

  Required Essay for all Reapplicants: Please use this space to share with the Admissions Committee how you have reflected and grown since your previous application and discuss any relevant updates to your candidacy (e.g., changes in your professional life, additional coursework, and extracurricular/volunteer engagements). (250 words)    

Optional Essay:  Please use this space to share any additional information about yourself that cannot be found elsewhere in your application and that you would like to share with the Admissions Committee. This space can also be used to address any extenuating circumstances (e.g., unexplained gaps in work experience, choice of recommenders, inconsistent or questionable academic performance, areas of weakness, etc.) that you would like the Admissions Committee to consider.

Personal MBA Coach’s Tips:

As a  Wharton  graduate, I am intimately familiar with the MBA program and culture at Wharton and advise candidates to think about each question differently to ensure answers complement each other while showing readers multiple aspects of their candidacy.

Essay 1: What do you hope to gain professionally from the Wharton MBA? (500 words)

With this first question, you should discuss your specific short-term goals, but also think more broadly. Essay 1 allows you to reflect at a higher level on your aspirations. Where do you see yourself in 10, 20, or even 30 years? How will you get there? It is also expected that you touch upon your past successes, explaining how they are relevant to your future objectives. This question does not  require you to walk through your entire resume, and candidates are advised not to do so. Instead, focus only on your past to establish what your key skills are as well as how and why you will succeed in the future.

As you think about your future, also think about your skill gaps and how a Wharton MBA, specifically, will help you to close these gaps. It is important that you allow adequate time to research all that Wharton has to offer. I suggest being very specific in detailing the opportunities you plan to take advantage of on campus. Think about classes you are particularly interested in or perhaps professors you are looking to study with, etc. Do not include a laundry list. Instead, carefully think through how each offering will allow you to fill in your skill and/or experience gaps. Be sure to show an understanding of Wharton’s culture here. Avoid vague statements and copy and pasting from other essays.

Essay 2 : Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)

This new approach to essay 2 will give candidates a bit more flexibility than last year’s question to share past accomplishments and detail potential contributions to the Wharton community. What have you done beyond what is in your resume? (Or what do you wish you had space within your resume to elaborate on?) What makes you special? This question gives you the freedom to consider talents, impressive extracurricular accomplishments, and/or unique professional skills. I advise candidates to think broadly here about what makes them unique and how they have succeeded both professionally and personally in the past.

Then, consider how you might share these passions, experiences, and successes with your future peers. Tell the reader how you will improve and enrich the Wharton campus. Be sure to do your research on all that Wharton has to offer and to be specific on the contributions you will make. Is there a club you want to join? Perhaps there is a talent you want to share? As with essay 1, avoid listing items. Instead, select a few unique areas where you will contribute and discuss the mark you hope to leave. Then, as you discuss the specific contributions you will make, tie these to the past experiences have just brainstormed. A strong essay will cover multiple contributions that flow naturally from your personal story, passions, and career goals.

Reapplicants should use the required additional essay to demonstrate growth. I advise candidates to review our tips for reapplicants before tackling this essay. Finally, the optional essay should only be answered by those with extenuating circumstances. Read more on our approach to optional essays here.

Scott Edinburgh is a Wharton MBA and MIT Sloan BS graduate and founded Personal MBA Coach 15 years ago with the goal of providing customized one-on-one support. Scott also serves on the Board of Directors for AIGAC, the Association of International Graduate Admissions Consultants, and is invited to speak at MBA Admissions events globally. Our clients have been accepted to all top schools globally with a 96% success rate. They received $6.5M+ in scholarships last cycle.

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Wharton MBA Essays & Tips for a Successful Admit

MBA & Beyond Team

22/12/2023 | 1:45 pm

If you’re a student looking to study abroad and dreaming of joining the ranks of Wharton’s MBA program, you’re in the right place. Wharton isn’t just any business school; it’s a beacon of elite business education, synonymous with innovation and leadership. With a diverse mix of international studies and a strong focus on health care and technology, Wharton is often at the top of the list for many MBA aspirants. But what exactly is Wharton looking for in its candidates?

Let’s dive in. Wharton seeks individuals with an exceptional career trajectory, demonstrating skills in leadership, teamwork, and interpersonal relations. Don’t fret if your GMAT scores aren’t sky-high; Wharton has recently been diversifying its class profiles beyond just high test scores. This shift places a greater emphasis on your essays to showcase your character and unique experiences.

Wharton MBA Highlights :

• All About Wharton’s MBA Program
• Wharton MBA Class Profile
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• Wharton MBA Eligibility
• Wharton MBA Average GMAT & Admit Tips
• Wharton MBA Essay Tips & Samples
• Wharton MBA Interview Questions & Tips

ESSAY TIPS AND STRATEGIES

Striking the right chord with your essays.

When it comes to writing those crucial essays, it’s like walking a tightrope. You need to be introspective, candid, and most importantly, succinct. Your essays are not just written responses; they are a window into your personality, your aspirations, and how you view the world.

Here’s a tip: Wharton loves compelling stories. If your essays don’t tell a story that’s both engaging and backed by strong examples, they might not resonate with the admissions committee. Think of your essays as a narrative of your journey – where you’ve been, where you want to go, and how Wharton is the bridge to get you there.

Essential Elements for a Compelling Wharton Essay:

• Introspection: Dive deep into your experiences and motivations.
• Candidness: Be honest and authentic; don’t just tell them what you think they want to hear.
• Conciseness: Be clear and to the point; every word counts.
• Storytelling: Weave your experiences into a narrative that highlights your strengths and aspirations.

Remember, writing these essays is a journey of self-discovery. Take this opportunity to reflect on your path, your achievements, and how you can contribute to and benefit from the Wharton community.

DETAILED ANALYSIS OF EACH ESSAY PROMPT

Essay 1: professional goals and wharton’s role.

Your Future Vision: Articulating Your Goals Wharton’s first essay prompt is your stage to showcase your future aspirations and how their MBA program fits into this puzzle. It’s all about connecting your past experiences, your future goals (both short and long-term), and Wharton’s unique resources to build a compelling narrative.

Key Points to Cover:

• Past Experience: Reflect on your journey so far. How have your experiences shaped your career goals?
• Future Goals: Be specific about your short-term and long-term ambitions. What are you aiming to achieve?
• Wharton’s Role: How will Wharton’s MBA program help you get there? Highlight specific aspects of Wharton’s program that align with your goals.

ESSAY 2: CONTRIBUTIONS TO THE WHARTON COMMUNITY

Showcasing Your Unique Value The second essay is your chance to demonstrate how you will enrich the Wharton community. Taking into consideration your background – personal, professional, and academic – how do you plan to make specific, meaningful contributions?

Aspects to Highlight:

• Personal and Professional Experiences: Discuss experiences that have shaped you.
• Your Contribution: How will these experiences enable you to contribute to Wharton? Think of specific clubs, initiatives, or interactions.

REAPPLICANT ESSAY

Showcasing Growth and Improvement If you’re reapplying, this essay is crucial. It’s about reflecting on your growth since your last application. What’s changed? What new experiences or insights do you bring to the table?

Focus Areas:

• Reflection: Highlight your self-reflection process.
• Growth: Discuss any new achievements or experiences.
• Why Wharton Again: Reaffirm your interest in Wharton and how it aligns with your improved profile.

OPTIONAL ESSAY

The Extra Mile: Explaining Unique Circumstances The optional essay is a space to discuss anything not covered in other parts of your application. This can include explaining any gaps in your work experience, academic challenges, or other personal hurdles.

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When to Use This Essay:

• Addressing Gaps: Be honest about any inconsistencies in your application.
• Adding More to Your Story: If there’s something significant about your journey that hasn’t been covered, this is the place to do it.

BEYOND THE ESSAYS: OTHER ESSENTIAL ELEMENTS

Even though essays are a critical component of your Wharton application, there are other elements that play a vital role in painting a complete picture of who you are.

GMAT/GRE SCORES: MORE THAN JUST NUMBERS

While Wharton has been diversifying its class profiles beyond just high test scores, your GMAT or GRE scores are still important. They’re not the be-all and end-all, but they do matter. Here’s the twist: Wharton is looking for well-rounded individuals. So, if your scores aren’t stellar, your essays, recommendations, and interviews can compensate.

EXTRACURRICULAR ACTIVITIES: THE UNSPOKEN STORYTELLERS

Your extracurricular activities can speak volumes about your leadership, teamwork, and other interpersonal skills. Whether you’re leading a community project, excelling in a sport, or involved in cultural activities, these experiences can strengthen your application and give the admissions committee a glimpse into your character and potential contributions to the Wharton community.

PREPARING FOR A WHARTON MBA: LONG-TERM VISION

Crafting a career pathway.

Wharton isn’t just a stepping stone; it’s a launchpad for your long-term career aspirations. How you plan to leverage the MBA in the long run is as important as your immediate post-MBA goals.

ENVISIONING YOUR FUTURE

• Long-Term Goals: Think big. Where do you see yourself in 10, 15, or 20 years? How does a Wharton MBA fit into this vision?
• Building a Network: Wharton’s global alumni network is a goldmine for career advancement. Plan how you’ll engage with this community to aid your long-term career strategy.
• Specialized Learning: Identify specific courses and professors at Wharton that align with your long-term objectives. How will these elements of the Wharton MBA shape your future?

Remember, Wharton is looking for visionaries. Your application should reflect not just where you want to be right after the MBA, but where you aim to go in the distant future.

Conclusion: Crafting a Winning Application

Congratulations on making it this far! As you gear up to craft your Wharton MBA application, remember that it’s not just about showcasing your academic and professional achievements. It’s about telling your story, your aspirations, and how Wharton fits into this bigger picture. Be introspective, be genuine, and most importantly, be you. Your application should be a reflection of your unique journey and your vision for the future.

Embarking on the Wharton MBA journey is not just about earning a degree; it’s about joining a global community of leaders and changemakers. Use your application to express how you intend to contribute to this community and how Wharton will help you realize your long-term goals.

Best of luck on your journey to joining one of the world’s most prestigious MBA programs. Go forth and make your mark!

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2023-2024 Wharton MBA Essay Tips and Example Essays

Jun 13, 2023

• Who is Wharton looking for?
• How should I answer Wharton essay questions?
• Get into the Wharton MBA
• Wharton Deadlines

UPDATE : This article was originally posted on July 10, 2018. It has been updated with new information and tips below.

In 1881, Joseph Wharton started the world’s first collegiate business school. In the more than 100 years since, Wharton has maintained its position as one of the world’s top destinations for talented business professionals. 

With numerous opportunities (many of them overseas) to develop your leadership skills and build relationships with fellow students, Wharton offers a highly challenging yet highly collaborative approach to business education. 

However, with increasing competition to join this innovative, collaboratively-minded university, it’s more difficult than ever to successfully apply to Wharton. 

That’s why we’ve prepared this guide to help you use your Wharton admissions essays to stand out . We’ve rounded up our best tips and links to Wharton MBA sample essays to ensure you give your Haas application your best shot. 

1. Who is Wharton looking for?

“Our mission is to develop leaders who act with a deeper understanding of themselves, their organizations, and their communities, and contribute positively to the growth of each.” Wharton Admissions

As one of the most consistently top-ranked business schools, Wharton has become almost synonymous with elite business education. With a strong focus on innovation and their unique Lauder dual-degree program in international studies and Health Care Major , it’s no surprise that Wharton is at the top of many applicants’ lists of dream schools. 

Each year, Wharton selects just under 900 students from 77 countries to take part in its two-year program. Though there is no one “perfect” type of Wharton student, the university does favor high test scores. The median GMAT for the Class of 2024 was 733 (slightly down from 740 for last year’s class) and the average GRE score was 162 Quant, 162 Verbal.  

Though often called a “finance factory,” Wharton builds a diverse class each year by looking beyond traditional investment banking professionals to fill its class. In fact, the number of Wharton post-MBA graduates breaking into industries like tech has only increased over the past few years. With the launch of Tangen Hall last year, that number is only likely to continue growing. 

Beyond the numbers, Wharton tends to value students who demonstrate a collaborative personality, leadership potential, global mindset, and an ability to think outside the box and innovate. 

If this sounds like a community in which you’d be right at home, you’ll first have to prove you’ve got what it takes by successfully answering Wharton’s admissions essay questions. 

2. How should I answer Wharton essay questions?

Writing any admission essay is a tough task, especially when trying to convey you have the right mix of characteristics Wharton is looking for. 

According to Wharton, here is what they want to see in your admissions essays : 

“The Admissions Committee wants to get to know you on both a professional and personal level. We encourage you to be introspective, candid and succinct. Most importantly, we suggest you be yourself.”

More specifically, if applying to Wharton, you’ll need to answer the following questions.

Keep reading for a more in-depth look at how to turn this task into a standout essay! 

2.1. Essay 1

Essay 1: How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words)

For many years, Wharton has maintained this rather traditional goals essay. This year is no different, though there have been very slight changes to the question’s wording. Rather than a more open-ended question, this year, you’re asked to specifically consider your past experience, short- and long-term goals, and how Wharton can help you achieve those goals. In short, everything we believe makes an outstanding goals essay! 

First, you might want to review the tips the Wharton admissions committee gives on how to approach the essays. 

Then, we suggest diving to your planning for Essay 1. Like most goals essays , we suggest you start your essay with a bit of context before revealing what you intend to do in your future career and how Wharton’s MBA can help you reach your professional goals. 

This essay tends to work best when you focus on one or several stories that demonstrate your professional excellence, collaborative mindset, and commitment to your own leadership development. 

In the Why Wharton section of your essay, identify two or three pillars you intend to work on during your MBA. Connect these in a meaningful way to Wharton, showing how this offering will bring you closer to your goals. This will require reflection and research into how the Wharton curriculum and program functions. You may want to use this type of structure:

PILLAR/Area for Improvement 1: 

Wharton Offering: 

How this impacts my goals: 

PILLAR/Area for Improvement 2:  

PILLAR/Area for Improvement 3:  

COMMUNITY/PERSONAL REASONS (list any relevant points here): 

*If you have also spoken with alumni or have visited the school and learned information about the program that is relevant to your growth targets , you should also add this as well. 

However, try to avoid general statements about people you know who attended Wharton or about a campus visit. Only add this information plus your analysis of why what you learned is relevant to your goals if it enhances your argument. 

We then suggest ending with a stellar conclusion sentence that ties your essay together and reinforces your thesis. 

Need more guidance? 

Our MBA Resource Center has dozens of Wharton MBA essays that worked to get our clients admitted to help you plan out a winning Wharton essay. Our library also includes guides for all top global MBA programs, detailed essay brainstorms, interview tips and mocks, CV templates, and recommendation letter guides. Click to join !

2.2. Essay 2

Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)

For this essay, we highly suggest that you focus on multiple examples. In our experience over the years, 3 ways you plan to contribute tends to work best, though we have seen essays with 2 examples and 4 examples work in very special circumstances. 

There are many different ways you can contribute to the Wharton community, so many different stories and “lessons” you can apply at Wharton are valid here.  

For example, if you have worked extensively as part of an international team, highlighting a specific experience where diversity was the key to “winning the day” and showing how you would promote diversity while at Wharton could work very well. 

Or, you might have a specific ability that has proven valuable in analyzing business challenges, might be an outstanding communicator, etc. There really are endless opportunities for this essay. 

When telling your stories, make sure to use the STAR method to ensure you clearly demonstrate what happened, your role in the events, and what you learned. Then, link this lesson to specific resources and opportunities at Wharton, showing how you will improve the overall community. 

To create an amazing essay, stay focused, do your research on Wharton, and choose your examples wisely. Showing you’re a leader and team player who fully understands the Wharton experience and who is prepared to contribute to the Wharton community is the key to success. 

2.3. Reapplicant Essay

Required Essay for All Reapplicants: Please use this space to share with the Admissions Committee how you have reflected [on] and grown since your previous application and discuss any relevant updates to your candidacy (e.g., changes in your professional life, additional coursework, and extracurricular/volunteer engagements). (250 words)

We have written two extensive posts on how to approach reapplying to business school and on how to handle the reapplicant essay . Make sure to check them out!

2.4. Optional Essay

Optional Essay: Please use this space to share any additional information about yourself that cannot be found elsewhere in your application and that you would like to share with the Admissions Committee. This space can also be used to address any extenuating circumstances (e.g., unexplained gaps in work experience, choice of recommenders, inconsistent or questionable academic performance, areas of weakness, etc.) that you would like the Admissions Committee to consider.

As with nearly all elite business schools, Wharton does not want to see a summary of your profile or a restatement of why you want to attend Wharton. 

However, if you have extenuating circumstances that merit additional explanation (a good overview of what kind of circumstances quality can be found here ), make sure to explain them clearly and directly. 

Looking for Wharton MBA essay examples? Check out our real sample essays that got our clients admitted here .

3. Get into the Wharton MBA

One of the most common mistakes we see in MBA essays is that candidates fail to tell compelling stories . This is important because if your stories are not compelling, they will not be persuasive. At the same time, they must be backed by strong examples that establish a track record of success and prove to the admissions committees why you belong at their school. 

Striking this balance between content and creativity can be tough, however, as succeeding means not only choosing the right stories but ensuring they are told in an optimal manner. 

This is why our iterative developmental feedback process here at Ellin Lolis Consulting helps you mold your message through the application of our storytelling expertise until it reflects exactly what makes your profile stand out and show fit with your target program. 

Not only can you take advantage of our iterative feedback process through multiple edits – you can also benefit from it after a single review! If your budget is tight, our editors will be happy to help polish your text as much as possible and leave “bonus comments” so you can keep working on it on your own!

No matter how long we work with you, we will always ensure your essays shine . Sign up to work with our team of storytelling experts and get accepted.

4. Wharton Deadlines

The deadlines below apply to the 2023-2024 application cycle. You can start your online application here . 

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Everything You Need To Know About The Wharton MBA Essays

The Wharton MBA essays are an essential aspect of your application. By allowing a deeper look into your values, experiences, and motivations, your essay submissions significantly affect the way Wharton’s admissions committee views your MBA candidacy. This information can cause the writing process to seem extremely intimidating, but you don’t need to fret. This article outlines everything you need to know about the Wharton MBA essays.

What Are the Wharton MBA Essays?

Typically, there are two essay prompts in the Wharton MBA application, along with one optional prompt. There are also essays specifically for those applying to joint-degree programs and an additional essay for reapplicants.

The Wharton MBA essay prompts can change from year to year. However, you can find many of the same themes and ideas in the various essay questions. Here are some examples of past Wharton MBA essay prompts: ‍

What do you hope to gain professionally from the Wharton MBA? (500 words)

This essay is pretty straightforward – How will Wharton benefit you?

How to Approach this Essay

Start by outlining specific short-term and long-term career goals, demonstrating a clear connection between these objectives and the Wharton MBA program. Highlight the program's unique features, emphasizing how these elements will contribute to your professional development. 

Showcase a keen understanding of the skills and knowledge gaps you aim to address through the Wharton MBA, stressing the program's experiential learning opportunities and collaborative community. Conclude by explaining the long-term impact you envision, both on your career trajectory and your ability to make meaningful contributions to your chosen industry. 

‍ Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)

This prompt might take a bit more thought. What qualities, experiences, or skills can you use to contribute to the Wharton School?

This prompt might take a bit more thought. What qualities, experiences, or skills can you use to contribute to the Wharton School? ‍

Begin by reflecting on specific aspects of your background that have shaped your perspectives and values. Identify key themes or experiences that highlight your commitment to diversity, collaboration, and innovation. 

Be concrete in outlining your plans for active participation in cultural or affinity groups, as well as your contributions to student-led initiatives or clubs. Demonstrate an understanding of Wharton's community and how your skills and experiences will enhance it. 

Whether it's through leadership in projects, workshops, or events, emphasize the tangible and specific ways you plan to contribute to the dynamic and collaborative environment at Wharton. Conclude by expressing a genuine enthusiasm for being an integral part of the Wharton community and contributing to its continued success and growth.

Essay 3 - Required Essay for all Reapplicants:

Please use this space to share with the Admissions Committee how you have reflected and grown since your previous application and discuss any relevant updates to your candidacy (e.g., changes in your professional life, additional coursework, and extracurricular/volunteer engagements). (250 words)

This essay is an excellent way for reapplicants to highlight any growth they have had since the previous application cycle.

When addressing changes and growth since a previous application, focus on key areas of improvement. Clearly outline any additional coursework you've pursued for skill enhancement and highlight the impact of changes in your professional role on your skills and perspectives. 

Mention relevant extracurricular or volunteer engagements to showcase personal and societal contributions. Use concrete examples to illustrate growth and conclude by expressing ongoing enthusiasm for the program, emphasizing how these developments strengthen your candidacy. 

Essay 4 - Optional Essay: ‍

Please use this space to share any additional information about yourself that cannot be found elsewhere in your application and that you would like to share with the Admissions Committee. This space can also be used to address any extenuating circumstances (e.g., unexplained gaps in work experience, choice of recommenders, inconsistent or questionable academic performance, areas of weakness, etc.) that you would like the Admissions Committee to consider.

While this essay is optional, it can be a good space to clear up any issues that the admissions committee could have with your candidacy.

As you can see, these essays are meant to be relatively brief yet provide personal insights into who you are as a person. Using these prompts as examples, this article will outline the best ways to approach your Wharton MBA essays.

When addressing this essay prompt, use space to provide unique insights not covered elsewhere in your application. If there are gaps or inconsistencies, address them transparently, emphasizing the lessons learned or steps taken to overcome challenges. 

Use the opportunity to highlight distinctive strengths, experiences, or perspectives that contribute to your candidacy. Maintain a professional tone and focus on offering valuable information that enriches the admissions committee's understanding of your journey and qualifications.

Purpose of the Wharton MBA Essays

You can find the following statement on Wharton’s website regarding their MBA essays :

“The Admissions Committee is looking to understand more about you and your unique personality and how that can ultimately contribute to the Wharton community. We are a student-driven campus and need each and every MBA to bring something to the table.”

There are many essential pieces of information that you can glean from this statement about the purpose of the Wharton MBA essays. 

1. The Wharton MBA essays allow the admissions committee to see your personality.

The admissions committee has your resume and test scores, meaning that they already know the basics of your education and experience on a professional level. Essays are a way for them to dig a bit deeper and learn about who you are as a person, the events that have impacted you, and the values that you have gained through your experiences.

2. The Wharton MBA essays portray what you can contribute to the community and how well you can collaborate with others.

Business school is a great place to strengthen your skills and further your career on an individual level. However, what ideas or experiences can you bring to Wharton that will benefit your classmates or the program as a whole? The essays show the admissions committee how you will serve as an addition to the Wharton MBA program.

3. The Wharton MBA essays portray your leadership capabilities.

By stating that they are a “student-driven campus,” the admissions committee shows that they are looking for people that can carry out plans and lead their classmates toward goals that will benefit the program overall. This statement also indicates that the committee is looking for individuals who can find problems and work to solve them, creating change effectively.

By keeping these ideas in mind, you can then begin crafting your own essays.

Top Tips for Crafting the Wharton MBA Essays

Now that you understand the primary purpose of the essays and the possible themes, here are some tips to help you determine how to craft your Wharton MBA Essays.

Wharton’s website outlines these three tips for writing your MBA essays:

1. Write out everything first, then worry about word count.

‍ The essays are pretty short, and when it comes to your career aspirations or your background, you might have a lot more to say than just 400 or 500 words. The short word count can make the writing process intimidating, as you might be constantly checking the word count and hesitating to write anything out in detail.

When writing your first draft, ignore the word count; just get your ideas out there. Then, once you’ve finished, start looking for areas to cut out or shorten. By doing this, you can get through the writing process while also ensuring that you include everything you want to portray.

2. Connect the “Three Career Dots.”

Wharton’s website outlines these “three career dots” as follows:

“What have you done to date, what unique things do you already know, and what do you have still to learn? How can Wharton help you and how can you help the Wharton community? How does that all connect to your goals post-MBA?”

Basically, in the Wharton MBA Essays, your past, present, and future should connect. What are some unique skills and experiences that you have gained through your studies or career that you can bring to Wharton’s MBA program? What do you hope to gain from Wharton, and how does that relate to your future career goals? By answering these questions, you can begin to paint a holistic picture of your hopes and aspirations for the Wharton MBA program. ‍

3. Be yourself.

‍ Writing these essays is a process that will already be difficult enough, and being anything but authentic will only make it more challenging. Don’t write what you think an admissions committee wants to hear; be true to yourself and your goals in your essays, and it will pay off in the long run.

Here are some additional tips for crafting your essays: ‍

1. Do your research.

Why are you applying to Wharton? What makes this school a suitable program for you? Which classes are you hoping to take, or which faculty members are you excited to meet? By being specific about Wharton’s program, you will show an admissions committee that you have extensively researched the program, know what you are getting into, and understand how Wharton can help you achieve your goals. ‍

2. Make sure you are answering the prompt.

‍ This tip might seem like a no-brainer, but it is a common mistake that many applicants make. Maybe there was an impactful experience in your career that made you want to pursue an MBA, or you have a unique background that you want to express in your essay.

These are important details about who you are , but are those experiences applicable to the essay prompts' specifications?

Sometimes, the most exciting or unique stories aren’t the most relevant. Everything in your essay should serve a purpose, and if you cannot relate that purpose to the question Wharton is asking, then it might be time to cut some things out.

3. Less storytelling, more concrete points. ‍

This tip relates to the previous one. You have a minimal amount of space in these essays, so make sure that every word has a purpose. Don’t fill your essay with a long story about the moment you decided to pursue an MBA or a detailed history of your childhood. If these events are important, you can briefly mention them, but try to focus on your skills, goals, and why Wharton is right for you.

Wharton MBA Essay Examples and What Made It Successful

The following is an excerpt from a successful Wharton MBA Essay written for the 1st previously mentioned example prompt.

Essay 1: What do you hope to gain professionally from the Wharton MBA? 

Introduction:.

Innovation in healthcare has historically existed in two spheres: the sophisticated yet aspirational, and the simple yet practical. I’ve experienced both sides of the coin; from developing AI for cancer detection and intensive care while at [University] to now dissecting commercially-successful healthcare businesses at [Company]. The bridge between aspiration and result in healthcare is fraught with well-known obstacles to innovation.

In this introduction, the writer brings up their past and present career experiences and explains how those experiences have shaped their understanding of the healthcare field. They also introduce an existing problem, thus setting up the rest of the essay for how they hope to solve this problem.

Body Paragraph 1:

My overarching goal is to bridge this gap and develop next-generation AI to mitigate physician and nurse burnout. By building and commercializing tools that reliably automate routine elements of patient care, I wish to create a more resource-efficient and outcome-centric global healthcare system. I’ve cultivated the raw engineering and business skills at [University], [Company], and [Company], and the Wharton MBA will equip me with the venture toolkit, network, and relevant healthcare entrepreneurship skills to succeed.

Strengths:‍

Having established the existing problems that the writer has observed in the healthcare field, they now drive the essay forward with how they hope to solve those issues. They also outline the skills they’ve learned through their past experiences and explain how the Wharton MBA will further develop those skills.

Body Paragraph 2:

Central to the lasting success of my MBA experience would be the Wharton community. The prospect of developing lifelong relationships and collaborating with accomplished peers through the cluster model inspires and excites me. I also look forward to mentorship opportunities from professors like Christian Terweisch. I often used his concept of innovation tournaments to drive collaboration at client organizations as a management consultant.

Here, the writer explains in detail how Wharton will help them to achieve their goals. By mentioning the cluster model and the mentorship opportunities that Wharton offers, the writer shows the admissions committee that they have done their research. Also, by naming professor Christian Terweisch, the writer further establishes that they understand how the Wharton MBA program, in particular, will assist them in pursuing their aspirations.

Conclusion:

Wharton startups such as Burrow and Harry’s have revolutionized numerous industries, transformed value chains, and changed millions of lives worldwide. Standing at this critical juncture in my career, I am excited to follow in their footsteps, realize my true potential, and build an organization that improves healthcare around the world. For that, I see no better platform than a Wharton MBA.

In this conclusion paragraph, the writer gives examples of successful products of the Wharton MBA program and how those startups specifically benefited the world. This connects to the writer’s previously mentioned goal of creating change in the healthcare field. The writer shows that they understand how Wharton can help them take the necessary steps in building their career.

Overall, this essay incorporates all of the tips mentioned above. The writer briefly summarizes their past experiences, what they learned, and the issues they observed in the healthcare field. 

Then, the writer links the past to the present, detailing how their experiences have contributed to their current goals. They then discuss the future, outlining how specific aspects of Wharton’s MBA program will help them achieve their career aspirations. 

Each sentence has a purpose, and overall, the writer connects past, present, and future to concisely answer the prompt.

Essay 2: How do you plan to make specific, meaningful contributions to the Wharton community?

As a Wharton MBA, I plan to seek opportunities that exploit my strengths contributing to team environments. First, I thrive in settings where I can leverage my broad knowledge base and strong analytical foundation to help solve problems across a number of functions. Similarly, my empathetic style of leadership has been effective in engaging a range of perspectives and voices towards a common goal. Both aspects position me uniquely to take on roles where I can bridge Wharton with the surrounding community.

In this introduction, the author talks about their strong skills and how they’ll use them to contribute to the community. The author mentions specific skills and sets up a scene of how effective their skills are. 

Dance education is an initiative I’m highly motivated to support, as dance has been an amazing therapeutic outlet for me. The countless hours I’ve spent bhangra dance moves have been both highly meditative and endlessly entertaining. Dance is also perhaps the most powerful unifier of people I’ve ever experienced. All personal differences seem to wash away when people can join around their common love of dance. While at Wharton, I plan to combine my appreciation for performance and excitement to engage with the community by working with Wharton Dance Studio, which brings Wharton students together in a broad variety of styles and and cultures, for events such as the Wharton Dance Studio & India Club’s joint Bollywood Fusion Diwali Dance Workshop. Whether teaching, organizing live events for the community, or even taking the stage as a dancer myself, I am excited about the range of ways I can spread the joy of movement through the Wharton Dance Club.

Another area of personal interest where I intend to contribute meaningfully to the Wharton community is golf. I played golf extensively growing up, but talents lie less on the fairway and more in the front-office. For years, I have maintained an avid interest in the advanced analytics of golf as a scouting / decision-making tool, even going so far as to create my own statistical models. As a widget industry professional, I’ve become well-versed in the emerging technology companies advancing the applications of data analytics to the golf handicap industry. 

In this body paragraph, the author uses personal anecdotes and connects it to how they have contributed to those interests. The author also explains how they plan on using those experiences and use them to contribute to the Wharton community. 

Working with the Wharton Golf Club, I am eager to help lead the Wharton team competing at the MBA Masters tourney at Duke University and the annual Spring Scramble, and I would love to organize teams of Wharton golfers to work with inner-city Philadelphia high school and collegiate kids, helping to promote the adoption of advanced golf statistical handicapping to elevate athletic performance at the amateur level.

The author does a great job using their working experience at the Wharton Golf Club and explaining their dedication to helping the golf team succeed. The author also uses a specific example of how they’d support the community with this specific experience. 

If you still have questions, check out these frequently asked questions. 

1. Should I answer the optional Wharton MBA essay prompt?

The optional essay prompt is a great way to address any discrepancies you might have in your application, including poor academic performance, gaps in your resume, or low test scores. Use this essay to clear up any lingering questions that an admissions committee might have regarding your candidacy.

2. I’m reapplying to the Wharton MBA program; Do I have to answer essay prompts 1 and 2? Or can I resubmit my previous essays?

Wharton requires reapplicants to answer both essay prompts 1 and 2 and a prompt specifically for reapplicants. The writing prompts may change from year to year, so your previous submissions may not be entirely relevant anymore. If the prompts haven’t changed, it is still a good idea to reevaluate the quality of your past essays.

3. Is it okay to submit essays that I used for other applications if the prompts are similar?

Generally, you should avoid submitting the same essay that you’ve used for another school. You can use pieces from other essays you’ve written, but you need to make sure that you tailor your Wharton MBA essays explicitly to the Wharton MBA program.

Different programs have varying missions and values, so using the same essays for every application will not benefit your application.

4. What should I talk about in my Wharton MBA essays?

Generally, the purpose of essays is to “make the invisible visible,” meaning that they are a place to show the admissions committee a side of you that they cannot see anywhere else in your application. Rather than listing experiences that the admissions committee can already find in your resume, try to focus on things you’ve learned or your future goals.

5. If I’m applying to a joint-degree program at Wharton, do I have to write additional essays?

Those applying to the Francis J. & William Polk Carey/JD MBA program “are strongly encouraged to answer the application essay questions in relation to the Carey JD/MBA Program as opposed to only the Wharton MBA Program.” Those applying to the Wharton/Lauder Institute Joint-Degree Program must answer one additional Lauder prompt.

6. Can I write about my undergraduate experiences in the Wharton MBA essays?

Your undergraduate years were likely full of learning opportunities and growth, which is why briefly mentioning them could be insightful in your essays. However, don’t make them the focus of your essay, especially if you have several years of work experience.

Use your undergraduate experiences to establish where you came from and how much you’ve grown, and then connect them to your present motivations and future goals.

The Wharton MBA essays offer the admissions committee a brief glimpse into your personality and motivations. The writing process may seem intimidating at first, but just make sure to stay true to yourself and don’t focus on word count in your first draft. Then, in the editing process, you can evaluate areas to cut and refine, focus on connecting the past, present, and future, and highlight why you chose Wharton in particular.

By following these tips and tricks, you can craft an essay that genuinely portrays who you are and why you would be a great fit at the Wharton School of Business.

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Wharton MBA Essay Samples

Wharton looks for exceptional career trajectory, quantitative chops, and demonstrated leadership, teamwork, and interpersonal skills. In recent years, they have worked to deemphasize the GMAT so it’s not quite as rigid as it once was as in order to diversify class. With less emphasis on stats, the Wharton essays are essential to showcasing character and experiences.

Successful Examples of Wharton MBA Essays

Here’s a snapshot of the caliber of expertise on our SBC team .

HBS Admissions Board at Harvard Business School HBS MBA

HBS Admissions Board at Harvard Business School Kellogg MBA

Director HBS Admissions at Harvard Business School MBA, the Wharton School

HBS Admissions Board at Harvard Business School

Director HBS Admissions at Harvard Business School HBS MBA

Admissions Officer at Stanford's Graduate School of Business (GSB) MBA, Stanford's Graduate School of Business (GSB)

Asst Director MBA Admissions at Stanford's Graduate School of Business (GSB) Director MBA Admissions at Berkeley’s Haas School of Business

MBA, Stanford's Graduate School of Business (GSB) Minority Admissions, the GSB Diversity Programs, the GSB

Associate Director MBA Admissions at the Wharton School at the University of Pennsylvania

Associate Director MBA Admissions and Marketing at the Wharton MBA’s Lauder Institute

Director, the Wharton School at the University of Pennsylvania Professional Writer

Assistant Director MBA Admissions at Columbia Business School (CBS) NYU Admissions

Assistant Director MBA Admissions at Columbia Business School (CBS) M.S.Ed, Higher Education, U of Pennsylvania

Associate Director MBA Admissions at Columbia Business School (CBS)

Ashley is a former MBA Admissions Board Member for Harvard Business School (HBS), where she interviewed and evaluated thousands of business school applicants for over a six year tenure.  Ashley  holds an MBA from HBS. During her HBS years,  Ashley  was the Sports Editor for the Harbus and a member of the B-School Blades Ice Hockey Team. After HBS, she worked in Marketing at the Gillette Company on Male and Female shaving ...

Kerry is a former member of the Admissions Board at Harvard Business School (HBS). During her 5+ year tenure at HBS, she read and evaluated hundreds of applications and interviewed MBA candidates from a wide range of backgrounds across the globe. She also led marketing and outreach efforts focused on increasing diversity and inclusion, ran the Summer Venture in Management Program (SVMP), and launched the 2+2 Program during her time in Admissions. Kerry holds a B.A. from Bates College and  ...

A former associate director of admissions at Harvard Business School, Pauline served on the HBS MBA Admissions Board full-time for four years. She evaluated and interviewed HBS applicants, both on-campus and globally.  Pauline's career has included sales and marketing management roles with Coca-Cola, Gillette, Procter & Gamble, and IBM.  For over 10 years, Pauline has expertly guided MBA applicants, and her clients h ...

Geri is a former member of the Admissions Board at Harvard Business School (HBS).  In her 7 year tenure in HBS Admissions, she read and evaluated hundreds of applications and interviewed MBA candidates from a diverse set of academic, geographic, and employment backgrounds.  Geri also traveled globally representing the school at outreach events in order to raise awareness for women and international students.  In additio ...

Laura comes from the MBA Admissions Board at Harvard Business School (HBS) and is an HBS MBA alumnus. In her HBS Admissions role, she evaluated and interviewed hundreds of business school candidates, including internationals, women, military and other applicant pools, for five years.  Prior to her time as a student at HBS, Laura began her career in advertising and marketing in Chicago at Leo Burnett where she worked on th ...

Andrea served as the Associate Director of MBA Admissions at Harvard Business School (HBS) for over five years.  In this role, she provided strategic direction for student yield-management activities and also served as a full member of the admissions committee. In 2007, Andrea launched the new 2+2 Program at Harvard Business School – a program targeted at college junior applicants to Harvard Business School.  Andrea has also served as a Career Coach for Harvard Business School for both cu ...

Jennifer served as Admissions Officer at the Stanford (GSB) for five years. She holds an MBA from Stanford (GSB) and a B.S. in Chemical Engineering from University of Illinois Urbana-Champaign. Jennifer has over 15 years experience in guiding applicants through the increasingly competitive admissions process into top MBA programs. Having read thousands and thousands of essays and applications while at Stanford (GSB) Admiss ...

Erin served in key roles in MBA Admissions--as Director at Haas School of Business at UC Berkeley and Assistant Director at Stanford's Graduate School of Business (GSB). Erin served on the admissions committee at each school and has read thousands of applications in her career. At Haas, she served for seven years in roles that encompassed evaluation, outreach, and diversity and inclusion. During her tenure in Admissions at GSB, she was responsible for candidate evaluation, applicant outreach, ...

Susie comes from the Admissions Office of the Stanford Graduate School of Business where she reviewed and evaluated hundreds of prospective students’ applications.  She holds an MBA from Stanford’s GSB and a BA from Stanford in Economics. Prior to advising MBA applicants, Susie held a variety of roles over a 15-year period in capital markets, finance, and real estate, including as partner in one of the nation’s most innovative finance and real estate investment organizations. In that r ...

Dione holds an MBA degree from Stanford Business School (GSB) and a BA degree from Stanford University, where she double majored in Economics and Communication with concentrations in journalism and sociology. Dione has served as an Admissions reader and member of the Minority Admissions Advisory Committee at Stanford.   Dione is an accomplished and respected advocate and thought leader on education and diversity. She is ...

Anthony served as the Associate Director of MBA Admissions at the Wharton School at the University of Pennsylvania, where he dedicated over 10 years of expertise. During his time as a Wharton Admissions Officer, he read and reviewed thousands of applications and helped bring in a class of 800+ students a year.   Anthony has traveled both domestically and internationally to recruit a ...

Meghan served as the Associate Director of Admissions and Marketing at the Wharton MBA’s Lauder Institute, a joint degree program combining the Wharton MBA with an MA in International Studies. In her role on the Wharton MBA admissions committee, Meghan advised domestic and international applicants; conducted interviews and information sessions domestically and overseas in Asia, Central and South America, and Europe; and evaluated applicants for admission to the program. Meghan also managed ...

Amy comes from the Wharton School of the University of Pennsylvania where she was Associate Director. Amy devoted 12 years at the Wharton School, working closely with MBA students and supporting the admissions team.  During her tenure at Wharton, Amy served as a trusted adviser to prospective applicants as well as admitted and matriculated students.  She conducted admissions chats with applicants early in the admissions ...

Ally brings six years of admissions experience to the SBC team, most recently as an Assistant Director of Admission for the full-time MBA program at Columbia Business School (CBS).  During her time at Columbia, Ally was responsible for reviewing applications, planning recruitment events, and interviewing candidates for both the full-time MBA program and the Executive MBA program. She traveled both internationally and dome ...

Erin has over seven years of experience working across major institutions, including University of Pennsylvania, Columbia Business School, and NYU's Stern School of Business. At Columbia Business School, Erin was an Assistant Director of Admissions where she evaluated applications for both the full time and executive MBA programs, sat on the admissions and merit scholarship committees and advised applicants on which program might be the best fit for them based on their work experience and pro ...

Emma comes from the MBA Admissions Office at Columbia Business School (CBS), where she was Associate Director.  Emma conducted dozens of interviews each cycle for the MBA and EMBA programs, as well as coordinating the alumni ambassador interview program. She read and evaluated hundreds of applications each cycle, delivered information sessions to audiences across the globe, and advised countless waitlisted applicants.

As a Wharton MBA, I plan to seek opportunities that exploit my strengths contributing to team environments. First, I thrive in settings where I can leverage my broad knowledge base and strong analytical foundation to help solve problems across a number of functions. Similarly, my empathetic style of leadership has been effective in engaging a range of perspectives and voices towards a common goal. Both aspects position me uniquely to take on roles where I can bridge Wharton with the surrounding community.

Dance education is an initiative I’m highly motivated to support, as dance has been an amazing therapeutic outlet for me. The countless hours I’ve spent bhangra dance moves have been both highly meditative and endlessly entertaining. Dance is also perhaps the most powerful unifier of people I’ve ever experienced. All personal differences seem to wash away when people can join around their common love of dance. While at Wharton, I plan to combine my appreciation for performance and excitement to engage with the community by working with Wharton Dance Studio, which brings Wharton students together in a broad variety of styles and and cultures, for events such as the Wharton Dance Studio & India Club’s joint Bollywood Fusion Diwali Dance Workshop. Whether teaching, organizing live events for the community, or even taking the stage as a dancer myself, I am excited about the range of ways I can spread the joy of movement through the Wharton Dance Club.

Another area of personal interest where I intend to contribute meaningfully to the Wharton community is golf. I played golf extensively growing up, but talents lie less on the fairway and more in the front-office. For years, I have maintained an avid interest in the advanced analytics of golf as a scouting / decision-making tool, even going so far as to create my own statistical models. As a widget industry professional, I’ve become well-versed in the emerging technology companies advancing the applications of data analytics to the golf handicap industry. Working with the Wharton Golf Club, I am eager to help lead the Wharton team competing at the MBA Masters tourney at Duke University and the annual Spring Scramble, and I would love to organize teams of Wharton golfers to work with inner-city Philadelphia high school and collegiate kids, helping to promote the adoption of advanced golf statistical handicapping to elevate athletic performance at the amateur level.

My short-term post-MBA goal is to join the Strategy and Operations team at a widget tech firm such as well-known-companies-that-recruit-at-Wharton A and B, to gain experience in creating growth opportunities in digital widgets. Long-term, I hope to become the COO of a widget-tech firm and drive the expansion of widget inclusion, particularly in REGION X where I grew up.

Widget inclusion is in a state of disarray, both in the United States and around the world. While going to college in COUNTRY X, I learned about the struggles migrant workers faced in accessing the widget services they needed. Foreign domestic helpers and construction workers told me how difficult it was to do xxx, yyy or zzz in countries where they lacked institutional ties. I became interested in Widget-tech after seeing widget-tech companies’ potential for expanding inclusion and widget literacy issues.

The Wharton MBA will prepare me to become a leader in the widget-tech industry. In my consulting experience at CONSULTING GIANT X, I have worked primarily with traditional widget manufacturing corporations, and developed expertise in improving risk management operations. I want to use the Wharton MBA to build on my experience while learning about managing operations more holistically across an organization, and developing relationships and expertise in the widget-tech industry.

Wharton’s Strategic Management major and elective offerings will help me succeed in a strategic and operational role. STUDENT 1 (Wharton’2X), recommended the course “Managing the Established Enterprise,” which provides frameworks on generating value and competitive advantages. “Technology Strategy,” taught by Professor Rahul Kapoor, will help me apply this knowledge to the widget industry specifically. Learning more about Professor Kapoor’s research on managing emerging technologies will also help me understand the market applications of new widget technologies.

Beyond the classroom, I will gain hands-on experience through participating in an Independent Study Project with the Widget Center for Innovation. STUDENT 2 (Wharton’2X) told me about her project identifying opportunities for technological innovation for Widgets Inc. Projects like these will provide me with new real-world insight into how technology is transforming conventional widgeting models.

I also plan to use Wharton’s Widget-tech Club to build ties in the widget industry. I will benefit from the community-building event and content development support the club facilitates. I am particularly interested in Career Treks related to digital widgets and manufacturing, and the annual widget-tech Conference. Listening to speakers such as Famous Executive, Strategy and Operations Lead at Widgets-R-Us, who spoke at the 2022 Conference, I will learn from industry leaders who are in roles I someday hope to inhabit. Current club member STUDENT 3 also told me about the club’s focus on member education and how it helped him communicate effectively when networking with widget-tech firms. The weekly lunch-and-learns and alumni fireside chats offered by the club will also deepen my content expertise and credibility in the widget industry.

Speaking with students and alumni showed me the supportive nature of Wharton’s community and I look forward to leveraging Wharton’s global network throughout my career in the widget industry.

When I was in my freshman year of high school, I signed up for the girl’s [sport] team. However, as the tryouts neared, I got cold feet; I had only played [sport] for one year prior to ninth grade. The high school coach was also my gym teacher, and she knew I was supposed to go out for the team. I could not imagine telling her that I had gone back on my word, so I dragged myself to the first practice.

That turned out to be one of the best decisions I have made. My coach gave us individualized cards before every game with that day’s goals—evidence of how deeply she cared for her players. I was a starting player by my sophomore year, and she would make me yell out directions to organize my teammates. This included telling the seniors who to cover, which was intimidating. Her confidence in me translated into confidence in myself, and I went on to play for her in the state championship game my junior year. We were not the most-skilled team in the state, but preparation, dedication and hard work helped us achieve a better record than we would have otherwise.

I continued to play in college, where my experience was completely different. At [College], we barely had enough players to field a team my senior year, so we had to recruit from the women’s [sport] and [sport] teams and other athletic friends. Learning to compete with an eclectic group of women with drastically different skill levels was a challenge. But remembering how to motivate individuals and focus on strengths helped me to succeed as captain.

My experience playing [sport] has shaped my career thus far by helping me to find ways to win in the competitive world of sales and trading and equity research. I know it will affect my contributions to the Wharton community as well. By trying out for the team my freshman year, I learned that I need to put myself out there—even if it’s uncomfortable—to gain new experiences and grow individually. I will be very active in on-campus groups, like Women in Business and Wharton’s Fintech club. Given all of the opportunities to get involved in business school, I understand the dedication it takes to get things like the Women’s Summit across the finish line. [Sport] also taught me how to empower individuals and work with a diverse group of people. By recognizing each person’s strengths, I will not only bring my Learning Team together, but also contribute to a greater sense of togetherness across the teams I am a part of at Wharton.

Finally, I would also like to contribute to the greater Wharton community by helping to coach [sport] locally in Philadelphia. I believe extending my network beyond Wharton’s walls will strengthen my leadership development, and I hope to inspire confidence in other young girls who are just beginning to think about their careers.

I am an avid runner, and am empowered by the physical feats my body is capable of. I share this outlet by volunteering with [Nonprofit], a [Description of Nonprofit]. Most recently, I [Description of achievement]. Reaching this milestone together required teamwork, leadership and commitment to action, all of which I will bring to the Wharton community.

As a team of mentors, we were charged with leading participants through a 10-week training program prior to our big event. Each week, we integrated our different professional backgrounds to appeal to the members’ diverse personalities. May, an outdoor adventure leader, was accustomed to exerting control in chaotic environments and expertly channeled energy into physical activity. June, a special event planner who is used to calming her clients in high-stress environments, easily dug into people’s underlying emotions to understand their excitement or concerns for race day. On my Wharton Learning Team, I will leverage this same collaborative approach to tackling challenges — actively contributing my own perspective and encouraging my teammates to do the same, all while pushing the group to integrate our ideas into the strongest possible response.

As we prepped the girls for the event, I gained a deeper appreciation for how passion develops leadership. I am passionate about our work, but I feel even more strongly about using it to empower the younger community. This heightened sense of purpose motivated me to work through challenges and help our members reach their goals. As a member of Wharton’s PE/VC Club and Wharton Women in Business, I will use my passion for improving businesses through investment and promoting women’s leadership to enhance the clubs’ respective communities and execute events. I am particularly eager to serve as Co-President of Wharton Women in Business and work with my team of Co-Presidents to host the Wharton Women’s Summit.

Finally, inspired by a member of my [Nonprofit] team, I will promote a commitment to action while at Wharton. AAA had struggled to gain her parents’ support during the season, but nonetheless continued to compete with a quiet determination. The day before our big event, she confided in me that she had been apprehensive about being able to do it, knowing that her parents would not be among the supporters. However, she also revealed her excitement to compete and to share in the success of her friends. Their collective hard work superseded her fears. Wharton’s campus celebrates the same type of commitment to action on behalf of others that AAA so maturely displayed that day. I will channel this practice by serving on the Deans’ MBA Advisory Council, deepening my understanding of the diverse initiatives of my peers, and then promoting their interests across the broader community. I aim to augment Wharton’s culture of sharing in each other’s successes, just as AAA did for our team.

In my Research role at [Company], I cover industrial companies that have been around for decades. I’ve noticed that in these organizations, the most exciting work is being done in the newer, software-led divisions. That’s why after graduation, I would like to expand my knowledge of new technologies in a digital transformation consulting role at a firm like Bain or BCG. Ultimately, I would like to be COO at a financial services or fintech company like PNC, Paypal, or Betterment.

To reach these goals, I hope to gain a better understanding of operations to complement my finance background. Classes in Wharton’s Operations, Information and Decisions department, such as “Information and Business Transformation” and “Enabling Technologies,” would provide a strong foundation and help me be in on the conversation about how businesses of the future will be run. Joining the Fintech club will increase my exposure to smaller growth companies and developing technologies, while allowing me to network with likeminded students.

Wharton can also help me develop the skills necessary to succeed in an upper-management position. I would take “Managing the Emerging Enterprise” to learn how to not only retain and attract talent, but also improve organizational processes. Further, I know I would benefit from taking classes with Adam Grant and Stew Friedman in particular. “Negotiations” would help me build a critical skill, and “Executive Leadership” would give me the tools to become a better leader inside and outside of work. I am also eager to learn how to encourage employees to bring their “whole self” to work.

I plan to network with [Alum] co-founder and CEO of [Company], and ask him about his experience running a fintech company and the impact his platform has had on smaller business.

[Alum], [Company] founder, is another alum I would like to connect with. I want to know how he grew his company and how customer demands have changed over the last few years as data analysis has become more mainstream. I am also interested in learning about investor’s openness to using this information to make investment decisions.

Finally, I intend to join Wharton Women in Business to network with classmates and industry leaders. I also hope to assist in organizing the Wharton Women’s Summit and bring inspiring female trailblazers to Philadelphia to share their experiences and accomplishments. I believe broadening my perspective through leadership expeditions and my classmates’ experiences will make me a more effective leader. Wharton’s diverse alumni network, leadership programs and faculty will help fill the gaps in my background and put me in the best possible position for a job in a digital consulting and ultimately for a COO role at a fintech or financial services company.

I love traveling to interview potential investment targets’ management teams; I have talked with executives at organic food producers, auto manufacturers, concrete block fabricators, and 30 other unique businesses. However, I have yet to encounter more than one woman serving in a senior-level position. I need a Wharton MBA to change this statistic.

In the short term, I will use my MBA to transition to a private equity investment role at a multinational investment firm like Carlyle, Blackstone or KKR. By capitalizing on Wharton’s advanced elective finance classes, I hope to sharpen my analytical proficiency and deepen my investment strategy knowledge.

I will complement the core’s rigor with electives such as The Finance of Acquisitions and Buyouts, which will expose me to real-world investment scenarios and improve my understanding of nuanced transaction-related details. Further, Wharton’s Learning Team model will enhance my perspective as I work with my team to incorporate our diverse backgrounds into problem solving. As [Alum] has proved, Wharton is unmatched in developing well-rounded investors and teammates.

Ultimately, I hope to leverage the leadership skills I develop at Wharton to land an executive position in the private equity division of a global investment firm. I intend to use my platform to campaign for the promotion of women to leadership positions across the industry. Through courses such as William Lauder’s Decision-Making in the Leadership Chair, I will have direct exposure to C-suite professionals and learn how to both position myself for a similar role and overcome challenges once in the position.

At the Diverse Perspectives on the Wharton MBA event in NYC, [Alum] recommended Stew Friedman’s Total Leadership to learn how to think about personal and professional fulfillment. I developed a greater appreciation for the role fulfillment can play in women’s career decisions while serving on a women’s initiative task force at [Company]. This course will be instrumental in achieving my future goal of campaigning for more female industry leaders.

I also intend to put classroom lessons into practice by serving as a Venture Fellow. I am intrigued by [Alum]’s role as a Fellow for the Andes Leadership Venture, which she detailed during conversation at an Admissions event in NYC. Just as she applied learnings from this experience to her role at the [Organization], I will do the same as an executive within a global investment firm.

Wharton’s clubs will further contribute to my development. Wharton Women in Business will serve as an excellent platform to refine my knowledge of women’s professional challenges across industries, and the Wharton Private Equity & Venture Capital Club will expose me to the diverse investment backgrounds of my peers. I also intend to serve as a Co-Chair for the PE/VC Conference, and I will use the opportunity to expand my network within the investment industry.

Wharton will help me develop the nuanced thinking and bold leadership necessary to incite change for women across the financial services industry.

My long-term goal is to combine my experience in finance and my passion for technology by starting and leading a technology company in China as a CFO. I developed an appreciation for technology companies during my time with Firm Q. I always believed they help to boost innovative ideas and make great products affordable to people from all walks of life. When I later moved to Bank, I got to know these companies more in-depth through working in the leading technology research team. I came to understand that business and innovation often go hand in hand. I want to lead a technology start-up of real social impact and propel innovation with the power of finance.

To achieve this goal, I intend to first earn an MBA and then work in Investment Banking M&A covering the technology sector in a major bank such as Goldman or Morgan Stanley after graduation. Working in the primary market would allow me to look at the technology industry from a different angle and help me be more prepared for my ultimate goal of building one of these companies.

Wharton gives me access to the tools I will need to succeed. Distinguished alumni such as Person 1 and Person 2 have spoken at length about their Wharton experiences. At Wharton, I will not only gain the knowledge needed for a leadership role in a tech start-up, but also attain deeper understanding of finance and how it functions inside and outside start-ups. Courses such as Venture Capital and Finance of Innovation, International Corporate Finance, Entrepreneurship through Acquisitions, and Enabling Technologies will provide me with insights into how finance connects with technology start-up companies in a global setting.

The role I envision for myself is that of a CFO. However, startups don’t often have the luxury of a full executive suite so I will need to sharpen my leadership and knowledge application capabilities. Speaking with ’17 student Tracy and attending info sessions, I got excited about Wharton’s broad array of courses and extra-curricular activities that emphasize leadership. Courses such as Managing the Emerging Enterprise and the Executive Coaching and Feedback Program will be central to developing my leadership skills. Besides, the Mack Institute for Innovation Management is an excellent platform for me to apply knowledge learned in management courses and develop practical approaches. In addition, I am extremely interested in the Global Immersion Program, which could offer me valuable insights through practical experience of direct interaction with local business leaders, managers, and government officials.

Outside the classroom, I will take leadership roles in the Technology club and Entrepreneurship club, where I will connect with students of similar belief and passion. Moreover, the strong Wharton alumni network in China also sets a solid foundation for my long-term career development.

Wharton is the school that not only helps me achieve my short-term goal, but also prepares me for my long-term goal by providing knowledge across subjects, leadership and immersive application training, extra-curricular activities, and community.

When I was twelve, I traveled alone to California to visit my mom’s former colleagues. While enjoying my first cup of Starbucks, I introduced Chinese traditions such as green tea and Beijing opera into these foreigners’ lives. As a Chinese girl who inherited traditional cultural values yet has also obtained a global viewpoint from living in Hong Kong and many visits to the U.S., I will contribute to Wharton by blending the western and eastern cultures and enhancing communication between both sides.

In the classroom I will contribute my deep accounting and finance knowledge and insights into the technology industry such as Apple’s supply chain competitive landscape. My international background and global perspective will allow me to provide the class with fresh angles to approach problems. In learning groups I will contribute to discussion and teamwork by playing various roles including teammate, motivator, and leader. My previous experience working with international teammates at Firm A and Bank Z strengthened my teamwork and communication skills.

In student clubs, I will contribute through taking a leadership role in the Technology Club and leveraging my contacts with technology companies and experts. For example, I could invite the CEO of StartUp Q, a leading Chinese artificial intelligence player, to talk about AI development trend. I will also join the Asia club as an officer and help with organizing the annual Asian Business Conference. I successfully organized the ABC Conference under the competition started by Wharton and the World Bank. I also attended the Harvard JKL Conference as a delegate. These experiences make me prepared to lead and contribute to the club. As an experienced student club leader, I will use my skills to identify merits in each teammate, utilize their strengths, and motivate the team.

Lastly, I want to contribute through community service. Specifically, I will apply to the Wharton Nonprofit Board Leadership Program. My commitment to community service started during college when I founded a social enterprise aimed at helping underprivileged families in Hong Kong bringing their handcrafted products to market. I worked at a Non Profit, 123 Health, on the project planning team at Uni. I am ready to contribute, and also excited to learn more Board skills at Wharton.

My perspective has been shaped by experiences spanning three different countries, and I am committed to sharing my unique experiences with the diverse Wharton community.

My long-term plan is to launch a company focused on providing solutions that allow teachers to tailor academic content to students based on their individualized needs. I have been involved in the education sector for many years, as a tutor throughout high school and college, and currently as a board member for Los Angeles Teach for America. I have long been interested in educational technology given its potential to dramatically alter the engagement level and overall learning process for students and enhance the education system. To achieve this goal I first need an MBA and an initial strategic planning role in an early stage education technology company, such as ABC Learning or Real Knowledge, where I will gain more experience in the industry, develop better cross-functional skills, and learn how to build a young business. Wharton is the first step on my journey.

While my undergraduate education and professional experiences have provided significant practice in the fields of finance and accounting, I will expand that exposure at Wharton across the full spectrum of other business functions such as strategy, sales and marketing, and operations. Courses such as Professor Siggelkow’s Strategy and Competitive Advantage will teach me to build competitive advantage for an enterprise through strategic decision-making, a key topic to meet my near-term career objectives. Entrepreneurial-focused learning like the Formation and Implementation of Entrepreneurial Ventures class will help as well, as I’ll learn to build and implement an effective start-up business model. Outside of the classroom, Wharton’s Entrepreneurship Club will offer exposure to different ideas and business plans developed by classmates, provide the opportunity to connect with alumni and learn from their entrepreneurial experiences, and serve as a network for potential funding sources down the road. Across both classroom and extracurricular activities I am excited to learn from the varied and diverse experiences of my peers in the Wharton community and benefit from their unique perspectives.

Personally, a Wharton MBA will further enhance my softer management and leadership skills. I am excited to take Foundations of Teamwork and Leadership which will allow hands-on development and application of these skills from the very beginning in Pre-Term. I also plan to serve as a Board Fellow in the Nonprofit Board Leadership Program, which will combine an interactive leadership learning opportunity with the ability to give back to local non-profit organizations – a continuation of the non-profit board work I have enjoyed over the last several years. Taking on a leadership role in the Entrepreneurship Club will give me additional experience leading a group of my peers and increase my engagement in the entrepreneurial community at Wharton. Lastly, I look forward to developing strong relationships with classmates during the program and with other Wharton alumni more broadly. The unique talents of classmates and global reach of Wharton’s deep alumni network will provide an invaluable source of ideas, resources and guidance throughout my career and entrepreneurial endeavors. Ultimately, Wharton serves as the ideal platform for me to continue my professional and personal development to achieve my career goals.

To me, academic engagement encompasses the whole Wharton learning community. I see myself contributing through the classroom, clubs and volunteer organizations.

In the classroom, I will help my learning group going through the fixed core because of my academic background and my professional experience in finance and consulting. My college coursework includes honors econometrics along with undergraduate and graduate level courses in regression analysis. This background will allow me to help my group as we go through Regression Analysis for Managers. Additionally, my professional experience will be valuable in Marketing Management which covers customer segmentation and pricing strategy, among other topics. As a consultant, I worked on several growth strategy projects based on customer segmentations. At ABC Private Equity, I helped develop pricing strategies for various businesses including a dental lab, a chain of ambulatory surgery centers and a software company. My professional experience will help me contribute to classroom discussion in elective courses outside the fixed core. For example, I plan to take Negotiation and Dispute Resolution. At ABC Private Equity, I negotiated reimbursement rate increases with health insurance companies and a multi?company deal for document printing services with a print vendor.

I also plan to contribute through leadership roles in student clubs such as the Healthcare Club. I believe that I could leverage some of my contacts in the healthcare industry to help organize a speaker series for this group. I could reach out to Mike Jones , a former president of XYZ Healthcare, to speak about the implications of healthcare reform legislation. I am working closely with Mike to develop a reimbursement management strategy for our clinical lab business.

I would also seek an officer position with the Technology Club. My experience creating web applications including a procurement management app and a pricing calculator for a dental business will make me a valuable addition to that club; I can help students from non?technical backgrounds become conversant in programming concepts.

Finally, I would like to contribute through volunteer activities. I will apply to the Wharton Nonprofit Board Leadership Program, and hope for a board position at a nonprofit focused on child/teen education. I firmly believe in the value of education and this has led me to help educate others. This started in college, where I worked as a calculus teaching assistant and continues today. I currently volunteer, through DEF Scholars, as a mentor helping underprivileged high school seniors apply to college. I also volunteer with XYZ Tutoring, a nonprofit providing free ACT prep to Chicago Public School students. At XYZ, I lead a team of three programmers building a web portal for students to take practice tests.

Wharton brings together students from diverse backgrounds to create a pool of complementary knowledge, talent and connections that all can draw from to accomplish their goals. Everyone must be willing to give into the pool. I value this dynamic and am committed to contributing.

Professionally, I want to further develop skills needed to achieve my career goals. My short term goal is to join a corporate strategy team at a large healthcare company. Subsequently, I would transition into a management role at one of that company’s business units. I would then pursue a CEO position at a mid?size healthcare IT business such as Vitera Solutions. I grew up close to someone with a chronic illness. This situation created turmoil in my family and eventually led to my parents divorce. The condition eluded effective treatment until one doctor found a combination of six drugs that brought the symptoms under control. This experience motivated me to pursue a career in healthcare and particularly healthcare IT, where data mining can be used to identify novel treatment combinations. To reach my career goals, I need to refine my leadership and analytical skills.

Ive demonstrated leadership potential through projects inside and outside of work but need to further develop as a leader to be highly effective in corporate strategy, as a manager, and as a CEO. I would accomplish this at Wharton through coursework and extracurricular activities. Specifically, I would take courses focused on leadership including Executive Leadership and Advanced Persuasion. Outside the classroom, I would take advantage of the Executive Feedback and Coaching Program. I would also participate in the Tall Ship Sailing leadership venture, first as a participant and then, hopefully, as a venture fellow.

At Wharton, I would improve analytically by learning to better apply academic theory to business problems. I studied economics and mathematics at the University of Chicago. Whereas Wharton’s philosophy is Knowledge for Action, the University of Chicago’s could best be described as Knowledge for Theory. This training gap has prevented me from fully utilizing economics/statistics to solve business problems. I would address this at Wharton through collaboration with other students and faculty on research projects. For example, I would apply for a Mack Institute Research Fellowship to explore novel ways to use patient data to improve healthcare outcomes.

Personally, I want to make close friends who share my interest in business. I met most of my close friends in college. Very few went into business. I could build similarly close relationships with other students at Wharton through my core learning group and student clubs. I have been impressed with the professional aptitude and personal qualities of the Wharton alums that I have met in my career and would be excited to build friendships with others like them. As an example, I worked on a project with John Smith (WG 99), an executive at CDE Medical. John is not only one of the smartest guys I have ever met, he is also one of the nicest.

Wharton is the only program that can help me attain my professional and personal goals: developing skills inside and outside the classroom to be an executive of impact, and forming networks and lasting friendships with like?minded individuals.

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December 10, 2019

How to Present a Winning Wharton Application [Episode 342]

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Learn what makes an applicant stand out at Wharton [Show Summary]

What is Wharton looking for? What about its new deferred admission programs? Most importantly, what do you need to do to get in? If these questions reside in your head, listen in ! Wharton’s Director of Admissions, Blair Mannix, is our guest today.

Interview with Blair Mannix, Director of Admissions for the Wharton MBA program [Show Notes]

It gives me great pleasure to have on Admissions Straight Talk for the first time, Blair Mannix, Director of Admissions for the Wharton MBA program. Blair first came to Penn as a graduate student where she earned her master’s in higher education management in 2010. She joined Penn’s undergrad admissions staff in 2008. She’s been at Wharton since 2012 and became Director of Admissions just about one year ago.

Let’s start with the basics. Can you give me a brief overview of the distinctive elements of Wharton’s full-time MBA program? [2:17]

Philadelphia is one – I feel like I work for the Philadelphia Board of Tourism sometimes. It is difficult to have a Wharton experience without a Philadelphia experience and vice versa. The second thing I would say is we are proud of the way we approach the teaching of business. We like to provide content in a variety of different ways, since we know students learn best in different ways. We are big on rolling our sleeves up here.

What’s new at Wharton? [4:57]

The first two are massive updates to our physical plant. This fall we will be opening the Wharton Academic Research Building (WARB), which will be the home of academic research for Wharton, Penn, and Philadelphia. In the spring of 2021 we will open the Center of Entrepreneurship, which will be the hub for undergrad and graduate entrepreneurial endeavors. We also have two new centers in finance – the Harris Center and Stevens Center. The dean has poised us to really stay ahead in finance for the next 10-15 years.

Wharton has two deferred admissions programs, the Moelis Advance Access Program and the Advance Access program. Can you tell us about them? [7:15]

I feel very strongly that this is where MBA programs need to go. So many students have told me they don’t feel like they could take risks between undergrad and grad school. We want to lock in the talent early so they can go out and impact the world. Moelis started two years ago, so we have had two admitted cohorts, and they have just been Penn undergraduates. Eight weeks ago we launched Advance Access globally , so anyone from around the world can apply and work 2-4 years and then come back for an MBA. With the two cohorts thus far, we have seen a mix of people following a more traditional pre-MBA path, and others who have really taken a risk. We want people to feel free to do what they want. In terms of the size of our first Advance Access cohort, it will depend on the talent. We don’t have a hard number.

Can you go into the purpose of some of the different elements of the application? [11:15]

• The resume and work history,
• Wharton’s essays,
• Two professional recommendations, and
• The Wharton TBD and individual interview

Resume and work history: The length, depth, and breadth of your adult life live in your resume and transcript. Essays and recommendations are a snapshot of a moment in time, so I really stress the importance of the resume and transcript. Recently we have begun tracking outcomes of our students, and with the help of a data scientist, we are able to evaluate things like GPA through career trajectory, how applicants interact with the community, and how it all transfers to success at Wharton. Each piece of the application is predictive of success in the program, and that is important. It’s not random but very purposeful. Everything we ask for, we need.

Essays: The essays use words to help us evaluate talent. The first essay is what do you want professionally from the Wharton MBA . We want students to do self-reflection on why they want this degree. We want students to explore the pivot moment (when they decided they wanted to do this) and unpack the talent and treasure they can bring to the MBA. Spend the time and really think about the top three things you will get out of the program. The second essay is a direct response to our students – in focus group after focus group: they felt the MBA application process didn’t give enough opportunity to reflect their humanity. So we now ask them to describe an impactful experience not reflected elsewhere in the application. Anything that defines you.

Recommendations: Recommendations are a little different. I believe in creating the correct evaluative levers. Three years ago we changed the LOR format. I have been evaluating applications for 15 years and the one thing that kept coming back to me is most recommendations to business school have a rubric at the top of the form. As an evaluator, there is no motivation for me to fill out the right side of the rubric. Everyone would check top 1% or top 5%. If you see top 15% that looks like a blight. So we now ask recommenders to use adjectives to describe applicants, and these are words that are helpful to evaluate success.

Team Based Discussion (TBD) and Interview: We launched the TBD in 2012 and we did it for a few reasons. First, there is a lot of evidence that behavioral interviews are not predictive of success at all. Extroverts shine over introverts. We determined that method wasn’t going to work for us. Second, Wharton is a team-based learning environment, with students in about 17 teams in the two-year program. We want to stress that the interviews are just a piece of your application. We have students who have great apps and not great TBD, and vice versa. Individual interviews can talk more about TBD info, and follow up on that. It depends on where the interview takes itself.

What do you look for now or emphasize more now than you did 7 years ago when you first arrived at Wharton? [28:14]

I’m going to go back to us tracking outcomes. We started this five years ago so I have five years of data to look at. What is great about this approach is I know I have biases, but the data allows me to put them away as much as I can. It used to be, “This type of person will do well at Wharton…” but with no real assurance. Now I don’t have to guess, now I know. Instead of sticking to GMAT scores, I now know they have no bearing on student success. The type of students we can admit are much more varied because the criteria has opened up, which is really nice. Also, the market has changed. Employers are vastly different. The number one employer was Amazon last year. One thing we hear a lot is that recruiters love Wharton students because they are innovative, roll up their sleeves, and are gutsy. Those types of characteristics are more tactile and easy for us to gauge.

For the class of 2021, the overall GMAT range was 540-790 and the mean GMAT was 732. The average GPA for students on the 4.0 system was 3.6. Especially in the GMAT, that’s a pretty wide range. What do you look for besides stats? How does one get in with below average stats? [32:48]

From our data we have seen an inflation in overall GMAT scores. We are not cherry-picking higher GMAT scores more than we were before, but scores are just rising overall. Bottom line we want to know if this student can handle the curriculum, survive and thrive, but we look at everything else, and sometimes that matters more to us than a B- in statistics. If you have a lowish GMAT and good GPA we are not concerned.

In a recent interview with you and Director of MBA Student Life Eddie Banks-Crosson, that I found on the Wharton website, you said “the first kind of top-line cultural piece that helps us matriculate the class we do every year is a concept we call ‘read-to-admit,’ which means for every application we’re reading in the Office of MBA Admissions at Wharton, we’re looking for reasons to admit the student, and not looking for reasons to deny the student.” And later on in the interview, you said “What we are fundamentally is a school, and we are trying to enroll people that we think will grow the most from this program, not the people that were perfect coming in.” You get lots of applications from people who can grow in the Wharton program and who are admissible. Probably more people fit into these categories than don’t How do you weed it down? [37:22]

We look at who is admissible, who can grow in the program, what students can give to the program, and how much can we help them in the program. A lot of students can grow, but can I help you as much as other students? And what can you give back?

What do you want to accomplish as Director of Admissions at Wharton, a position you’ve held for a little over a year? [38:38]

Two things – one, to be more transparent about our process by doing things like this podcast, webinars, blog posts, and more. Second, I want to democratize the information about admissions, so not just people with higher economic status have more information about us. Internally, we are always continuing to refine mechanisms we use to assess for talent.

What aspect of the admissions process do applicants underestimate the most? [40:33]

The entire process. It is arduous, not easy, and people underestimate the time it takes to apply to all these schools. So what I am really thinking about is how to make the entire system more student-friendly.

How would you respond to an applicant who says I really want to apply, but I’m concerned about graduating into a recession? [42:27]

I’m going to paraphrase a recruiter from an investment bank. He said, “I’m a b-school grad and feel so strongly about this. Whenever anyone talks to me about opportunity cost, I respond this is an investment in yourself. I would go back to school three times over.” Most of our graduates will be planning to work for 40 years. Recessions don’t last for 40 years. Think about a 40-year career ROI.

What would you have liked me to ask you? [44:02]

I like to talk about our passion for fair evaluation and selection of our candidates and reducing bias and noise in the admissions process. I also would love to talk about the misconceptions about Wharton. Students come to Wharton and say, “I had no idea this place felt like this. I am really surprised by the passion, energy, and humility.” I hate when students say that to me because it feels like I didn’t do my job. People think we are super competitive, but we are super collaborative. People think we are cutthroat, but we’re not. People think Philadelphia is a detriment, but it’s not.

Related Links:

• Wharton SOM MBA • Beyond the Profile: The MBA Class of 2021, an interview with Blair Mannix and Eddie Banks-Crosson • Wharton’s Admissions Webinar • Wharton Admissions Fellows • Wharton 2019-2020 MBA Essay Tips & Deadlines • Mock Wharton TBD • Get Accepted to Wharton , an Accepted webinar recording • Accepted’s MBA Admissions Consulting Services

Related Shows:

• Applying to Wharton Lauder? Do Your Research! • A Bain Consultant-Turned Wharton MBA Starts Her Own Business • Wharton’s Executive MBA, Where East and West Meet and Mix

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Wharton Stories

Dr. ehab hanna’s logical approach to the wharton emba essay.

The essay questions help you reflect on where you are and where you want to go. They help you identify the reasons for coming to this program.

When Dr. Ehab Hanna , WG’18, was working on his application to Wharton’s MBA Program for Executives, he spent a lot of time thinking about the essays. Having come to the U.S. from Egypt at the age of 25 for his medical residency, English was not his first language. And with a medical background, he didn’t consider himself a writer. However, he knew the essays were an important part of the application process so he developed a strategy to make them less daunting.

Ehab’s Three Steps for the Three Required Essay Questions

• Think about what information to convey overall.
• Make lists about what to communicate in each essay.
• Draft paragraphs around those lists and make sure the stories flow.

How His Steps Worked

Ehab notes that it was easier to pick the topic for some of the essays than others. For example, he says it wasn’t difficult to describe his career objectives and how he will use this degree to attain those objectives. “Having a medical degree and being on an upward trajectory in my career, a lot of people were asking me why I wanted to go back to school. I had spent a lot of time thinking about – and explaining — my motivation and goals.”

In his essay, Ehab discussed his role as chief medical information officer for Universal Health Services in Philadelphia, where he is responsible for 25 hospitals’ clinical systems, including development, installation, and support. In other words, he is responsible for which software is used, how it is deployed, how it is built, and identifying missing pieces. To manage the deficiencies in commercial software, his group built its own software development shop, which had grown into a startup within the company.

“Having transitioned from medical practitioner to an administrative and technical role, especially at an investor-owned company, I wanted an MBA to better understand the business side of health care. Working on the startup for our innovation products also drove me to want an MBA,” he explains.

Further, he had observed first-hand how the current model of health care is costly and unsustainable. “There is a need for people who understand both the clinical and business world so that we can balance providing good care with good operational environments and efficiencies. There are a lot of opportunities to cut costs and provide higher quality healthcare.”

With those reasons in mind, he made his list and began to build an essay around it.

The second question asks applicants to describe a time they were faced with a challenge and how they responded. Initially, Ehab considered discussing how he came to the U.S. as a doctor without knowing English. However, he decided it was too far in the past and he wanted to talk about something more recent. After much consideration, he decided to share the story of his divorce.

“I made a list of the personality characteristics I wanted to highlight in that story, like how I pride myself on being level-headed and prioritized taking care of our three sons and getting along with my wife in the divorce process. I described how I focused on those goals and was able to achieve them.”

He notes that it’s important to be authentic in the essays. “Don’t pick something just because you think it’s what the Admissions Committee wants to hear,” he cautions. “If Wharton isn’t a good fit, nothing you write in the essay will change that. Share your unique story and the strengths you will bring to the program.”

The third essay, says Ehab, was more straightforward, but required a lot of thought. Applicants are asked how they will handle the additional demands on their time once they enroll.

“As a physician, you are constantly studying to keep up to date with medicine and to maintain board certifications. I’m almost always studying for something so that time was already built into my schedule,” he says. As for job responsibilities, Ehab notes that he had finished the implementation stage of the clinical system and built the startup — and he had two physicians on board to fill in for him when he was at Wharton.

The logical approach worked for Ehab, whose essays helped earn him a spot in the East Coast class of 2018.

Studying for the GMAT

Of course, the essays are only part of the application. The GMAT was another challenge for Ehab, who doesn’t come from a quantitative background.

“My first reaction to the GMAT requirement was, ‘Do they seriously want me to take this test?’” he says. “When I asked if they could waive it, the admissions counselor said, ‘We don’t waive it. But trust me, you want to take the GMAT.’”

Ehab says he now understands why the test is required and is glad he took it. “It got me thinking about math and statistics concepts I hadn’t thought about in years. Even preparing for the writing part of the GMAT was helpful because I brushed up on my writing skills. That preparation was invaluable.”

For preparation, Ehab studied with free courses on Khan Academy while his kids (who are now 13, 11 and 8) did their homework. “Studying with them turned out to be beneficial because they saw that adults don’t stop learning or growing in life – and I am now able to help them with their math homework,” he says, noting that he also took a paid online test preparation program.

When studying for the GMAT, Ehab recommends starting as early as possible. “It’s better to pace yourself and make sure to leave time to take it again if needed.”

A “Worthwhile” Process

Looking back, Ehab says it was “worthwhile” to go through the application process. “The essay questions help you reflect on where you are and where you want to go. They help you identify the reasons for coming to this program. And the GMAT preparation helps you get back into the routine of studying if you haven’t done that in a while.”

The process also makes you think realistically about timing. Ehab says he thought about applying the prior year, but realized that he had too much on his plate with a life event like a divorce. He decided it would be better to wait to apply the next year.

He adds, “The application process is a good self-evaluation of whether this is the right time and the right program for you.”

Posted: January 30, 2017

• Admissions and Applying
• Health Care
• International
• Philadelphia
• The Wharton School
• Work/Life Balance

EMBA Program

Wharton MBA Program for Executives

Dr. Ehab Hanna, WG’18

Campus Philadelphia

Current Position Chief Medical Information Officer, Universal Health Services

Current Location Philadelphia

Prior Positions Associate Chief Medical Information Officer and Corporate Medical Director for Clinical Content, UHS; Assistant Chief Medical Information Officer and Physician, Eastern Maine Medical Center

Prior Education Ain Shams University, Medicine and Biology, Cairo, Egypt

Additional Resources:

• Student Shares Insights on Admissions Process
• 3 Tips to Make an Impact With Your Admissions Essays
• EMBA Application Requirements

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Wharton MBA Essays for 2022-2023

Are you targeting the University of Pennsylvania’s  Wharton School ?  Then it’s time to shift into high gear.  The admissions committee has confirmed the Wharton MBA essays for the 2022-2023 admissions cycle.

Here are the Wharton MBA essays you’ll answer in this year’s application.

The Admissions Committee wants to get to know you on both a professional and personal level. We encourage you to be introspective, candid, and succinct. Most importantly, we suggest you be yourself. For additional essay writing resources, see the essay tips article.

First-time MBA applicants and re-applicants must complete both essays.

Essay 1 : How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words)

Essay 2 :  Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)

Required Essay for all Reapplicants: Please use this space to share with the Admissions Committee how you have reflected and grown since your previous application and discuss any relevant updates to your candidacy (e.g., changes in your professional life, additional coursework, and extracurricular/volunteer engagements). (250 words)

Optional Essay: Please use this space to share any additional information about yourself that cannot be found elsewhere in your application and that you would like to share with the Admissions Committee. This space can also be used to address any extenuating circumstances (e.g., unexplained gaps in work experience, choice of recommenders, inconsistent or questionable academic performance, areas of weakness, etc.) that you would like the Admissions Committee to consider. (500 words)

For more information on applying, please visit the Wharton School admissions site .  If you need guidance on your MBA applications or wish to discuss your MBA plans, reach out for a  complimentary analysis  of your candidacy. We’re here to help!

The post Wharton MBA Essays for 2022-2023 appeared first on Stacy Blackman Consulting - MBA Admissions Consulting .

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Stacy Blackman Consulting is the only MBA admissions firm with a complete panel of former Admissions Officers from every M7 program and the elite European MBA programs. If you are looking for guidance on your MBA application, we can help with hourly and comprehensive consulting services. Contact us to learn more.

Published in MBA , Stacy Blackman Consulting , Admission Consultants and Blog

• Can you use the same Common Application Essay when Reapplying?

So you applied to college before and did not get your desired results. With a fully completed application under your belt, you may ask yourself, how much of the application do you really need to complete all over again? Will an admissions office be able to tell if you are re-applying? 

Yes, most applications ask you to identify if you have applied for admission to the institution previously. If you have applied recently, the institution’s application system will likely automatically show the reader this information on its own. While readers will prioritize your new application, they will in most cases pull up your old application as well. 

Whether you enrolled in a college that offered you admission which was not your dream school or took a gap year while waiting for applications to reopen, you are looking to apply to college again. The first thing to know if that depending on if you took a gap year before reapplying or enrolled in college and began your undergraduate degree, your application format will be different. 

What if you are reapplying as a transfer? 

If you enrolled at an institution and have been a student over the course of the year while waiting for applications to open for the next academic year, you will be reapplying as a transfer student. Transfer applications differ not only in what they ask for but also in the platform. The Common Application for transfer, the Coalition Application, and homegrown applications made by individual universities are the three main ways you will be able to apply as a transfer student. This is important to note because it means you will need to make a new account when applying as a transfer. 

The second thing to keep in mind is that not all colleges require a personal statement or Common Application essay from transfer students. Some universities will instead ask for an essay that explains why you want to transfer institutions along with their supplemental essays. In this case, you will not have the option to use the same Common Application essay because the prompt will be entirely different. 

What if you are reapplying as first-year?

If you took a gap year and did not enroll in a college after applying to universities in your senior year of high school, you will still be considered a first-year applicant. As a first-year applicant, you will be using the same type of application as you did the year before. 

When completing an application that looks extremely similar, if not the same, as your previously submitted one it may be tempting to reuse your old application. This would be a grave mistake. When reapplying you should take advantage of the extra time for completion and reflection to improve every part of your application, from the activity list to the essays. Reusing your application essay from the previous year sends the following signals to the admissions office:

• You do not care enough about the institution to write a new essay.
• Your work ethic is questionable, you were not willing to take the time and effort to write a new essay.
• You did not grow and evolve over the course of the last year. The personal statement is a chance for you to show your character, passions, and experiences, reusing the same essay a year later implies that you haven’t had any important experiences in that time. 

Each of the signs that are sent an admissions reader when an applicant reuses an old essay is negative and hurts the application. Think about it this way, when you reapply to a college you are asking an admissions office to give you a second chance to prove you deserve a spot in their admitted class. Sending the same information is a waste of that chance. If the admissions office did not move forward with your application last year, why would they move the same application forward this year? 

If you are worried about writing a new essay for the same prompt, choose a different one! The great thing about the personal statement is that both the Common Application and the Coalition application allow students to choose from a list of prompts. 

What about your supplemental essays?

Supplemental essays are the unique prompts that each university requires in their application for admission. Rather than being broad personal essay prompts, these questions ask the applicant to identify how they connect with the institution specifically. Supplemental essay prompts may not change every academic year, so you may be answering the same prompts when you reapply. This is not a chance to copy and paste material from your last application. 

While you may still be drawn to the same major or clubs at the institution and it is okay to mention them, you should rewrite your supplemental essays as well. Make sure they are specific to the institution and what they offer. This is your chance to correct any weaknesses in your application.  

Reapplying to College: Next Steps

Now that you know not to reuse essays when reapplying to college and why, you’re on the path of successfully submitting applications for admission! For evaluation of your previous application by admissions professionals and guidance on how to strengthen your admissions chances contact us today!

Alexis Colbert

Former Assistant Director of Admission at Rice University Former Senior Admissions Fellow at Dartmouth College

4,000+ Applications Read and Evaluated

Alexis earned their B.A. in Anthropology at Dartmouth College and a M.A. in Social Anthropology at the University of London School of Oriental and African Studies, supported by a Dartmouth fellowship. At Dartmouth College, Alexis was a Senior Admissions Fellow, conducting outreach, writing blog posts, and evaluating applications.

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Stakeholder: How Ed Freeman’s Vision for Responsible Business Moved From Theory to Reality

By McGregor McCance

In 1983 Ed Freeman was a young university researcher and lecturer barely off the starting line in his academic career. Though he had produced plenty of papers about business issues, that summer would see the publication of Freeman’s first book: “Strategic Management: A Stakeholder Approach.”

He didn’t exactly expect it to set the world on fire.

“Strategic Management: A Stakeholder Approach” was published in 1984.

“My expectations were, ‘Look, I’m just trying to write something that says I really think companies are better off if they run their businesses for their stakeholders, not just their shareholders,’ ” Freeman said in an interview in his office at the University of Virginia Darden School of Business, where he’s taught the principles of that core philosophy, ethics, leadership and related topics for more than three decades.

Stakeholder theory holds that businesses exist to do more than just make profits and money for shareholders. Instead, they function best and serve the greater good when their actions reflect what’s best for all stakeholders – employees, suppliers, the community, partners and, of course, shareholders.

“It’s a business for human beings rather than business for a few human beings,” Freeman said. “I think that’s a better way to think about business.”

Freeman hoped the book would help him get tenure one day. He thought it might be useful for academics and corporate managers. He never expected to make money from it. Forty years later, what’s broadly known as stakeholder theory or stakeholder capitalism carries more weight than anyone might have imagined.

High Level Impact

Embraced by some of the country’s biggest corporations and many influential leaders, the concepts articulated in “Strategic Management: A Stakeholder Approach,” and refined and expanded in subsequent writings by Freeman and his colleagues, enjoy global acceptance. Leaders at corporate giants like Costco, Wal Mart and Whole Foods endorse them.

In 2019, more than 200 CEOs affiliated with the Business Roundtable officially adopted a new “Statement on the Purpose of a Corporation.”

In it, the Business Roundtable officially moved away from the long-held and widely accepted narrative that the existential purpose of a business is to generate economic returns for its shareholders and instead embraced the stakeholder approach. The CEOs declared: “Companies should deliver long-term value to all of their stakeholders – customers, employees, suppliers, the communities in which they operate, and shareholders.”

Over the years, probably no economic idea has become more synonymous with Darden or its guiding values. “Stakeholder” has become part of the School’s cultural fabric. While the term has a specific definition, it also has become shorthand for Darden’s teaching philosophy based on responsible business management and ethically grounded leadership.

Bobby Parmar, the Shannon G. Smith Bicentennial Associate Professor of Business Administration at Darden.

“The success of stakeholder theory and Darden’s distinctive competitive advantage are tied together,” said Bobby Parmar, the Shannon G. Smith Bicentennial Associate Professor of Business Administration, who has known Freeman for nearly 30 years. “Ed has had a huge impact at Darden and helped us become a place that is unique and attracts students, faculty and recruiters who care about this set of ideals.”

A ‘Hero’s Journey’

If Freeman’s humility prevents him from accepting much credit, others are happy to assign it.

“All of us are called to a hero’s journey,” said John Mackey, co-founder and former CEO of Whole Foods Market, the natural and organic grocer that grew from a single store to 540 stores with $22 billion in annual sales and more than 105,000 employees. “Most people don’t answer that call. Ed answered it, and he’s a hero. He’s made a big difference in the world, and he’s a remarkable human being.”

Mackey’s journey through entrepreneurship and business leadership – and his (unknowing at the time) exposure to stakeholder theory – began in the mid-‘70s when he was living in a vegetarian housing co-operative. Those in the food co-op line of work didn’t focus much on profits. In fact, they were essentially anti-profit and mostly wanted low prices and broad access. But any notion to serve more people eventually ran into their aversion to profits. There simply was no money to invest in expanding the business.

Mackey took note. A business couldn’t truly flourish with just one objective or one group in mind.

In 1980, Mackey and his girlfriend Renee Lawson merged a young natural foods store they started together in Texas with another local store to establish Whole Foods Market. The company struggled after a disastrous flood nearly wiped it out in 1981. It survived because a banker personally guaranteed an emergency loan after the institution declined Mackey’s application. Whole Foods employees worked without pay for a month until payroll could get back on track. Suppliers fronted the company inventory to restock shelves.

“I began to realize, we are in this network of relationships, and they love us and care about us, and we owe them,” Mackey recalled. “We need to pay back the generosity they’ve shown us.”

By the early ‘90s, as both Mackey’s company and his own business acumen continued to mature, the CEO grew more interested in this concept that a business could improve the world by focusing on more than just profits. Another famous business book, “Ethics and Excellence: Cooperation and Integrity in Business,” deeply impressed Mackey. As it turned out, its author, Robert C. Solomon, and Ed Freeman were friends and philosophical brethren. Soon, Mackey began devouring anything Freeman had written on the topic.

The common thread connecting Mackey’s own experience, his business strategies and his personal values finally had a name: Stakeholder theory .

“I got excited about it because I realized, ‘Well, that’s it!’ That’s the term I’ve been looking for, what we’ve been doing at Whole Foods,” he said. “The brilliance of what Ed did is that he saw the interdependencies. He saw it as a system, and it wasn’t seen that way before Ed came along.”

Stakeholder Vocabulary

Parmar credits Freeman for clearly articulating this approach to running a responsible business, and for a providing a “vocabulary” that cut against a narrative that dominated since economist Milton Friedman’s famous 1970 New York Times commentary. In it, Friedman stated that the only social responsibility of business is to increase its profits as long as it does so legally and in open competition. While “Strategic Management: A Stakeholder Approach” shared some terms and concepts you’d find in any economic writing of the day, it spoke an altogether different language for businesses.

“Ed’s 1984 book was a watershed moment because it helped turn the tide and helped us see business as a deeply human institution,” Parmar said.

Not that it immediately changed things. That would take time.

Andy Wicks is the Ruffin Professor of Business Administration and director of the Olsson Center for Applied Ethics at Darden

Andy Wicks witnessed the evolution. Wicks is the Ruffin Professor of Business Administration and director of the Olsson Center for Applied Ethics at Darden. He’s taught here for 22 years, and before that, was a UVA religious studies graduate student focused primarily on medical ethics, followed by a decade teaching at the University of Washington. He met Freeman in the late ‘80s, soon after learning about stakeholder theory.

Wicks recalled having his students in a 2002 class read an article by Milton Friedman (companies exist to create shareholder profits) and another by Ed Freeman (all stakeholders are integral). In a class of 70, only one student raised a hand to indicate alignment with stakeholder theory.

“When I teach that material today in a Darden classroom, I will get anywhere from 60% to 80% of the students who raise their hand for Ed,” Wicks said.

Origin Story

Spreading the word has proven to be a lifelong passion.

During his career, Freeman has written and co-authored hundreds of books, articles, commentaries and essays about stakeholder concepts and the importance of business ethics. He’s taught thousands of students. Accepted honorary degrees across the world. Provided countless media interviews. Freeman travels frequently to deliver guest lectures at business and management schools, participate in conferences about responsible business practices and management, and consult directly with corporations.

The concepts have come a long way since he first was exposed to the idea of business “stakeholders” at the Wharton School of Business in the mid- and late-‘70s. Even before then, Freeman has stressed over the years, researchers at the Stanford Research Institute and a Swedish theorist were analyzing how different groups affiliated with or interacting with businesses could affect a company. Recognizing those pressures and influences was part of being strategic. Those pioneering researchers introduced the term stakeholder into the discussion.

But stakeholders at that time predominantly were considered disparate elements that could influence the operations or success of the company, rather than integral components or partners whose shared interests could enable them all to flourish.

That bigger idea “was in the air,” Freeman said. And during one Wharton gathering of economists and academics, the chalkboard featured a diagram of different stakeholders. Freeman remembered one person suggesting that it wouldn’t be appropriate to discuss the interests of those other stakeholders in the context of the corporation’s fortunes because their issues were matters of “justice” rather than strict business considerations.

“I’m just sitting there like a fly on the wall, probably 25 or 26. And I thought, ‘Well, wait a minute. I don’t know why you can’t say anything about justice.’”

Freeman didn’t voice his thoughts in that setting. But he and his boss at the time, Jim Emshoff, were thinking and writing together along those lines. Emshoff encouraged Freeman to further explore the idea of a stakeholder approach, to try to answer, “Can you run a business this way?”

“Strategic Management: A Stakeholder Approach” was about to be born.

A Most Awesome Feeling

Published in summer 1983 with a 1984 copyright date, only 2,000 copies comprised the initial run. (The book has been updated and reissued, and along with Wicks, Parmar and others, complementary volumes build on the original themes.)

Freeman remembers holding the book in his hands for the first time.

“It was, at that time, the most awesome feeling I had had professionally,” he said.

Evidence of stakeholder capitalism’s enduring influence abounds – whether it reflects Freeman’s specific contributions or the continued general recognition of the value of businesses that account for the wellbeing and success of its full set of participants.

In a report published in 2021, the Conference Board said its research and surveys showed that nearly 90% of C-suite executives surveyed around the world believed that “there is a shift underway from stockholder to stakeholder capitalism, and almost 80% say the shift is occurring at their firm.”

The organization reported increased focus among corporate leaders on environmental and social issues, diversity, employee wellbeing, workforce management and community impact. “Executives who recognize and embrace the shift now are better positioning themselves and their companies for success in the future,” the Conference Board suggested.

But it’s not time to declare victory by any stretch. Almost any edition today of the Wall Street Journal or other major news outlets will remind one that unethical or selfish corporate behavior will always come with the territory if humans are involved.

Mackey, though optimistic overall, said stakeholder theory faces threats on multiple fronts. On one hand, he said, a growing number argues that focusing exclusively on creating returns for shareholders will actually help all stakeholders in the end because they’ll share in or indirectly benefit from the profits. On the other extreme, he sees growing anti-business sentiment in some quarters, with groups seeking control of corporate boards to advance narrow agendas reflecting political priorities of the few, rather than the good of all stakeholders.

Mackey finds both approaches flawed and limiting.

“Stakeholder theory is being challenged on these different fronts,” he said. “But it works . If it didn’t lead to competitive advantage it would disappear.”

Freeman, too, conveys optimism. However, he identifies authoritarian political movements as a threat to approaches like stakeholder capitalism because they can lead to crony capitalism, in which the government skews a functioning competitive marketplace by getting involved in ways that favor specific businesses or industries.

“If you pay attention to stakeholders, and you have a high purpose, you’re basically going to beat the hell out of companies that don’t, unless these companies get a leg up from government. So that worries me.”

A Task Not Yet Finished

His continued experience in the classroom particularly heartens Freeman. Students come to Darden with a strong appreciation of the importance of business ethics. It could be that many choose Darden today because of its reputation for teaching and emphasizing ethics – and that suits him fine.

“They come in with a stronger sense that they want to do something that has meaning,” he said. “They want to do something that makes the world better. There’s no question about that.”

Two years ago, as his book was nearing 40, Freeman reassessed how well it has stood the test of time in “My Own Book Review. Strategic Management: A Stakeholder Approach,” published by the International Association of Strategic Management.

One of the book’s enduring strengths is that “it is based on real business situations, and it does not shy away from prescribing how business can improve,” he wrote. Among the weaknesses: a chapter focusing on internal stakeholders, which Freeman later recognized as a potential distraction from his goal of making businesses more cognizant of external stakeholders.

He also linked the heart of the theory and practice to core values – such as those he earned and learned growing up on a Georgia farm – especially the truth that “one needed to be responsible for the effects of one’s action on others.”

“I get far too much credit for a very small role that I played in developing the stakeholder idea,” Freeman concluded in his humble and self-critical review. “But the task is not yet finished. We desperately need to hasten the transition to a more inclusive stakeholder capitalism. That is a worthy task for our generations, and one to which I am committed.”

The University of Virginia Darden School of Business prepares responsible global leaders through unparalleled transformational learning experiences. Darden’s graduate degree programs (MBA, MSBA and Ph.D.) and Executive Education & Lifelong Learning programs offered by the Darden School Foundation set the stage for a lifetime of career advancement and impact. Darden’s top-ranked faculty, renowned for teaching excellence, inspires and shapes modern business leadership worldwide through research, thought leadership and business publishing. Darden has Grounds in Charlottesville, Virginia, and the Washington, D.C., area and a global community that includes 18,000 alumni in 90 countries. Darden was established in 1955 at the University of Virginia, a top public university founded by Thomas Jefferson in 1819 in Charlottesville, Virginia.

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How MSNBC’s Leftward Tilt Delivers Ratings, and Complications

NBC’s leaders have been forced to grapple with how to square its cable news network’s embrace of progressive politics with the company’s straight-news operation.

By Jim Rutenberg and Michael M. Grynbaum

MSNBC placed a big bet on becoming comfort TV for liberals. Then it doubled down.

Time slots on the cable network once devoted to news programming are now occupied by Trump-bashing opinion hosts. The channel has become a landing spot for high-profile alumni of President Biden’s administration like Jen Psaki, who went from hosting White House press briefings to hosting her own show. On Super Tuesday, when producers aired a portion of a live speech by former President Donald J. Trump, Rachel Maddow chastised her bosses on the air.

The moves have been a hit with viewers. MSNBC has leapfrogged past its erstwhile rival CNN in the ratings and has seen viewership rise over the past year, securing second place in cable news behind the perennial leader, Fox News.

But MSNBC’s success has had unintended consequences for its parent company, NBC, an original Big Three broadcaster that still strives to appeal to a mass American audience.

NBC’s traditional political journalists have cycled between rancor and resignation that the cable network’s partisanship — a regular target of Mr. Trump — will color perceptions of their straight news reporting. Local NBC stations between the coasts have demanded, again and again, that executives in New York do more to preserve NBC’s nonpartisan brand, lest MSNBC’s blue-state bent alienate their red-state viewers.

Even Comcast, NBC’s corporate owner, which is loath to intervene in news coverage, took the rare step of conveying its concern to MSNBC’s leaders when some hosts and guests criticized Israel as the Hamas attack was unfolding on Oct. 7, according to three people with knowledge of the discussions. An abrupt course correction to that coverage followed.

This account of the tensions roiling NBC and its corporate overseers is based on interviews with more than two dozen people with knowledge of the company’s inner workings, almost all of whom insisted on anonymity to share details of internal discussions.

NBC declined to make its top executives available for interviews. The chairman of the NBCUniversal News Group, Cesar Conde, has said he wants his division — which encompasses MSNBC, CNBC, a digital streaming service, Telemundo and journalistic stalwarts like “Nightly News,” “Meet the Press” and “Today” — to be a big tent.

Yet his recent efforts to include more conservative voices on the airwaves generated newsroom suspicion and ultimately led to an embarrassing rebellion over the hiring of Ronna McDaniel, a former Republican Party chair who aided Mr. Trump’s attempt to overturn his 2020 election loss.

MSNBC hosts, for their part, view their role in the political debate as more important than ever. They dismiss the accusation that MSNBC is a “Fox News for Democrats” and say their message — that Mr. Trump’s candidacy represents a unique and clear threat to democracy — is an urgent one for the electorate to hear.

And executives inside NBC’s corporate suites at Rockefeller Center say they are confident that viewers know the differences between the company’s various news brands. Any related challenges, they argue, are of a high-class sort — because their cable channels give NBC an advantage in relevance and revenue over its original Big Three competitors, ABC and CBS, which have no cable presence.

“Our strategy is built on our distinct, complementary brands including NBC News, CNBC, NBC News Now, MSNBC and Telemundo,” the NBCUniversal News Group said in a statement. “That has driven our performance as the nation’s leading news organization with the largest reach.” (Comcast does not disclose the news division’s earnings in its reports to Wall Street.)

The tensions inside NBC are, in some ways, a microcosm of the challenges facing many traditional news organizations as the country hurtles toward a tense presidential election: how to maintain trust and present neutral, fact-based reporting in a fractionalized era when partisanship carries vast financial and cultural rewards.

But the company’s challenge is also unique. It must juggle a broadcast news operation bound by traditional standards of impartiality and a cable channel increasingly bound by the partisan preferences of an intensely loyal viewership. How NBC navigates these dueling imperatives will have important implications for Comcast, a Philadelphia-based conglomerate known for its aversion to the political spotlight.

It will also have consequences for coverage of the presidential campaign. Where MSNBC’s cable news opinion-makers sustain and galvanize the Democratic faithful, the NBC broadcast network reaches millions of the potentially persuadable voters critical to both parties, which have sought to turn NBC’s internal tensions to their own advantage.

Left, Right, Left

MSNBC has caused corporate headaches since its inception.

NBC formed the channel as a joint venture with Microsoft in 1996 with the hope that it would thrust “all the value of NBC News into the cable world,” as Tom Rogers, a former NBC executive who helped found the cable network, described it in an interview.

But critics mocked the new 24-hour channel for its informal approach to news, mixing NBC’s biggest stars with younger personalities on a set reminiscent of Central Perk on “Friends.” It was almost immediately outflanked by Fox News, which followed MSNBC to market that same year and rose to the top of the cable news ratings as the first 24-hour TV channel with an overt political appeal.

MSNBC struggled with its identity. It moved to the left ahead of the Iraq war — and later moved right by hiring new hosts like the former Republican congressman Joe Scarborough. Soon it shifted leftward again, as the host Keith Olbermann hit a nerve with his strident anti-Bush — and often anti-Fox — commentary.

But when Andrew Lack, a veteran producer, took over NBC’s news division in 2015, he decided the channel needed to tone down its partisan image. Under Mr. Lack — who oversaw MSNBC’s creation in an earlier NBC stint — the cable network bumped the Rev. Al Sharpton from the weekday schedule, hired the former Fox anchor Greta Van Susteren and added more straightforward news programs, including a daily version of “Meet the Press,” NBC’s flagship political show, with Chuck Todd.

Mr. Todd was game — but would come to believe that his MSNBC duties ultimately hurt the “Meet the Press” franchise, several people at NBC said in interviews. The daily version of the show fell increasingly out of step with MSNBC’s partisan slant even as Republicans used its association with the liberal cable network to deny interview requests from the flagship Sunday edition of “Meet the Press.”

Then, Mr. Trump’s ascent shocked the Democratic base and spiked viewership of Ms. Maddow and other left-leaning hosts, whose programs became a kind of televised safe space. MSNBC’s ratings surged .

Conde Faces the Messiness

Mr. Conde succeeded Mr. Lack in spring 2020. A Wharton-trained business executive who sits on the boards of Walmart and PepsiCo, he came up through the corporate side of news, having led a turnaround at Telemundo after serving as the president of Univision Networks. Accordingly, Mr. Conde was expected to impose a more disciplined and neater corporate sensibility to the division.

He was almost immediately confronted by the messiness he had inherited.

Within a few weeks of Mr. Conde’s ascension, Mr. Trump attacked NBC when it announced the hiring of a new contributor: Lisa Page, a former F.B.I. lawyer who became a lightning rod on the right for her role in the investigation into his campaign ties to Russia. After an initial MSNBC appearance she did not show up again.

A few months later, NBC faced criticism from the other direction when it booked Mr. Trump for a prime-time interview on the night of a presidential debate that he had boycotted. (Mr. Biden was appearing at the same time on ABC.) Ms. Maddow chastised her bosses about it on the air.

That sort of partisan tumult has often riled another important constituency for Mr. Conde: NBC’s affiliated regional stations, which the company relies on to carry its major news programs to markets throughout the country.

The stations tend to be deeply embedded — and deeply trusted — in their communities. Many of them operate in red states or counties and chafed whenever MSNBC, which Mr. Trump regularly calls “MSDNC,” drew conservative ire.

Over the years the affiliates, many of which would have been thrilled to see MSNBC’s leftward tilt abandoned entirely, increasingly urged NBC executives to better distinguish its content from the NBC journalism like “Today” and “Nightly News” that they carried on their stations.

At one point after Mr. Conde took over, executives talked about the possibility of doubling down on partisanship and stripping MSNBC of news altogether, defining it as a pure opinion channel. The company would use the new NBC News Now streaming service, started under Noah Oppenheim when he was NBC News president, for 24-hour news, according to two people with knowledge of the conversations.

That idea fizzled. Mr. Conde was not prepared to entirely abandon news, but he began to better distinguish the various parts of his news division — which effectively moved MSNBC and NBC News further apart.

In the Lack era, Mr. Oppenheim of NBC News and Phil Griffin, the longtime chief of MSNBC, often worked closely as they managed a collection of stars who worked for both networks, like Mr. Todd, Craig Melvin and Hallie Jackson.

Creating more distance between the cable and broadcast outlets, Mr. Conde and Mr. Griffin’s successor, Rashida Jones, moved Mr. Todd, Ms. Jackson and Mr. Melvin off MSNBC to work exclusively at NBC News and NBC News Now. MSNBC’s daytime block of hard news shrank to six hours from eight, as the cable network extended by an hour each two opinion shows with loyal followings: “Morning Joe” featuring Mr. Scarborough and his wife Mika Brzezinski, and “Deadline: White House” with Nicolle Wallace as host.

Nothing did more to signal that MSNBC was more tightly embracing its partisan direction than Ms. Jones’s decision to hire Ms. Psaki and another Biden aide, Symone D. Sanders, straight from the White House.

It was the kind of revolving-door hiring that liberal pundits used to criticize when it happened with Fox News and the Trump administration.

It also created an awkward situation for the NBC News White House team, which was caught off guard when word that Ms. Psaki was in talks for the job leaked while she was still serving as White House press secretary.

A tense, televised confrontation followed in the White House briefing room when Kristen Welker, then NBC News’s co-chief White House correspondent, asked her future colleague: “How is it ethical to have these conversations with media outlets while you continue to have a job standing behind that podium?”

Chasing a Broad Appeal

At the same time, NBC News was going through its own changes.

Early last year, Mr. Oppenheim left his post running NBC News, and Mr. Conde split his job in three. In a jigsaw-like structure, one executive now oversaw “Today,” another “Nightly News” and NBC News Now, and a third “Meet the Press,” “Dateline” and news coverage across numerous shows and platforms.

Mr. Conde said the new setup would provide “growth opportunities,” with each show acting like its own megafranchise. “Today,” for instance, includes an e-commerce business and online sites dedicated to cooking, wellness and books.

He gave his deputies another brief: making additional efforts to ensure that news coverage reflected a wider range of political viewpoints.

Mr. Conde wanted to get Republicans back onto shows.

That was in line with an industrywide recalibration. After four years of combat between the press and Mr. Trump, media companies have sought better ways to reach Trump supporters who feel alienated from mainstream news. Television executives were also concerned that Republican elected officials were shunning their shows in favor of the congenial confines of right-wing media.

It was especially thorny for NBC, as Mr. Trump continued to yoke NBC News to MSNBC while accusing them, along with Comcast, of committing “Country Threatening Treason.”

A chance for a fresh start seemed to come last September when Ms. Welker succeeded Mr. Todd as the moderator of “Meet the Press.”

According to several people with knowledge of the internal discussions, Mr. Conde and Ms. Welker agreed that she should make booking both Mr. Trump and Mr. Biden for interviews a priority. Mr. Biden declined; Mr. Trump accepted.

But when Mr. Conde said she should schedule the Trump interview for her debut episode, Ms. Welker disagreed. Questioning the mendacious former president can be a high-wire act for even the most experienced TV interviewers, and Ms. Welker did not think it was a wise way to introduce herself to viewers. She acquiesced only after coaxing from Mr. Conde and several of his deputies.

Ms. Welker worked to fact-check Mr. Trump in real time while also eliciting an admission that he ignored his own campaign lawyers when they told him there was no evidence the 2020 presidential election results were rigged. Mr. Trump steamrolled ahead with a litany of lies nonetheless. The interview was panned on social media — complete with a “#boycottmeetthepress” campaign — but was deemed a success by Mr. Conde.

Mr. Conde and Rebecca Blumenstein, a former editor at The New York Times whom Mr. Conde hired as one of his top deputies, also worked aggressively to secure a Republican primary debate in fall 2023, pitching Ms. McDaniel and other Republican officials in person.

They succeeded, but only after accepting terms that unsettled some journalists within the company. NBC agreed to include a moderator from a right-wing media company, Salem Radio, and stream the debate live on Rumble, a video site that frequently hosts pro-Nazi and other extremist content. (NBC executives have defended the decision, noting that Rumble was already the party’s official streamer and had no editorial input.)

The debate received good marks in the press. And in general, red-state affiliates felt that Mr. Conde was doing a better job of bringing balance to NBC News, according to an executive at one company that owns affiliates.

Reverberations Continue

Each network was now set on its own distinct course: MSNBC toward more partisan and progressive opinion, and NBC News toward Mr. Conde’s commitment to “presenting our audiences with a widely diverse set of viewpoints and experiences,” as he put it.

But each tripped over the limits of its approach in an election landscape already littered with ideological tripwires.

When Hamas staged its terror attack against Israel on Oct. 7, MSNBC mixed breaking news of the attacks with discussions about the historical backdrop of Israel’s treatment of Palestinians. The coverage reflected views on the left — and presaged the pro-Palestinian demonstrations that would soon grow in number — but it struck many others as discordant, or even offensive, given that the violence was still coming into view.

“I love this network, but I’ve got to ask: Who’s writing your scripts? Hamas?” Jonathan Greenblatt, the Anti-Defamation League chief executive, asked two days later on “Morning Joe.”

Some of the blowback came from within.

In a call with Mr. Conde, Michael Cavanagh, the president of Comcast, who oversees NBC, shared concerns about that initial coverage, according to three people with knowledge of the discussions. Mr. Conde harbored the same concerns, according to a person briefed on their conversation, and he directed MSNBC to be more circumspect and to focus on facts, not opinions, in those initial days.

Five months later, Mr. Conde thought he had achieved a milestone at NBC News in his efforts to integrate right-wing perspectives into its programming. At the recommendation of Ms. Blumenstein and Carrie Budoff Brown, who oversees political coverage, Mr. Conde hired Ms. McDaniel, the former Republican Party chair, as a contributor who could offer on-air commentary.

If the hiring was in service of Mr. Conde’s goal of adding balance, it came as an unwelcome surprise to NBC’s ranks of correspondents, hosts and anchors. Ms. Welker had booked Ms. McDaniel for her next episode of “Meet the Press” — as a guest, not as a colleague. In the interview, she grilled Ms. McDaniel about her role in Mr. Trump’s effort to overturn the 2020 election result, actions that many at NBC and MSNBC viewed as disqualifying for a job there.

Mr. Todd, appearing as a guest on that day’s episode, unleashed a live, on-air denunciation of his bosses after the interview that left the control room in stunned silence. His rebellion carried over the next day on MSNBC, from “Morning Joe” up through “The Rachel Maddow Show.” Under pressure, Mr. Conde broke the deal with Ms. McDaniel, a move that only served to upset the Republicans he was trying to attract.

In the aftermath, NBC’s public stumble turned into a point of contention on the presidential campaign trail. The Republican Party said it was weighing an attempt to restrict NBC News at this summer’s convention, while Mr. Trump yet again bashed “Fake News NBC.”

Aides to Mr. Biden were also perturbed about the McDaniel hire, viewing it as part of a broader attempt by NBC News to overcompensate for MSNBC’s decidedly pro-Biden stance. In private conversations with NBC correspondents, Biden aides have argued that “Nightly News,” whose huge audience is of critical political importance to the campaign, was taking it easy on Mr. Trump and treating Mr. Biden too harshly.

Executives at NBC dismissed these complaints, saying the partisan brickbats simply come with the territory. They believe that each campaign will use anything at its disposal to pressure news organizations for more favorable coverage.

The company pointed to comments made by Mr. Conde after the McDaniel imbroglio: “We will redouble our efforts to seek voices that represent different parts of the political spectrum.” It also shared data intended to show strong performance across its cable, broadcast and online operations.

The message was clear. Regardless of any turbulence, NBC has no plans to change course.

Jim Rutenberg is a writer at large for The Times and The New York Times Magazine and writes most often about media and politics. More about Jim Rutenberg

Michael M. Grynbaum writes about the intersection of media, politics and culture. He has been a media correspondent at The Times since 2016. More about Michael M. Grynbaum

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Coordinates of elektrostal in degrees and decimal minutes, utm coordinates of elektrostal, geographic coordinate systems.

WGS 84 coordinate reference system is the latest revision of the World Geodetic System, which is used in mapping and navigation, including GPS satellite navigation system (the Global Positioning System).

Geographic coordinates (latitude and longitude) define a position on the Earth’s surface. Coordinates are angular units. The canonical form of latitude and longitude representation uses degrees (°), minutes (′), and seconds (″). GPS systems widely use coordinates in degrees and decimal minutes, or in decimal degrees.

Latitude varies from −90° to 90°. The latitude of the Equator is 0°; the latitude of the South Pole is −90°; the latitude of the North Pole is 90°. Positive latitude values correspond to the geographic locations north of the Equator (abbrev. N). Negative latitude values correspond to the geographic locations south of the Equator (abbrev. S).

Longitude is counted from the prime meridian ( IERS Reference Meridian for WGS 84) and varies from −180° to 180°. Positive longitude values correspond to the geographic locations east of the prime meridian (abbrev. E). Negative longitude values correspond to the geographic locations west of the prime meridian (abbrev. W).

UTM or Universal Transverse Mercator coordinate system divides the Earth’s surface into 60 longitudinal zones. The coordinates of a location within each zone are defined as a planar coordinate pair related to the intersection of the equator and the zone’s central meridian, and measured in meters.

Elevation above sea level is a measure of a geographic location’s height. We are using the global digital elevation model GTOPO30 .

Elektrostal , Moscow Oblast, Russia